A good company must absorb the strengths of others in order to continue to make progress.
You can say that the sea is open to all rivers, and tolerance is great. You can also say that the blue is better than the blue.
There are many such examples in the electronics industry.
Windows was not originally a product of Microsoft, but after they bought it, they made slight changes and packaging before putting it on the market. In the end, Microsoft became the dominant company for more than 20 years! Even as long as there are computers, Microsoft will continue to be strong!
There is also Google. Yahoo was the first to use the search engine, and many companies have followed suit. But it is Google that can be used so well that it has directly become a major overlord in the electronics industry in the future!
Xiao Qi's success is of course also based on absorbing the advantages of others.
Dreampad is an upgraded version of Apple's iPad, Dreamstars is also an upgraded version of Galaxy's Note and S series, and DreamSnow will also follow this pattern in the future.
Xiao Qi's development direction is to imitate Apple and Samsung in his previous life.
Several products are constantly updated and improved step by step to occupy the entire market. This is undoubtedly the most labor-saving and worry-free approach for a company.
Don't look at the fact that Samsung releases dozens of mobile phone models every year, and sells no less than 20 smartphones at the same time, but they are just a gimmick. The only ones that really make money and increase sales are the Galaxy Note.
And the S series - if it really relied on those weird-looking mobile phones to make money, Samsung would have lost its pants long ago.
Before Xiao Qi made mobile phones, he had already planned to make only two high-end and mid-range models. The price must not drop below 2,000. Otherwise, based on Fairy Company's super quality and excellent reputation, I'm afraid it would be
It will directly murder the small and medium-sized manufacturers across the country.
In the future, in China, Xiaomi, Huawei, ZTE, Lenovo, BBK, etc. are all doing very well in this price range, and many of them have also entered foreign markets. Under the circumstances at that time, it is really worthy of recognition.
It's not easy to get up.
Even if you say that most of their parts and patents belong to foreigners, and most of the profits are made by foreigners, it is still better than doing nothing and waiting for failure, right?
Not every industry is as shameful and unenterprising as China's automobile industry!
And from another perspective, if Xiao Qi controlled the entire industry chain, how much would he be hated by people?
Not to mention domestic mobile phone manufacturers, even foreign mobile phone manufacturers have to fight Xiao Qi desperately! - You don't want us to live, we have to fight!
Therefore, people who do business in such a way that others have nowhere to go usually do not end well.
Therefore, Xiao Qi is determined not to touch mobile phones that cost less than 2,000 yuan, so that everyone can have a way out. Xiao Qi even hopes that they can extend their reach upwards and pose a challenge to Dreamsnow and even Dreamstars.
Of course, Xiao Qi doesn't mean that he won't get involved in the 2,000 yuan mobile phone market.
In addition to selling complete machines, there are many ways to make money!
For example, the mobile phone chip jointly produced by Infineon and Spreadtrum is a big piece of meat, accounting for almost 30% of the net profit of mobile phones priced below 2,000 yuan.
As for other parts, Xiao Qi can't interfere anymore. After all, everyone makes money. As long as he controls this most important part and can exert a certain influence, Xiao Qi's goal has been achieved.
It is a pity that Xiao Qi failed to buy MediaTek, otherwise MediaTek plus Infineon plus Spreadtrum would definitely dominate the world in the mobile phone chip market under 3,000 yuan!
Let’s ignore this matter.
Speaking of Xiao Qi's upgrade of his trump card model. What he has to do now is to put the advantages of many mature and best-selling models in his previous life into the future before his laboratory engineers make breakthrough progress.
on your own smart electronic products.
For example, the Fairy Laboratory is currently busy with research on Microsoft's tablet surface. In addition to the commendable running speed and experience of the Word system, there is another biggest highlight - touchcover.
Touchcover is the one that comes in five colors: black, white, red, blue, and purple, and comes with a protective cover for the touch keyboard.
It is actually very similar to the DreamPad polyurethane protective case made by Xiao Qi, except that Microsoft has made the function of this protective case more powerful, making it very practical in addition to protection and beauty.
