Although she was not optimistic about this plan, Dong Ye was a new official after all.
It's not easy for her to refute her face.
The board of directors was waiting for Ye Nanyue to submit a plan to deal with 30% of the raw materials. Rao Fang did not dare to delay and selected the store and Internet celebrities for the live broadcast as quickly as possible.
The store is located in a shopping mall in the busiest section of Anseong, with five facades and bright and simple decoration.
Rao Fang's ability to reach this position cannot be underestimated, and he fulfilled all Ye Nanyue's requests in a short period of time.
Ye Nanyue looked at the store with satisfaction, and then went to see several designers who were going to do the live broadcast.
These designers are all newly recruited interns from Qiyan and were transferred here for seven days of training.
Ye Nanyue read the resumes of several people and asked some questions respectively. She was quite satisfied with them.
Rao Fang followed Ye Nanyue and saw her instructing the clerk to tidy up the store. She kindly reminded her, "The board of directors is still waiting for your plan, Director Ye."
"This is my plan."
Rao Fang: "Dr. Ye, you said it was live broadcast online sales, but I think..."
Isn’t this just a physical store?
"Both online sales and physical stores have certain disadvantages for consumers. When consumers buy online, they worry about quality, style, and fit."
“The disadvantages of physical stores are that they are inconvenient, difficult to choose styles, and some consumers don’t like to go shopping.”
Rao Fang nodded, that was indeed the case.
She is an experienced online shopper herself. Unless it is something specific, she always chooses to buy online.
It's just that sometimes when I receive something that doesn't match the picture, I get upset and angry.
"Before, Shengye couldn't do online sales. In addition to its poor clothing design, it also made the same mistakes that most online stores make. Moreover, Shengye's attitude was too high."
Shengye prides itself on being a big name in the country, so much so that when it comes to selling products online, it has a condescending attitude.
Like to buy or not.
No return allowed after purchase.
If you are not satisfied with the try-on, you are not allowed to return it.
Big names have the confidence of big names.
Shengye started late in the online sales field and did not seize the opportunity at all. Moreover, due to the service attitude, many customers of physical stores also chose to give up Shengye because of these reasons.
After all, in the Internet age, nothing is irreplaceable.
Shengye lost its garment industry and became a contract processing factory.
…
Lin Huan is a college student. She was originally from a rural area. After coming to Ancheng, she discovered that there are many differences between big cities and rural areas.
Whether it's the accent she speaks or the way she dresses, she will be looked at strangely.
She seemed to have gone from a college student envied by everyone in the village to an ugly duckling looked down upon by everyone in an instant.
She was a hard-working girl. She knew there was a gap between herself and wanted to narrow it, so she worked and studied hard and saved 500 yuan to buy some new sets of clothes.
But when she arrived at the mall, she discovered that those beautiful new clothes cost hundreds, and some even cost thousands or tens of thousands.
And the five hundred yuan was in her pocket, as if mocking her for not overestimating her abilities.
She walked for a while, wandering in the mall dejectedly, when she suddenly spotted a spacious and bright clothing store next to her.
His name is Huanyan.
The decoration is simple and elegant, every piece of clothing inside looks so good, and the price is certainly not cheap.
She hesitated in front of the door for two seconds and was about to leave when she suddenly saw the big sign at the door.
It says seven-day experience area, all products are half price.
Half price!
Lin Huan stood hesitant at the door, and a beautiful girl with a smile walked out, "Miss, do you want to come in and take a look?"
Lin Huan encouraged herself in her heart to see if it was okay. If the price was right, she would buy it. If it was not suitable, she would not buy it.
Lift your feet and follow the beauty in.
"Miss, do you want to take a casual look on the first floor, or go to the experience area on the second floor to experience the services of our designers?"
"Experience area? Designer?"
The beautiful shop assistant nodded, "That's right. Our Huanyan store is a comprehensive live streaming online store with a physical store."
"Is there a live broadcast?" Lin Huan looked around fearfully.
The beautiful shop assistant quickly comforted her, "Don't worry, it's not available on the first floor. The live broadcast is only available on the second floor."
"On the first floor, you can purchase whatever you want. On the second floor, our designers will make recommendations and make changes to your clothing." The clerk introduced gracefully, "You are..."
Lin Huan didn't like the feeling of being surrounded by people, so he quickly said, "I'll just take a look on the first floor."
"Okay. You can look at it as you like."
The clerk didn't force him and stepped aside so as not to disturb Lin Huan.
Lin Huan breathed a sigh of relief. What she didn't like the most was having a store clerk recommend something to her when she was buying something.
The clothes in the store are very good-looking, including men's and women's clothing, ranging from inner wear to outer wear.
She shopped around and thought they all looked good, but she felt none of them suited her.
Just as she was about to walk towards the door, the beautiful clerk who had just received her came over again and asked, "Isn't there anything suitable?"
Lin Huan smiled awkwardly, "I don't think it's suitable for me."
The clerk smiled very gently and said, "Why don't you go to the second floor? There are our designers there who can make professional recommendations for you. The purpose of buying clothes is to be comfortable and look good. Professionals, after all, know better."
"Designers make recommendations without charging extra fees."
Lin Huan spent most of the day shopping and didn't buy a single piece of clothing.
She looked at the second floor, then nodded, "I'll go to the second floor to have a look."
The clerk smiled brightly and said, "This way, please."
Following the stairs to the second floor, I found that the layout of the second floor was very different from the first floor.
The first floor is spacious, while the second floor is divided into glass rooms one after another. Photography equipment is placed in each glass room.
"This beauty, I am the designer Anna. I will receive you today. This way, please." A short-haired girl wearing casual clothes came over.
Lin Huan was taken into the glass room and told again, "Do you mind live broadcasting? We are live broadcasting."
Lin Huan looked at the shooting equipment and shook his head, "I don't mind."
"Okay, please come this way."
The interior of the glass room is very comfortable, and each glass room is designed differently. This one is obviously like a small coffee bookstore, with magazines and books placed on one wall.
"What's the beauty's last name?"
"Forest!"
Huanyan Live Room No. 1 finally has someone.
From the opening in the morning to now, not a single customer has entered the ten live broadcast rooms. Most people directly refused when they heard that the live broadcast would be on the second floor.
This is the first person who agreed to go to the second floor despite knowing there was a live broadcast.
Anna was a little excited in her heart, but she looked very calm on her face.
After she understood Lin Huan's purchasing needs, she left Lin Huan motionless and soon pushed in dozens of clothes from outside.