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Chapter 127 Tiangong Chip

Chapter 127 Tiangong Chip

Author: Xing···Chen

Chapter 127 Tiangong Chip

The specifics will depend on the development of Stardust technology at that time. Judging from the current state of 4G's infancy, even if Stardust 3+ is not released in limited edition, it will still not reduce its popularity and sales will not decline.

As long as 4G coverage begins to spread in other cities, Stardust 3+ will definitely be the first choice for 4G mobile phones. However, other mobile phone manufacturers are not vegetarians. How can they just look at Stardust Technology?

The official will not give up such a large profit margin. While promoting 4G construction, Haihua Chip is also developing conventional 4G chips. The so-called conventional refers to the development model of 2→4→8→16.

Stardust Technology's 3→6→9→12 model is obviously not suitable for Haihua Chip. They are targeting a more popular and broader market, which is completely different from Changhe Chip's path of specializing in high-end products and exclusively for Stardust.

The headquarters of Haihua Chip was originally planned to be located on the Bund of Haicheng. Later, the government specially approved a piece of land for a high-tech development zone in the capital, so the headquarters was moved to the capital. After all, they were the ones who made the difference.

Chen Zifan didn't have any objections to this arrangement. Anyway, it was close, so it wouldn't take much trouble to go back and forth, and it could also expand the influence of Stardust Technology.

Because both Changhe Chip Project and Haihua Chip are essentially Stardust Technology, they just have different development models. After all the preliminary preparations for Haihua Chip are completed——

They also began to use a new dual-core infrastructure to develop a new series of 4G chips, and codenamed it "Tiangong Chip". The first chip to be mass-produced and launched was codenamed "Tiangong Generation"

.

Although the Tiangong first-generation chip uses a dual-core infrastructure, its design is actually a quad-core chip with one large and three small. The theoretical level is equivalent to that of the Changhe 3, but it is not as good as the Changhe 3 in terms of power consumption and ultimate performance.

However, the Tiangong first-generation chip also has its own advantages. If it can be successfully mass-produced according to the design drawing, it will have an even greater advantage in handling multi-threaded tasks.

All in all, Tiangong's first-generation chip is a mid-range chip for the mass market. When it develops to Tiangong's second- and third-generation chips, they will also try to further launch 4G chips with wider coverage.

In their view, only by reducing the price of entry-level 3G and 4G smartphones to less than 1,000 yuan, so that people at the lowest level can afford smartphones, China's smartphone era may have just begun.

Taking this opportunity, the "second largest shareholder" of Haihua Chip also proposed a new plan. To sum up, Stardust Technology needs resources for resources and channels for channels. It must promote smartphones!

Haha ~ Is Chen Zifan the kind of person who prepares to build low-end mobile phones just for some resources and channels? Of course... yes, low-priced 4G mobile phones will definitely not be available in a short time, but low-priced 3G mobile phones can be tried.

Since the positioning of Stardust Mobile has been established, it is naturally impossible for them to end up making low-priced mobile phones, so they must either establish or acquire a subsidiary to do it themselves, or support a new brand to do it.

This is also what Chen Zifan is currently considering. In his opinion, low-priced mobile phones are sometimes much more difficult to make than high-priced mobile phones. Stardust 3, Stardust 3+, Stardust 4... just need various piles of materials.

.

In addition to not having 4G, Stardust 3 is already an all-round flagship phone with no blind spots. Stardust 3+ has been fully upgraded on this basis. The ultra-high price range is not aimed at mass consumers.

Low-priced mobile phones are different. They have to capture the most important needs of users. Chen Zifan is really not very good at this. He is better at creating versatile and comprehensive snake oil models like Stardust 2 and Stardust 3.

Low-priced mobile phones must focus on something. The screen? Just be able to read it; but does the screen have to be bigger? Charging? Why does it need to be so fast? It just needs to be able to charge; but does the battery have to be bigger? Speakers? Sound quality?

"Forget it, let someone do it!"

Chen Zifan tried it for a while, but finally gave up. He planned to ask Wang Jinli to send people from the marketing department to do some research first, and then pay attention to the current domestic mobile phone market situation to see if there are any suitable targets:

"I've recently been paying attention to the latest status of Gionee, LeTV, Coolpad, Big Cola, and Nokia. If the opportunity is right... I can find one of them to start with. Maybe we will have a new sub-brand~"

It is naturally best to directly take over existing mobile phone brands to save trouble. The advantage compared to setting up your own sub-brands is that they will not be labeled as Stardust Technology, and Chen Zifan does not need to worry about it.

The downside... there doesn't seem to be one. In addition, most of the Stardust Factory's technology has been assigned to subsidiaries, and the production capacity will explode in a short period of time. The supply capacity will increase sharply, and there is no need to worry about distracting energy.

