On the third floor of Ruiyi Pavilion, Lin Xu, Yang Min and Duan Lianshan are all sitting here.
In order to entertain Lin Xu and Yang Min, Duan Lianshan specially made a pot of the best Mingqian Longjing. The tea soup is yellow, green and bright, with a refreshing aroma and refreshing spirit. After taking a sip, the orchids are full of charm and the fragrance remains on the lips and teeth!
However, Duan Lianshan was not in a mood to drink tea at all. He was originally impatient, and now he was walking around anxiously like an ant on a hot pan.
Lin Xu sat upright on the Taishi chair very leisurely, crossing his legs, holding an exquisite white porcelain cup in his hand, and tasting the tea soup with great pleasure.
Yang Min sat next to Lin Xu. Although she was not walking around anxiously like Duan Lianshan, she had no idea and was in a state of mind.
All of this comes from the "marketing plan" formulated by Lin Xu himself!
Originally, according to her and Duan Lianshan's intentions, they would just put Linshan brand cotton cloth in the store and sell it in the conventional way. As long as customers come to the door and see such a cheap cotton cloth, they will definitely pay for it!
However, Lin Xu felt that this method was too slow!
Even if the wine is fragrant, I am afraid that the alley is deep!
To this end, he created a "three-step" marketing plan!
First, I immediately went to the printing factory to print a batch of leaflets. The content was very simple, with only a few lines: In order to give back to new and old customers, Ruiyige and Linshan Textile Factory, and gave it to you with all your heart! A foot of top-quality sky blue cotton cloth
Just 27 cents! Each person is limited to purchase five feet, first come first served!
Second, he asked the Ruiyi Pavilion's servant to set up two tables at the door of the store and placed cotton cloth neatly on it to attract customers to buy.
Third, no matter who comes, everyone is limited to purchases of five feet and will never compromise!
Although Duan Lianshan has been in business for decades, he has always done it in a straightforward manner. How have he seen such a fancy marketing method?
In addition, due to underdeveloped business, people in this era are generally very reserved. If a customer comes to the door, it is normal for a guy to introduce the goods or even boast about it.
However, a batch of promotional pages were specially printed, and some teenagers were asked to distribute them on the street, and the guys were asked to put tables at the door of their shop... This was almost like opening the store directly.
What's the difference between the street and those hawkers selling along the street?
If these two points just make him feel a little embarrassed, he can still figure it out in theory.
However, Lin Xu actually asked everyone to buy only five-foot fabric in limited quantities, and no one is the exception. This really made him unable to understand!
Others are all thinking that the more they sell, the better they are. However, Lin Xu did the opposite and even made a limited-edition sale. If someone wants to buy more, it won’t work!
This method is really incredible. He thought about it but couldn't figure out what kind of logic it contained.
However, based on his full trust in Lin Xu, he still did what Lin Xu said.
At this time, the children had already been released and the table had been set up at the door, but he had no idea what effect it would have!
As for Yang Min, although she is very familiar with weaving and dyeing processes and is quite talented in management, she has no experience in marketing. She is very novel about Lin Xu's marketing plan.
I also felt a little confused.
"Boss Duan, don't keep walking around. It's a pity that you brew such a good Longjing tea but don't drink it yourself!"
Lin Xu saw Duan Lianshan walking around without a break. He felt tired for Duan Lianshan, so he advised him.
"Mr. Lin, I still can't understand the method you used!" This chapter has been completed!