Chapter 2770 The second theme park, thanks to the leader of the alliance, Rotsen, the Spring Festival
After the Spring Festival, another acquisition of Xiao Qi was completed.
This is Global NBC. On Monday, February 9, General Electric Company officially announced that it had reached an agreement with Blackstone Group and DST Investment Company. The two fund companies each acquired 40% of Global NBC, with a valuation of up to 32 billion U.S. dollars.
It was the two fund companies that each spent 12.8 billion US dollars to buy Global NBC. In addition, Xiao Qi used 6 billion US dollars to privately acquire 20% of the shares of the French Vivendi Group. Now the value of Global NBC is as high as 31.6 billion.
US dollars.
Immediately, Blackstone Group and DST Fund Company issued a joint statement, each will send two representatives to the board of directors, but Global NBC’s management will not change and operations will continue as usual.
This actually made the people at Global NBC breathe a sigh of relief. They thought the new boss was going to make drastic reforms.
But Universal NBC CEO Thomas Daimler and his management received an order from the two major shareholders.
That is, in the next three years, Universal NBC must build five Universal Studios around the world, and the three spots must be given to Xiao Qi.
All right.
Although Thomas felt a little dizzy, he was not completely confused.
When Disneyland announced that it would build four theme parks in China, people from Universal NBC once said that our Universal Studios is also one of the three major theme parks in the world. Why can't we go to China to make money?
Chinese people also like our culture, and their spending power is so strong!
But Universal NBC had been involved in acquisition rumors before, and a group of senior executives themselves were undecided as to why they would consider so much.
Even when Xiao Qi acquired 20% of Global NBC's shares, they were still worried that if Global NBC also belonged to Xiao Qi, the Department of Commerce in the United States would definitely not agree, and they would be in trouble again.??
Now, Xiao Qi only owns 20% of the shares. He is a small shareholder and does not have the power to directly decide the company. So just as an investor, everyone still welcomes Xiao Qi.
It’s not surprising that the new major shareholder made arrangements to confront Disney as soon as he bought shares.
Even giving Xiao Qi three of the six places, Thomas didn't think it was an exception - Xiao Qi and the Blackstone Group and the head of dst are all friends, and Xiao Qi is very happy. Since there is Disneyland, then Universal Studios
I would definitely not want to let such a good theme park go.
What makes Thomas and the management feel at ease is that along with this order, the three major shareholders have allocated 5 billion US dollars to Universal NBC to improve the welfare of the company's employees and future development at the five Universal Studios.
Invest up front.
In fact, Global NBC is running pretty well, but during the financial crisis, no one is doing well.
Now seeing that the major shareholders are willing to invest large sums of money to develop the company, Thomas naturally feels very good and practical.
Judging from past experience, there are many benefits to building five Universal Studios. As long as it takes three to five years of development, it will definitely be a highly profitable project, with hundreds of millions or even billions of dollars in revenue a year.
Down.
For professional managers like them, as long as they can make money for the company and make money for themselves, then anything will do. As for who the opportunity is given to, it is not that important.
In their hearts, Xiao Qi is actually the type of person who is taken advantage of.
Anyway, there is another sentence that comes with the order. Xiao Qi will be responsible for the projects of the three Universal Studios designated by him. If there are still losses after three years, Xiao Qi will be responsible for them.
So what else can Thomas and the management have to say?
So on the second day of the press conference, Thomas once again stood in front of the media, announced the decision of Universal NBC, and pointed out that the third largest shareholder Xiao Qi will be responsible for the inspection of three Universal Studios in Asia.
and site selection work.
As soon as this news came out, it immediately caused an uproar around the world.
Universal Studios Theme Park is one of the three largest theme parks in the world, alongside Disneyland and Universal Carnival.
Among them, Global Carnival is a mobile model similar to a mobile circus. It does not have a fixed venue, so it basically cannot compare with the first two in terms of competitiveness.
Over the years, Universal Studios' momentum has actually become greater than that of Disneyland.
Different from the family theme of Disneyland, Universal Studios relies on various classic Hollywood movies to attract young people.
For example, "Jurassic Park", "Water World", "Spider-Man", "Terminator", "Madagascar" and other thrilling and exciting movie scenes are available in Universal Studios, and you can experience them yourself
The thrills and excitement in the movie are as if you are also the protagonist of the movie.
