386. The era of bubble-like blockbusters
One day, when people woke up again, they found that all the newspapers and magazines on the entertainment page had been captured by "The Grandmaster".
"Two years of hardening one sword, Ye Sumang creates a classic again!" - Southern Entertainment Weekly (Special Supplementary Edition
"The Fairy Liu Yifei transformed, her junior sister was charming, and her abusive love moved millions of movie fans." - Kyoto Entertainment News
"Zhou Xun's domineering look debuts, her small body contains huge energy, and the name of the top Chinese actress is worthy of her name!" - Apple Entertainment News
"Training hard for a year of eight poles, and getting amazing skills in the film, Yuan Hong will finally be happy after all!" - Huaxia Film and Television
………
Each title is full of praise. All media who have watched the premiere praises this video. Some media even use the title of "Master" when praising Ye Sumang.
However, although they are all praises, in order to gain highlights, every newspaper's articles are racking their brains to seek ideas, trying to give readers an attractive highlight.
For example, Southern Entertainment Weekly, this time it was a supplement specially for "The Grandmaster", and this time the special edition was all about the Grandmaster. Of course, the other party was so confident because they paid a lot of money to get a lot of insider information from Tianxia Film and Television Company.
From plot analysis to song appreciation, and even behind-the-scenes footage of some actors, there are all leaks in this special publication. As soon as this special publication was released, it was indeed very popular. It was sold out in just half a day, forcing the headquarters of Southern Entertainment Weekly to print another batch to meet market demand.
Looking at the rising sales figures, the editor-in-chief of Southern Entertainment Weekly wiped the sweat from his forehead and no longer felt sorry for the conditions he had made yesterday. In the face of these real sales data, he felt that everything was worth it.
As an old friend of the world film and television company, Kyoto Entertainment News also focused on reporting on the news of "The Grandmaster", but they did not take the "Big" route, but instead took the "specialized".
As a newspaper media, their pages are not as many as Southern Entertainment Weekly. Although they try to free up a lot of "The Grandmaster", they are still limited, so they may have interviewed actors from the world film and television companies, including their little jokes during filming, as well as their opinions on the characters in the play, etc.
Other media that could not get internal information had to find another way, and it was a variety of things. Ye Sumang even saw the news of his movie from a technology magazine. Of course, they could not judge the quality of the movie, but their starting point was also very interesting, and they actually came to evaluate the special effects inside their movie.
This time, the special effects of "The Grandmaster" were naturally made by the Phantom team. Although it is an action feature film, there are not many places that can play special effects, this is also the first task that Ye Sumang gave to the team.
Although there are not many tasks, I know that I am finally going to develop special effects for my own movie, and the Phantom team is full of energy. For example, the train that Ma San hit on during the inner platform of the movie is the result of this special effects team.
In this technology magazine, it also focused on analyzing the places where the movie was moving to special effects, and everyone praised it. As soon as this report was released, it also brought gratifying sales to this technology magazine that "borrows the east wind".
Some movie fans even posted the analysis results in the magazine, which really caused heated discussion, because many people couldn't see that there were so many places in the movie with special effects, and the Phantom team finally showed their faces in front of the public for the first time, which became a hot topic for a while.
Of course, doubt is indispensable in the praise.
For example, the length of the movie and the price of the ticket, but the flaws do not conceal the merits. Amid the huge praise, these doubts are seen by most friends as faults. Of course, those who made this statement were also bombarded by friends.
After seeing these news, Ning Hao couldn't help but say to Ye Sumang that this is the general trend.
Ye Sumang agrees with Ning Hao's statement very much. The current "The Grandmaster" is the general trend.
Until New Year's Day, "The Grandmaster" had been released for a whole week, and within this day, the first week of "The Grandmaster" had already come out, with a box office of up to 130 million almost surpassing the "The Golden Armor" which had just made history, and the latter's highest single-week box office was 96 million.
As soon as this news came out, the Chinese film industry was in an uproar!
Many media and filmmakers exclaimed that Ye Sumang is truly the king of the New Year holiday.
Looking at Ye Sumang's film history in recent years, he has participated in two New Year holidays. Each New Year holiday has brought achievements that the Chinese film industry has never achieved before. He has firmly occupied the championship in every New Year holiday. Even if he was attacked by Feng Xiaogang and Zhou Xingchi, he broke through and won with a great advantage.
