Volume Five, Section 107, What I Want is Industrial Influence
Sha Zhengyang has always been eager to try the Internet industry because the future market is too big, and his strategic position in the future economy is incomparable to other industries. As a rebirth, not intervening in this industry would be a crime against himself.
Of course, the way and timing of intervention still need to be considered. On the one hand, it may not necessarily lead to the end of oneself. Xiahouzi is the best spokesperson, and on the other hand, the timing must be considered.
If Changhe Energy Group is not a pure energy company, Sha Zhengyang even considered letting Changhe Energy Group intervene, and the future returns can be imagined.
But Sha Zhengyang also knew that this was an impossible task.
Even if it is really promoted, from the principle of risk avoidance by state-owned enterprises and the efficiency of state-owned enterprises, it is impossible to adapt to the fleeting window of opportunity in the Internet industry.
"Then what are you going to do next?" Sha Zhengyang asked.
"I haven't thought about it yet." Xiahouzi looked at the ceiling, rubbed his jaw with one hand, and his beard was a little deeper, but it made the person look a little deeper. "Have you seen a book "Digital Survival" translated and published by Hainan Publishing House? It was written by Negroponte of Massachusetts. It was very interesting. This author was about to visit Yanjing on the 28th. He was contacted by the Information Office of the State Council. Yinghaiwei paid for the invitation. I plan to listen to it."
It was like a firecracker blew up in Sha Zhengyang's mind, which suddenly caused many cracks to appear in the closed doors and windows of memory, and countless memories were crowded into the mind with the cracks at this moment.
"Digital Survival"? Negroponte? There is also a future big-name celebrity, and it's time for Zhang Chaoyang to make his debut.
The era of portals is coming.
"I have read the book "Digital Survival" and it is indeed written very forward-looking, but it cannot solve the development problems of intert.com in China, and we have to ask our own people in China. However, the venture capital industry in the United States is quite developed, and it can bring continuous capital support to the development of the domestic Internet industry in the future. Xiahou, have you never considered starting your own business?"
Sha Zhengyang had to help Xiahouzi inspire him.
In his opinion, Xiahouzi was a little confused because he had too much experience, which was also a manifestation of difficulty in choosing.
"Start a business by yourself? You have hinted to me before." Xiahouzi laughed, "Of course I have thought about it, but I don't want to waste the money you have raised for help. I am a person with business ethics. As you said, if you don't find a suitable business model or profit model, I will not be rashly involved. Like Asia Information, China.com and Yinghaiwei do it. We don't have this resource. I guess no matter how capable you are, you will not be able to support me and them in a row to burn money, right?"
Sha Zhengyang laughed, and he also admired Xiahouzi the most.
This is a person with a bottom line of self-discipline and his professional ethics are also a model. Even if such a person may fail several times, he is worthy of support.
"Well, then we'll be a discussion. I think in the future, the Internet industry may have three development directions. The first is to make portal content. Well, to be simple, it is to make newspapers and media on the Internet. This area will continue to grow with the popularization of computers and the Internet, and its growth will last long; the second is to do search, I don't understand technology, but I know that knowledge sharing can be achieved through this search engine technology; the third is to do social entertainment, which has rich content in social entertainment. For example, bbs forums have begun to appear, providing everyone with a space for free discussion and wandering around. Of course, how to guide it needs to be considered, and for example, to make online friends, through email, or even some more timely contact and communication methods,..."
Sha Zhengyang instilled a lot of many issues and ideas that he had considered before in one breath.
He is not a god, nor is he a professional in this industry. In his previous life, he was just a small bureaucrat who followed the flow. His understanding of the Internet industry was limited to the surface. He could summarize so many things, and he felt that he had already devoted himself to it.
If it were twenty years later, this summary would undoubtedly be the most superficial and indescribable. Anyone who has immersed in the Internet industry can explain it clearly. It is much more detailed and profound than these points. However, at this time, this remark is enough to be deafening, at least for Xiahouzi.
