Fooling the audience, or shoddy production? What did Xu Tue do to complete the filming of the movie in more than ten days? - "Entertainment Frontier"
Xu Zhou's entry into the film market only took more than 20 days. Xu Zhou thought the film was too simple! - "Today's Movie Observation"
Please Xu Zhou don’t treat the audience as fools! Otherwise, you will only be the one who is dumbfounded in the end! - "Penguin Entertainment Weekly"
No sincerity! Xu Zhou's twenty days is equal to two years for other directors! - "The Complete Gossip"
Famous film director Zhou Dagang responded to the completion of "The Demon Cult Master" and bluntly said that Xu Zhou's actions were an insult to the film - "Beijing Film and Television News"
Don't define the quality of a work by the length of shooting time. Wait patiently. When has Xu Zhou ever let us down? - "Modu TV Entertainment Channel"
Xu Zhou shocked the entire entertainment industry by filming a movie in just twenty-three days.
Most of the media, as well as the audience, thought that Xu Zhou was insulting everyone's intelligence by doing this.
They have never seen a movie that was shot in just twenty-three days.
How bad is the quality of this movie? It only took such a short time to shoot it!
One more thing.
A reporter broke the news that the production cost of Xu Zhou's film was only over 10 million.
When this news came out, everyone even disliked the movie.
In today's entertainment industry, which movie has a production cost of over 100 million?
Any movie costs hundreds of millions to produce.
Xu Zhou’s cost is less than 10 million, so what’s the fuss about?
However, among the many voices of criticism, some media also expressed support for Xu Zhou.
For example, Magic City TV Station.
This is an old cooperative relationship.
Xu Zhou ignored these reports on the Internet.
Because he is very busy.
The film needs to be produced in post-production.
After the production is done, we still need to be busy with the publicity and distribution work.
Xuanfa means publicity and distribution.
The work inside is very tedious, but at the same time very important.
Qingcheng Entertainment has publicity and distribution business, so there is no need to find a publicity and distribution company.
Xuanfa is mainly responsible for a series of tasks such as copying, applying for keys, scheduling, sending copies to theaters, publicity, purchasing advertising, negotiating bill sharing ratios, signing contracts with theaters, etc.
Of course, the final box office is also related to the announcement.
Basically the final box office share is in the form of 4357.
The studio, that is, the producer and distributor, jointly takes 43%, and the theater chain takes 57% of it.
If it is issued among them, it will account for two to six of the forty-three.
However, Qingcheng has publicity and distribution business, so this ratio does not need to be divided.
Sometimes when we watch a movie, it makes billions at the box office, but this money is not earned by one person.
In the original time and space, Daxia had almost fifty cinema lines.
But most of them are small theater chains.
Among them, there are nearly 40 projects with a box office share of less than 500 million yuan.
Only two theater chains' box office share exceeded 1.5 billion.
They are Wang Gongzi’s W Da and Dadi Cinema.
W is quite impressive. It accounts for about 15% of the entire market share. There are almost more than 700 cinemas across the country.
We also built a film and television city in QD.
Later, although the national film market was affected by the epidemic, Wanda was still the leader.
When Mr. Wang went to eat at a roadside stall, he was surrounded by several beauties.
In this time and space that Xu Zhou traveled to, the movie theater situation was similar to the previous world.
There are a few top theater chains that occupy most of the market share, while other small theater chains follow suit.
It would be great if I had my own theater chain.
Xu Zhou was really reluctant to give it away with such a large proportion of the box office.
Although Xu Zhou can also choose to release the movie on a video platform, the impact will definitely not be as good as releasing it in a theater.
As for how much box office a movie will eventually win, in addition to the quality of the movie itself, it has a lot to do with publicity, distribution, and final release schedule.
In the original time and space, when Avengers: Endgame was released in the summer, the film schedule rate was 75%, and the number of screenings in a single day reached 230,000.
Other movies are making way for this movie. Is it possible that the box office is not high?
This year's Mid-Autumn Festival coincides with another festival, so everyone has a ten-day holiday, which is simply a prime time for movie screenings.
In addition to this period, there are also summer vacation and Spring Festival periods.
Xu Zhou doesn’t want to grab the Spring Festival stalls, he only wants the Mid-Autumn Festival stalls!
In this time and space, the largest cinema chain in Daxia is the Hengxing Cinema Chain, with 800 cinemas across the country and 70 abroad.
