"In life, you need to fight for yourself, and you also need to work for your dreams."
That’s so well said!
Dong Zhiwei's eyes were fixed as he looked at this advertisement in ecstasy. His tired expression seemed to be infused with strength for no apparent reason, and his whole person began to become energetic.
Yes, isn't this life? Who's life is smooth sailing? Who's life is free of ups and downs? When you encounter any setbacks, just jump over them. Is it possible to stop moving forward just because of this little setback?
When I really succeed, my dream will come true.
"Zhao Xiaobai, I remember you, I'm going to buy two bottles to drink."
Dong Zhiwei left with relaxed and happy steps.
Is it an exaggeration? No, it is not an exaggeration at all. You must know that words are the most touching. Beautiful words can often enter your inner world at once.
And this was Zhao Shanhe’s original intention and standard when formulating the copywriting: to be careful.
My Zhao Xiaobai, every bottle has a copy, and every copy is a heartfelt story. Every story can touch your heartstrings, and your heartstrings are all touched by mine. I don’t believe you can still remain indifferent.
And this is just the beginning.
You must know that most of the people waiting at the bus stop are ordinary people. They are particularly touched by some words that touch their hearts. So after seeing the heart-warming advertisements on the bus stop signs, they can't help but sigh.
Thousands.
"Milk tea made with care tastes really good, even when I'm with you."
"More sincerity and less sophistication."
“It’s hard to start with too many worries, and it’s hard to go a long way with too many burdens.”
"You care about a lot of things, but there are always people who care more about you."
…
Each copy does not seek to be extravagant, but is very beautifully done. Under the rendering of such exquisite copy, everyone who sees it cannot help but take a second look, and then their eyes are filled with joy.
"There is a sentence written on the bottle of liquor, which is quite interesting."
"When did this Zhao Xiao Baijiu become available? Which company produced it?"
"Can't you see this? Only Shanqiu Food is eligible to use the bus stop signs in our Zhongzhou City, so this Zhao Xiaobai must be produced by Shanqiu Food."
"I don't want to know who produced this wine. I just want to get a bottle to try now. Does anyone know where I can buy it?"
The crowd was in awe and there was a lot of discussion.
…
Zhongzhou City Dongguo Plaza.
There will be a drinking party in the same city tonight. In fact, there have been drinking parties like this before, but they were just small events, not large-scale. Even Du Jiachun once sponsored such a party.
event, but later Du Heng felt that doing so was a waste of time and money, so he directly canceled the sponsorship.
Since then, the so-called drinking party in the same city has become a small group activity.
But where now?
Now the entire Dongguo Plaza is filled with tables, chairs and benches. There are a hundred tables alone. There are eight people sitting around each table, and there is a box of Zhao Xiaobai on the table without exception.
This scene is magnificent.
"I didn't expect that Zhao Xiaobai Winery is so ambitious that it would sponsor this drinking party in the same city, and the scale would be quite large."
"Yes, the scale of this drinking party is too great. There has never been anything comparable to this one before."
"These are not important. What is important is that have you seen these advertisements? They are so awesome that they speak to my heart!"
…
Some of the young people sitting at each table know each other, and they came together; some do not know each other, but it doesn’t matter, we are all young people, and they come here just to have a good time drinking, so there is no need
We got to know each other in just a few words.
Regardless of whether they knew him or not, their eyes had not moved away from Zhao Xiaobai in front of them since they sat down.
It’s really because the copywriting is so amazing!
“Porridge in the morning can only fill the stomach, but wine in the late night can fill the heart.”
"Don't wait until you have a story to tell before asking for a drink. Sometimes it's just because we haven't seen each other for a long time."
"Hold a cup of human fireworks high."
…
As long as there is no one sitting here, there is no one who is not impressed by these texts.
And when they drank the wine inside, they became even more excited on the spot. They thought that if the copywriting was so good, the taste of the wine might be bad, but they didn't expect that it was not like that. This kind of light-flavor liquor has an unexpected taste.
It's so light that when you take the first sip, you can't help but want to take a second sip.
Then the huge square boiled.
at the corner of the square.
Seeing the drinkers at every table starting to get excited, and listening to them praising Zhao Xiaobai, Guo Kai finally relaxed a little from his tense nerves.
"First of all, I really want to thank you this time. If it weren't for you, I would never have imagined that a drinking party of this scale in the same city could be held in my lifetime." Zhou Zhou, the organizer of the drinking party, said with a rosy face.
.
"Old Zhou, if you say something like this to me, it's a shame."
Guo Kaikai patted Zhou Zhou on the shoulder and said with a smile: "As you know, I came to Zhongzhou City this time to promote Zhao Xiaobai. You happened to have such an event here, so I sponsored it. Now it seems that the effect is good.
Maybe I can really rely on this event to promote our Zhao Xiaobai brand this time."
"It definitely can!"
Zhou Zhou picked up the wine bottle in his hand, pointed to the copywriting on it and said with emotion: "You don't know how surprised I was when I saw these advertising words. Especially this sentence, it just said to me
Listen - have fun once, while you're still young."
"Yeah, if we don't go crazy again, we'll be old!"
"As far as your copywriting is concerned, I dare to say that Zhao Xiaobai will definitely become popular in the whole city. No, it will become popular in the whole province. By then, you Zhao Xiaobai will just be waiting to receive orders and receive bad luck."
"Then I'll lend you some good words." Guo Kaikai said with a smile.
"By the way, I heard that Du Jiachun canceled your winery's qualification to participate in the expo?" Zhou Zhou asked.
"Yes, canceled."
Guo Kaikai said calmly: "I didn't expect that a big winery like Du Jiachun would be so narrow-minded and cancel our qualifications for no reason. What's going on? Is Du Jiachun's structure so small?
"
"You are really right, Du Jiachun's situation is not big to begin with."
Thinking of the previous conflicts between Du Jiachun and the drinking club in the same city, Zhou Zhou showed a disdainful expression and said sarcastically: "Du Jiachun has been looking down on small groups like us because he is the leader in the liquor industry. From now on, I
It can be seen that their structure is very narrow and they have no broad mind."
"But for the beginning, since Du Jiachun did the first year of junior high school, you can definitely do the fifteenth year."
"How do you say it?" Guo Kaiqing asked with a smile.
"Didn't Du Heng not give you the qualification to participate? Let me tell you, this is definitely because he is afraid that you will make a splash at the expo and become famous and steal their orders. Since he is so afraid, then we have to make him afraid."
A ruthless light flashed in Zhou Zhou's eyes.
Guo Kaiqi couldn't help but raise his eyebrows: "Do you have any good suggestions?"
"I really do!"
Zhou Zhou spoke slowly. After hearing his suggestion, Guo's pupils suddenly shrank, and then he looked up to the sky and laughed.