Xu Weihong has followed Xiao Qi for so long. Although he is not often responsible for front-line affairs, he has learned a lot about advertising for himself.;
Under the active operation of Niu Ruzheng and Yu Chengsheng, at the end of August, the People's Bank of China and the China Banking Regulatory Commission finally officially approved the qualification of Hong Kong Fairy Bank to enter the mainland to develop business.
The businesses that Fairy Bank can engage in in the mainland include the issuance of wealth management, insurance, funds and other products, as well as financial services in online commerce.
The online commercial finance mentioned here is somewhat vague, which shows that the regulatory authorities agree with Fairy Bank to conduct this pilot, but it does not count as a real large-scale implementation.
It doesn’t say what aspects of online business finance you can do, nor what aspects you can’t do.
To put it bluntly, Fairy Bank is in control of everything.
If it is successful, Fairy Bank's online commercial financial business, China Agricultural Bank, Construction Bank, Engineering Bank, China Construction Bank, China Construction Bank and other banks can also follow up immediately, and it is not limited to Fairy Bank's independent operation.
And if any consequences occur, all consequences will be borne by Fairy Bank itself and have nothing to do with the supervisory authorities above.
This is a tacit practice of shirking responsibility.
However, MCA, Xu Weihong and Xiao Qi didn't care at all. It would be great if they could obtain this operating qualification.
This means that Xiaoyao Mall's third-party payment platform, Xiaoyao Wallet, can be directly linked to Fairy Bank, giving users of deposit and withdrawal services the greatest guarantee.
As for the business of Taobao.com and Zifubao, only Xu Weihong and Ma Hua know about Fairy Bank now. This largest C2C online trading platform in China with huge daily transaction funds will soon be in Xiao Qi's pocket.
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With the well-functioning Xiaoyao Wallet, coupled with the transfer of the capital business of Taobao.com and Zifubao, Fairy Bank is already in an invincible position!
As for the online financial products that Xiao Qi told them, MCA has concerns and has no plans to promote them for the time being.
Because this is obviously a competition with major commercial banks. You are not even a godson, let alone a biological son of these state-owned enterprises. If you encounter this kind of thing, you don’t even have to think about what it will be like.
fate.
But MCA is also very aware that this matter has huge development potential. After the country opens up private capital to the banking field, we can start to do it.
It’s just that it’s not working now. It’s a good start. Fairy Bank’s online business and finance business is already eye-catching enough. With such a huge amount of hatred, how can it develop happily?
Since Fairy Bank was decided by MCA and Xu Weihong, MCA's opinion was the most important at present. So he expressed his opinion, but Xiao Qi did not insist on it and respected the old president's decision.
When it comes to advertising, MCA is still very good at it, but the various plans prepared in advance given by Xu Weihong opened his eyes and made him feel inferior.
With the approval of MCA, Xu Weihong immediately started advertising step by step as soon as the official approval document came out.
First of all, as the first step, as early as the beginning of August, Xu Weihong commissioned 8 of the largest advertising companies to make 12 promotional advertisements. After the approval documents were issued, he immediately contracted CCTV and major provinces.
During the prime time of municipalities and autonomous regions, vigorous publicity began.
"Fairy Bank! Comes from the pride of the Chinese people - Fairy Company! Escorts the online shopping of Chinese people!"
"Are you still worried about the security of your online transaction funds? Now, Fairy Bank protects your funds at all times and takes care of every purchase you make!"
"Every Xiaoyao Building has a branch of Fairy Bank, ready to guide you to further improve the safety of your money online!"
"..."
Not only TV stations, but also newspapers and magazines had a second round of publicity.
This time the promotion is no longer bragging, but replaced by real hard goods-recruitment!
The monthly salary of ordinary counter clerks and staff is 8,000. Salaries are paid 16 months a year.
The monthly salary for the section chief level is 20,000, and the salary is paid 16 months a year.
The monthly salary for the branch vice president level is 60,000, and the salary is 16 months per year.
The monthly salary for ministerial level and branch president level is RMB 120,000, and they are paid 18 months a year.
The senior vice president of the head office has a monthly salary of RMB 300,000-500,000, and is paid 20 months a year.
In addition, depending on the consumption level of each city, there will be a 10%-50% salary adjustment for ordinary employees.
In addition, various five insurances and one fund, as well as subsidies and subsidies are also available. Calculated piecemeal, the company will spend at least more than 2,000 yuan for them every month.
Okay!
As soon as this salary package came out, everyone, whether inside or outside the industry, was so surprised that their eyes almost fell out of their heads.