Xu Zhou's goals are currently mainly domestic.
This "Demon Cult Leader" is also aimed at the domestic market, and the taste of Waiguoren movies is somewhat different from that in China.
After negotiating cooperation with Xingxing, we basically don’t have to worry about the Mid-Autumn Festival movie schedule.
Because the movies that will be released in the Mid-Autumn Festival are not only "The Demon Cult Master", but also "Xinghechuan" directed by Zhou Dagang and "Interstellar Journey" directed by Chen Shangwen!
"Star River" is a war-themed movie with an investment of 730 million yuan, and "Interstellar Journey" is a science fiction blockbuster with a claimed investment of 2.3 billion, both of which are many times higher than the tens of millions invested in "The Demon Cult Master".
However, Qingcheng's publicity and distribution staff took the movie to the marketing managers of major theater chains. After seeing the content of the movie, they all expressed their pleasure to cooperate with Qingcheng.
Cooperation is cooperation, but they cannot guarantee the final filming rate, which will depend on the first day of release.
Only if the premiere has a good reputation and the box office is satisfactory, they will increase the film schedule.
The rules are the same for every movie.
Not having your own theater chain is troublesome, and you are at the mercy of others.
company.
Su Shenxing's office.
Xu Zhou and Su Shenxing were playing chess.
"Xu Zhou, the box office of this movie is expected to be several hundred million?" Su Shen walked and blocked Xu Zhou's cannon with a quick move.
Seeing the trick, Xu Zhou jumped on his horse to ease the danger of the artillery fire. He said: "Five hundred million is a small goal, and one billion is a small surprise. If it can reach 15 or 2 billion, it can be called a success."
.”
Su Shenxing smiled and said: "Then we will strive for success!"
He ate Xu Zhou's cannon in one go, without worrying that Xu Zhou's horse would dare to attack him.
The brat has already proposed to his own daughter, but he still dares to kill himself while playing chess?
But Su Luoxi, who had been watching the chess game on the side, took the initiative to attack Xu Zhou: "Xu Zhou, use your horse to eat my father's rook! Then you can directly general!"
Su Shenxing's old face darkened and he couldn't help but said: "You stinky girl, why are your elbows turned outward?"
Su Luoxi smiled and said, "Dad, Xu Zhou and I are also members of the same family. How can our elbows be turned outward?"
Damn it.
Su Shenxing felt so distressed.
He looked at the chessboard, coughed twice, and then muttered: "I feel that Xu Zhou's horse was in this position just now."
As he spoke, he took action and moved Xu Zhou's chess piece, making his situation suddenly safer.
Seeing that her father is a scoundrel, Su Luoxi has nothing to do.
Xu Zhou smiled and said: "Uncle Su played this move very well. The chess moves are novel and the moves are unexpected. It's really wonderful."
Hearing what Xu Zhou said, Su Shenxing felt a little embarrassed.
He quickly changed the topic and said: ""The Demon Cult Leader" is not the first movie invested by Qingcheng, but it is the first work of you and Luo Xi. I can see that Xu Zhou's ambition will not be limited to this one.
Movies, and we at Qingcheng will definitely invest in more and more movies in the future."
Xu Zhou said: "Uncle Su wants to set up theaters?"
Su Shenxing nodded and said, "Yes, but the layout of theaters cannot be completed overnight."
Xu Zhou suggested: "Although the current cinema chain market seems prosperous, there are many small cinema chains that are struggling to survive. According to Qingcheng's current strength and capital, we can first acquire some small and medium cinema chains.
You can either invest in them or acquire them, but the top theater chains won’t touch them for the time being, we are just growing in obscurity.”
Su Shenxing smiled and said, "That's what I'm thinking about. By the time you make the second or third movie, we at Qingcheng will already have our own cinema."
Xu Zhou smiled and said: "If possible, I can shoot two movies before the Spring Festival this year."
Su Shenxing immediately said: "Take it slow for now and wait until this year is over before filming the second part."
...
The time has entered the end of September, and the Mid-Autumn Festival is approaching.
During this period, Qingcheng's publicity and distribution staff worked very hard and promoted "The Demon Cult Master" online and offline through various means.
The starring actors in the movie also traveled to major cities across the country and even visited universities to promote it.
The premiere of "The Lord of the Demon Cult" was also officially held on September 28th at the Hengxing Cinema in the Magic City.
