It is definitely not realistic for Xinghan Zhixing to dominate one or more roads in China. Even if these roads are built with their own money, they will attract various criticisms, such as some classic moral issues.
In China, there is a kind of idea of "achieving and benefiting the world", especially ordinary people, who have a beautiful fantasy about the rich and large enterprises, thinking that they are successful and they are the benchmark for mobile behavior.
Otherwise, it would be to be rich and unkind.
But is this really the case?
Chen Zifan is not exempt from vulgarity. He is not afraid of so-called moral criticism, because many people have already accused him of not helping "villagers" and being inhumane.
He only considered whether the "new energy highway" built by Stardust Technology was in line with the current situation. As we all know, China is the most populous country in the world. It would be a waste of resources to open a highway for Xinghan Automobile alone.
If the purpose is to "exclude" or "restrict" fuel vehicles and only allow new energy vehicles to pass, then this choice may be much more reasonable, because oil resources mainly come from imports, and electric energy does not need to be specially imported.
When new energy vehicles completely replace traditional fuel vehicles, there will be no difference whether it is normal roads on land, so-called "sky highways", "underground lanes" or "new energy highways".
However, in this way, Chen Zifan does not need to work alone at all. He can work together with the authorities, which not only saves costs, but also helps ensure the leading position of companies such as Stardust Technology and Xinghan Zhixing.
While he was conceiving the future road, Haicheng officials had already finalized all the work on the new road. All that was left was to have funds, workers, tools, and raw materials in place before construction could officially start.
But considering that there will be a seven-day holiday during the National Day, countless college students came to Haicheng for the first time. They had just experienced 15 to 30 days of military training and finally had time to experience the scenery of Haicheng. But what happened to the road construction?
In Zhao Wushang's words: "Haicheng officials will definitely not do this. If they can attract so many outstanding college entrance examination students this time, they will delay the construction date to leave a good impression on those who come to Haicheng."
Maybe one day in the future, these college students will become the mainstay of Haicheng City?
Not only college students, the seven-day National Day holiday is also the peak period for tourism. Many people who did not have time to experience 4G speed, new energy vehicles, and new energy motorcycles in Haicheng during the Olympic Games will come to travel this time.
When the National Day peak period is over, Haicheng can start building roads smoothly. Let the citizens and students of Haicheng be patient and get through the road construction period. The entire traffic face of Haicheng will be completely new.
"Starting from October 8, Haicheng will enter a three-month road construction period. All units..."
Chen Zifan didn't pay too much attention at first, thinking it was just a formality. What could he do in three months?
It would take at least two years to renovate the entire urban transportation system in Haicheng City. But when he got the Haicheng City Road Traffic Plan...he discovered that things were not that simple, and there were new things in it.
“Electric vehicle lane?”
"What is this?"
Chen Zifan only knew that some places in China had specially planned motorcycle lanes, but it turned out that this thing was really useless and was just a parody of foreign transportation systems in some places.
It's different now. In Haicheng's road traffic plan, on the main road, there is a light green "electric motorcycle" special lane interspersed with the motor vehicle lane, and there is also a red non-motorized lane on the far right.
"But…"
As far as Chen Zifan's personal experience is concerned, it is very troublesome for two-wheeled electric vehicles (non-motorized vehicles) to make a left turn when passing through an intersection, because many traffic lights require going straight and turning left together.
Non-motorized vehicles happen to be on the far right, so if they want to turn left, they have to cross the straight traffic flow. The way to solve this problem is to separate the green lights for straight travel and left turns. Haicheng is even more extreme:
Not only did they separate the green lights for going straight and turning left, the main roads were also widened laterally. The highest-standard Haicheng Main Road across the urban area of Haicheng City even reached the level of sixteen lanes in both directions.
In addition to the green channel for electric motorcycles and non-motorized lanes... the width is very scary. The remaining main roads are at least two-way six lanes. Normally, they are the same as the Xinghai Highway, which is two-way eight lanes.
The current Xinghai Highway…
It is the test drive venue of Xinghan Mini, the play venue of Fengying-Zhanhuo, and the driving license test venue of Xinghai Driving School. Once all the new roads in Haicheng are completed, they will be completely integrated with the Xinghai Highway.