It is said that wages in the banking industry are very high, but only people in the industry know that those with high wages are only the middle- and senior-level employees among regular employees.
The salary level of a real full-time bank employee, that is, a senior white-collar worker, is 5,000 per month according to the living standards in Chengdu, and 10,000 per month according to the living standards in the capital. - This has to be for middle-aged, rural, construction, and industrial workers.
, recruitment, payment and other large banks, small and medium banks will also reduce wages by 20%.
There are very few formal employees in banks. The bank employees we actually come into contact with at the counter and in the lobby are usually simple contract workers, and their remuneration cannot be compared with that of regular employees. They usually start working after they are 35 years old.
I will be fired and my life will not be easy at all.
You say that they do the most tiring work and work the most overtime, but their salary is only half of that of regular employees at most, and their year-end bonuses and subsidies are even pitiful. That's really miserable.
It's just that when people talk about it outside, they work in a bank and look very respectable.
I am afraid of comparison in everything.
By comparing, you can know what is high or low, what is good or bad.
Fairy Bank's treatment is not the best for the top executives of the six major commercial banks, and they also have less authority.
But the problem is that there are only twenty or thirty people at the top of the six major commercial banks, and the remuneration corresponding to all other positions is much worse than that of Fairy Bank.
Other commercial banks, including City Bank, have much fewer regular employees than Fairy Bank, let alone temporary contract workers.
Compared with other small and medium-sized banks, although Fairy Bank is a private bank, the Fairy Company behind it is definitely no less than any large state-owned enterprise.
With Xiao Qi, the richest man in the world, backing him, there is no need to worry about the development of Fairy Bank, let alone that it will close down in three to five years. When you enter, you will have a golden rice bowl in your hand!
What's more, Fairy Bank is just a start-up now. If you join from the beginning, you will become a veteran in the future, and it will be easier to get promotion and salary increase.
For a time, many temporary workers in banks, and even senior regular employees, submitted their resumes to Fairy Bank, hoping to get opportunities to join the company based on their work experience.
Even people inside banks think this way, let alone ordinary people outside the industry.
In 2008, China did not print money on a large scale, China's inflation was not as high as it would be in the next few years, and wages were naturally not too high.
The salary package offered by Fairy Bank is not the best in China, but it is definitely the best among private companies, and it is well ahead of most state-owned enterprises.
In this era where college students are overpopulated, in this era where it takes a lot of effort to find an ordinary job, in this era when most of the good jobs are taken up by those with connections, there suddenly appeared an almost...
How can parents not be extremely excited about the super golden job that is being recruited across the country?
"Son, what are you doing in finance in this lousy company? Hurry up and go to Fairy Bank for an interview!"
"Daughter, have you found a job? What? It's hard for graduates to find accounting jobs? Have you seen Fairy Bank's recruitment? No qualifications required at all!"
"Hey, son, don't work for that factory anymore. With your qualifications as a certified public accountant, where can you find a good job? Do you know Fairy Bank? Go for an interview! Even if you don't want glory and wealth, your
My wife and daughter also need to eat and dress, right?"
"What? My dear, you have already signed up? Be good! You are so good! Try your best to go to the interview. It doesn't matter whether you succeed or not. The key is that we must have this confidence and courage!"
"Idiot, if you sign up in Lin'an and Gusu, don't you have two opportunities? Haha, dad is great, isn't he? Smart, isn't he?"
"..."
Super intensive advertising and expectations for such a good job made most people in China talk about Fairy Bank in September.
The people are all simple and honest.
They can't see the strength behind you, the strength you hide, but they can see the strength you show.
Fairy Bank has such a strong backend, such a large scale, and dares to offer such a high salary, which proves that it is a very good bank!
Whether you are an individual or a company, first impressions are important.
Once they agree that Fairy Bank is very powerful, they will consider Fairy Bank when it comes to various related businesses in the future. Even if it is not the first choice, it can be in the hands of the six major commercial banks with deep roots.
Grabbing some shares is already a victory for this new bank.
A bank that has not yet opened in the mainland can trigger such widespread discussion and take root in the hearts of the general public. This kind of advertising effect, even after spending more than 500 million in advertising fees a year, MCA is amazed and feels it is too great.
It’s a good deal.
Sure enough, only big efforts can bring big rewards! (To be continued, please search Piaotian Literature, the novels will be better and updated faster!
ps: I have been competing with Chen Mu in the Three Kingdoms these days. It is really hard for someone who has a collection of famous generals. I just finished writing the chapters now. I have to work harder to write the book...