Regarding the second-generation personal game server, Shi Lei does not want to cooperate with other manufacturers. This is because choosing to cooperate with other manufacturers will reduce profits.
Especially for some key technologies, if other manufacturers want to share profits instead of fixed patent fees or authorization fees, this is something Shi Lei cannot tolerate.
"Old Dirk, if we choose to cooperate with other manufacturers to solve the problem of wireless display technology, do you have any recommendations?" Shi Lei asked.
If the partner is not insatiable, Shi Lei is not unwilling to cooperate.
Dirk Mayer thought for a moment and identified the partner manufacturer. "If we want to solve the problem of wireless display technology, we should choose WHDI technology instead of Wifi or UWB technology. At present, in the field of WHDI technology, only the Amimon company in Israel has achieved real commercial applications. We should choose Amimon company for cooperation. They have mature products. We do not need to pay patent fees or profit sharing cooperation. We just need to buy their products and install them in our products to perfectly solve the problem."
"Oh?" Shi Lei immediately used gesture commands and ordered Yi Zuer to search for Amimon and WHDI technology.
After a few seconds, Yi Zuer displayed the corresponding information through the projector in the living room, so that Shi Lei could view it.
Shi Lei quickly checked the relevant information. According to the product introduction of Amimon Company, the price of a set of WHDI equipment is converted into Xia Guoyuan, which costs about 1,000 yuan.
Shi Lei cannot accept this price without calculating the tariff!
It is just a sending and receiving end of wireless display technology. It actually requires an increase of one thousand yuan in cost. This is obviously a huge profit for Amimon.
"Old Dirk, do you know that the commercial products of Amimon's WHDI equipment will be sold at what price?" Shi Lei had a rhetorical smell.
Dirk Mayer directly responded: "I don't know. The application range of whdi technology is relatively narrow, and most products do not require whdi technology. At least as far as the current information industry chain is concerned, whdi technology is not suitable for large-scale applications."
Wireless display technology is indeed an unpopular technology, which does not mean that wireless display technology is not good. On the contrary, this is a very good technology that allows display devices to get rid of the demand for cables, especially projectors and computer screens, which have a very large demand for wireless display technology.
However, the cost of wireless display technology limits its development!
Even before Shi Lei was reborn, the application range of wireless display technology was very narrow. Whether it was a wireless display LCD monitor or a projector, there was almost no commercial product.
In later generations, the retail price of a wireless display terminal module exceeded 1,500 yuan, which is a roadblock to promoting wireless display technology.
If a 24-inch computer monitor has a retail price of 800 yuan, but only a wireless display technology is added, the sales price is as high as more than 2,300 yuan. How many people will buy it?
This also proves a truth: an excellent product also needs a price that satisfies everyone in order to succeed!
"The wireless display module of the old Dirk Amimon company is sold in batches at around 125 US dollars. Even if we purchase it on a large scale, the price can be compressed to up to 100 US dollars. This means that our second-generation personal game server needs to increase the cost of 100 US dollars. Do you think it is acceptable?" Shi Lei asked Dirk Mayer.
The second-generation personal gaming server produced by Amd, the lowest-end model, costs about $850. If a wireless display technology is added and a hundred dollars increase the cost is definitely not very cost-effective.
According to the pricing of the first generation of personal game servers, the retail price of the lowest-end model of personal game server is US$1,999, and the gross profit will remain around US$1,150. In addition to various tax, packaging, transportation, management and other costs, the profit will be about US$1,000. If the cost of one hundred dollars is increased without increasing the selling price, it is equivalent to compressing a profit margin of one hundred dollars.
This kind of unprofitable business, neither Dirk Mayer nor Shi Lei, is willing to do it!
Capital is selfish, everything is for high profits!
"Stone, maybe we can increase the price of the second-generation personal game server?" Dirk Mayer asked with a tentative inquiry.
Although Dirk Mayer only holds three percent of the shares of Amd Company, compared with Amd Company, which has been losing money in the past, Amd Company is about to make a lot of profits.
Even if there is only three percent of the dividend rights of shares, what if the profit of Amd Company reaches one billion US dollars? Three percent of the dividend will be 30 million US dollars!
