Compared with Xinghan Zhixing, Polestar Automobile is more "commercial" in all aspects. They originally did not follow the development path of direct-operated stores, but as a car brand, they must have several official stores.
Fifteen stores will have no problem coping with the upcoming Haicheng market. They will gradually expand outwards after completing the renovation of all Haicheng taxis and buses and receiving orders for Haicheng Polestar X.
Whether it is a directly-operated store or a 4S authorized store, the best thing about Polestar Auto is that they will place a "model car" of Polestar G at the door to support the appearance. It is exactly the same as the real car except that it cannot be driven.
When Chen Zifan saw their store design for the first time, he was shocked. How could they put buses at the door? But after another look...it seemed pretty good.
The Polestar G used for advertising is not the bus version, but the ordinary version. How about smashing the car with a price of 1.2 million at the door? Is the layout enough?
Regardless of whether it is a bus or not, it is definitely expensive enough, and a car produced by a car brand can be used as a bus, so there is no need to say how durable it is!
Polestar X and Polestar G have not yet been launched, and Polestar Auto stores have become popular. Although it is not a holiday and road construction is still going on in Haicheng, there are still many people who go to the door to take photos every day.
It's a pity that the door can't be opened yet, so I can't get in the car to experience it. I can only lie on the window glass and take a look. However, the appearance of the Polestar G model car gave everyone an intuitive impression, and they no longer just looked at the pictures.
After various comparisons with the existing buses in Haicheng, those who have seen the actual buses have also drawn several conclusions:
"The overall size of the Polestar G is larger, and the space inside is more spacious. The seats seem to be made of hard plastic... But it's normal for a bus!"
"Those on the roof should be the air-conditioning outlets and speakers. There is a rectangular screen on the left side to display bus stop information? What is that at the front? Why is there a rectangular opening?"
"I don't know either. In addition to the regular banknote coin slot, there is another one in front, which should be used for swiping cards, but what is the square slot under the card swiping used for? There seems to be a layer of glass on it."
"Why do you care so much? This car is so exciting! I will also ride in a luxury car in the future! Anyway, when the road is repaired, the buses will definitely be available. By then, I will ride on it twice and I will know how to use it.
."
"yes!"
"Then can my grandma's old bus card still be used? Hers is a senior citizen card, which allows you to ride the bus for free. Now the bus has been changed, and then..."
"You don't have to worry about these!"
"..."
Various photos and videos are constantly circulating on the Internet, and there are various speculations about some functions of Polestar G. It must have air conditioning and wifi. The rest is about price, bus card and coin operation.
Haicheng officials were also very hesitant about pricing. In the end, they continued the original one-yuan pricing strategy. After all, if the buses needed to be replaced, they would replace all the buses, and they would not waste time letting the two buses coexist and differentiate.
You don’t have to worry about the bus card, but instead of saying that you use a bus card when taking the Polestar G, it is better to say that it uses NFC for payment. Not only can you use the card, but you can also pay with a mobile phone with NFC function.
For example, Stardust 2, Stardust 3, Stardust 3+, and Stardust 1 only have infrared and no NFC. The specific operation process is: open the Haicheng Bus APP, perform real-name authentication, and after binding the card, you can turn on the NFC payment function on the page.
, all it takes is a touch of your phone.
Compared with the QR code payment method, NFC payment eliminates the process of scanning the code. You don't even need to open the phone, just touch it lightly.
Of course, throwing banknotes is definitely the simplest and most direct way. Who doesn’t take banknotes with them when going out these days?
The square below is naturally the opening for scanning the QR code. The QR code can be generated through the Haicheng Bus APP. After scanning the code to pay, the payment will be automatically deducted.
Ordinary people don't know that mobile payment is about to be promoted, so they can't understand some of the facilities on Polestar G. This is normal, because compared with the original historical process, the current development is too fast.
The main promoter is Stardust Technology. They first ushered in the smartphone era, and then created smartphone benchmarks such as Stardust 3 and Stardust 3+. The most important thing is that Stardust OS is safe enough.
Originally, we had to wait for WeChat, Alipay and other third-party payment software, as well as the Android system to develop and be fully optimized before the mobile payment era can begin. Now, two major steps have been omitted.
