By the way, Raymond handed the prepared film information to Yi Feiyang.
Work comes first, and Yi Feiyang is not pretentious. After receiving it, he looked through it carefully.
The means of publicity are very simple:
First, print a large number of posters and put them up in subway stations, bus stations, department stores, and major movie theaters for carpet bombing promotion. Second, make extra highlights in front of the movie that is being released to let people who go to the movie
The audience knows that this animated film created by Fantasy and Paramount will be released soon. Third, advertise in newspapers, magazines and TV, and determine the premiere date. Fourth, produce some exquisite animated cartoon character accessories.
, prepare to buy tickets for free at the cinema box office.
After reading these publicity plans, Yi Feiyang had to admire Paramount's generosity. As the boss, producer and distributor of the movie, Yi Feiyang knew from a rough calculation that the cost of such publicity would be at least five million! If it had been in the past,
With the foundation of Fantasy Pictures, such a huge publicity expense is unthinkable, but now, of course it doesn't matter.
After revealing this plan, Yi Feiyang continued to watch the premiere plan. At this time, the female secretary had already delivered the tea. The boss Lei Meng saw that Yi Feiyang was watching carefully and did not want to disturb him, so he picked up the teacup and drank the tea alone.
The whole office seemed very quiet. After reading it, Yi Feiyang suddenly put down the premiere plan and said to Raymond: "I'm not very optimistic about this premiere plan."
"Oh, is there any problem?" Raymond couldn't help asking.
Yi Feiyang explained: "Some... are too luxurious."
"Haha, what did I think... Well, Yi, it's not like you don't know that May is a very tight schedule. Especially on May 5th, Ridley Scott's new film "Gladiator" will be released.
It is released. It is a super blockbuster starring Russell Crowe. It has the chance to sweep the Oscars and compete with films like this at the box office. Yi, we are under a lot of pressure, so we must make some big moves.
!" Raymond thought for a moment and smiled.
Being well prepared, Yi Feiyang did not know what kind of opponents he would face during the screening, but he did not retreat. He just held his head high, as if he was waiting for the next gladiator to compete for the power of life and death in the arena without fear.
In the original time and space, the epic "Gladiator" had a total investment of US$100 million and boasted a world-class actor like Russell Crowe. It was invincible during its release period and grossed US$180 million in North America.
10,000 U.S. dollars. In terms of audience love and media reviews, it was overwhelmingly praised. It gained both good reputation and box office, making it a rare masterpiece in the history of movies.
Not to mention, at next year's Oscar ceremony, "Gladiator" will be like a fearless fighter charging forward with a bloody sword. It won the best picture, best actor, and best costume design in one fell swoop.
With five statuettes for Best Sound Effects and Best Visual Effects, we became the biggest winner as everyone expected!
Once upon a time, in the original time and space, Yi Feiyang often turned out "Gladiator" and watched with excitement the thousands of troops fighting bloody battles with axes, machetes, and spears. The grand scene of "I am invincible" made the young
Hormones were boiling over the scenes carefully prepared by the director, and I was extremely excited.
But time turned back. Yi Feiyang discovered that the movie he liked would have a life-and-death showdown with the movie he shot at the box office.
Can a group of seemingly weak snails defeat the sharp sword and shield in the hands of a gladiator?
No one can know.
However, Yi Feiyang is full of confidence in "Speed Snail". He just has a determined look and faces the difficulties!
Beat Gladiator, beat Ridley Scott, beat Spielberg, even beat James Cameron!
Everyone, put them all down!
"Even so, we don't need to be extravagant and wasteful. We can definitely take the wrong approach and win with wisdom!" Yi Feiyang thought for a moment and said.
"Swordsmanship, outsmarting others? Oh, dear Yi, do you have any good ideas?" Raymond did not expect Yi Feiyang to say this suddenly, and then thought that he was a person who liked to create miracles, so he said
Maybe there are really good ideas.
Yi Feiyang smiled slightly, "Instead of competing head-on with blockbusters like "Gladiator" and competing to see whose premiere is grander and more luxurious, we should try something different and compete to see whose premiere is more exciting and topical..."
"Oh God, dear Yi, please stop tempting me. Tell me what good idea you have!" Raymond said impatiently.
"It's very simple. We're changing the venue for the premiere. It's not in a cinema or a grand theater..."
"Oh, where is that?"
"In---jail!"
"Ah, what, prison?"
Yi Feiyang's words were like a thunderbolt, which struck Lei Meng directly.
Prison, premiere?
Are you kidding?!
…
There are several very famous prisons throughout the United States, but the most famous is Chicago's Fox River Prison.
This Victorian prison building was built in 1858 and designed by Chicago watertower architect William Boydington. However, it was the American TV series "Prison Break" that made it even more famous in the future.
Yes, the prison in the movie "Prison Break" is this mysterious prison that houses nearly three prisoners and is known as the first and most stringent mysterious prison in the history of the United States.
As the warden of this prison, Mr. Fidero welcomed the most expensive guest today.
This guest was introduced by the first lady of the United States Hillary Clinton on the phone, which made Fidel very excited. You know, the first lady Hillary is a person who doesn't speak easily, and many people want to talk in front of her.
There is no chance for flattery and flattery, and there is no way for those who want to take the initiative to show kindness, but I didn't expect... I didn't expect that the first lady would personally call me and ask herself to entertain this guest who flew from Los Angeles.