If you have read the recent news from major media, you will find a lot of similar content, such as:

"Stardust New Energy has completed the acquisition of XX Power and XXX Batteries... Star Vision Technology has completed the acquisition of XX Screen and XX Network Technology... Stardust Technology has achieved leadership in multiple technical fields..."

Stardust New Energy, which has the fastest progress, has begun to receive orders and produce various types of lithium batteries and various types of motors. A large Stardust electronics recycling station has been built next to Stardust New Energy.

Unfortunately, as the industry becomes more and more standardized, the ultra-low-priced imported e-waste in the early days can no longer be recycled. Those who exported it are not fools either. They discovered that exporting e-waste was a way to support the enemy, so they directly changed their strategy.

Hey, I won’t tell you anymore, can I go find Ah San? Anyway, Ah San’s poison resistance is relatively strong...

So if Stardust Electronic Recycling Stations in various places still want to recycle imported e-waste, there will be at least 1 to 3 middlemen making the difference. In this way, the cost advantage is gone, so why import e-waste?

Domestic electronic waste is still waiting for food!

Some of the more "hard-working" electronic recycling stations send people to the mountains and countryside every day to recycle used batteries and electronic products. Even farmers who have been farming in rural areas all year round now know not to throw away used batteries.

The original Stardust Electronics Recycling Station was just to find ways to obtain cheap raw materials and reduce the cost of mobile phones. As a result, it has now actually raised the environmental awareness of ordinary people and made a huge contribution to environmental protection...

This further enhances the overall reputation of Stardust Technology ~

Is this what Zhang San, the outlaw maniac, said: "If the process is good, the result will most likely be good, and it will also lead to fame and fortune"? In short, it will not harm the development of Stardust Technology, right?

.

After Wang Jinli heard what Chen Zifan said, he immediately understood what to do, and also put forward a new opinion: "How about adding Meizu and Xiaomi?"

Meizu is currently in a period of rising business. It has launched only a few models and the price/performance ratio is average. However, it has attracted a large number of mobile phone users by imitating the appearance design and system UI of the Stardust mobile phone at the pixel level.

And the reputation is very good. Although it cannot avoid being labeled as a "copycat", compared with the starting price of Stardust 2 and Stardust 3, which is often 3,000+, Meizu's price is more affordable, but the practical experience~

All I can say is that there is still a lot of room for improvement.

Meizu Boss Huang’s development strategy is also very simple: “I will first use the method of ‘reference’ + ‘cost-effectiveness’ to capture more of the mobile phone market, and then add some innovative elements to each generation of products to develop slowly...”

Regarding the issue of cost-effectiveness, he was already preparing to set up a sub-brand called Meilan, covering mobile phones, tablets, watches, routers, TVs and other products. He had no idea that Meizu had already been targeted by Wang Jinli.

Not to mention Xiaomi. The hype on the Internet is very fierce at present. Many users of other mobile phones have used their UI system. The mobile phone news that breaks out from time to time is even more disturbing.

What about "extreme performance surpassing Stardust 3", "5.2 million pixel front and rear cameras", "skin-like silicone back cover"... all kinds of revelations are directed towards Stardust 3. It seems that every aspect is better than Stardust 3.

Stardust 3 Strong.

Many netizens began to fantasize: "As long as it is cheaper than Stardust 3, then I will definitely buy it!"

Xiaomi is also afraid that the trolls from the Stardust Marketing Department will attack them, so it is very careful in the wording. But as long as the thinking logic is normal, you can definitely see that Xiaomi 1 is the model that competes with Stardust 3.

5.2 million pixels > 5 million pixels? It’s really not possible, pixels don’t mean everything, otherwise Motorola’s 200 million pixels would have been far ahead.

But netizens don’t know this. All they can see are parameters visible to the naked eye. Take some cost-effective gaming notebooks as an example, which also have a 2560×1560 resolution and a 165HZ refresh rate screen...

Who knows whether it is a high color gamut or a low color gamut before getting it? Some novice users who have never used other laptops are really fooled, but users who have seen a good screen can easily find the difference.

In order to save costs at the beginning, Xiaomi would definitely not use offline channels, but Stardust Technology has both online and offline products, and offline shipments are more than five times that of online shipments. Those who have been to directly-operated stores

There are many people.

Chen Zifan is really looking forward to Xiaomi competing against Stardust 3, but having said that, they are already competing against Stardust 3, why not against Stardust 3+? Competing is more powerful, what is going on with half of the benchmarking?

?

Wang Jinli’s proposal is good, but there is a key problem: several mobile phone manufacturers mentioned by Chen Zifan, including Coke and Coolpad, are in decline, and their market share has been declining.