Chen Zifan also sent a special investigation team to follow up on the progress of TX WeChat. The feedback he received was that WeChat will be launched in the first half of next year. In his opinion, this software was not very easy to use from the time it was released to later.
But it is an indispensable role. Let’s not talk about whether it is easy to use or not. As long as it can be used~
The point is that people don't have a choice.
It's different now. The official digital currency project has been launched, and digital currency will be the most widely used and authoritative mobile payment method.
There will also be third-party payment software, but it is unlikely to achieve the original influence. By then, their usage scenarios will be more as social software.
The specifics will depend on the subsequent development process. Chen Zifan is not sure whether digital currency will become popular first, or whether third-party payment software will change life again.
Not only are NFC and QR code payment available on buses, this time the Polestar X taxi version will also be equipped with NFC and QR code scanning payment. The taxi APP is Takumi Travel developed by Stardust Network.
Originally, Haicheng officials also made a suggestion: We can talk to Haicheng officials again to merge Tuohai Travel and Haicheng Bus into one APP and merge it into Haicheng Transportation, which will be more convenient.
However, Tuohai Travel is not a "local" app. After hearing Chen Zifan's plan for Tuohai Travel, Haicheng officials decisively gave up on merging the apps. Obviously, the benefits from not merging will be greater.
Chen Zifan introduced Tuohai Travel to replace the original dominance of a certain online ride-hailing service. Not only taxis can join, but other car owners can also be certified and take orders, which can be regarded as a new profession.
Haicheng's bus and taxi systems are now very well planned, and online car-hailing is just the icing on the cake, but it is different in other cities. Besides, no one thinks they make less, and they are all trying to find ways to make more money.
After all, this is more practical than the Xinghan Mini modified car. Once the main roads in Haicheng are completed, Chen Zifan will allocate part of his resources to promote Tuohai Travel and conduct a pilot project in Haicheng first.
Online ride-hailing may not necessarily develop in other cities, but Haicheng is different. Especially some models of Xinghan Zhixing, even Xinghan Mini, have on-board wifi, and you can use Beidou map navigation without relying on your mobile phone.
The Polestar
At the same time, Haicheng is also the city with the fastest growing new energy industry. Xinghan Zhixing, Polestar Motors, Fengying Motorcycle... there is also a cold storage transport vehicle, and the charging stations in Haicheng have basically achieved coverage.
Orders for Xinghan mini are also increasing day by day, so Haicheng is an ideal city to pilot online car-hailing.
Whether fuel trucks are used as taxis or to haul goods in urban areas, the income will only get lower and lower. Even some inter-provincial truck drivers are no exception. Their income is high now, but it will not be guaranteed after five years~
Not only do we have to face increasing tolls and fuel costs, but we also have to be constantly wary of various fuel thieves. Unfortunately, if we want to use new energy technology to build trucks, trucks are still far away and cannot be realized in a short time.
In addition to charging stations, Chen Zifan is also planning to build two battery swap stations. The two battery swap stations are mainly used for public transportation, buses, taxis, official cars... and others cannot be queued up yet.
At present, several cities with strong strength or rapid development, such as Beijing, Jincheng, and Shacheng, have already piloted charging stations and charging piles and begun planning and construction. They only need to wait for new energy vehicle products.
The current apparent chairman of Polestar Motors is still Yang Zhirong, but the largest shareholder is now Stardust Technology. Several car companies they originally cooperated with have chosen to terminate their cooperation due to various reasons.
Takuhai Taxi's various businesses have also suffered heavy losses, so the taxi industry in Haicheng is currently in a very chaotic state and has become a world dominated by black taxi drivers. This situation needs to be changed urgently.
The work progress of Polestar Automobile has also been accelerated a lot. At the same time, the Polestar Automobile factory officially invested and built by Tuohai, Stardust and Haicheng has also come into use. The scale of the factory and the production capacity are both good.
It is roughly equivalent to one-half the level of Xinghan Automobile Factory. After all, the starting price of Polestar X is high, and the current production capacity is completely sufficient to cope with the Haicheng market.
With Xinghan Zhixing and Polestar in the lead, more and more car manufacturers are joining the new energy camp. Many small manufacturers are arranging press conference dates just after the National Day, and they are not worried about running into Polestar.
What's there to be afraid of?
