Section 539 This, Director Bai has a way to add advertisements
The professor continued to explain to Ye Shiguan and others:
"Another easy-to-understand, non-rigorous and non-professional expression is a metaphor. When a little turtle produces a car, do the workers in the little turtle factory have wages and bonuses? However, the workers in the factory that produces tires also have
There will be bonuses, and furthermore, workers in factories that produce rubber will also receive bonuses."
Simple metaphor, many people laughed.
They understand this.
"Then, after these people have been paid wages, received bonuses, and have some money in their hands, if they buy an extra pound of meat this month, the meat factory will also receive bonuses."
"So, this is a chain issue. Since you asked me to help with the analysis, my personal opinion is to maintain this chain and continue to expand, upgrade, and standardize it on the basis of this chain."
Ye Shiguan asked: "Teacher, two questions."
"You asked."
"First, how big a proportion can this mall bring?"
"Starting from 1 to 5.5, it depends on how far-sighted Factory Director Bai is. From my observation, he can push this to 1 to 8. Therefore, the super mall is a miracle in the development of Yangcheng. Xiaoye, you
amazing."
Ye Shiguan didn't answer, the supermarket suggestion was Bai Hao's.
He just felt that this would be beneficial to the development of Yangcheng, so he grabbed it. He did not study the details in depth.
Ye Shiguan asked the second question: "Little Turtle is just the most common urban family car. Factory No. 9 is planning a new type of car. I have read a simple report. It is better than the one cooperating with the Bunker Country. It is much better. But Yangcheng wants to put into production such an industry.
You may have to bear huge debts, which is a very, very huge investment.”
"You have to do it at the same time. If you miss it, you will regret it for ten years. I haven't read the report, but the things produced by Factory No. 9, no matter how big or small, have proven that they can lead the future of a certain industry in Xia Kingdom."
At this point, the Yangcheng University professor changed the topic: "Some people are scolding Factory Director Bai Hao on the street. Why are they scolding? Scolding doesn't mean they don't like it. They don't have money in their pockets, and they can't scold even if they want to. They have no money.
No matter what big appliances you buy, it still proves that you are rich. Those girls at the paging station, after paying for food and clothing, can buy a color TV with the money they save in a year."
"Only when you have money can you have the strength to curse. If you don't believe me, Xiaoye, go and ask yourself if Bai Hao, the factory director, went back to the countryside to plant sweet potatoes. Would it be okay? I guess after you ask, hundreds of people on the street will curse you to death."
Hahaha.
Ye Shiguan smiled heartily.
Although he was speaking in his name, he was also letting others understand.
These people scolding Bai Hao should be interpreted in two ways.
Now, the problem of having money that cannot be spent begins to appear, so the super shopping mall plan is definitely a stroke of genius.
Today is indeed a good day.
Zou Wanlong naturally also knew about the scolding of Bai Hao in the news. The problem was that the reporter was still one of his men.
But he still didn't delete this part.
His many years of work experience told him that Xia Guoren truly loved Bai Hao and was definitely not scolding him.
There is more good news.
Zou Wanlong accepted an advertisement, a cosmetics advertisement from Wajima Snake Bean. The advertisement was filmed by the actor who plays Sachiko, who is already known to many people in Xia Kingdom.
This one is submitted for review.
If Xia Shi thinks there is no problem, they will send over the official version, and at the same time pay 80 million Japanese coins to cover Xia Shi's 15-second prime time advertisement from July to the end of December this year.
Then, under the tree, a bid of 200 million Japanese coins was made to buy a 30-second advertisement for up to four minutes a day, including advertisements for televisions, refrigerators, washing machines, and household appliances.
Tosiba also has an offer, and they are in competition with Shuxia.
Before, Zou Wanlong was worried about having no money.
Now that we have money, we don’t have enough advertising time.
He had already called Factory Nine twice, but was told that Bai Hao was having a very important meeting and would call back later.
It's already time to get off work.
He is still waiting.
It was almost seven o'clock, and when the seven o'clock news was about to start, Bai Hao's call finally came back.
"Director Zou, I'm too busy today. I still have to watch the news, so I have a little free time. What do you say? I'll listen."
"In a word, there are advertisements, but there are no time slots."
"Isn't it possible?"
Zou Wanlong flipped through the book in front of him: "The most valuable thing is between the news and the weather forecast, and the second is the one-minute advertisement before the TV series. The fifteen-second advertisement in this time period is for the Snake Bean Cosmetics of Japan Island, which bids 80 million Japanese dollars."
Coins, guaranteed for half a year. There are only four periods in total during this period, and we dare not release them outside."
"How about replacing it with a five-second one."
"Nonsense!" Zou Wanlong laughed and scolded: "This is too much, fifteen seconds for five seconds, inappropriate, inappropriate. But it is still a suggestion, you can exchange it for twelve seconds, so that you can save one.
"
Bai Hao just laughed along with him.
He had wanted to vote for this ad before he was reborn. In the era before he was reborn, you couldn't get 40,000 per second, it was almost 55,000. The number one spot was naturally the section between news and weather forecast, which cost about 100,000 per second.
The sky-high price of seconds.
And the total length of each ad per day is only 7.5 seconds.
Bai Hao said again: "If we are more ruthless, we will be shameless. Cut the TV series in the middle and break it for one minute for commercials."
"It's too dark." Zou Wanlong felt that this was a bit outrageous.
But Bai Hao remembers clearly that it doesn't have to be too far back, at most ten years, the craziest TV series that appeared on Jingzhao TV was the TV series with commercial breaks. One TV series could be cut into four segments, and each segment had advertisements, and the commercial time was super long.
Plus those before the TV series and those after the TV series.
Bai Hao once suspected that the total length of commercials exceeded the total length of TV series. Moreover, in order to leave time for commercials, the TV series also cut the front and rear parts.
That's called true darkness.
However, Zou Wanlong was also convinced by Bai Hao's proposal.
That is, reduce time.
Get out of those 30-second or even 60-second advertisements. Let’s reduce the shortest to ten seconds and trade excellent advertisement quality for time. This way we can put in a few more advertisements.
this.
In case someone scolds me.
Zou Wanlong thought about it and said it was Bai Hao's doing.
Of course, this is also true.
Bai Hao said, five seconds. I strongly request ten seconds.
Look how good I am.
Well, just do it.
Having made up his mind, Zou Wanlong immediately organized the backbone to start detailed research, striving to come up with the new rules by early June.
No contracts will be signed before mid-June. Then we will see how much foreign exchange Bai Hao can raise to buy advertising business.
It's nice to have money.
Zou Wanlong happily made himself a cup of good tea, and then approved an extra 2 million Xia national currency for the new TV series. You must know that the original budget was only 6.4 million.
