In the midst of tense negotiations over the terms of the appstore equity transfer, the New Year's Eve has gradually passed and the annual Spring Festival is approaching step by step.
Most companies and enterprises in China usually only have holidays close to the Spring Festival, and the most criticized thing is that the holiday regulations given by the country actually only have holidays on the first day of the Lunar New Year.
In other words, you have to go to work on New Year’s Eve.
Of course, this kind of regulation cannot be strictly enforced in most companies and enterprises. Even if your boss wants to exploit you for another day on New Year's Eve, he will definitely be resisted by all workers and employees, and in the end the gain will outweigh the loss.
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Therefore, many enterprises and companies usually just go through the motions on this day, or simply take the holiday on the afternoon of New Year's Eve, go home and play when they should.
The ones mentioned above are office workers, which generally refer to local companies and factories.
Generally speaking, people from other places who come here to work in factories or restaurants can’t expect them to stay at their place of work on New Year’s Eve. Usually, those who live far away from home have to go home on New Year’s Eve. Do you agree or disagree? Anyway,
People just want to leave.
There are also some people who are not affected by work.
In addition to retirees, these people are students and children.
The Spring Festival holiday is definitely a rare and good holiday for children. Although it is not as long as summer vacation, it is definitely more rewarding than summer vacation. During the Spring Festival, which family does not give their children some New Year money?
Especially those students who have grown up will get more.
Because life is better now and incomes have increased, children in cities still have thousands or eight hundred New Year's money in their pockets, and in rural areas one or two hundred is also indispensable.
This year is even more fun for high school students and college students in the city.
Because not only can they get the New Year money that their elders put into their hands, but they can also grab red envelopes from WeChat on their mobile phones and grab many red envelopes from their elders.
One of the biggest advantages of WeChat, which is also the biggest factor in its popularity, is that it can use this software to link reality and the Internet through mobile phones, forming circles one after another in WeChat. Just like in reality,
Moreover, it is larger than reality and spans the distance of space.
This is talking about WeChat Moments.
A circle of friends can include all your relatives and friends, send videos, send voice messages, send pictures... all kinds of communication are easy and convenient, and how can you do without WeChat?
Now, many half-year-old children have begun to have their own circles of friends.
However, most of the high school and college students cannot afford iPhones and Dreamstars. They can only buy smartphones from Nokia and Motorola, and Samsung S1 can also be used.
But these mobile phones are not very kind. The price of their takeout abroad usually increases by 10%-20% when they come to China, which is far from being as straightforward and generous as Xiao Qi.
If Dreamstars hadn't offered a 20% discount, the cheapest 16g version would cost more than 3,500. They would definitely buy the Dreamstars with the best quality and the most beautiful appearance!
Because of this, so many people in China are looking forward to the release of Fairy Company's mid-range mobile phone Dreamsnow.
The price of 1999 is the most suitable for students!!
The topic comes back to the present.
The key to grabbing red envelopes on WeChat is the word "grab", which is the red envelope sent to the circle of friends. It does not say who is designated for it, and whoever grabs it belongs to whom.
Children like this kind of "money grabbing" game more than adults.
Who wouldn’t want to participate in dozens, hundreds, or even hundreds of extra games for no reason?
If the children like it, then the adults will naturally be willing to give out more money.
In today's Chinese families, most uncles and uncles in their forties or fifties are not only children. They usually have several brothers and sisters.
For such a big family, although the next generation may not have many heirs, the total number of them will be many.
In addition to the children of friends, children of colleagues, etc., basically in a circle of friends, there are inevitably more than ten or twenty children over the age of 17 or 18.
An adult gave red envelopes to the children. After the children talked about it at the dinner table, the parents of other children were embarrassed and gave some more... After such a cycle, the children all laughed very hard.
Mouth.
This trendy approach has directly led to a surge in the number of red envelopes on WeChat.
From 7.78 million on the first day, after the fifteenth day of the twelfth lunar month, the number of red envelopes every day exceeded 20 million, and it is still increasing.
WeChat red envelopes are not about money. In fact, these more than 20 million red envelopes add up to only two to three billion. Compared with red envelopes in real life, this number is just a small amount.
The main thing is that everyone has a good time, feels the fun brought by new technology, and the lively New Year atmosphere.
