Lin Xu smiled slightly, picked up the cup, drank the tea inside in one sip, then walked to the window, stretched out his head and looked out!
What a good guy, these two tables are less than a stick of incense, and there are already long queues outside!
"Boss Duan, Xiao Min, come and have a look."
Lin Xu waved to them.
Duan Lianshan and Yang Min hurried to the window and saw that there were already dozens of meters of long queues on the street, and people continued to join the team. They were all very excited!
Lin Xu said that the effect of these three tricks was immediate, and it was true!
Facts have proved that for the people of this era, the marketing strategy adopted by Lin Xu is simply a dimensional reduction blow!
Whether it is going to the street to distribute leaflets or buying five-foot fabrics for each person, it is something new that the people have never heard of before, and it has attracted them all at once!
When they arrived at the door of Ruiyi Pavilion, they saw the sample cloth specially placed aside with their own eyes. After comparing it with Song Ji's cotton cloth, they were immediately attracted by the color and quality of this cotton cloth!
Consumers' eyes are bright. When they see this kind of fabric that is better quality than Song Ji's but much cheaper than Song Ji's, coupled with the panic brought by limited supply, they immediately
So he voted with silver!
Once many people take the lead, although the customers coming from behind cannot squeeze in front to check the fabric, their desire to buy fabric is even more intense. It seems that if they can't buy fabric today, they will suffer a big loss!
And this psychological reaction of customers is the essence of hunger marketing that can play a role!
In less than an afternoon, all five vehicles of cloth were sold out!
Despite this, some customers knew it too late, and when they arrived, all the fabrics were sold out. They were unwilling to suffer such a big loss, so they gathered at the door and asked Ruiyi Pavilion to continue to provide fabrics!
Finally, after the guys tried their best to persuade them, they promised that the same fabric would be supplied tomorrow, and also sent a note to these customers who had not bought the fabric, asking them to purchase it first tomorrow, so they were reluctant to part.
Go.
In just one afternoon, Linshan brand cotton cloth became popular in Jiangling County!
That night, almost everyone in Jiangling County, from high-ranking officials to ordinary people, was talking about the same topic, that is Linshan brand cotton cloth!
......
Swallow Wing Tower.
Duan Lianshan booked the largest room and set up a sumptuous banquet as a celebration banquet.
Holding the wine glass, Duan Lianshan blushed with excitement: "To be honest, if I hadn't seen it with my own eyes, I could not have imagined that selling a fabric would be so popular! My old Duan has also worked hard in the cloth industry for decades
No, let alone seeing it, I have never even heard of it before!"
"I think there are two main reasons for this grand occasion. First, the quality of Linshan brand cotton cloth is indeed good enough; second, the marketing plan launched by Mr. Lin, especially the limited purchase of five feet per person
What is the name of the cloth method... Oh, yes! Hunger marketing! This method is really amazing!"
"At first, when I heard Mr. Lin say that I wanted to buy the customer in a limited quantity, although I didn't say anything, I was very confused in my heart! Other businesses were doing business, thinking about how to sell more, but we started doing it.
Limited supply, customers can’t buy too much, what’s the reason?”
"However, the facts prove that Mr. Lin's method is really amazing, he is simply a genius!" This chapter has been completed!