Xu Zhousu, Luo Xibiancheng, Wu Bingyan and other main creative staff came to the scene.
All the 1,800 seats at the venue were occupied!
Although many outsiders are not optimistic about this movie, Xu Zhou and Su Luoxi still have appeal.
If you buy a ticket and come to the scene, you can not only see the movie, but also Xu Zhou and Su Luoxi. For these audiences, it is still very cost-effective.
The premiere is actually a ceremony.
Held a few days before the movie's official release.
In the screening room.
Xu Zhou took the leading actors to meet the audience.
Sitting below were not only the audience, but also the reporters he invited.
Among them was a reporter from "Today's Film Observation".
At that time, they also wrote reports criticizing Xu Zhou.
But Xu Zhou still sent them an invitation, inviting their reporters to attend the movie premiere.
Of course, you can watch movies, but you can't shoot them.
Reporters can write reports after watching a movie, mainly to evaluate the quality of the movie.
Actors such as Xu Zhou and Su Luoxi, in addition to interacting with the audience, also sang a song with Luo Xi.
Pushing the atmosphere of the scene to a small climax.
Everyone feels that even if the quality of the movie is not great, it is still worth it to hear Xu Zhou and Su Luoxi singing.
It is in this case.
"The Master of the Demon Cult" unveiled its mystery in front of this audience of 1,800 people.
The screening room suddenly became extremely dark.
Xu Zhou and the others also came off the stage and sat in the audience.
The big screen in front was flashing brightly.
As a piece of music played, the opening animation logo of Qingcheng Entertainment and Suguo Video appeared in front.
Nowadays, it has become mainstream to put animated logos of several investors in the title of movies.
After the opening credits.
The movie officially begins!
At the beginning of the movie, there is a narration explaining the origin of Yitian Slaying the Dragon.
At the beginning.
All the viewers thought this was a serious martial arts movie.
But as we looked at it, everyone realized something was wrong.
As the movie progressed, there was more and more laughter in the screening room.
There were even male audience members who made tacit hehe noises.
When everyone saw Zhang Wuji and Xiao Zhao falling into the canyon, the hehe sound was especially obvious.
"Haha, when Xu Zhou and Bian Cheng were filming this scene, I wonder if Luo Xi was jealous."
"Hehe, Xu Zhou knows very well about hard weapons."
"I suspect Xu Zhou was driving while filming the movie, but I have no proof!"
Funny is only one aspect.
In this movie, Xu Zhou uses more extras than in the original movie of Time and Space.
So when everyone saw the six major sects besieging Guangmingding, they were so excited.
Most of Xu Zhou's production budget of less than 10 million was spent here.
When it comes to actors' pay, it's really not that much.
He and Luo Xi had no pay and worked in their own company.
Bian Cheng and Wu Bingyan are both actors in their own companies.
Wu Bingyan has been digging here for a long time.
Although they are paid, they are not outrageously high.
When everyone saw the shot of Zhao Min looking back while riding a horse.
There were bursts of exclamations in the screening room.
"Damn, this shot is so beautiful! Xu Zhou's camera skills are amazing!"
"Zhao Min, played by Su Luoxi, is so beautiful! This look will last forever!"
"When this movie is released on the video platform, I will definitely cut out this scene and use it as a mobile screensaver!"
"This shot will definitely be a hit!"
"It's not just the lens that's popular, this movie will be popular too!"
"This premiere is well worth it. Before, I only came here for Xu Zhou and Su Luoxi. I didn't expect the quality of the movie to be really good."
The movie has a fast pace, is funny where it should be funny, and fights where it should be fighting, without being sloppy at all.
When everyone saw the end, Zhao Min left a message asking Zhang Wuji to come to Dadu to find her, and everyone still felt that they still had something to say.
The movie is over now?
But looking at the ending on the big screen, the movie is indeed over.
In the screening room, the lights were turned on, and the scene suddenly lit up again.
More than 1,800 viewers applauded the film without hesitation.
It is no exaggeration to say that this "Demon Cult Master" greatly exceeded their expectations.
After the premiere.
The first wave of feedback about "The Demon Cult Leader" has arrived on the Internet.
Many reporters and audiences gave this movie good reviews.
Especially "Today's Movie Observation", they wrote another report.
It’s not that Xu Zhou thinks the movie is too simple, it’s that we think Xu Zhou is too simple!
