Jobs obviously hadn't recovered yet, and Jonathan on the other end of the phone continued: "Our person in charge in China contacted me and said that a company in China has made a smartphone!"
"Wait, what did you say? A smartphone? What kind of smartphone is it?"
“It’s a real smartphone!”
"You mean..."
"Yes, and their products have already been mass-produced and launched. This is troublesome. Their confidentiality work prevents us from getting specific information in advance."
Jobs can't sleep now. Apple's ongoing "Purple Project" is to build a real smartphone, but they have just entered the first research and development stage and are still very early in mass production.
In fact, Jonathan was very shocked when he heard the news. Even if the person in charge of China repeatedly confirmed that it was true, he still didn't believe it, but he knew that the person on the other end of the phone couldn't be joking with him.
"You know, Wilson has always been very rigorous. The survey data he provided when he was still at the head office has never disappointed us. He has already obtained some Chinese smartphones and is doing research..."
Wilson was in charge of Apple's iPod business in China, saying it was to open up the Chinese market. In fact, both Jobs and Jonathan knew that this was just to divert Wilson away from participating in the core business.
On the surface, Apple's top management is very united. In fact, if it weren't for Jobs, some top management would have disliked each other and were ready to fight. Wilson was the victim of Apple's last high-level struggle.
Even so, Wilson continued to work diligently, and in just four months in China, iPod sales increased by 35%, which also allowed Jobs and others to deepen their understanding of the Chinese electronics market.
In Jobs' view, Chinese people like to abide by traditional rules. Their culture has been passed down for a long time, but once people are traditional, they must be conservative. Once they are conservative, they will lack the spirit of innovation and adventure...
This is one of the reasons why Apple’s top executives have never thought highly of Chinese brands. Of course, even the Chinese market with a population of more than one billion has always been less important than other markets in Jobs’ view.
Even when planning the first finished product of the "Purple Project", Steve Jobs had no idea of entering the Chinese market. But now Apple has not yet made a smartphone, but the Chinese brand has made it first.
"I need more detailed information, and ask Wilson to send it to my email as soon as possible. Also, ask him to send someone to deliver the Huaxia smartphone as soon as possible!"
Huamei's flight prices are very high, and Jobs doesn't care about that much anymore. He needs to see the product as soon as possible. Wilson's engineering level is not high. What can he research in China... What can he come up with?
As for whether the Chinese brand is so good at keeping secrets, and whether Wilson suppressed the report...that is unknown. The "Purple Project" is still in progress, and now is not the time for internal strife.
"It's been sent! I also received a copy. I'm already in the company. Their products... just take a look and see for yourself!"
Needless to say, Jonathan said that Jobs had already taken out his laptop and connected it to wifi. Speaking of wifi, a company called BALD recently came back to life and made a lot of money from patent fees alone.
Currently, BALD products are used in many places in Apple, including where Steve Jobs lives, but he doesn't have the heart to think about it that much right now. After clicking on his mailbox, there is indeed an email from Wilson.
It not only contains detailed information on Stardust Technology, but also various data on the three products of "Hai", "Box" and "Stardust 1", the technologies used, and the most critical operating system, Stardust OS.
There is even some information about Stardust Technology employees, including Chen Zifan, Zhao Wushang, Wang Jinli, Li Yuan... and most of the Stardust Network engineering team. The investigation is so detailed.
At a glance, it was clear that Wilson had not just noticed Stardust Technology recently. He had been prepared for it, but he had not contacted Apple headquarters.
"Sea" and "Box" are okay. They are just MediaTek case products. At most they have a good design and some unique Bluetooth technology, but Stardust 1 is different. When Jobs saw the information, he was immediately confused.
"Wilson!"
Are you telling him such an important thing now? Every detail of Stardust 1 was like a heavy hammer in Steve's heart. Stardust Technology not only made it, but also made it almost perfect.
The most important thing is that what Stardust OS can do is far better than the Apple OS being developed by the "Purple Project", especially the Stardust application and the importance of the software store. Jobs knows better than anyone else.
Even if Stardust OS is just an ordinary operating system, the hardware level of Stardust 1 is very high, with a complete 10-point touch screen, and the resolution and pixel density have reached astonishing levels.
For a moment, Jobs felt that something in his heart suddenly collapsed. He leaned back in his chair slumped and looked at the information on the screen. For the first time in his life, he felt at a loss.
But this state only lasted for less than 5 minutes, and he cheered up again: "It doesn't matter, we still have a chance to make adjustments..."
