Yu Lihong is a senior mobile phone engineer. As early as when Motorola entered China, he relied on his excellent description and imagination skills to enter the Motorola mobile phone division as a college student.
Then he moved to Nokia's mobile phone division in China, where he was responsible for... shell replacement of new mobile phones.
Yes.
The most criticized thing about Nokia is that it has no sincerity in its new mobile phones. It dares to sell them at the same price as new phones just by changing the casing. That's why it was completely beaten by the smartphones that suddenly came out.
Basically, Yu Lihong has no place to display his abilities in Nokia, so he is very idle.
But he is different from other colleagues. Although he is in his thirties, Yu Lihong still has a heart eager to succeed.
Therefore, he is constantly studying technology and absorbing all kinds of knowledge on weekdays.
Originally he thought that he would never be able to break through the limitations of Motorola and Nokia, but suddenly Xiao Qi's dreampad came out and opened a door for him.
Then, the emergence of smart phones such as Dreamsta opened his eyes even more.
After pondering over it, he came up with the idea of submitting a plan to Zhou Bo this time.
Yu Lihong once carefully studied Xiao Qi's road to fortune and growth, and found that except for the initial business, which seemed a bit risky, Xiao Qi took every step very steadily and steadfastly.
Fairy Company's success does not rely on any publicity stunts or its reputation as "the world's number one in smart electronics", but it truly relies on Xiao Qi's genius idea and the quality of its products.
In this way, it is simply impossible for others to successfully imitate Xiao Qi.
However, the first step in Xiao Qi's development was the experience of assembling and selling fairy mobile phones, which made Yu Lihong feel enlightened and suddenly enlightened.
He was originally a designer of mobile phones. He knew how to assemble this kind of functional mobile phone with his eyes closed, but he never expected that he could make a terrifying profit of tens of billions of yuan using such a simple method!
While sighing, Yu Lihong began to study again whether he could get any enlightenment in this regard to help himself succeed.
In the end, he really found a way!
Xiao Qi made his fortune by copycat phones among feature phones.
So can Yu Lihong make a fortune by relying on copycat smartphones?
But the difficulty is that Xiao Qi has already published this set of tactics in newspapers. No one can easily defraud contracts from various manufacturers and then rely on deposits to pay the money.
This is also the reason why no second person has succeeded for so long.
But Yu Lihong was really good at thinking, so he decided to find another way to realize this empty-handed thing.
That is to go directly to Fairy Company, find Xiao Qi, and let the giant Fairy Company produce products for itself.
Here comes the problem.
You are a waste of money, so why should you let others produce products for you?
And if you want a white wolf with nothing to lose, you should still be an absolute giant like Fairy Company!
After Yu Lihong thought about it, he could only satisfy Fairy Company in terms of profits.
According to the plan he submitted to Zhou Bo, Fairy Company can basically easily earn 30-40 billion yuan a year from his OEM mobile phones, and he himself can only earn 35 billion yuan at most, or even less.
Yu Lihong believes that although Fairy Company has a lot of money, the amount of RMB 30 to 40 billion a year is definitely not a small amount. Moreover, the cost is not much, and it only focuses on production and not after-sales. This way of making money is really not too easy!
Therefore, when he received a call from Zhou Bo saying that Xiao Qi wanted to see him, Yu Lihong waved his fist vigorously, as if he saw success right in front of him.
However, when he saw Xiao Qi in the small reception room on the second floor of Fairy Company, Xiao Qi's first words made his heart sink to the bottom.
"Mr. Yu, although your ideas are very creative and you are good at seizing opportunities, I'm sorry, but I cannot agree to this cooperation." The young man said to him.
Yu Lihong broke out in a cold sweat and felt trembling all over.
The opportunity was clearly right in front of us, so why did it suddenly fail?
He took a few long breaths and then said in a trembling voice: "Dr. Xiao, what are you dissatisfied with? We can talk about everything!"
"I started my business in this way, so I know the secrets inside. I don't like this adventurous way very much, so I will never use it again in the future." Xiao Qidao, "But I
You are unwilling to cooperate, but it is not just because of this. The most important reason is that your timing is wrong."
"Wrong timing?" Yu Lihong was suddenly surprised, "Is it because Fairy Company is preparing to make low-end mobile phones?"
