Burn after reading was launched on July 1st, which is already a month ago.
Before it disappeared after reading, the free APP download record on APPSTORE was Meitu Sharing, ranking first for more than 8 consecutive weeks, which shocked the entire software industry at the time.
This is also the reason why the market value of Meitu Sharing can rise to more than 50 billion US dollars in one breath.
The current self-destruction after reading is even more brutal than sharing beautiful pictures. Needless to say, it has directly dominated the rankings for four consecutive weeks. The score is as high as 9.8 points, setting a record for all APPs in history. Compared with WeChat’s 9.2 points
, the score of 9.5 for sharing beautiful pictures is even better.
Moreover, the ranking of Burn After Reading is not simply No. 1. Starting from the third day after it was launched, the number of downloads of Burn After Reading is the sum of the downloads of the next nine places - meaning the top ten free downloads.
APP, the remaining nine combined are not as good as the one that disappears after reading, which shows how high its download volume is.
As of August 1st, the total number of users of Disable After Reading has exceeded 120 million, and the number of active users has reached 100 million, once again creating an impressive record, making sharing of beautiful pictures breathless.
That is to say, Burn After Reading is supported by Xiao Qi's abundant funds. It was designed from the beginning according to the scale of use by 200 million people. The servers rented in advance were put into use not long after they were placed.
And according to the current speed, by October at most, 200 million servers will not be enough, and new servers will need to be added. This time, at least 500 million people will have to be prepared.
Thinking of this, Maisuolong blushed a little. Xiao Qi had asked him to prepare a server with 500 million users from the beginning, but their management felt that 200 million was enough, and it would be useless to hold on to the extra funds.
As a result, now that they have seen the rapid development of disappearing after reading, they truly understand what it means to be the "King of Creativity"!
Yes.
Xiao Qi now has the title of "King of Creativity" in addition to "Genius Boy" and "King of Intelligent Electronics".
Think about the many network electronics companies founded by Xiao Qi. Which one is not worth billions of dollars in scale?
The most important thing is that these network electronics companies have basically created a trend and appear to be very creative!
Originally, everyone thought that sharing beautiful pictures was the pinnacle of photo sharing websites. But they didn’t expect that when Xiao Qi changed hands, he came up with an even more interesting image that disappears after reading, which dazzled everyone’s eyes.
Looking at the current situation, Meitu Sharing’s market share will definitely be taken away by post-read burning, and its previous unstoppable development momentum will definitely be suppressed to a certain extent.
But Meitu Sharing has been in operation for a year or two and has sufficient crowd resources. Many celebrities like to use Meitu to share, and more young people have become accustomed to using Meitu to share. In addition, the global market
With such a large share, considering a market of at least 3 billion people, there is absolutely no need for a fight between two picture websites of different categories.
Moreover, both companies have shares in Xiao Qi, so they can be considered a family and can develop side by side. Together, they can occupy this market segment and prevent other websites from entering.
Even if you want to say that they have a monopoly, they are just two companies!
It is precisely because of everyone's various analyzes that it is unstoppable and disappears after reading. One month after it was launched, the market valuation directly exceeded 10 billion U.S. dollars, reaching a share of 12 billion U.S. dollars.
Some people have even started to contact Xiao Qi.
They thought, if beautiful photo sharing can be listed in Hong Kong, then the better version that disappears after reading can be listed in the United States!
As long as it is given another one or two years to develop, Nasdaq can at least give it a market valuation of more than 30 billion US dollars - this is different from the humanistic valuation in Hong Kong, it is real.
Valuation!
If Burn After Reading finds a more reasonable profit margin, even a market valuation of US$50 billion can be given!
As the Internet world develops and expands again, Wall Street and the market have paid enough attention to this kind of imaginative software company.
For example, Facebook, which has been determined to IPO next year, has a market valuation that has exceeded US$80 billion. If it develops rapidly in the past six months, it is not impossible to exceed a valuation of US$100 billion.
In the previous life, in 2012, Facebook was listed. At that time, its valuation was about 100 billion U.S. dollars, but the economic environment at that time was better, and people were much more enthusiastic about investing than the current somewhat embarrassed market. Therefore,
Next year’s valuation of US$100 billion is much more substantial than the valuation of US$100 billion the year after.