Just as Chen Zifan guessed, how could a technology geek fall down without even seeing the product? He didn't know whether Jobs had slept well. Anyway, he didn't sleep well tonight. He would call later.
In the end, he simply stopped sleeping and began to deal with some product issues related to the Stardust ecological chain. Bluetooth headsets were just the beginning. In addition to Bluetooth headsets, there are also laptops, smart watches, etc.
But China already has Lenovo. The booming Lenovo is the real "light of domestic production" in the minds of many people. Their various computer products have always occupied a very high market share in China.
Including mobile phones, the sales of two functional phones, "Hai" and "Xia", have reached millions of units, but they are really not enough for Lenovo. Of course, this situation will soon be changed by Stardust 1
.
It’s a bit too fast to enter laptop computers and cross-border. Moreover, laptop computers and mobile phones are not the same type of products and require completely different things. Stardust Technology does not have supplier channels.
Therefore, Chen Zifan does not intend to get into the muddy waters of laptop computers now. He still needs more preparations. CPU, graphics card, system... and even product design, each of which is not easy to solve.
At the Stardust press conference, he mentioned the issue of the Stardust ecological chain. He planned to use the "tablet" to expand the product line of the next generation Stardust 2. This is a big killer.
"Study, work..."
Most of the things like study and work are just a cover for publicity. In the early stage, people enjoyed the pleasure of taking out a large-screen and easy-to-carry tablet computer from their bag while being watched by others.
The large-screen attribute does make people feel more comfortable in terms of audio and video. When tablet computers developed, people began to use them to handle work and study~
In addition to the particularity of tablet computers, another reason is that Chen Zifan needs to come up with more innovative products. It is best to label Stardust Technology as a "leader in the electronic era."
The so-called Internet of Everything is actually a concept that was mainly developed during the 4G network. Naturally, Nokia was the one who created ecological chain products before the 4G era, but at this time, Nokia was in a mess.
Stardust 1 caught them off guard. Who would have thought that yesterday Nokia was the king of high-end phones in the Chinese market, with a 4000+ range that no one could compare to. Today, they received a large number of returns of high-end phones...
Just kidding, with Stardust 1, Nokia can survive even if it falls from the 18th floor, and it still won't survive with its ultra-high-pixel camera. The two are not on the same level, and the same price is a complete dimensionality reduction blow.
They have already obtained dozens of Stardust 1 units and are preparing to send them to Nokia headquarters. They plan to crack the hardware and software of Stardust 1 first before considering new products...
Other mobile phone brands, whether they are international brands or domestic brands, generally make similar decisions. The difference is that international brands have stronger R&D capabilities, while some domestic brands are still following the path of imitation.
Stardust Labs.
Chen Zifan found some design drafts and worked on his official duties while revising them. At eight o'clock in the morning, he was just about to look at the first sales data when he unexpectedly received a call from Jirun Food:
"Hello, hello, is this Mr. Chen? That's right. We have a total of 36 milk tea shops in the first batch. The preparations have been completed, and we would like to invite you to participate in our ribbon-cutting ceremony. Look..."
"when?"
"June 18th, next week..."
"Okay, let me think about it. By the way, the current specific situation of the milk tea shop is..."
"..."
It stands to reason that Jirun Food is in direct contact with Wang Jinli, but Wang Jinli is busy engaging in a marketing war and promoting Stardust Technology and Stardust 1 all night long. Zhao Wushang has more things to deal with~
So this time, the person in charge of Jirun Food Processing Factory directly approached Chen Zifan. The person they originally wanted to invite was Chen Zifan, but they had no choice. They were also afraid that the Chinese milk tea chain store would lose money...
After all, Stardust Technology is an investor and requires more contact. But when Chen Zifan heard that Jirun Food Processing Factory named the milk tea shop "Guanxia", he suddenly fell silent. What is going on?
Isn't Guanxia a niche aromatherapy brand more than ten years later? And is it really suitable to use in a milk tea shop? But when he heard the name of the person in charge, he realized that this was indeed the same person!
"You don't do aromatherapy, but you come here to open a milk tea shop? You really have it! And they have the same name! What the heck, forget it, I'll go check out the situation..."
After all, Jirun is also half a subsidiary of Stardust Technology. Once the milk tea shop is run, it can not only make money, but also generate a wave of advertising. But Guan Xia is not there for affordable milk tea. This is a problem...
Otherwise, it will inevitably be inconsistent with the positioning of Stardust Technology products, and publicity may have the opposite effect. Of course, Stardust 1 does not need to rely on milk tea shops and wifi to open shipping channels.