Not to mention, in addition to First Lady Hillary, Mayor Whitman of Los Angeles also called specifically. Although he didn’t say anything, he just mentioned the name of the distinguished guest, the shrewd Fed.
Luo already understood the meaning.
What is politics? Politics is a very profound knowledge. It is a profound art that combines riddles, psychology, and economics.
Fidlo was very enthusiastic in this regard, so he immediately understood a lot of meaning from the words of the two big figures.
Fidero, who was usually arrogant towards everyone, was so proactive in treating a guest from afar for the first time in his life. Moreover, this guest was a Chinese.
On the landing pad.
The helicopter buzzed.
When the helicopter landed on the landing strip of Fox River Prison, Warden Fidlow came forward to greet him with a smile on his face.
"Hi, Mr. Yi, my warden here is El Fiedro!" Fiedro politely shook hands with the Chinese young man who came off the helicopter.
"Hello. I'm Yi Feiyang." Yi Feiyang is not used to riding in such a small helicopter. At this moment, his ears are still buzzing, like thunder.
But there was no way, time was too tight, so in order to find out when the film would premiere, Yi Feiyang had no choice but to fly to Chicago on a Paramount helicopter.
"Mr. Yi, it's too noisy here, let's go in first and talk about it first," Fidro suggested.
Yi Feiyang nodded, and under the leadership of the warden, he walked to the Fox River Prison, which is a strict prison.
In his previous life, Yi Feiyang was definitely a huge fan of the movie "Prison Break", so he was extremely curious about this filming location. He couldn't help but look left and right while walking. He seemed very careful.
Seeing him like this, Warden Federo took the initiative to act as a tour guide and began to introduce the history and environment of the Fox River proposal to Yi Feiyang in detail.
Warden Federo's cordial attitude and his low profile of pretending to be a tour guide shocked those who knew him, and they were even more impressed by the Chinese young man in front of him.
In this way, under the introduction of an excellent "tour guide" like Fidro, Yi Feiyang gained a better understanding of this mysterious prison.
So when he walked into the warden's office, Yi Feiyang stopped beating around the bush and directly expressed his thoughts. He said: "Hello, our company wants to hold a cartoon premiere here!"
"Ah, what did you say?" Just now, Warden Federo, who was patting his chest hair and swearing that he could do everything, was stunned. He looked in disbelief. And I am.
It's not an expression that I heard wrongly.
"I mean, our company is going to use your prison venue to hold a grand movie premiere! As for the audience, they are the prisoners detained here!" Yi Feiyang told Fidelo his plan in detail
.
"I know this proposal seems ridiculous, but I have definitely thought it through carefully... On the one hand, the cartoon produced by our company has a very profound connotation. I think it can touch these prisoners deep in their hearts and make them
Learn from yourself about the mistakes you have made so that you can change your ways and start a new life after being released from prison. Secondly, prisoners should also have the privilege of obtaining cultural entertainment. Unfortunately, they rarely have the opportunity to watch movies, especially new ones.
movie, this time their wishes have been fulfilled, and your prison can also gain the reputation of humane management; finally, and most importantly, we firmly believe in all the systems established by the prison and will not arbitrarily destroy you, the warden, for so many years.
It’s a lot of hard work, so please rest assured that we will do a solid job in this premiere and will never cause you any trouble!”
Fidelo was stunned for a moment by Yi Feiyang's words. It wasn't because Yi Feiyang's proposal was so unbelievable that he hadn't woken up from the surprise yet, it was entirely because Yi Feiyang's idea was so brilliant!
Yeah, who would have thought of holding a movie premiere in a prison?
If it really succeeds, I will be the first person.
A good reputation? Of course there will be a good reputation! What about humanity, democracy, kindness... I guess these words will be used on me by then.
But the risk is also very high. What if these bastards disobey and cause a riot while watching a movie, or someone takes the opportunity to play jailbreak, or there is a stampede or riot... God, I will eat it then.
Walking around endlessly!
After thinking about it, this is a big gamble. If you do it well, your reputation will soar, which will be of great benefit to your future. If you don't do it well, you will be scolded by your superiors or even demoted...
"I wonder, God, what should I do?" Warden Federo was in a dilemma.
Who is Yi Feiyang? He is the best at slander. Seeing his appearance, he smiled and said: "Of course, if the warden finds it difficult to choose, I won't force you, but... you only have one chance, especially
Thinking about your current position, if you want to go further, you have to make bold choices, right?"
Very inflammatory words.
But this sentence also awakened Warden Fidlow. Yes, this young man is backed by the First Lady of the United States and the Mayor of Los Angeles. If he seizes this opportunity, not to mention getting such a good reputation, he will also
I can take this opportunity to get closer to these senior executives... Even if I fail, I still have connections, right?
After weighing it in his mind, Fiedro made a decision, "Hey, man, you are right. This is a good suggestion. It can allow our prisoners here to enjoy a free culture and breathe free air. This is my biggest priority.
Wish! It is also my biggest wish to guide them to change their ways for good! Dear Yi, you have done me a big favor, so let us work together to make Fox River Prison a humane place.
A new concept of prison!”
As expected of a politician, he speaks with a high level of proficiency. He does not say that he is just trying to gain fame, but simply says that he cares about the prisoners. Hearing this made people extremely moved.
However, Yi Feiyang was very satisfied with Warden Fidelo's answer. At least, the premiere he planned was half successful.