Tonight, the premiere of "The Lord of the Demon Cult" was held in Shanghai. Film Observer was among the invited guests and was honored to be the first to see the film.
At first, I walked into the screening room with a critical eye. Just imagine, how exciting can a movie shot in more than 20 days be?
But once the movie started, this movie kept slapping me in the face.
Whether it is plot or movie style, this movie is a rare masterpiece in the Daxia film market in recent years. It was born out of the novel "The Legend of Heaven and the Dragon Sword". The actors are the same cast, but the style and lines are really the same as those in the TV series.
There's a huge difference.
Although this is Xu Zhou's first film, the shooting techniques are quite mature and sophisticated, and every shot and every frame is full of atmosphere.
When I was writing this manuscript, I was still thinking about the look back at Zhao Min played by Su Luoxi.
Judging from the shooting of this scene, I would like to call Xu Zhou a genius director!
Xu Zhou combined comedy with martial arts and made an excellent martial arts comedy. The audience laughed constantly. If there is a miracle in the film market this year, it will definitely come from "The Demon Cult Master"!
After this report from "Today's Movie Observer" appeared on the Internet, it attracted the attention of many people.
Because this report is completely different from their previous views on Xu Zhou.
On the Internet, discussions about "The Demon Cult Leader" began to increase.
Especially the audience who watched this premiere, more than 90% of the audience thought it was a good movie.
Coupled with the appearance of this report, many viewers who previously thought that "The Demon Cult Master" was not good began to plan to wait for the movie to be officially released and go to the cinema to watch it.
Although the reputation has begun to change.
But neither "Xinghechuan" nor "Interstellar Journey" took "The Demon Cult Master" to heart.
They believed that even if the movie Xu Zhou made was good, it would be limited and not enough to pose a threat to them.
At that time, the cinema will give them most of the film schedule.
How can a movie like Xu Zhou's, which has a production level of tens of millions, be compared with a super-large-budget movie like theirs?
Some people expect it, and some people question it. This is the case.
"The Demon Cult Leader" has its national premiere.
...
October 1st.
Luzhou.
As soon as six o'clock in the evening arrived, Cai Chenxi went directly to the cinema with friends.
She is a native of Luzhou and had no feelings for Xu Zhou before. But after Xu Zhou wrote a song "Luzhou Moon" for Luzhou, Cai Chenxi's love for Xu Zhou began to grow wildly.
Whether it was Xu Zhou's novels, TV series, or music, she followed them all.
When Xu Zhou's movie is released this time, she will naturally support it.
Her best friend Bai Xue is from Jincheng and settled in Luzhou with her boyfriend.
When she arrived at the entrance of the cinema, Cai Chenxi waited for three minutes before she saw her best friend. Her boyfriend did not follow her.
Cai Chenxi took Bai Xue's arm and said with a smile: "It's a good day today. I know I didn't bring my boyfriend out. I don't want to see Xu Zhousu Luoxi being a bitch while having to face the loving attacks from her best friend."
Bai Xue smiled and said: "If you don't want to eat dog food, just find a boyfriend! Do you have to watch "The Demon Cult Master"? I heard that "Interstellar Journey" is good, a science fiction blockbuster. Originally, my two dogs and I were
I made an appointment to watch "Star Trek", but he got a call and had to work overtime at short notice. Why don't you watch "Star Trek" with me?"
Cai Chenxi shook his head and said: "What's so good about "Interstellar Journey"? When have our Daxia science fiction films ever satisfied people? They say it's a big production worth billions, but the actors' salaries account for most of it. Many of them
I will definitely support Zhou’s movie! At worst, after watching “The Demon Lord”, I will accompany you to watch “Interstellar Journey”.”
Bai Xue said with satisfaction: "This is not bad, then let's watch "The Demon Cult Leader" first."
After entering the cinema, Cai Chenxi found that there were many people watching the movie.
After queuing up to buy popcorn, the two of them took their tickets and entered the screening room.
After the two sat down, looking at the audience who kept entering the venue, Bai Xue said with some surprise: "I saw that many people on the Internet were watching this movie, but why are so many people coming in?"
Cai Chenxi said speechlessly: "You really think that Xu Zhou and Su Luoxi have no influence. Don't forget that this is Luzhou. If there is any city in Daxia where people like Xu Zhou the most, it must be Luzhou!"
Cai Chenxi stuffed a handful of popcorn into her mouth, took a bite, and the movie started.