Ordinary people just like to grab red envelopes on WeChat and think this app is interesting and innovative. But from the perspective of insiders, the meaning of grabbing red envelopes on WeChat is different.
First of all, the first point is that two days ago, Goldman Sachs in Hong Kong issued a new evaluation report, which actually reached an ultra-high valuation of 200 billion yuan!
Originally, Goldman Sachs valued WeChat at RMB 180 billion in December last year, an increase of RMB 20 billion from its valuation a few months ago.
Although it only increased by 20 billion, you have to consider that the last valuation was in August, and the following months were when the financial tsunami broke out. Countless companies were suppressed, and the stock prices plummeted to a low level.
Not only did the company not fall after 4 months, but its valuation increased by 20 billion, which already shows that its value is very high.
But this time, after the release of the red envelope grab on WeChat in January, in less than a month, Goldman Sachs immediately gave a valuation increase of 20 billion yuan, an increase of as much as 10%. This has to be
Let’s talk about the super power of the app WeChat to grab red envelopes.
In fact, everyone has been eyeing the WeChat company and Weibo company for a long time.
Although Weibo has a smaller valuation, it now has a huge scale of more than 600 million, and it also has a growing number of young people. Its valuation is 35 billion yuan, which is not high at all for it.
Although there is no commercial operation for the time being, the valuation of Weibo should not be so low.
It’s just that the current Weibo is still operated by the four major portals Xinglang, Sohu, Wangyi and Penguin. Their respective operating goals and methods are different, resulting in the 600 million users working independently, thus reducing the number of users.
The influence of the entire Weibo.
However, Huangfu Holdings only signed a three-year contract with the four major portals. By April 2010, more than a year later, the four major portals would no longer have the rights to Weibo and could only
The four major Weibo companies were transferred back to the Weibo company.
At the beginning, the four major portals just thought that Weibo was a tool to attract more people to their websites, and they were just using it. When users got used to their websites, Weibo would
It has no use at all, so it doesn’t matter if it is returned to the Weibo company.
But now that it has developed, they are horrified to see that the user stickiness of Weibo is getting stronger and stronger, and it is basically a system of its own.
Celebrities one after another have settled on Weibo, and fans one after another are following this and that. Even now, more than 80% of the spread of online news relies on Weibo. - Although WeChat is powerful
, but WeChat is more about connecting acquaintances, while Weibo is about facing everyone on the Internet.
After the author of "The Legend of Zhen Huan" left the website, didn't he just rely on Weibo to continue publishing it, attracting huge popularity, and finally became popular all over China?
There are many examples like this. The entire Weibo platform has now become a information dissemination platform, which is more convenient and faster than television, news, newspapers and magazines combined.
Tell me, under such circumstances, why don’t people like Weibo? Why don’t they like to stay on it all day long, read Weibo news, and make comments?
The vitality of Weibo is so strong that the four major portals are now in a difficult position.
The term of their contract is already over half. If they continue to operate, it will simply be a dowry for the Weibo company.
But if it does not continue to operate, then so many users will be given away to others in vain to enhance the strength of other portals!
More than a year is long enough for others to abandon you!
With this idea in mind, the four major portal websites continued to send people to contact Huangfucai, hoping to purchase some shares of Weibo Company, and then let Weibo Company continue to operate according to the current model.
As for the operating expenses, of course they will bear them themselves, and they will also give the Weibo company full profits.
However, among the four major portals, except for Penguin, which has a slightly higher market value, the others have a market value of 20-30 billion yuan, which is not as high as Weibo's valuation.
So exactly how many shares they want to buy and how to cooperate with Weibo is still a long process of discussion and negotiation.
But no matter how you put it, Huangfu Holdings Co., Ltd. can be regarded as making money from this pot of gold from the Weibo company.
Although the money-making effect is not as good as that of WeChat, in terms of the information influence of the entire news and entertainment, it is far more than it!
Soft power in this area is also very important to Huangfu Cai. This is really a good way to expand the influence of Huangfu Holdings.
Weibo is responsible for influence, and WeChat is responsible for making money. The two complement each other, so that Huangfu Holdings can continue to develop steadily! (To be continued, please search Piaotian Literature, the novel will be better and updated faster!