Feili Beauty and Health Care Co., Ltd. has been hit hard one after another. Even with the cooperation of relevant departments, all counterfeit and shoddy products of Yueyueqing Granules currently on the market have been eliminated. Yueyueqing Granules have also been repackaged and put on the market, but the sales performance is
Much worse than before.
Wu Fei also held a press conference to explain and reassure consumers about the dismal sales situation. However, shopping malls are like this. It is difficult to build a good brand image, but it is easy to destroy a brand.
It is no longer easy for frightened consumers to regain their trust in Feili and Yueyueqing Granules!
Early in the morning, while Lin Yi was still sleeping at home, Concubine Wu called him to remotely control his phone. She didn't say anything, she just told him urgently to go to the company immediately.
When Lin Yi rushed to the company, Concubine Wu was working at her desk. He walked over and asked a little strangely: "What's the matter with you coming to the company so urgently?"
"I'll show you something!" Concubine Wu turned the computer screen on her desk to Lin Yi and clicked on a link.
This is a video. The content is a live press conference held at the Yanjing headquarters of the National Medical Hall. When Lin Yi heard the three words "National Medical Hall", his heart suddenly tightened, and when he saw Xu Xuan
When the press secretary slowly walked onto the stage, his expression could only be described as shocked!
Because he saw that the person who stepped onto the stage was none other than the young master of the Chinese Medical Hall, Huo Zihang!
Long time no see, Lin Yi almost forgot about Huo Zihang. He didn't even know when Huo Zihang returned to Yanjing, but when he saw Huo Zihang's heroic and friendly face, he thought about Huo Zihang.
Huo Zihang's memories gradually came back.
In the video, Huo Zihang stepped onto the podium and first gave a sterile official speech, which was nothing more than how great the current development of the Chinese Medical Hall was, how grateful they were for the support from all walks of life, etc., until
When Lin Yi was already drowsy, a piece of news announced by Huo Zihang shocked Lin Yi to the point where he lost all sleep!
Guoyitang has released a new product, named "Yueqingsong Granules"!
"Yue Qing Qing Granules" and "Yue Yue Qing Granules", these two products look like a pair of twins just from their names. As Huo Zihang introduced the products, it turned out that these two products not only have similar names, but also functions.
The efficacy is exactly the same!
This breaking news made the press conference a little restless. Huo Zihang pressed his hand down to indicate that the scene should be quiet, and then said with a smile: "Our Guoyitang has always been adhering to the concept of serving the people. The products launched this time
The new product Yueqingsong Granules is designed to solve the problem of dysmenorrhea among female friends. We hope to contribute to the national health and contribute to the strength of our Chinese Medical Hall!"
After finishing his words, thunderous applause erupted at the press conference!
Huo Zihang smiled and nodded, spread his hands and said: "The following is the reporter's question time. If you have any questions, you can ask me. I will try my best to answer them. However, our time is limited, only fifteen minutes. I hope everyone can keep it up."
Good order, raise your hands and ask questions.”
As he spoke, Huo Zihang also raised his hand to look at the precious Cartier watch on his wrist. As he moved his hands and feet, an aura of aristocratic prince instantly filled the audience, and many female reporters had nymphomaniacal intoxication on their faces.
"Mr. Huo, the new product launched by Guoyitang this time is called 'Yue Qing Qing Granules'. Just from the name, it is easy to think of the popular 'Yue Yue Qing Granules' some time ago. And according to your introduction just now,
The functions and curative effects of the two products are almost the same, so why would Guoyitang launch a product that is already on the market?" A male reporter first asked.
This question naturally brought out the thoughts of all reporters at this time, and everyone was waiting intently for Huo Zihang's answer.
Huo Zihang smiled slightly and replied: "Frankly speaking, the opportunity for our Guoyitang to develop 'Yueyue Qinggranules' this time came from the 'Yueyue Qinggranules' produced by Feili. Some time ago, Feili's 'Yueyue Qinggranules'
The hot sales have made us realize that currently too many of our female friends are suffering from dysmenorrhea, and I think our Chinese Medical Hall has the responsibility and obligation to help these female friends solve their distress!"
Speaking of this, Huo Zihang's lips curled up with a hint of confidence and evil charm: "The reason why our Guoyitang dares to release this new product despite the popularity of 'Yueyue Light Granules' is that I think Feili
The performance of 'Yue Yue Qing Granules' is not good enough, but our Guo Yi Tang has the full confidence and ability to make it even better and more perfect than them!"
"Damn! This guy is using the honor of our products to exalt himself!" Lin Yi punched the desk hard and said with disdain and annoyance.