In addition, viaducts and urban expressways will be gradually added in the future. For now, only basic roads are being built, and there is no need to add these things for the time being.
In order to promote this "road plan", Haicheng officials also printed 100,000 paper brochures to distribute to Haicheng citizens, and also placed various advertisements on TV stations and major online media.
This is also a common way to appease people's grievances. It is not only used in Haicheng, but also in many first- and second-tier cities across the country. In the brochure, it also spends four pages introducing the Polestar X and Polestar G.
.
The first page and the third page are the parameter introduction and selling price of the standard version of Polestar
Advertised.
Chen Zifan can already predict the future popularity of Polestar Motors in Haicheng and even across the country. As long as the price/performance ratio is high enough and the products are attractive enough, it doesn't matter whether it is a domestic brand or not.
Polestar Automobile is also taking this opportunity to build Polestar Automobile direct stores and 4S authorized stores. Unlike Xinghan Zhixing, they do not need such good services, nor do they need any customized modified cars.
All they need to do is expand rapidly and occupy the blank new energy vehicle market. With Polestar X as the basis, Xinghan 001, Xinghan 01 and other models will be much easier to promote and more acceptable.
In addition, there are various elements about Stardust Technology in the brochure, such as the 4G service area logo, etc. Chen Zifan didn't want to do this at first, but after seeing the actual effect...it seems pretty good?
Wang Jinli didn't have any objections: "It's better to be more publicized! Let everyone know that Haicheng exists when they mention Huaxia! When mentioning Haicheng, they will know Stardust Technology! When mentioning Stardust Technology, they will know that it belongs to Huaxia Haicheng!"
Chen Zifan:......
Are you here to play tongue twisters?
However, he didn't say anything. After the bidding meeting, he and Wang Jinli split up, one returned to the Stardust Technology headquarters, and the other went to engage in business cooperation.
The National Day holiday finally arrived as promised, and the freshmen who had been tortured by military training all became active, got rid of their shackles, officially started their college careers, and took advantage of the holiday to go out and hang out.
This has nothing to do with whether the students study well, have good family conditions, have sufficient living expenses and other factors. There is no need to make excuses. How many young people don’t want to play when they first arrive in a new place?
If life really comes to a point where in addition to studying, you also work and make money...then living is really meaningless.
On National Day, the streets in downtown Haicheng City are full of National Day promotional activities and young people with small red flags on their faces. They walk in twos and threes on the streets, discussing while shopping:
"This is my first time in the city! Is there anything interesting in Haicheng City? There are so many Xinghan Minis on the road! What kind of car is that? Is it also a Xinghan Mini? There are also motorcycles? Didn't they say motorcycles are prohibited?"
"That's an electric motorcycle! It's different!"
"What's different..."
"Don't you understand this? Do you think this is a simple ban on motorcycles? In fact, this is an energy war! The economics of fuel motorcycles are too poor compared to cars, and they are not a necessary product..."
"You know better, okay?"
"Hey, I'm teaching you something! Don't be unhappy! Besides, there's really nothing to do in Haicheng. If you ask me, just go to the New Energy Auto Show! Go to the 4G Experience Park! Go to Stardust Plaza to see the Stardust Technology Headquarters
!”
"Ah? Shouldn't it be to visit places of interest, museums, etc. and learn about the history of Haicheng?"
"You can go, but it's very boring to visit there. And have you heard about any historical monuments and museums in Haicheng? I say we should visit something new! Let's eat and drink some by the way!"
"It makes sense~ By the way, there is a very good milk tea called 'Guan Xia' in Haicheng. We can try it. I heard that they have also opened a branch by the sea. You can drink milk tea while looking at the sea. It is so comfortable!
"
"I think so too!"
"Let's go, let's go~"
Chen Zifan has not paid attention to the milk tea brand "Guan Xia" created by Wang Jinli in the early days for a long time. He originally thought that the high-end "Guan Xia" brand would gradually decline due to the high price of single products.
But the truth is that he was wrong. Not only did Guanxia not fall down, but it became more and more prosperous. It grasped the needs of petty bourgeoisie youth and literary youth, and coupled with the excellent quality of single products, it was easy to develop.