Meizu and Xiaomi are both still on the rise in their careers. How could Boss Huang and Rebus agree to forcefully acquire these two manufacturers? Wang Jinli explained:

"What are you afraid of? Just use some tricks to make them dirty, and then we can take the opportunity to take action and turn the tide. Maybe they will thank us!"

Chen Zifan:......

Well, I'm still too young!

Sure enough, it was the right choice to hand over the marketing department to Wang Jinli. With his current mentality, he can't reach Wang Jinli's level because one of his dreams is to see what the "future world" will look like.

In the future, it is difficult to achieve it by one person or one company. Many people need to participate, whether it is for money, for the market, for fame, or for ideals, as long as they can participate.

Chen Zifan doesn't care what their goal is, he only cares about whether his own goal can be achieved. He will naturally be relatively tolerant in the process, and will not take the initiative to attack if it is not necessary.

Wang Jinli just made a suggestion. The final decision-making power still lies in the hands of Chen Zifan. The Chinese mobile phone market does not need so many mobile phone brands. There are 2 to 5 mainstream brands and a few niche brands are completely enough.

But now there are hundreds of miscellaneous mobile phone brands in the Chinese mobile phone market. High EQ is called "a hundred schools of thought contending", while low EQ is called "copycats". Only a few brands can be recognized.

Stardust Technology is naturally one of them. In addition, there are Nokia, Motorola, and several powerful domestic manufacturers such as Huawei, ZTE, and Lenovo whose market share is declining. The rest are not doing well.

Not even Meizu, not to mention Xiaomi. For a period of time in history, it was often called a "diaosi" brand, and it was at odds with every major mobile phone manufacturer every day.

Fatty Luo, the founder of Smartisan Mobile, was the most ruthless and suffered the worst fate. Not only did Smartisan Mobile lose his life, he also went to sell mobile phones to Xiaomi in order to pay off debts...

It’s really shrimp and pig heart!

Of course, it’s not ruled out that it’s due to the heat~

Chen Zifan doesn't care. No matter whether the low-priced mobile phone brand that is finally supported is Xiaomi, Meizu, or Nokia and other brands, the products used are products from manufacturers in the Stardust Ecological Chain Plan.

Including now, in addition to peripheral hardware configuration, what about the chip? Either choose MediaTek's Dimensity or Helio, or choose Haihua Chip's Tiangong series. Others? Qualcomm, Nvidia? Or?

MediaTek's Dimensity and Helio chips receive a share of Stardust Technology's share for every chip sold, not to mention Haihua Chip, which is one of the subsidiaries of Stardust Technology, although Tiangong Chip has not yet achieved mass production.



But with the experience of Changhe 3 chips in front, the progress of Tiangong Generation will be very fast. It only took half a year from R&D to mass production of Changhe 3 chips. Tiangong Generation, which has obtained more manpower and material resources, will only be faster.

In fact, when Stardust 3+ was first launched, there were not many units of Stardust 3+ in stock, because the Changhe 3 had just achieved mass production at that time. After debugging, it was immediately installed and ready for mass production and shipment.

Fortunately, we finally caught up, because the early shipment volume of Stardust 3+ was not large. By the time the shipment volume increased, the supply of Stardust 3+ was already sufficient. This incident still served as a reminder to Chen Zifan.

While the Tiangong first-generation chips are being prepared, the Changhe chip project in the core area of ​​the Stardust factory is also preparing for the Changhe 4. In the eyes of many people, 4 is not an auspicious number, and they will directly skip it when naming the product.

However, Chen Zifan didn't believe in evil at all, because he was holding back his breath. What? Apple 4 and 4s can be named with 4. China is crazy about harvesting the market. Stardust Technology cannot be named with 4. Is it unlucky?

He not only wants to do it, but also wants to do it more perfectly!

Next year's special models, the Stardust 4 series the year after, the future Discovery series... He wants every Stardust phone to become a well-deserved flagship!

At the same time~

There is less than one day left before the opening of the Beijing Olympic Games. Many out-of-town and foreign spectators have arrived in Beijing in advance, preparing to watch the games they want to watch and cheer for the sports stars they support.

As a result, when we arrived in the capital, we saw very few athletes, but quite a few spectators and tourists, and volunteers were also in groups. The Xinghan Mini team was even more eye-catching, with N cars starting off together every time.

According to Chen Zifan, this is called the "multiple advertising effect". How can it be done by just advertising in the media? It must be seen by everyone in reality!

PS: Low-priced new mobile phone brand voting event (1, LeTV 2, Coolpad 3, Gionee 4, Da Cola 5, Xiaomi 6, Nokia 7, Meizu 8, others), there will be another update before 12 o'clock, thank you Luo Ye, My name is Lin Hehe, Yu Chan Palace, Zuofeng Dian’s monthly ticket! Thank you for your support!

(End of chapter)


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