Li Fang was very surprised. He didn't expect that the water in this industry was so deep. Several capitalists joined forces and turned their literary company into a joke.
"Originally, we recruited several great figures in online literature. The tallest one was hired at the price of one thousand words per word, which is equivalent to one dollar per word."
"But these great experts earn tens of thousands or hundreds of thousands per month on other websites. After several capitalists joined forces to target them, they immediately stopped updating and unilaterally tore up the contract."
"In our industry, it is not convenient to sue, otherwise other authors would not dare to cooperate."
Wang Xiao continued to complain, recruiting these great gods is naturally to attract popularity. They all have a considerable fan base. One great god may be able to attract thousands, tens of thousands, or even hundreds of thousands of fans.
Therefore, although the price paid is high, the returns obtained are also very good. Relatively speaking, the website still makes a profit.
"In other words, our biggest problem right now is that we don't have a library, and then we don't have authors."
Li Fang said that this made him a little depressed. What other websites lacked was traffic, and what they lacked was actually authors and books.
"Yes, books and authors are the foundation of our cultural company. Without these two things, we would be an empty shell."
"The current situation is that other websites are not cooperating with us. Otherwise, if we directly connect with them and buy their library, this problem can be solved."
"The giants in the industry have not joined their ranks and are willing to cooperate with us. The key is that their library will cost 2 billion in copyright fees, 37% of future profits, and 70% of recommended seats in the bookstore."
Wang Xiao only felt that it was too cruel. This giant in the industry had always been aloof and never took other opponents seriously.
They are also qualified to put forward such conditions, after all, now famous celebrities from all walks of life are all on their website.
But the asking price is simply scary. The copyright alone costs 2 billion. Who can afford it?
This is just the copyright fee, not the buyout fee. You will have to continue to pay 70% of the revenue later, and you will also have to occupy 70% of the recommendation positions. It is completely a domination clause.
"Except for these giants in the industry, other small companies are afraid to cooperate with us."
Wang Xiao also has a big head now and doesn't know how to develop.
I originally thought that Li Fang gave him 500 million, so that he could flex his muscles and develop well, but who knows that he has encountered difficulties before he has even developed.
Li Fang originally didn't know much about this industry, but now he knows almost everything.
A literary website must first have authors and enough books, otherwise users will definitely not download their app.
Otherwise, if you download it and you can’t read the book, it’s a joke.
With authors and books, there must be traffic. Nowadays, traffic has been divided up by major websites. It can be said that it is very difficult to get in and take a sip of soup.
The traffic problem is easy to solve, just spend money on advertising.
In addition, his cosmetics company's app can completely create a traffic-draining window. Now that cosmetics are so popular, I'm afraid there will be tens of millions or even over 100 million registered users in the future.
Establishing a traffic drainage window there will definitely last a long time and allow their app to develop rapidly.
The most critical issue now is to recruit authors and then have enough books to fill the library.
"Wang Xiao, if we reorganize and acquire all other small companies, we should be able to obtain the copyrights of many books."
Li Fang said that if we don’t consider acquiring large companies now, it is estimated that if we don’t have billions, we will definitely not be able to acquire them.
However, there are countless small companies in this field. Although their companies are small, they are well-equipped and have at least a few hundred books, and as many as thousands.
Precisely because these companies are small, they continue to reduce costs and require high-quality content at low prices, so the books in their library are of good quality and can be used.
"We have also considered this, and have also negotiated with several small companies. However, the prices they ask for are quite harsh. If they don't have more than ten or two billion, it will be difficult to get it done."
Wang Xiao replied, a small company costs tens of millions or over 100 million, and acquiring more than ten or twenty small companies is not a small expense.
"I will take care of the money matter. You start making preparations to acquire all these small companies and sort out their company's books to fill the library."
Li Fang said that for him now, as long as it can be solved with money, it is not a problem.
Wang Xiao gradually became excited. He knew that Li Fang was definitely not short of money, so he could really let go and do it.
"It's not enough to just use their books to fill the library. We are still short of authors. We must have a steady stream of new books added to the library to retain users."
"So we still have to solve the problem of authors, but other companies have said that if they come to our website to write books, they will refuse to cooperate."
Wang Xiao also talked about another issue. For the author, this trick can be said to be a trump card.
Because the liquidity of this industry is very high, after a book is sold out on one website, it will be difficult to sign a contract for the next book, or the price will be lowered.
In this case, the author will basically choose to develop on other websites.
Now several companies have joined forces to cut off their path, which makes all authors tremble and dare not write books on their websites.
"I think this problem can be easily solved. Can't they just use the ID cards of their wives, husbands, or brothers and sisters, and then change their pen names to write books? If they don't tell us and we don't tell them, can other websites still be so clever?"
"I think these are not problems. As long as we can survive their blockade, after breaking this situation, they will beg to come and cooperate with us."
Li Fang immediately put forward suggestions. This is called countermeasures from above and countermeasures from below. They have many ways to deal with it.
In this era where traffic is king, whoever dominates the traffic will be the king. As long as they rob other companies of their traffic, they will naturally beg for cooperation.
Not only them, other authors will probably swarm over to submit articles.
Because other companies don’t have the traffic, they can’t pay royalties. Without royalties, naturally they can’t retain authors.
What they have to do now is to break the shackles in front of them. As long as they can successfully break through, then everything in the future will be theirs.
Wang Xiao's eyes lit up. He was really a fan of the authorities. Bystanders could see clearly that Li Fang casually solved the problem that you and the others had been having a headache for so long.
"Li Fang, there is also the problem of traffic. Nowadays, online traffic is dominated by one company. In offline advertising, there is also a company that is promoting it overwhelmingly. We have to start from other places."
Wang Xiao talked about the last problem. As long as this problem can be solved, everything will be fine.
"I own a cosmetics company. They have an online app channel with more than a few million daily active users, and it will even reach tens of millions or over 100 million in the future."
"At that time, you can negotiate and see how to establish cooperation and how to attract traffic."
Li Fang said that since they are all his own properties, they must be taken care of first.