"No." Xiao Qida said, "If I make a low-end mobile phone, then domestic manufacturers will probably have to struggle. In fact, Fairy Company has decided to increase the price of the 16GB version in China to 2099. The reason
We are about to sign patent transfer agreements with several major domestic manufacturers and let them compete in the market of less than 2,000 yuan."
"hiss!"
Yu Lihong's heart even fell to the ground.
He is a smart man, and now of course he knows what Xiao Qi means by "the timing is not right".
It was obvious that big companies were about to enter the market, and Xiao Qi wanted to support these large and competitive companies. Of course, it was impossible for him to agree to his petty quarrel.
Although the cooperation plan given by Yu Lihong can make Xiao Qi make a lot of money, it is of no use to the overall development of smart electronics.
Yu Lihong can even imagine how much long-term benefits Xiao Qi will gain through selling these patents and supporting parts and components. These benefits include money and the right to speak in the industry, which are far beyond the tens of billions of yuan.
Worthy.
It was his choice. Yu Lihong had to choose to support an alliance instead of making small profits in front of him.
"Actually, the biggest difficulty is not that you are a small business, they are a big company." Xiao Qi continued: "It is that the smartphones you make are too low-end, compared with theirs of around 1800-2000.
The first step of planning is too conflicting. If you start this market, they will not succeed, which will disrupt my plan."
Yu Lihong suddenly felt blessed and blurted out: "If I want to make a 1999 smartphone, Director Xiao, can you support me?"
Finally on the road!
Xiao Qi nodded secretly.
After talking for a long time, he finally got the idea.
That’s right!
Xiao Qi asked Zhou Bo to call Yu Lihong over so that he could change his mind and make a mid-range mobile phone.
Just like what Xiaomi phones and Meizu phones do.
The development and growth of an industry does not only require the participation of large companies. This cannot be called a hundred flowers blooming at all, but forms another form of monopoly.
Both large companies and small and medium-sized companies must be able to develop in this industry and have their own way of survival. This is when a hundred flowers can truly bloom.
At the beginning, Xiaomi and Meizu were not making mobile phones, let alone smartphones, but they relied on their own efforts to stand up and became a well-known smartphone manufacturer in China. Compared with Huawei, ZTE, and BBK
When big companies are not inferior to others, or even surpass some, this prevents those big companies from forming another form of monopoly, and promotes a situation where a hundred flowers bloom.
Yu Lihong's brain was very useful, so Xiao Qi thought of Rebus.
Now Rebus has not thought of making a smartphone, so Xiao Qi decided to give it a try to see if he could cultivate a new Rebus.
Now, Xiao Qi is testing Yu Lihong to see if he can meet the standards and whether he is qualified to become the new Rebus.
As his thoughts passed, Xiao Qi asked without answering, "If I support you in making a 1999 mobile phone, what do you want to do?"
Yu Lihong was shocked, and then overflowed with uncontrollable joy.
Since Xiao Qi asked him this, it proves the possibility of such support.
Since he can come to negotiate, he has a chance and will not be considered a failure.
Obviously, Xiao Qi wants him to answer now. If he can pass this test, the chance of success will be greatly increased. If the answer does not satisfy Xiao Qi, he may be in vain.
"That's what I planned." Yu Lihong considered it and said slowly, "If I make a mid-range mobile phone, then my previous low-end mobile phone plan will be completely useless. Because the reference for mid-range mobile phones must be
It has to be based on your requirements. Whether it is in terms of appearance or actual performance, I need to make new plans.
I can’t say that it’s 100% achieved, but I can’t put it on the market until it reaches at least 80%. This aspect needs to involve various appearance, performance design, component selection optimization, etc. Maybe I need a team to do it.
To be able to complete this task, this team must recruit elites from various fields, and it will take at least half a year to initially complete the prototype settings."
Xiao Qi listened calmly, but in fact he was quite satisfied with Li Hong's answer.
Rebus didn't have the guts to rush into the smartphone field when he had nothing.
He united a lot of elite talents from various mobile phone and electronics companies, and then founded Xiaomi.
It is precisely because of the hard work of these elites that Xiaomi mobile phones can be produced and amazed the country.
Yu Lihong's plan at this time was exactly the same as Rebus's decision, so Xiao Qi felt that this guy still looked a bit like Rebus and had some development potential! (To be continued)