Chapter 277 I can’t understand, but I’m shocked (4K 2-in-1)
“It’s just a small income”
"No, I mean in terms of the huge cost of a large comprehensive art hall."
"There are only 2 albums on sale now. When 4 albums of ten concertos divided by solo instruments are released, the monthly income in this business field will be more stable and generous."
"Don't worry, 5% of your soloists will end up in your personal pockets"
"But the expenses will also increase day by day. The cost of providing gifts to luxury brands is not as low as you think, so it still needs box office performance, sponsorship from sponsors, and the efforts of the three parties. We are still not rich enough now. In the future, our leading flute lady will
Coffee breaks may also be intermittently unsatisfying unless you can save enough cash flow to cover several years of expenses.”
"Really, this is not settling accounts at home. From now on, such large numbers will be a daily situation."
"Stop looking at me like that."
No matter what Fan Ning said, he didn't get any response. When the first response to the two remittance orders ended, everyone began to carefully study the meaning.
In a span of two months, he made two huge sums of money, namely 90,000 and 70,000 pounds, which is enough to put a considerable number of property owners to shame.
"Congreve, the invoice will be issued in a week. Please tell me how to sell it and come up with some ideas."
This sentence finally came into effect, and everyone began to think about their future livelihood. The fat black gentleman opposite also put down his tea knife: "Mr. Fan Ning, to be honest, I have only run a restaurant."
"Then you say restaurant."
Congreve took off his monocle, pondered for a while and then said:
"Generally speaking, when a new product with a higher price and high-end specifications is launched, or a banquet set with a combination of dishes and premium service, I will set the price a little higher, a little higher, and then make a gradient
The downward trend in discounts”
"Give me some details." Fan Ning asked.
"For example, from the time the reservation is accepted, the first day is 30% off, the second day is 20% off, and the third day is 10% off. The time period and quantity sold will also be limited. Sometimes, I will also deliberately obscure new products or service packages.
The content was not guaranteed to be of high quality, but after it was gradually announced and displayed, the price returned to normal.”
"reason?"
"Well, I personally understand that guests who book in advance will gain a sense of confidant who 'exchange trust for discounts'. Guests who later learn about the content and gradually increase their bids to full price will feel like 'it would be better to bid from the beginning if I had known better.'"
Trust to get benefits' sense of missing out.”
"'Early bird ticket' thinking." Fan Ning nodded and spit out a word combination that no one had heard before.
Hearing this term, Congreve himself was stunned subconsciously.
"You keep talking."
"Oh, okay. For another example, when there are multiple new products with similar price ranges, belonging to the same category but with different subdivisions, it is often difficult for customers to make a choice. At this time, I will encourage them to choose 'both' and choose
You can get 10% off when you order two new dishes, and you can get 20% off when you order three new dishes. If you are worried about your appetite, it doesn’t matter. You can choose to cook another portion next time you visit.”
"'Package ticket' thinking." Fan Ning continued to nod, while adding a simple and crude compliment in his heart.
You are such a fucking talent.
Several major psychological marketing methods of modern art management in the previous life were understood in advance by this senior tea artist through cross-border and self-taught teaching.
"Carron, so for Mr. Congreve's idea, are you going to refer to the first one or the second one?" Sheeran asked.
"First and second, let us launch a joint attack, Mr. Congreve, and the rest will be left to you."
"Joint attack?" Sheeran looked a little confused.
"Today's afternoon tea is over." Fan Ning threw half of a strawberry into his mouth, "Let's get back to work."
On the first day of November, tickets for the opening season concert of Turner Hall & the Old Symphony Orchestra are officially on sale.
Regarding this cultural event, even a trainee reporter who has just entered the industry for one day does not have to worry about being out of stock when writing a press release.
Because the highlights related to it are too dense and it is too talked about by music fans.
It is also too easy to throw out some topics that can arouse heated public opinion based on reporting facts.
——The Old Symphony Orchestra, as a newly registered orchestra, was directly at the top of the third-rate orchestra rankings in the third quarter orchestra rankings announced by the Central Cultural Department in early October. Does this mean that the empire has too much confidence in its future progress?
High expectations?
——The music director Carolne Van Ning offered a third-tier orchestra a salary standard of the top ten orchestras that is 4 times that of the industry and 6 times that of the bottom line. Is this respect for talent or blind confidence? This genius
Is the musician's artistic management ability really as good as his artistic talent as rumored? In the face of the real market test, how many months can the orchestra's operation be sustained?
——Mr. Fan Ning announced that he will innovate the "Composition Science" system and has completed the teaching of "Introduction to Harmony" and "Introduction to Counterpoint" by the end of October. Will he complete all the introductions to the four major subdivided courses envisaged?
After that, a complete textbook will be released? Will this really change the pattern of Tioline’s art theory and music education?
In other events, the highlights need to be "excavated", but here we need to struggle with what is the brightest thing and how to give up other highlights and highlight them. After all, news reporting is not about writing a paper.
Under the indiscriminate bombardment of these highly controversial and gimmicky trends, "the second album was transformed into a piano solo, and the first order was almost 8,115 copies, far exceeding the conventional standard of 5,000, and it directly won a four-star rating"
News should only be placed at the bottom of the news pyramid structure, and a short paragraph should be introduced with "Furthermore, as far as we know...".
All kinds of reports flowed out from all kinds of media, covering the sky like snowflakes.