After turning over and sitting up, Xiahouzi had a strange look floating on his face. He looked at Sha Zhengyang, and mixed with shock and touching expressions. After thinking hard for a long time, Xiahouzi let out a breath of turbid air: "Zhengyang, I really don't understand. You don't seem to have many opportunities to contact the Internet industry in normal times. Why do you feel more profound than me, who is immersed in this industry every day?"
"This is probably because the bystanders are clear and the authorities are confused. Besides, some people are born different from ordinary people." Sha Zhengyang said arrogantly.
Facing Sha Zhengyang's shamelessness, Xiahouzi could only be speechless. After a while, he asked again: "You only talked about these development directions, but you also said that there is no reasonable business model and cannot be supported in China. So what if I intend to start a business in these aspects next? Well, what I mean is, how to make a profit?"
"At present, I think it's probably more reliable to rely on advertising. Whether you are building a portal, search, or social entertainment, who will pay for it?" Sha Zhengyang asked back: "There are very few people in China who can access the Internet, and the scope is very narrow. However, this group will expand and expand quickly. And anyone can see that this group will be the most influential and consumer-capable group in the future. Therefore, it is a must for them to serve and charge fees in the future. But for now, there are probably no services that can make them willing to spend money on it, except for advertisers. What they need is to let these people accept their offline products."
Xiahouzi deeply agreed.
Nowadays, people who use the Internet to obtain fast news information and content knowledge, or regard the Internet as an emerging social method, have paid quite expensive Internet access fees.
Now if you want to launch a charging *** rashly, it is easy for your competitors to take away users.
Therefore, this kind of charge will only become possible when Internet users rise to a level, or when the Internet fee decreases and the convenience of Internet access reaches a certain stage, and the services provided to netizens are more irreplaceable, it is possible.
"So, if you want to make an Internet product, you must first consider how to win the recognition of advertisers? And to make advertisers nod and have strong popularity support so that advertisers can spend money to place advertisements?" Xiahouzi asked.
"It's almost what you mean." Sha Zhengyang was actually not sure. He had already thought about it at this point. He was about to say it in depth, and he knew that he might be exposed. He really didn't have that ability.
Xiahouzi nodded silently and said for a while: "I have some ideas and can find some people who understand technology or the Internet, but you can only be responsible for the funding issues. My connections can only be limited to finding people, and they cannot be tied to capital."
Hearing Xiahouzi's words, Sha Zhengyang felt a stone in his heart.
Finally, he fooled a spokesperson who could get involved in the future Internet industry. Although he knew that countless great men would emerge in the Internet industry in the future, Sha Zhengyang never believed that waving a check would make others bow their heads.
Do you understand technology? Do you understand the market? Do you understand the future development direction? Do you think that if you have some money, you can be willing to use it for you? You are thinking too much.
Especially with the entry of foreign venture capital in the future, capital, or money, will become less valuable in this field.
That's right, you can now act as a gold-handed investment, but they will continue to round B and round C financing, gradually weakening and even marginalizing you. At most, you will just be a rich man, but it is not what Sha Zhengyang wants.
What Sha Zhengyang wants is the right to speak and influence, and what he wants is a huge leverage that can play a leverage role in this industry in the future, so that he can leverage the development of this industry in the future.
"Let's do this, you can make a plan as soon as possible, and then start setting up people, finding the right people, how to do it, how to do it, how many people you need, and how much investment you need, you can do it yourself." Sha Zhengyang nodded, "I'll solve the problem of money."
Xiahouzi was not excited by Sha Zhengyang's agreement, but was a little worried, "Why do I think I was fooled by you? You know more about this industry than me, but you don't get on the boat, but you are very interested in encouraging me, so I don't understand..."
"You don't understand too much, so I can be the county magistrate, I can find capital, and I can fool you. This is the reason." Sha Zhengyang interrupted the other party, "Do it quickly. I suggest you go back to Wanzhou and love your family Qi Ruifen for two days. I guess you really want to join this industry and you will have no chance to relax."
"Well, I know my own affairs. By the way, where do you think it is more appropriate for me to do this? Yanjing, or Shanghai? Or in Handu?" Xiahouzi pondered: "Handu has been opened. Wanzhou Telecom will be opened in the first half of this year, and there will be Fugang and Zhaoyang in the second half of this year."
Chapter completed!