Since you have decided to get involved in the home appliance industry, you must understand this industry. This aspect in China has basically been divided up by Gome and Suning. If you enter again, you will not make any big achievements. Therefore, Li Cong’s strategy is to acquire Gome or Suning.
Suning, unfortunately, this is far from something that can be done with more than 10 billion yuan. Not to mention their listing value, even the stores across the country are tens of billions of yuan. It seems that it can only be done gradually.
Li Cong stood by the window, imagining that one day every city in the country would have its own sales store, no matter what it sold, as long as it was closely connected with the lives of the citizens.
But the big problem is that I don’t have any purchasing channels in this area. Now I only have some business dealings with Samsung Electronics. Although Samsung’s products are very good, I can’t just have them in my own store. With some domestic
It is currently most needed for manufacturers to establish good supply relationships.
Currently, a large number of home appliance companies such as Haier, Hisense, Gree, Xinfei, Konka, and Changhong are active in China, and their prices are more suitable for the tastes of ordinary people. Besides, the technology of this thing is very common, and there cannot be a big difference. The high and low are just selling.
It’s just a brand, forget about Japan’s Panasonic, Sony, etc. Li Cong has always had a bad impression of the Japanese, which dealt a heavy blow to the Japanese home appliance industry, which was already on the verge of bankruptcy.
It is true that the home appliance market in China was full of foreign products a few days ago. Young people must buy Japanese products such as Panasonic when they get married, otherwise it will appear that their family is not rich enough. However, in the past few years, the sales of Japanese electrical appliances on the market have not been as good as those of domestic products.
This may have something to do with the Chinese boycott of Japanese goods, and it also shows from another aspect that China's home appliance manufacturing industry already has a certain status in the world.
The entire Samsung Electronics also has its own sales channels in China, and Li Cong only accepted part of it. I believe that if the cooperation in energy is good, the Samsung Group can abandon Samsung Electronics. After all, it will be up to him to decide who will follow Li Cong.
Whoever cooperates will get on Li Cong's pirate ship. He does not want his allies to achieve much development, but only wants to gain benefits from his allies.
The person in charge of Samsung Electronics in China has just been replaced. A 30-year-old Korean woman. I don’t know if it is a female genetic disorder or homosexuality. There are very few women in South Korea who are still working at the age of 30, and even fewer who have reached such a high position.
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Samsung Electronics has been having a hard time recently. The South Korean headquarters has strictly suppressed the budget of other departments due to the plan to acquire Korea National Petroleum Corporation. Samsung Electronics originally had nearly 3 billion yuan in liquidity in the last few months of this year.
As a result, all of them were taken away, which made everyone at Samsung Electronics complain. If the sales at the end of the year do not have a good fight, I am afraid that it will be difficult to make any sales as the end of the year approaches.
Just when 30-year-old Cui Yuying was frowning, her secretary suddenly told her that Li Cong, the president of the Energy Group, would meet with her in Jinan tomorrow, hoping to reward her. After all, she was considered a senior person in the company. For Samsung Group and Energy Group
He also knew a little bit about the cooperation with the company, and also knew that Boss Li had a very important voice within his company and was someone he could not offend. He immediately arranged for his secretary to buy a plane to Jinan. Maybe he could also talk to the former vice president of the group.
Kim Mi-in also rose to the position smoothly. It is said that Kim Mi-in became the president of Korea National Oil Corporation because of this improper relationship.
What is more puzzling is that Samsung Electronics, which I am in charge of, does not seem to have any business dealings with the energy group. The first-line stores have basically been handed over. Samsung Electronics has basically withdrawn from the retail market in China. Currently, it is mainly focusing on channels. Is it possible?
The energy group wants to swallow him up? He is indeed a shopping mall elite. Li Cong just asked her to talk, and people could guess the matter accurately. Now everyone knows that Li Cong has a balance of hundreds of billions, which one should he invest in?
It is impossible for the industry to make any small moves. If we really want to acquire Samsung Electronics China, it is not impossible. This company is not ours anyway. The older the Samsung Group is, the worse it will be. If I can get involved in the energy group, that will be great.
With such a mood in mind, when I approached Li Cong, the result was predictable.
However, Miss Cui still knew very well that she was still an employee of the Samsung Group, so she immediately reported the news to the headquarters of Samsung Electronics in South Korea. The headquarters acted very quickly, but did not approve the purchase plan. Of course, it is just speculation now. We just need to go there.
It's enough to convey Boss Li's intention back. As for whether to sell or not to sell, it's not up to us to decide.
The next day Cui Yuying brought more than 30 assistants to the energy group's headquarters in Jinan. Li Cong made an exception and personally received her. Logically speaking, Li Cong could meet with the president of their Samsung Group, but as the Chinese saying goes, county magistrates are not as good as
For now, let’s follow the procedure step by step.
"Mr. Li, this is the first time we meet, please take care of me." This Korean is a lot of trouble, but when Li Cong looked at this thirty-year-old woman, she did have some charm that young women don't have. She has no foundation and can do this.
The position is not a simple character either.
"President Cui is so prompt. I just sent you an invitation letter yesterday. Today your people have arrived. Come on, please sit down and try our top tea in China." A cup of top-quality Dahongpao worth thousands of yuan was brought to the table.
Come up.
"Haha, Mr. Li's tea is indeed delicious, but I came all the way from Beijing. You can't just come here to let me taste the tea." In fact, what does this Korean know? He just looks at Li Cong's face.
So, if I had known earlier, I would have treated him with five yuan worth of tea leaves.
"Of course not, Mr. Cui, I came to you today for something else. Our energy group is planning to get involved in the home appliance sales industry this year. You are a senior in this field. I would like to ask for your advice." Li Congbian said.
While adding water to Cui Yuying, his eyes were still observing Mr. Cui's every move, as if he could tell something. Seeing that the female boss was not surprised proved that he understood what he was thinking.
"Mr. Li, you are so good at praising others. Our Samsung Group has just transferred our retail business to a large department of yours. As far as I know, you have made hundreds of millions in profits in the past few months. Do you still want to ask for help?"
I'm studying? Besides, you own shares in Korea National Petroleum Corporation, and you are considered a family member to us at Samsung Electronics. Our Vice President Kim Mi-in often introduces your great achievements to the rest of us, Boss Li. Newspapers and magazines also talk about you.
She is a new generation of business genius. If you tell me that you want to learn, aren't you going to kill me?" This woman trembled when she splashed with water. Li Cong was so greedy that he almost drooled. Why is this thirty-year-old woman so attractive?
Woolen cloth.
"Actually, what I want is Samsung Electronics." Li Cong felt that he had said enough in these scenes and should get to the point.