"Keep watching!" Concubine Wu pointed to the computer screen. She had watched the entire video. She believed that what Huo Zihang said next would make Lin Yi even more angry!
Huo Zihang's answer naturally promoted their product to a higher level than "Yueyue Light Particles", which can be said to be a big enough gimmick for their new product!
"Mr. Huo, Feili's 'Yue Yue Qing Granules' was caught in the controversy of fake and shoddy products some time ago, and its sales were greatly damaged. What do you think of this?" Another female reporter then asked.
Huo Zihang looked thoughtful, and then said: "I don't deny the sales performance of Feili's Yueyue Qing Granules some time ago, nor do I deny that their products do have relatively good curative effects, but as for the fake and shoddy products in the past few days,
As far as product incidents are concerned, I think that although the counterfeit and shoddy products are not from Feili, Feili still has an unshirkable responsibility. This is due to their poor supervision of the market and irresponsibility for their own products, which is also irresponsible to consumers.
Responsible...and all of this will not exist at all in our new products of Guoyitang!"
"Then what effective measures will your National Medical Hall take to avoid following Feili's old path?" the female reporter continued to ask.
"We will add anti-counterfeiting labels to our new products, strictly control production and sales channels, and strictly supervise the market at all times so that criminals will not have any opportunity to take advantage of them. In addition, we will also add online direct sales channels to accept online sales.
Real-name purchases and reservations give consumers a 100% safety guarantee!" Huo Zihang's elated speech once again won enthusiastic applause from the audience!
Lin Yi's face became increasingly ugly, and he clenched his fists and said angrily: "Huo Zihang is using us as negative teaching materials to highlight their superiority. Is this person still shameless?"
Concubine Wu just smiled flatly: "I have to admit that Huo Zihang is indeed a good businessman. The anti-counterfeiting labels he set for new products, as well as the market supervision and online direct sales he proposed, are indeed things we have not done enough before.
It’s just that he blatantly criticized his opponents at a press conference to highlight his own advantages, which is indeed a bit shameless!”
Immediately afterwards, Huo Zihang answered the questions raised by several reporters in a benevolent and ethical manner. The entire press conference came to an end and the video ended.
Wu Fei closed the playback page, turned to look at Lin Yi and said: "The Chinese Medical Hall is the authority in the field of traditional Chinese medicine. The products they launch are easily accepted by consumers and recognized by the market, and our'
Yueyue Light Granules, as their similar product, will soon be suppressed by them and will be unable to fight back!"
"The battle has just begun, why are you ready to admit defeat?" Lin Yi looked at Concubine Wu with warlike eyes and asked.
"I'm not admitting defeat, I'm just telling you a fact!" Concubine Wu also looked at Lin Yi straightly and said, "Huo Zihang is indeed a good calculator. Taking advantage of our loss of the market to enter forcefully, their
The more popular the product becomes, the more we will be scolded!"
Lin Yi, however, was focused and did not answer what Concubine Wu said. He even did not listen carefully to what Concubine Wu was saying just now. His mind was thinking about another thing at the moment.
Feili's "Yue Yue Qing Granules" had just been involved in the incident of counterfeit and shoddy products, and Guoyitang took the opportunity to enter the market with a product that looked like a twin to it. Isn't it a coincidence?
The person behind the frame-up of their Feili has not yet been dug out, so is it possible that it is the National Medical Hall?
"What are you thinking about again?" Concubine Wu touched the entranced Lin Yi with her arm and asked.
"I was wondering...could it be the Guoyitang that was responsible for producing fake and shoddy products and framed us?" Lin Yi did not hide from Concubine Wu this time and directly expressed his doubts.
"Guo Yi Tang?" Concubine Wu looked startled, then shook her head and said, "It is indeed a bit strange for Guo Yi Tang to enter the market forcefully at this time. If another company did this, I might have the same suspicion as you.
But Guoyitang will never do it. They are the authority in the field of traditional Chinese medicine. As the saying goes, big businessmen are after fame and small businessmen are after profits. They will not take such a big risk and do such shameless things for a project. I think...
…All this should be due to Huo Zihang’s keen business sense. After all, this is indeed the best time to seize the market!”
"You're right, a company as big as Guoyitang will not do such despicable things for the sake of profit, but what if they are not for profit?" Lin Yi asked somewhat mysteriously.
"If it's not for profit, what else could it be for?" Concubine Wu asked with some confusion, "We Feili have not offended them, so what motive do they have to frame us?"
"Yes, our Feili has never offended the National Medical Hall, but I have offended Huo Zihang!" Lin Yi suddenly raised his eyes and said, "I have dealt with Huo Zihang in Yanhai City, and I know him fairly well. According to his personality and
With his character, it’s not surprising that he would do such a bastard thing!”