The market for new energy vehicles is so vast, there is no need to think so much, just rush into it first and then talk about it.
Having said that, Chen Zifan still noticed that these new energy vehicle manufacturers did not build new energy cars like Xinghan 001 and Polestar X right away. They all built micro electric cars of different styles.
He was immediately speechless:
"If you don't do well in the big market, you'll come here to compete with Xinghan Mini and compare designs...what do you think?"
The design of Xinghan Mini may not be liked by everyone, but it has countless modification possibilities, and Xinghan Zhixing’s after-sales service is very good. If there is any problem, someone will be sent to solve it on the same day.
Also, the quality of the Xinghan Mini itself is also good. At first, some people were worried about whether Stardust Technology, a mobile phone manufacturer, could build a car? But with the popularity of the Xinghan Mini, this concern has long since disappeared.
Apart from price wars, Chen Zifan couldn't imagine what kind of bargains these manufacturers could get, but the desire for stability was understandable. The market for mini cars was not saturated, so he could make some money with Xinghan Mini.
On the other hand, there are a few manufacturers that are more radical when they first come out. Unfortunately, their current products are still in the PPT stage, and they are constantly promoting and hyping them up.
"As expected, you still have to do it yourself..."
Chen Zifan will not wait for these "new car-making forces" to develop slowly. He will launch Polestar X first. Next year, there will be two products, Xinghan 001 and Xinghan 009, and maybe new projects will be established on the way ~
In this way, the market for new energy vehicles has been initially determined. Of course, new energy vehicles are not just pure electric vehicles. BYD is already making great efforts to develop plug-in hybrids.
Chen Zifan has no plans to build a plug-in hybrid car, because Xinghan Zhixing does not have engine technology. It is possible to rely on [Stardust Technology]'s [Analytical Copycat], but it is not necessary. It is better to sell batteries later.
And in his opinion, gasoline-electric hybrids and plug-in hybrids are all intermediate products in the transition from fuel vehicles to electric vehicles. Put aside whether they make money or not. It is better to get it right in one step and cooperate with Stardust Technology's wireless charging...
Of course, these are still a bit far away~
The wireless charging on Stardust 4 and Stardust 4+ can currently only be used in a small range. It is too difficult to expand it to allow mobile new energy vehicles to be charged, and the charging speed is also a problem.
There is no use thinking about it now. The top priority is to release Polestar X and Polestar G first, then build all taxis and buses in Haicheng, and finally mass-produce and launch the two vehicles after the road construction in Haicheng is completed.
On the Stardust Technology side, one is building Stardust-Chenji (special models) and Stardust-Margin (drones), and the other is preparing to launch the Meizu Note, preferably before the Spring Festival.
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Offline channels still rely on the three major operators, and only the business halls of the three major operators can penetrate into towns and villages that Stardust Technology cannot reach. They can make good use of the purchase craze before the Spring Festival and popularize a wave of smartphones.
In terms of chips, Chen Zifan had to make a special trip to Haihua Circuit to check the specific situation. Now he only knows that the Tiangong generation has three chips, and the Meilan note should use the most basic 3G chip.
A little stronger than usable is its standard.
A genuine 3G smartphone that costs around RMB 800, what more can you ask for? This is cheaper than some copycat smartphones, and the hardware profit is very low.
The remaining two chips will have stronger commercial attributes, performance, core size, and resolution. The highest specification 3G mid-range chip is about the level of the Dimensity 250, which is considered a good chip.
At the same time~
Polestar Auto officially announced the release time of Polestar X and Polestar G in the Stardust community and major social platforms and promotion channels, and it was finally set on October 28:
"October 28th! Embrace the twin stars together!"
The two APPs of Tuohai Travel and Haicheng Bus have also confirmed their release dates, but they will not be promoted with great fanfare. Instead, like the Polestar Automobile APP, they will be directly put on the shelves of major mobile app stores.
As soon as the announcement came out, consumers who were paying attention to Polestar
"Didn't I say it won't be released until the end of the year? Why is it so far in advance? Oh~ It turns out that it was announced first and then launched, but it seems that you can participate in the direct ordering event. You can order the car first, and then you can pick up the car on the same day it goes on sale?"
I can't thank you enough...I'll take a closer look tomorrow, thank you all for your support! Thank you for your monthly votes!