To say a bitter and bloody history, Dirk Mayer's private cash flow has never exceeded three million US dollars!
In order to make more profits, Dirk Mayer prefers to increase the price of the second-generation personal game server, preferably from $1,999 to $2,999!
"This is not possible!" Shi Lei directly denied Dirk Mayer's suggestion to increase the price of personal game servers. This is not simply to increase it.
If you want to increase the price of personal game servers, you must at least have the corresponding products and be able to make a comeback. If the cost is only $850, it is not impossible to sell $3,000, but it is very difficult in the computer industry. The product prices in the computer industry are too transparent, and there are too many choices for players to assemble independently, so the profits cannot be too high.
The first generation of personal game servers is the precedent. It is not a good idea to increase the sales price of the second generation of personal game servers. Unless the second generation of personal game servers have any innovative technological breakthroughs.
"Old Dirk, arrange trustworthy personnel to contact Amimon Company to find a way to lower the price of the other party's product. In addition, test the other party and see if the other party will authorize the whdi technology to us!" Shi Lei ordered.
In addition to producing CPUs for central processing units, Amd also needs to produce graphics display device cards GPUs. In the field of graphics cards GPUs, it is reasonable to develop wireless display technology.
After all, adding corresponding chip devices to the graphics card GPU to enable the graphics card to support wireless display technology is also an innovative way.
"Shi, where is our ideal price?" Dirk Mayer asked. Now that Amd is no longer the decision, he is no longer the one who makes the decision, all major decisions require Shi Lei's approval.
Shi Lei thought about it and did not give the final answer, "The negotiation with Amimon Company is, the lower the better!"
"But, how should we negotiate with Amimon?" Dirk Mayer said with a little scratching his head.
Shi Lei smiled and thought of Apple again. Apple's iPhone 4s was dismantled by a third-party agency in Britain. The third-party agency said that the cost price of iPhone 4s was only 1,150 Xia Guoyuan, and this cost calculation method is actually not very accurate.
The hardware cost of iPhone4s is indeed only about 1,150 Xia Guoyuan, but what about its design cost and software cost? These invisible and qualitative costs were subconsciously ignored!
Shi Lei was also planning to calculate this time, and he gave Dirk Mayer a bad idea, "Old Dirk, you buy some products from Amimon, forcibly dismantle their products, and then analyze the prices of each component one by one, and you will eventually get a comprehensive cost price. Based on this price, speculate on the bottom line of Amimon!"
In fact, through Yi Zuer's virtual decomposition, Shi Lei has obtained Yi Zuer's preliminary calculation price. Amimon's whdi technology product has a hardware cost price of about twenty-five US dollars, which is converted into Xia Guoyuan, which is 200 yuan.
Dirk Mayer coughed twice, but he understood that hardware costs cannot represent all costs. After all, Amd's company produces a central processor CPU, and the hardware costs will not be too high, but the R&D costs are very high.
If the price of the central processor of the Amd company is calculated based on the hardware cost, then the Amd company will definitely lose money to grandma's house!
"Shi, isn't that good?" Dirk Mayer was afraid that Shi Lei would not understand the issues of R&D costs and technical costs. He explained it a little, and finally said: "If we negotiated with Amimon at the price of hardware costs, the other party would probably not have negotiated with us at all."
"Old Dirk, you need to slowly increase the price!" Shi Lei said with a smile, "Try to obtain the WHDI product of Amimon Company at the lowest price. Only in this way can our second-generation personal game servers obtain more profits. Old Dirk, you have three percent of the shares of Amd Company. After the sales of the second-generation personal game servers are completed, we will pay dividends based on equity for the first time. How much dividends can be obtained depends entirely on your own efforts! Do you understand?"
Dirk Mayer swallowed his saliva and said seriously: "Okay! Stone, I have to admit that you are the devil in hell and will only lead people to commit crimes!"
Shi Lei laughed loudly and did not answer that Dirk Mayer Shi Lei is not a demon in hell. Shi Lei is just a greedy rebirth. He just hopes to gain greater benefits.