Qu Xiaoxiao left home full of worries. Fortunately, on the way back, Yao Bin called and invited her to attend the opening ceremony of a new bar. Thinking of what happened last night and the failure of her plan this morning, this event was coming to an end.
It was just in time, she really needed to vent her frustration.
Before hanging up the phone, Qu Xiaoxiao asked Yao Bin to call his friends from last night.
An hour ago, Li Jie and Guan Ju'er were working together when suddenly the phone rang and a series of unfamiliar numbers were displayed on the screen.
"Hi, hello, who are you?"
"Xie Tong, I am Kang Jia, do you still remember me?"
‘Kang Jia?’
When he heard this name, Li Jie remembered who this person was. During his undergraduate internship, he worked in the R&D department of Chime for a period of time. Kang Jia is the co-founder of Chime and the current COO of Chime (
Chief Operating Officer), when Li Jie helped Chime.com develop its logistics system, the two of them had a lot of contact.
Li Jie didn't work at Chime.com for long and left soon after. However, before leaving, he still suggested that Chimeme capture the mobile market as soon as possible.
Unfortunately, due to various reasons, Chimei did not immediately devote all its resources to the mobile terminal. Today, it is still in love with Xiaohuang Tuan founded by Wang Xin.
"Look at what you said, you, how could I not remember you? I forgot who you were, and I can't forget you. We had the most intersections back then. What's wrong? Is there anything wrong?"
On the other end of the phone, Kang Jia couldn't help but have a wry smile on his face. The reason why he hadn't contacted Li Jie all these years was because he felt a little sorry for the other party. After all, Li Jie had told them about the importance of mobile Internet.
At that time, firstly, it was because of insufficient funds, secondly, there was insufficient talent reserve, and thirdly, it was also because of internal disagreements that I missed the best time to enter the market. Although I realized it later and immediately bet on the mobile terminal, it ended up being a little slow.
step.
In the ever-changing Internet industry, a slow step means a slow step, otherwise they will not be caught up by the latecomers Xiaohuangtuan.
Although Kang Jia has not been in contact with Li Jie for a long time, he still knows a little about Li Jie. Since the other party said this, it means that the other party still remembers the friendship from back then and is not angry because he has not contacted him for a long time.
"Xie Tong, I heard that you are working at Damo Huaxin now, right?"
"Well, yes, what?"
Kang Jia was silent for a while, then glanced at the boss sitting opposite, and under his urging eyes, he said bravely.
"It's like this. Last year, in order to develop the white-collar market, we chose to cooperate with Focus and launched a two-pronged advertising campaign in 25 cities. The results were good and helped us win the first place in the white-collar takeout market.
We plan to do it again this year.”
"The scale is larger than last year, and the marketing expenses are estimated to be 150 million (Xiaoxing checked 6 years of Focus Media's financial reports, that's the amount). However, the previous negotiation situation was not particularly ideal. We are wondering if you can come forward to help us.
Please mediate."
"Of course, the intermediary fee will certainly not be small."
Li Jie smiled when he heard this. This sentence was definitely not said by Kang Jia. He was probably doing it opposite Zhang Hao. It was most likely Zhang Hao who taught him to say it.
Since the other party has found me, he must have done his homework beforehand and has a certain understanding of Damo Huaxin's internal situation. Otherwise, why would he find him, a newcomer who has just joined the company?
Focus Media was founded in 2003. It pioneered the concept of elevator media in the world and monopolized more than 95% of China's elevator TV market. At present, the advertisements in major office buildings, commercial buildings and elevator rooms basically belong to Focus Media. of the media.
In July 2005, Focus Media made a strong debut on the U.S. stock market and became the first stock of China Advertising Media to be listed on Nasdaq. The IPO raised US$170 million, setting a record for the financing scale of Chinese concept stocks (foreign capital’s name for overseas-listed China stocks) at that time. highest record.
Focus Media was also on the fast track due to its successful listing. After its successful listing, it frequently made moves and started crazy mergers and acquisitions, almost wiping out all its competitors in the same industry.
However, the good times did not last long. In 2011, Focus Media was targeted by Muddy Waters, a well-known international short-selling organization.
(Short selling means that investors are not optimistic about the prospects of this stock, and then borrow the stock from a brokerage firm to sell it at the current price. When the stock price drops to the expected level, they spend less money to buy it back and return it to the brokerage firm, making money from the difference.)
Muddy Waters Company is a business investigation company. Its founder, Block, is a China expert. He majored in Chinese language in college. He came to China to start a business in his early years. However, because he could not understand the unspoken rules of the Chinese market, his business started this time. It ended in failure, so he also hated China.
By chance, his father wanted to buy shares of a Chinese company, but his father didn't know whether the company's operating conditions were true, so he asked him to investigate the company - Oriental Paper.
Originally, his father asked Bullock to investigate because he was optimistic about this company. Unexpectedly, Bullock discovered during the investigation that Oriental Paper had committed financial fraud, and many of the contents in the financial report were fabricated.
Afterwards, Bullock published a 30-page bearish report on Oriental Paper. The next day, Oriental Paper fell 11%, and triggered an investigation by the U.S. Securities and Exchange Commission. During this period, Oriental Paper's stock price fell. More than 80%.
Having tasted the sweetness, Bullock embarked on the road of shorting concept stocks. As of 2016, he had made eleven moves on Chinese concept stocks. All the Chinese concept stocks he targeted were either delisted, privatized or delisted. Stocks plummeted.
Only New Oriental (not the cooking one, (*^__^*)) resisted the "Muddy Waters" attack and the stock price rebounded, but even if New Oriental won, it would be a miserable victory.
In February 2011, Muddy Waters Company shorted the Huaxia Expressway Channel (which is engaged in in-vehicle video media, mainly buses). Afterwards, Block realized that in-vehicle screen data could be faked, so the same could be said for elevator screens and advertising screens. It happened that the Huaxia Expressway Channel It is the same person as the legal person of Fujian Focus Media.
Then, Bullock set his sights on Focus Media and issued two short-selling reports on Focus Media in November 2011, raising multiple accusations and questions. As soon as the report came out, Focus Media's stock price plummeted by more than 40%.
One year later, Focus Media Chairman Jiang Nan decisively chose privatization and delisting. After completing the privatization and delisting in 2014, Jiangnan began to adjust Focus Media’s shareholder shareholding structure in preparation for its return to A-shares.
Last year (2015), Focus Media successfully backdoored (acquired a listed company with a lower market value) and went public, becoming the first Chinese concept stock to return. The leader of this merger and acquisition was Chen Tianlin, the current chairman of Morgan Stanley Huaxin.