Young people are always the ones with the strongest spending power on entertainment. Therefore, in the past two or three years, not only the two Universal Studios in the United States have become very popular, but the Universal Studios in Japan has gradually replaced Disneyland in Tokyo, becoming the
It is a favorite place for Japanese and young tourists from other places.
And in Singapore, the "Universal Studios Singapore", which has taken several years and billions of dollars to build, has decided to open in March. It will also attract countless tourists and gradually expand the world.
The influence of movie theaters.
Originally, people in Europe were discussing whether to build a Universal Studios in Germany or Belgium. Now, Universal NBC has suddenly announced that it will build five more Universal Studios theme parks in the future.
This makes Europeans even more excited.
In fact, the main reason why France's Disneyland suffered a lot of losses was that the people who built Paris Disneyland before were too rigid. On the one hand, the area was too large, and on the other hand, they did not take into account the actual situation in Europe and build a few more in line with European aesthetics.
It is a project about landscape and history, which is why we are in the current embarrassing situation.
Universal Studios has done a good job in this aspect. Each Universal Studios has projects that are in line with the local culture. This creates great differentiation and naturally makes the audience not feel too bored, but rather feel
It's very fresh and exciting, I like to play.
So actually Europeans are still looking forward to Universal Studios.
Even Europeans who have never been interested in this kind of excitement are already looking forward to Universal Studios, let alone Chinese people who always like to bring European and beautiful things to their homes.
Last year, at the beginning of 2009, the city had already applied to build a Universal Studios.
But first of all, the country doesn't approve it at all - this is a place with serious water shortage. How much water does a comprehensive theme park of hundreds of thousands of square meters cost? It's much better than a golf course!
On the other hand, Universal NBC is paying full attention to the Universal Studios in Singapore, and they can't find time to make plans for the city, so it's just like that.
The media has already reported that Xiao Qi bought 20% of Global NBC's shares, but compared to Xiao Qi's other investments, it seems a bit inconspicuous, and it is only 20% of the shares, so he has no decision-making power at all.
, so everyone just regards it as an investment.
But now it suddenly emerged that Universal NBC was acquired, and it was actually announced that Xiao Qi could decide the fate of the three Universal Studios, which immediately made people in China unable to sit still.
Especially those who think they have no hope for Disneyland have their eyes fixed on the opportunities at the three Universal Studios.
I can't compete with you at Disneyland, so you guys in Beijing, Shanghai, Guangzhou and Shenzhen shouldn't come and compete for Universal Studios, right?
If you look at the grandeur of Universal Studios in Japan and the United States, you will know that if this theme park is completed well, it will definitely not be inferior to Disneyland in terms of popularity and promotion of the city's business card.
What a blessing in disguise!
In these cities, whoever thinks that one has more advantages will naturally exert greater force.
For example, Guangdong and Nanwan were rejected by Xiao Qi.
Although Xiao Qi has not given them a clear answer yet, they know that because there is Hong Kong Disneyland, if the two Disney parks are so adjacent to each other, not only Xiao Qi will not agree, but neither will the other side.
Agreed.
But Universal Studios is different. There is no such park in Hong Kong. Although there are only three places, it is impossible for the South, which is the most economically developed, not to have one, right?
The other most active urban group is naturally those in Jiangsu and Zhejiang.
It's not just Lin'an, Jinling thinks it's no worse than them. Suzhou is also an ancient cultural city, and Yangzhou is the representative of "Fireworks in Yangzhou in March". Every city has a developed economy and rich humanities, history and culture. Universal Studios is located in
They really complement each other!
Yuzhou, which is closest to Chengdu, also came here under the banner of saying that you already have a Disneyland in Chengdu. Putting Universal Studios here again would be a waste of resources, right? We, Sichuan and Chongqing, are one family and brothers.
It would be better if we don’t let the wealth go to outsiders and just give us the quota in the Southwest.
Just making a phone call is not enough. A group of big guys from first- and second-tier cities came here in droves at the beginning of the new year after last year's incident at Disneyland.
Xiao Xu was helpless and scolded his son: If you want to do this, wait for two months. Now I just want to sort out the government affairs at the beginning of the year, and guests come one after another, and the level of
It’s not low, and it’s not good if you don’t receive them. How can I do my job like this? (To be continued.)