This enhancement is reflected in Microsoft turning the protective shell into a keyboard.
Put the surface on the table horizontally with the built-in support stand, and then lay out the touchcover. Isn't this a more simplified laptop?
It can be said that Microsoft's idea is very creative.
But its failure lies in the functional development and product experience of the surface itself, which is a bit putting the cart before the horse.
Let's put it this way, Surface is definitely a good tablet for word document processing, but in terms of touch response and smooth operation, it is definitely not a comfortable tablet for gaming and entertainment.
Therefore, the fate of its sales and reputation is decided like this - people spend so much money to buy a surface, and they are definitely not buying a tablet that can only run Word.
Especially young people who like fashion. Although they may also use some office programs, there are definitely not many who use tablet computers as office supplies.
Of course, even if many people don't like surface, there are few who don't think touchcover is cool.
Xiao Qi doesn't like to give his competitors a chance to survive. If Apple and Samsung weren't needed to share the firepower, they would be the first ones he would kill.
So naturally, after the polyurethane protective shell was manufactured, Xiao Qi had already assigned the task of touchcover.
Unfortunately, Xiao Qi was only interested in electronic equipment in his previous life. Xiao Qi only played with external tools like touchcover, but did not really study it in depth.
All he knew was that the material was no longer polyurethane and had no power cord connection, but was connected to the surface through magnetic technology.
When used specifically, each button does not have the bouncing feeling of a button, but it does not feel stiff and is relatively convenient to operate.
After Xiao Qi gave out these technical indicators, the only problem left was the Fairy Laboratory.
His request is simple.
First of all, it must be beautiful and elegant, and look graceful and smooth, because only beautiful things will attract more people to pay for them.
Then when the touchcover transmits conductive signals to the surface, it must be sensitive and fast, and cannot be inactive sometimes.
Finally, if the typing experience is to be good, whether it is the feel or the convenience of operation, it must be light and comfortable, which is even more important.
Doesn’t Apple rely on a sense of experience to conquer the world?
Xiao Qi naturally learned this way too!
Okay.
Faced with Xiao Qi's "whimsical ideas", the laboratory had a special department to develop touchcover. It mobilized more than 50 engineers alone, and later hired more than 30 people one after another!
In nearly 2 years, they overcame a total of 38 technical problems and purchased and exchanged 76 patents. Finally, they made breakthrough progress during this period, which can basically be applied to actual dreampads.
As for the device that helps the dreampad stand upright or horizontally, Xiao Qicai will not add a metal plate to the dreampad to stretch and fix it. Instead, he chooses to expand the touchcover area to support the dreampad. This will make the touchcover longer at most.
, but will not destroy the overall beauty of the dreampad.
After touchcover starts to be used, the production of polyurethane protective shells will not be significantly reduced. After all, not everyone wants to buy touchcover.
The price of the polyurethane protective shell is only 30 US dollars, and the previous touchcover cost about 16 US dollars, but Microsoft sold it for 120 US dollars. Xiao Qi came up with it a few years in advance and sold it for 168 US dollars. After all, no one can say anything, right?
Knowledge is priceless!
What's more, in order to develop this touchcover, which is such a small thing, Xiao Qi spent more than 80 million US dollars in research and development funds alone, as well as patents and other things. The total cost is 100 million US dollars.
However, Xiao Qi is not in a hurry to bring touchcover to the market. After all, dreampad 2 will be launched this month. Its updates are already competitive enough. There is no need to take out all the weapons at once.
How can you become a leader in this market when all your trump cards are revealed at once?
He will wait until someone else makes a smart tablet, then use Touchcover to attack the enemy, offset its impact on the market, and once again increase the barriers to competition, keeping them out of reach.
Although this is a bit inhumane, who cares about you when doing business?
The purpose of doing business is to defeat your competitors so that you can earn more money!
What's more, the one that now has the opportunity to make it first is obviously Samsung, or maybe Microsoft. Xiao Qi has always been responsible for attacking foreign competitors! (To be continued...)