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Chapter 2654 The personal computer market?

Of course Xiao Qi is going to the United States, and he will go there at the end of the month.

On the one hand, I miss my two wives and two daughters, and on the other hand, it’s also about Disney.

Now that Disney's share acquisition has almost come to an end, and it can enter the next stage of privatization at any time, Xiao Qi, who is a little worried about the character of Americans, decided to go to the United States to personally take charge of various problems that may arise.

But before that, Xiao Qi still has a lot of things to do in the country.

For example, what Xiao Qi is facing now is an application for establishing a personal computer department.

Personal computers usually refer to not only laptop computers, but also ordinary desktop computers suitable for personal use.

Not to mention desktop computers, they are still widely used in workplaces and companies, and ordinary people usually have one in their homes, so the annual market sales are very high.

Laptops are relatively weaker.

In a previous life, when the iPad came out, many people judged that laptop computers would inevitably decline in a few years.

But three years later, the sales of laptop computers have not been greatly affected. This is not just because of the needs of office workers. It proves that many ordinary people still have demand for laptop computers. Unless tablet computers are used,

It solves many problems, otherwise there is no way to replace a laptop.

Therefore, while Gang Leader Qiao was upgrading the tablet computer, he made the Mac Wave Okair that he took out of the cowhide envelope. This ultra-thin laptop suddenly distinguished itself from ordinary laptops.

, has become a new type of definition.

So many people hold iPads and Macs at the same time, and they really put aside ordinary laptops.

Seeing this situation, within a short period of time, countless laptop computer manufacturers immediately followed suit and made laptops thinner and more refined. Gradually, laptop computers became the mainstream, and tablet computers were once again

and laptop computers have become closer. As a result, the decline of laptop computers has been pushed far back again.

It is now the end of 2009, and Mac wave OKair has been released for more than a year. It is more successful than in its previous life, with annual revenue reaching 5.8 billion US dollars. This is an extremely dazzling achievement, if it were not for Mac wave OKair.

It's too expensive, and the Apple system is not very compatible with programs from major third-party developers. I'm afraid it wouldn't be a problem if this number doubled or tripled.

Therefore, other manufacturers in this generation have also spotted the opportunity. They have launched ultra-thin laptops one after another, and their sales have increased slightly. The saying of "tablets replacing laptops" that has also appeared in this generation has also broken down.

Much weaker.

In the strategy department of Fairy Company, there are financial analysis experts and electronic engineering experts from various fields around the world. Although they are small in size, with less than 100 people, and they do not work together. Most of them work part-time, but this does not hinder

Their level of professionalism.

Recently, they discussed this topic in an exclusive forum. Then they unified the idea and presented it to Xiao Qi.

These strategic experts are not involved in specific operational matters. They just express their ideas and judge future trends. As for whether they should accept it or not, that is a matter for the company's decision-makers.

Even if they don't adopt it, they will continue to make suggestions. This is their job.

Strategic experts think very simply. Fairy Company's current products have covered many fields of intelligent electronic devices. As desktop computers and laptop computers that still have huge market demand, it is even more important to enter in order to increase their own market share.

The extension of the industrial chain and the increase in the intelligence of computers appear to be even more promising.

In fact, Xiao Qi had thought about their plan as early as when he founded Fairy Company.

But in the end Xiao Qi still did not implement it. Even now that Fairy Company's position has been completely stable, Xiao Qi still did not consider personal computers.

The reason is very simple. Personal computers involve too many aspects, and the patents inside them are even more complicated. The most important hardware and software patents are tightly controlled by foreign companies. If Fairy Company enters, in addition to some of its own appearance and smart patents,

In addition, more parts will be restricted by foreign giants.

Therefore, when Fairy Company enters the personal computer market, at best it will be better than Dell and Lenovo, two patchwork companies, and it will make more money, but this is not what Xiao Qi is pursuing.

Moreover, it is obvious that ordinary electronic devices will be completely replaced by smart electronic devices.

Even if it doesn't happen now, it will definitely happen in the future.

When it comes to smart electronic mobile devices, Xiao Qi is a pioneer, so he can take advantage. But when it comes to personal computers, there are still so many unavoidable patent restrictions, so Xiao Qi can only be a follower.

Xiao Qi didn't want to look at other people's faces and act like this.