This time, facing the gorgeous lineup of "The Golden Armor in the City", Ye Sumang still maintained his dignity as the "King of the New Year's Day". The birth of the first week's box office record is the strongest guarantee. Judging from the previous positive reviews, the final box office of this movie is probably going to create an amazing result!
The box office in a week reached 130 million, which shocked all the hearts of film company bosses. What a great money-making ability!?
Of course, the happiest thing is naturally the internal internal of Tianxia Film and Television Company. After all, the box office will become a real money in your pocket. However, in addition to Tianxia Film and Television Company, the happiest thing is also laughing.
Fatty Ma from Suzhou and Hangzhou Green Shades has now been promoted to director due to his outstanding achievements in recent years. At this time, he is inspecting his own theater, and the manager of the theater is accompanied by him.
"How is the attendance rate of "The Grandmaster"?" As soon as he walked into the theater, Fatty Ma looked at it and suddenly asked.
Although Fatty Ma seems to ask casually, the manager of the theater chain is also a savvy figure. How could he think that Director Ma just asked casually?
So, the manager smiled flatteringly and replied: "Director Ma, don't say that this movie is the most popular in the theater. It's been a week since then, and the supply is still in short supply."
When Fatty Ma heard this, a hint of complacent smile suddenly appeared on the corner of his mouth.
Because Ye Sumang took out a three-hour version this time, some small theaters were shaken and did not choose to show it. However, Luyin Academy still stood firmly on Ye Sumang's side this time. The biggest contribution of this was Fatty Ma. He had actually known the popularity of "The Grandmaster" for a long time. When asked, it was more or less a bit of showing off.
Sure enough, after hearing the manager's words, Fatty Ma deliberately pretended to be a natural expression and said, "Oh, my brother Ye took out a three-hour version this time. You don't know. The board of directors was very opposed at the beginning, but I am full of confidence in my brother Ye. Now when I hear the news about you, I have a clear idea, haha."
Listening to Fatty Ma's smug laughter, the manager couldn't help but curl his lips, but a hint of jealousy flashed in his eyes.
Director Ma was just at the same level as him before, and he might not be better than him, but since he got to Ye Sumang, he has followed him all the way. This time, "The Grandmaster" is said to be most of his contributions. It seems that this time, Fat Ma's position will rise again.
In addition to Green Morning Cinema, the bosses of other major cinemas also had extremely wonderful expressions at this time.
Whenever I look at the crowded theaters, the theater owners are intoxicated by their wise decisions at the time. How determined is it to be able to release a three-hour movie? Faced with their original persistence, the hot box office is the best reward at this moment.
Even many theater bosses have made up their minds and decided to reduce the number of movies with low cost and then give them to "The Grandmaster". After all, they are not stupid. They are not stupid and keep playing such popular movies. Do they still have to play those movies that few people watch, and waste resources in vain?
The move of the theater boss also made many directors who were still struggling to become famous and smiled bitterly, but they really had no way to deal with the theater boss' reasons.
After all, if the store is bullying customers, unless they can reach Ye Sumang's level, it would be a delusion to try to influence the representatives of the theater chain. However, seeing that the movie he finally made was released for more than ten days or even a few days before being removed, the pain in his heart can be imagined.
By the words of a young director who was lowered, it is that the film industry in China is getting harder and harder to get involved.
There was a brutal massacre in "The City Whole Golden Armor", and now there is a thunderous oppression of "The Grandmaster". The living space of these low-cost art movies has almost been squeezed to the limit. Some personal theater bosses even ruthlessly secretly put the theater chains that are specially used for art movies in their theaters. Although it is obviously illegal to do this, they have nothing they dared to do under the interests of money.
However, in this way, the living space of those art films was once again squeezed out.
At this point, many film and television company owners have also begun to consider the living environment of small movies. If they want to make money in this important period of New Year holiday, it seems that small movies can no longer achieve their goal. The emergence of "The Grandmaster" seems to have become the last straw that crushes their hearts to "make big with small things". At this point, the Chinese film industry will also enter a short-term "blockbuster era" full of bubble effects. To be continued.)
Chapter completed!