After all, it’s backed by Stardust Technology~
But what really made Guan Xia's milk tea enter the mass market was a new marketing model they launched. First of all, when you enter the store, you can drink free tea regardless of whether you consume it or not, and you can have unlimited refills.
That's not all. If you order Guan Xia's single-product milk tea, you can have unlimited amounts of it... It's definitely not possible to refill the cup, but you can add unlimited milk by yourself. After all, the price of 20+ for a cup is not very expensive.
There is even the risk of "losing money" ~
Of course, the so-called loss is just what ordinary people think. According to a survey by the person in charge of Guanxia, 83% of people actually don’t like to drink pure milk. Many people drink it regularly just because of its nutritional value.
Only a small proportion of people really like the taste of pure milk. The taste of pure milk will dilute the taste of the original product. Moreover, pure milk has a strong feeling of satiety, and even a strong adult man may not be able to drink much.
There are also some other reasons, such as consumers' personal problems: social fear, moral sense, altruism... So even if Guanxia provides unlimited milk, not many people will keep adding it, and even if they do, it will be fine.
As long as you are not afraid of drinking too much and overdose...
Anyway, the body is their own, and Waixia is not responsible for any accidents. It cannot be said that their store induces consumers to drink milk all the time, right? This is unreasonable!
Many college students have regarded the Summer Milk Tea as one of Haicheng's special features, but Chen Zifan didn't know it. The National Day holiday plans they chose were also very similar, including eating, drinking, having fun, going to car shows, and watching the sea~
It doesn’t matter if you go to the 4G experience park, because many college students get Stardust 3+ when they start school. They already know the speed of 4G and whether the signal is good, and they have become accustomed to it after seeing too much 4G.
When they signed up to come to Haicheng, didn't they just want Haicheng to be a "4G city"? But after a few days of experience, they all had several intuitive impressions of Haicheng:
There are many Xinghan mini cars, many modified cars, and unique unmanned charging stations. Every time I pass by, there are definitely Xinghan minis of various styles inside, which makes them all excited and want to buy one.
There are many people riding electric motorcycles and two-wheeled electric bicycles, and the two do not interfere with each other ~
The traffic order is good, green vests can be seen everywhere, all registered electric vehicles, and everyone has a driver's license. Many students took advantage of the National Day holiday to directly get a D book or sign up for a C2 driver's license.
It's clean. I don't feel the "quiet" mentioned online, but Haicheng's sanitation is really good. Maybe it's because Polestar X and Polestar G are not popular yet, or maybe it's just not quiet.
There is also Stardust Technology. A commercial area has been formed near Stardust Plaza. The most important thing is that you can visit the largest Stardust Direct Store in Haicheng, test drive Xinghan Mini on Xinghai Highway, and take a driver's license test.
Xinghai Driving School is almost overwhelmed. It has also attracted several driving schools in the city to settle in. With more venues, it can share such a large passenger flow. The rest is to eat, drink and have fun in Haicheng, which is the same everywhere.
But there are more people in Haicheng, and the catering, entertainment and other industries are definitely developing faster. In order to attract consumers, some merchants have also launched discounts on cut fruits. As long as they can reach a certain score, they can get free orders.
How can young people endure this?
Whether you give a discount or not is secondary, honor is the most important! Earning a free bill can last for at least three years!
Compared to the hustle and bustle of Haicheng City, Stardust Technology Headquarters seems a lot quieter. Zhao Wushang came again with the latest progress of several mobile phone manufacturers:
"Xiaomi mobile phone is ready to be released..."
"Yeah, I'm paying attention."
"Their promotional video..."
"I saw it. Is this a comprehensive benchmark? I would say there is absolutely no need for them to use this method."
"But it works really well..."
After all, Rebus is still Rebus. If you want to benchmark, you should benchmark against each other and choose something that you can compare with. Before the press conference has even started, Xiaomi Mi 1 has pressed Stardust 3 to the ground and rubbed it like crazy. The ideal is quite great.
But Stardust users are completely different from some Apple users. They have stronger rational judgment capabilities and will not believe the results of the "Ray's comparison method" at all. Many people actually understand this.
But I am so short of money~
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