Su Ce and his guards were the first to taste the high-strength distilled liquor. The clear liquor had a golden luster, and the aromatic molecules in the fruit wine gave the spicy taste a mellow fruity aroma.
Da Ganren, who had never had any contact with strong liquor, was stunned.
When he got up the next day, Li Chang went to Pingkangfang with ten bottles of wine. Things are rare and valuable, and the key is to be able to tell stories.
The Baiguo wine, which is carefully brewed from the essence of Baiguo (a fruit that no one wants), with the help of mountain snow water (well water), has gone through many complicated processes, but no one buys it.
Li Chang walked around Pingkangfang, and according to what Su Ce said, he found the five restaurants with the most gorgeous decorations and the largest stores. He smashed a bottle of Baiguo Niang each, and the rich aroma of wine instantly filled the surrounding restaurants.
Li Chang, who looked disappointed, took the horse and was about to leave, walking a little slowly.
But a group of people caught up with him and grabbed him.
Zhuangyuan Building, Jidi Pavilion, Desheng Building, Yipinxuan, Zuixianzhuang, the five most famous restaurants in Chang'an took a fancy to Li Chang's wine.
I thought it was an orphan product, but when I heard it was available, five restaurants bid for a share. Aren’t all restaurants selling fine wine?
Finally, Li Chang stopped. The shopkeeper of Zhuangyuan House invited Li Chang and the shopkeepers of the other four shops to go to Zhuangyuan House to discuss the share of wine.
After opening a bottle of wine, the five shopkeepers each drank a glass and tasted it with their eyes closed. After a long time, Li Chang felt that five pairs of greedy eyes were staring at him as he praised the wine.
Li Chang coughed and said: "You are all businessmen. There are certain things you should not say. I won't say them even if you ask me, so as not to make everyone unhappy. My master said that this wine can be sold to anyone, and every household can do it." Three hundred catties of wine per month, and each family will receive a share of one thousand guan per year, plus the wine money. If any family behaves excessively, the wine will not be sold to them in the future."
"Ahem! It should be so! Haha, what do you three think?" The shopkeeper of Zhuangyuan Building coughed and changed his subject. It seemed that the person who wanted to rob was not him, but the other three.
"It should be so, we are serious about selling and buying." The other four shopkeepers also laughed.
When Li Chang saw the five shopkeepers put away their greedy eyes, he cleared his throat and said: "One dou of gold wine is worth ten thousand dollars, and the wine has been reduced to the limit after many times. One cup of gold wine is worth ten thousand dollars, and one liter of wine is three kilograms." Amount of money. How does my wine compare to sake? The shopkeepers all know in their minds. The few people who just offered a bottle of wine cost more than ten dollars per kilogram, which also shows that my Baiguo Niang is worth this price. But everyone, this share, keep it. Can you live there?"
Li Chang paused for a moment and looked at the five shopkeepers. At this time, Li Chang felt a little nervous. Was he just selling wine? Yes or no.
The shopkeeper of Yipinxuan, who was sitting at the main seat, finished the wine in his glass and looked at Li Chang who was a little nervous. He didn't think much about it. He was probably an outsider and was afraid of trouble.
"Little brother, you are very smart. I am afraid that the five restaurants are the largest restaurants in Chang'an City. Little brother, you don't have to be afraid of someone trying to rob your family's property. Lu put it here today. If anyone borrows it, No matter what the situation behind you is, any dirty tricks you use to break the rules of Chang'an City, I have an idea of what the consequences will be."
Li Chang pretended not to understand, and poured wine for all the shopkeepers, and then continued: "My master said that we only make wine, but the wine sellers are restaurants, and they all bear the risk of losing money, so this The amount of wine is two pounds per catty. Don’t increase the price too much, otherwise there will be too few people drinking the wine and not much profit will be made. This is a business that can last for a long time, so don’t make it a one-shot deal."
"That makes sense, how much does this wine cost per month?" The shopkeeper of Desheng Building asked the key point.
If the supply of wine is low, you can't blame them for raising the price.
Rare things are expensive, so this can be regarded as a unique business. Although Su Ce has never done any business, he understands the truth that high profits are high risks. If the price is too high, someone will inevitably come to snatch it, so it is better to set a low price. , making others think it is hard-earned money.
The time now is too short, and the juice in the barrels has not produced much wine. Yesterday, I used ten 100-jin wooden barrels, three barrels were broken, and seven good barrels were used to brew more than 200 bottles of wine.
There is no cost for firewood? There is no cost for selling fruit? Or is the manpower of Suzhuang not a cost?
One thousand wooden barrels, based on 30% bad wine, there are still 700 barrels. After being stored for a period of time, the alcohol content will be higher, so more wine will be produced.
Su Ce has paid more than 3,000 yuan for this. He can neither sell it at a high price and let greedy people take risks, nor can he sell it at a too low price and make himself suffer a loss.
Baiguo Niang can be regarded as a treasure in Daqian. Treasures often mean high value. Wines with more than 40 degrees of alcohol content are considered treasures in Daqian where the alcohol content is only 20 degrees.
Therefore, this Baiguo Nong cannot be sold in large quantities. The price must be measured well, otherwise other wine merchants will look for outsiders due to competition. Now Su Ce knows very well that he, the Count, cannot hold on.
So Li Chang was given two figures, one pound of wine and two thousand pounds of wine per month.
Chang'an City consumes thousands of kilograms of wine every day, but my consumption of less than seventy kilograms a day will not cause any turmoil in the wine industry.
As for how expensive the restaurant is, it has nothing to do with Su Ce. The majority of the money was made by others. It was also because there were people behind these restaurants, so Li Chang deliberately bought some of the best restaurants in Pingkangfang. The purpose of smashing wine bottles at the door is to find the most powerful restaurants to be the endorsers of this business.
And if Su Ce encounters any trouble that day, the connections behind these five restaurants might not be useless. At least he can fend off the kid.
"Two thousand catties per month, each family has a share of four hundred catties. As for sending the wine to Chang'an City, how will you divide it? The five of you decide. My master said that each family will only share four hundred catties. In addition, my master said that copper coins, gold Half and half silver will be used as payment for the wine, and the share money will be paid in one month. Let’s see first if Baiguo Nong is worth buying a share for a thousand yuan a year.” After Li Chang finished speaking, his back was sweating. Two per month. One thousand jin, four thousand guan of money. If the Su family becomes rich, their own bodyguards will also be able to take advantage of it.
There are more than a hundred dolls in Suzhuang. They are taught by people and trained every day by their guards. Ten years later, the dolls in Suzhuang have grown up and are top-notch people wherever they go.
My master is only twenty years old, and I and others are not even thirty. My master does not look at the short-term interests, but looks further than myself and others, so I will follow you carefully and do the things you are told to do well.
In the future, the dolls at home may learn real skills.
"Then follow your master's wishes. Go back and tell your master that if you do your own business in Chang'an City, no one will dare to rob you. Those who are timid cannot make money." Shopkeeper Lu of Yipinxuan explained the matter. It was settled, but the other shopkeepers didn't seem to have any objections, or they didn't say anything if they had objections.
But Li Chang has already done what he has to do.
Arriving at Suzhuang in the evening, Li Chang conveyed what he had said during the day to Su Ce. After hearing this, Su Ce just said that he understood and asked Li Chang to take ten of his personal guards tomorrow and drive a carriage to deliver the 1,000 bottles of wine that had been sealed today.
Transport it to Chang'an and transport it once every half month.