Listening to Li Siwen's words, Chang Hai smiled and asked, "Brother Wen, how do we sell it next?"
"Hunger Marketing." Li Siwen simply spit out four words, and in the office, Zhao Zilong, Chengguo, and Lu Shuhang looked at him at the same time, because everyone had never heard of this concept.
"Brother Wen, what does hunger marketing mean?" Chang Hai asked in confusion.
"Simply put, it is to use a small number of high-quality products to arouse consumers' desire to buy, because there is an eternal truth, that is, the more difficult things are to get, the more people want to get." Li Siwen explained calmly:
Although color TVs are not a scarce item today, we have unique advantages. Coupled with the recent hype, we can completely use the strategy of hunger marketing to continue to expand the influence of Datang Color TV.
You should know that the market we are going to build is not just Pengcheng, but the entire eastern Guangdong, the entire south, and the entire China.
So, starting today, Pengcheng only sells 500 color TVs every day. The result will be published tomorrow from the official media newspapers. My brother also helped contact several newspapers and magazines issued nationwide. It is difficult to use the Datang color TV to make it difficult to use it.
Seek to build momentum.
In this way, we can not only open up the national market in a short time, but also use hunger marketing to alleviate our early production pressure."
When everyone heard this, Chang Hai also exclaimed: "This is a good idea."
"Zilong, we have recovered more than 7 million in cash today. Tomorrow you go to the dock to bring back the accessories. You can't stop production for a moment."
"Don't worry, leave this to me."
"By the way, how many units have been recycled for old trade-in today?"
"There are 497 units in total."
"Not 50% yet." Li Siwen frowned and looked at Chang Hai and said, "You will bring two more powerful sales tomorrow, and go to me to find them from door to door. We must make sure to sell the first batch we sold.
Get the color TV back.”
"Okay, what if the other party insists on not changing?" Chang Hai said.
"Give gifts and discounts. Even if you cheat, you must cheat those color TVs back. But remember, don't show off your mistakes, and you can't make things difficult for consumers." Li Siwen looked at Chang Hai and added: "It really doesn't work, you can do it.
Jian shouted, that boy was smart."
"Zhao Jian is busy building a factory on the construction site. I will handle this little thing myself." Chang Hai promised, patting his chest.
Li Siwen nodded and muttered: "Now we have a factory and a technical team, but we always feel that it's almost there."
"What's the difference?" several people asked curiously.
"Legal Affairs." Li Siwen explained: "The company is big and there will be many problems in the future. Our legal department must find a professional team to take charge. What's more, Panasonic will not know when it will take action. We must
Be prepared for both hands.”
"It's easy to find a lawyer, but it's not easy to find a good lawyer." Zhao Zilong said.
"Have you heard about Huashang Law Firm?" Li Siwen looked at Zhao Zilong and asked.
"Of course I have heard of it. That is a very famous law firm in Pengcheng. It is said that the several apprentices brought out by the founder Mr. Yan are all top lawyers in Pengcheng." After Zhao Zilong finished speaking, he asked: "Brother Wen,"
, You don’t want to hire a lawyer from China, do you? It is said that the lawyers there are very difficult to hire."
"I know someone." After Li Siwen said that, he picked up the phone and called a paging sign. A few minutes later, the phone rang, but when he saw that the number was actually called by Han Jiaren.
"Hey, is there anything wrong?" Li Siwen answered the phone and asked.
"If you're fine, can't you call you?" A woman's voice came from the other end of the phone, but the voice was not Han Jiaren's.
"Are you?" Li Siwen thought of something: "Lawyer Xu?"
"It's not stupid. Now it should be my turn to ask you? Is there anything wrong?" Xu Weiwei responded in Li Siwen's impatient tone just now.
"Can we meet?" Li Siwen said.
"If I talk about business, I don't have time now. If you want to acquaint me, you can consider meeting you." Xu Weiwei's charming voice came over.
Li Siwen frowned. When he first met Xu Weiwei, he felt that the other person looked like a good girl. Even at the birthday party, he was dressed very formally, but how could he speak more explicitly than Han Jiaren?
"Lawyer Xu, don't joke. Didn't Han Jiaren tell you about my situation? I have a wife." Li Siwen admitted directly.
"Hmph, you still know that you have a wife, so you can still provoke a beautiful woman." Xu Weiwei said coldly.
"Why did I provoke her?" Li Siwen is now even more unfair than Dou E.
"Come to the Queen's Catering Hall by yourself." Xu Weiwei said.
"Sorry, I don't have time, so I'd better wait until you have time to talk about it." Li Siwen replied directly.
"No time? OK, then I will never have time." Xu Weiwei hung up the phone after she said that.
Li Siwen was confused and didn't understand what the other party was selling in the gourd. After looking at it, he found that it was almost late at night. He said helplessly: "If you know it's this point, I won't call her."
"Brother Wen, do the other party have any special requirements?" Zhao Zilong was a little curious.
"It's nothing, just let me go to the Queen's Cabaret." Li Siwen got up and put on a dress, then looked at Lu Shuhang and said, "Brother, I can't accompany you today. I've arranged the hotel for a while.
Let Chang Hai drive you there.”
"Okay, you go and do it first." Lu Shuhang said.
Li Siwen nodded, and just took two steps, Zhao Zilong said, "Brother Wen, let me go with you. The queen's place is very messy."
"Forget it, you have to go to the dock to pick up the goods tomorrow morning and have a good rest. There are still overtime workers in the factory now, so stay and watch."
"Brother Wen, I'll go with you."
As a result, he stood up and said.
"No, you can help me with the media as soon as possible. I will be in the newspaper tomorrow. As for this small matter, I can just go by myself."
After Li Siwen made arrangements, he went downstairs and drove away. The Crown car rushed straight to the Queen's Cabaret. After about half an hour, the car stopped at the entrance of the cabaret.
The Queen's Cabaret is divided into two floors, the first floor is the place to dance and the second floor is the place to sing. After Li Siwen asked about the location, he went straight to the private room on the second floor. As soon as he entered the room, he saw Xu Weiwei and Han Jiaren sitting on the sofa.
On the coffee table in front of me was filled with more than a dozen bottles of beer, all of which were empty bottles.
"Drink so much?" Li Siwen frowned.
"It's not what I drink, it's all her drinks alone, I'm just accompanying you." Xu Weiwei shrugged her shoulders: "Didn't you see she's almost drunk?"
"You... come too little, I... I'm not drunk." Han Jiaren said, and fell into Xu Weiwei's arms.