Tang Mingxiang's Facebook shares are still 32%, because in the past year, Facebook has very sufficient funds, so it has not initiated any further stock expansion and financing activities.
But because the valuation has doubled, Tang Mingxiang's Facebook shares have soared to 25.6 billion US dollars, which is enviable.
Of course, the 10% Facebook shares purchased by DST Investment for Xiao Qi also doubled their market value.
Before the IPO listing and financing, there must be one or two share dilutions, but even so, Xiao Qi and Tang Mingxiang can still earn at least 30 billion US dollars from Facebook.
If we wait until 2013, when Facebook's market value reaches its peak of 200 billion US dollars, it will be sold to 60 billion US dollars, which is completely equivalent to the net worth of one of the top 20 richest people in the world.
However, Xiao Qi and Tang Mingxiang do not plan to sell off Facebook in large quantities. As the most important social platform in the future, with at least more than 1.5 billion users, Facebook has a huge crushing advantage and holds shares in it.
If so, it will be very convenient for everything in the future.
Return to Burn After Reading.
Naturally, it cannot be as influential as Facebook. It does not need to be that influential. It only needs to meet people's daily entertainment needs.
And Xiao Qi's positioning for it is not to value it very high and then wait until it goes public to make a lot of money, but to keep it in business for the long term.
Therefore, after the listing of Meitu Sharing, there is no need for the IPO to be listed, which may disappoint many securities companies.
When Burn After Reading was in full swing, many people did not notice one thing, that is, Xiao Qi entrusted the Blackstone Group to help fully acquire a company called Tilera, spending a total of 200 million US dollars, and obtained the
acquired 95% of the shares, with management retaining 5%.
Speaking of Tilera, a company founded in 2004, many people may not know it, or even what it does.
But for the entire server industry, it is a new star that cannot be ignored.
After 6 years of hard development, Tilera now owns many core technologies of cloud computing and communication multi-core processors. One-fifth of the world's servers use their patents, and they also occupy 10% of the entire servers.
market.
Compared with the original Nortel Network team, which Xiao Qi acquired the patents and invested heavily in, Tilera is naturally inferior, but their development is also very fast. The Imesh architecture they created has great success on small and medium-sized servers.
A very unique aspect.
For this reason, in 2011 in the previous life, Cisco acquired a large number of their shares and made them its affiliated companies to serve its server industry.
The first reason why Xiao Qi was able to acquire Tilera so smoothly was the strong network of contacts of the Blackstone Group. The second reason was that the price he gave was very high and he always used cash, which made many people in the Tilera team.
They were so excited that they all cashed out and became multi-millionaires; the third one was that Xiao Qi promised not to interfere with the management of the management, and that they would develop according to their own ideas in the future. In this regard, Xiao Qi is still very trustworthy, and everyone knows him.
Not the kind of person who burns bridges across rivers.
Last but not least, Xiao Qi promised that after acquiring Tilera, he would invest US$500 million within three years to help Tilera develop. Such large financial support naturally made those hesitant management surrender.
In today's era, if a company wants to develop well, it certainly cannot lack financial support.
If nothing else, let’s talk about the software that burns after reading. Without the support of large sums of money, it would be like a small company, slowly researching, going online, and expanding its scale... With such a set of procedures, at least
It will take three to five years to develop to the current scale. How will it compete with Meitu for market share?
So very smoothly, Tilera was acquired.
Xiao Qi bought Tilera with the goal of reintegrating the server market.
With the globalization of Internet companies, a company needs to set up its own server network all over the world to store its own user information and service systems, etc. These are very valuable things.
Every time a certain number of users develops, it means that the number of servers must increase accordingly. If you stack them all in one place, the increase in energy consumption and cost will be astronomical.
But on the other hand, just because so many servers are needed, the expenditures of major network companies in this area will increase, and the promotion and development of servers will increase.
Once they control more than 40% of the server market, Xiao Qi's companies will naturally have a huge advantage in expansion and development. This is the so-called entire industry chain.