And your own smartphones, smart tablets, and even future smart wearable devices are all promising projects. There is no need to spend more energy on personal computers, a project that is destined to fail to achieve great success, and focus on what you are good at.

is the best behavior.

But when it comes to the personal computer market, Xiao Qi has very good parts and components and can make huge profits in this market.

That is the tenth generation LCD technology from Sharp.

Sharp likes to play with high technology, but because the market simply cannot accept their high technology, price is always a constraint, so they have ruined themselves.

But this absolutely cannot be said that the tenth generation LCD technology is useless.

In fact, in six or seven years, the tenth generation LCD technology will become a popular trend in the market and slowly become the mainstream of the market.

After Xiao Qi obtained this technology, he invested heavily in recruiting a group of experts from China and opened a laboratory at Sharp's headquarters in Osaka to continue to develop the practical application of tenth-generation liquid crystal technology.

In high-precision technology, the smaller the product, the more demanding it is.

The LCD screen of a smart wearable device is definitely more difficult than a mobile phone screen, and the mobile phone screen is definitely more difficult than a tablet screen.

The simplest one is naturally the LCD screen of the TV.

Of course, simple technology does not mean cheap prices. The cost of the tenth-generation LCD technology has not come down yet, and the yield rate is not high, so Sharp has ruined itself.

Xiao Qi's plan is very simple. Unless the tenth-generation LCD screen can reach the point where it does not lose money, he will not apply this technology to mass production.

Yes, you read that right, as long as you don’t lose money.

The first application of a technology is no longer an era of high prices to recover costs. Instead, as long as the product losses caused by this technology can be afforded, it can be promoted to the market, and then the cost can be continuously reduced through market penetration.

Thus reaching the point of occupying the market and formulating rules, that is the most profitable time.

Xiao Qi's LCD products also have buyers. Whether it's Changhong, Amoi, or Xoceco, they all have a good relationship with Xiao Qi. As long as Xiao Qi gives them LCD panels, they dare to bring them to the market.

Anyway, they all knew that Xiao Qi would not let them suffer.

What's more, Xiao Qi also has another trump card - Xiaoniao TV, an online brand of LCD TV. Even if the loss is larger, it is still the meat rotting in the pot and belongs to the family's account.

However, the price war started by Changhong back then is still vivid in my mind, but this time they cannot be allowed to fight a price war again.

In fact, as Chinese people become more and more affluent, they no longer only care about price, but also pursue more good things.

For example, in the past few years, people from the mainland have purchased various luxury goods in Hong Kong. For example, in the past two years, everyone has favored high-end electronic products. Specifically, you can see the sales of Fairy Company and Apple products in China. The consumption of Chinese people

The ability is surprisingly strong.

If we can cleverly combine market demand with the tenth-generation LCD screen, then it will not be a fantasy to defeat our opponents and completely lead the market technology.

LCD TVs are actually a bit thankless, with high costs and low profits.

What Xiao Qi really wants is to wait until the tenth-generation LCD technology matures and use it in smart wearable devices and mobile phones.

The so-called retina screen in the previous life was just the ninth generation of LCD technology. If it really encounters Sharp's tenth generation LCD technology, it will definitely be defeated.

Now Apple is also developing a retina screen, which is said to be used on the third or fourth generation of Apple mobile phones, or the first generation of Apple tablets.

According to some news from Apple, Apple's tablet computer is still called iPad, but it is definitely much more advanced than the previous one. After all, with Fairy Company's Dreampad Zhuyu in front, it is impossible with Gang Leader Qiao's character.

Make a product just to make money.

The Fairy Company has actually obtained the same retina screen technology from Samsung, and it will be used in smart electronic devices next year at most, not to mention the tenth-generation LCD technology that will be available later.

Xiao Qi remembers that in 2013, Apple’s mobile phones did not use the tenth generation LCD technology, and neither did Samsung.

This means that Fairy Company has been ahead until at least around 2015. Such a huge technological advantage plays a very important role in Fairy Company's products continuing to lead the market.

When making smart electronic products, software is very important, but hardware is equally important!

Only by trying to stay ahead in all aspects and making continuous research and progress can Fairy Company's products continue to be successful!

(Brothers, please subscribe more!) (To be continued.)

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