Chapter 234 The most important thing is creativity
"You don't need to find any advertising agency. It's enough for you and I to shoot the commercials." Zhao Shanhe pointed at his nose and then at Zhang Jing and said slowly.
"Mr. Zhao, don't you want to design the advertisement yourself?" Zhang Jing opened his mouth and asked in disbelief.
"That's right, can't it?" Zhao Shanhe raised the corner of his mouth slightly and asked.
"this!"
Zhang Jinggang wanted to say no, but then he thought that the idea for the last advertisement was thought up by Zhao Shanhe.
As a result, the advertisement became a hit and was regarded as a classic by the industry, so he still swallowed his words alive.
Just because he can't do something himself doesn't mean that Zhao Shanhe can't do it.
He has always been unable to see through Zhao Shanhe. He wonders how this person who was unknown a year ago could complete such a gorgeous transformation with just a few words. Although he only owns two factories now, who dares to underestimate him?
"Of course, no problem, Mr. Zhao, how are you going to design this advertisement?" Zhang Jing was still a little worried.
"Not one, but three!" Zhao Shanhe said slowly.
"What? Three?"
Zhang Jing was dumbfounded.
Isn’t it? Others rack their brains to come up with just one and it feels very laborious, but now you just open your mouth and say three.
Do you know that even the three commercials shot by Brilliant Company for Green Arrow took countless people's energy to complete?
Do you really think advertising is just playing house?
"Mr. Zhao, I don't mean anything else. I just want to remind you that although shooting an advertisement is not as complicated as shooting a movie or TV series, it is still a very serious matter."
"It doesn't mean that if you think of an idea, you can just use it."
"This has to ensure that many details are in place, otherwise the expected results will not be achieved and the product will not be sold." Zhang Jing said hesitantly.
"Ha ha!"
Feeling the worry behind Zhang Jing's words, Zhao Shanhe took a stack of paper from the side and put it in front of his eyes.
Zhao Shanhe shook the manuscript paper in his hand and said: "Since Green Arrow has shot three commercials, let's also shoot three and compete with them in the ring to see what we are afraid of."
"Although I said I haven't seen their ads, I believe my creativity is definitely better than theirs."
"Director Zhang, you are an expert, come and see what my creativity is like?"
Zhang Jing looked over doubtfully, and then he was deeply attracted at the first sight.
Half an hour later.
When Zhang Jing raised his head again, his face was already full of shock. He looked at Zhao Shanhe in disbelief, his lips trembling a little and said, "Mr. Zhao, are these ideas your own?"
"Yes!" Zhao Shanhe said with a smile.
"Awesome! So awesome!"
"I dare say that as long as these creative ideas of yours are produced, they will definitely kill Green Arrow's commercials in an instant."
"Mr. Zhao, I can't wait to take pictures now." Zhang Jing said excitedly.
"Then I'll leave this matter to you."
After Zhao Shanhe finished speaking, he called Li Qiuya in.
"Director Zhang, I am quite busy during this period, so I will let Qiu Ya coordinate with you on this matter. If you need anything, you can contact her," Zhao Shanhe said.
"Okay, I will keep in touch with Assistant Li." Zhang Dingding nodded.
"Then I'll leave the advertising to Director Zhang," Li Qiuya said with a smile.
"Yes, these are what I should do."
Zhang Jing was excited at this moment. He originally thought that even if Zhao Shanhe had found a good advertising company, it would take a long time just to research and think about advertising ideas.
But who would have thought that as soon as he met Zhao Shanhe, he would come up with his creative ideas.
What is the most difficult thing about shooting commercials? Isn’t it just creativity?
Once you have the creativity, the following shooting will be much easier.
Zhang Jing was very excited at the thought of filming three commercials.
"Now let's talk about who to look for to shoot the commercial."
"good."
After all the things that needed to be discussed were discussed, Zhang Jing walked out of the office. He wanted to digest all these things before he could seize the time to shoot.
"Are you going to the capital this afternoon?" Li Qiuya gently handed over a glass of water.
"right."
Zhao Shanhe smiled and said: "The main purpose of going to the capital this time is to maintain relations with the people in the CCTV advertising department, so I will only take Chen Ju with me, and there is no need for the others to follow."
"If nothing else happens, I will be back in two or three days."
"In the two days I'm gone, you should work harder and be responsible for things in the factory."
"Okay, I will contact you at any time if there is any important matter." Li Qiuya said.
"good!"
…
Zhaojiazhai, Nanjue County.
"Dad, do we really need a phone in our house?"
Zhao Shanchuan looked at the busy workers and asked in disbelief.
Phones, you have to know that in this era, this is a luxury thing, and it is not something that anyone can pretend to be. If nothing else, the monthly rent and phone bills alone will deter many people.
And now, their family is going to be safe.
"Yes, our house has a telephone installed. This was installed by your brother. If anything happens in the future, you can call your home phone." Zhao Yonghao stroked Zhao Shanchuan's head and smiled.
"That's great." Zhao Shanchuan couldn't hold back the joy in his heart and walked back and forth to watch.
There are also many villagers who are also interested. You must know that only the brigade in Zhaojiazhai has a telephone, and no villager has one installed at home.
But now Zhao Yonghao, the poorest person, wants to install a telephone in his home. Who are you going to ask to explain this?
This is so surprising!
"I didn't expect that Zhao Yonghao's family was the first to install a telephone in our village."
"What's unexpected about this? If you have a good son, you can also install a phone."
"Let me tell you, I heard that Zhaoshanhe's Shanqiu Food has built a branch factory in our county. They have been recruiting people for the past two days and the wages are very high. Do you think we can give it a try?"
There are no secrets in the village, and stories about family feuds spread quickly.
And listening to what these people said, Zhao Yonghao felt happy.
Thirty years ago, I respected my father and my son, and thirty years later I respected my son and my father.
This is absolutely correct.
Zhao Shanhe, you have given me face.
"Uncle, your home phone is secure. Here is the phone number. Please keep it."
"Okay, thank you."
After the installation staff left, Zhao Yonghao glanced at the people watching the excitement in the courtyard, laughed and said: "If any of you are in an emergency in the future, please come to our house and call us."
"Also, it's best to write down my home phone number and tell it to your relatives and friends so that they can find you easily."
"Old Zhao, should we call and ask for money?"
"Whatever money you want, just pay."
Zhao Yong waved his hand cheerfully.
"Be particular about it! Lao Zhao, you have become a prostitute now. Having a good son is different."
"That's right, I said before that this guy Shanhe has a lot of potential. Now let's see, am I right?"
"Old Zhao, I heard that Shanhe built a factory in our county. Is this true?"
…
When he heard these people talking more and more outrageously, Zhao Yonghao directly raised his hand and said: "I said everyone should be quiet, I want to call Shanhe to talk about this matter."