But a handful of very experienced mainstream media, as well as insiders with a keen sense of smell, finally found a bright spot with the biggest gimmicks and the most public opinion, and began to add fuel to the fire and eye-catching reports.
——This series of concerts has no performers or program list!
Yes, you heard it right, the tickets have started to be sold, the money has started to be collected, and you actually don’t even know which artists are on the stage and what music they are playing!
This is more than just a gimmick, no practitioner can understand what is going on!!
Many people thought they were playing some hide-and-seek game.
Conductor Fan Ning, didn't he record a radio "trailer" last time? This genius-like idea is indeed ingenious, and now there are a lot of imitators.
So many people have been paying attention to the recent radio programs on major channels, but they didn't hear anything when they pricked their ears.
It's not hide and seek, it's just that I really don't know what they are going to do.
From the official promotional leaflet of Turner Art Hall, only tickets are sold but nothing is said: This bi-monthly opening season will run from Friday, November 28th to Wednesday, December 17th, with performances every other day, a total of ten performances.
There are two types of ticket prices, 30/20/15/10/5 pounds, and 36/24/18/12/6 pounds. The repertoire is still being finalized and will be announced soon, so stay tuned.
It directly breaks the standard of the top ten symphony orchestras. I am afraid that there are only a few performances in the world that are so expensive in a year.
This price is obviously a bit excessive.
But then, everyone noticed two tips on the folding page:
1. The reason for the difference between the two types of ticket prices is that the great, brilliant, internationally renowned legendary pianist "Li", who has made countless music fans crazy, will return to the long-awaited stage after nearly 14 years.
, met with the audience at the 1/5/10 concerts respectively.
2. One week before the ticket is issued, tickets purchased are called "early bird recommended tickets", which are 40% off for 1-3 days, and 20% off for 4-7 days.
Not only were you surprised, but it suddenly seemed more acceptable?
As a concert that invites the comeback of the legendary pianist "Lee", I will increase the price by 20%. Is it reasonable?
Fan Ning cooperates with "Li", and after discounting the 36-pound premium ticket, you can hear it at just over 20 pounds?
Even if "Lee" does not perform in the other seven concerts, the 30-pound exclusive ticket is 40% off. Isn't this the price of the Summer Arts Festival concert conducted by Fan Ning? You must know that at that time, Conductor Fan Ning was not as famous as he is now.
As big as the group was, the troupe she led was still a student troupe, and the level of soloist Ms. Sheeran was not clear before.
Music fans started to move.
But not much.
The conductor's accumulated reputation, the huge 40% off discount, and the appeal of the legendary pianist "Li", at the end of the third day, 30% of the tickets for those three concerts were sold, and the other seven were sold out
15%.
Fan Ning never thought that this could create a miracle of selling out on the day of the opening of tickets like the Summer Art Festival. It was definitely impossible.
Because this is not a concert, the number of seats has increased, and it cannot be demanded that selling 1,000 items takes the same time as selling 100 items. The listening needs of different concerts will also replace each other to a certain extent - as long as it is music
Season series of performances have this tendency, and it was the same before.
And more importantly, many music fans who are watching are really unsure of what to do.
Even those music fans who had already bought the money felt a little dazed after spending the money.
It seems that I have never experienced such unclear consumption. It makes people feel that what I bought is not a concert ticket but a lottery ticket.
Especially looking at the words "Kent Night·Old Days Symphony Orchestra Opening Season Concert·Concert X" on the ticket.
Music fans have said that I don’t understand myself.
Things started to change on the 4th day of invoicing.
In addition to the early promotional leaflets, Turner Art Hall officials have also released a poster material to various media channels, which contains more information.
Each of the ten concerts will feature the premiere of a new large-scale orchestral work conducted by Fan Ning. For example, pianist "Li" will perform a piano concerto to demonstrate his brilliant skills and deep understanding of music accumulated after 14 years!
Now, things are a bit explosive!
Premieres don’t happen often, and large-scale works even less often. I originally thought it was just a new work arranged from beginning to end, but I didn’t expect. Ten performances? All large-scale works?
Who doesn’t know how good the concertos written by this conductor Fan Ning are? Ten performances, at least ten of them? Including the piano concerto presented in collaboration with "Li"?
Even if you go to the show with a mentality of "I want to see if you are really good, or just make up ten scenes to make up the numbers", then this show is worth watching!
And those who thought more deeply realized that how could the quality of the Steel Association, which was able to get "Li" to agree to cooperate, be poor?
At the end of the seventh day of ticket sales, 75% of the tickets for those three games were sold and 60% for the other seven games.
Music fans who started doing it during this time have more or less regretted it.
The same is true for buying "early bird recommended tickets".
Is there something wrong with my mind? If I don’t buy it at 40% off, I have to buy it at 20% off?
Damn it, I missed out on exclusive tickets, record discounts and co-signings at the last summer music festival. I swore that it would never happen again. How come this happened to him again!?!?
More people in this group said that I can’t understand myself either.
But those fans who had started earlier suddenly realized something.
This "Early Bird Recommendation Ticket".
"Early bird" not only implies the meaning of the Hoffmann proverb, but the word "recommended" also makes me feel a faint sense of trust with the old symphony orchestra - even though I didn't know the orchestra's performance in the first few days.
But I firmly believe that it must be good, so I booked it in advance with the attitude of "recommending it to everyone", and the band repaid their trust with extremely high discounts.
This naming method conducted by Fan Ning is wonderful.
Suddenly I felt that there was an invisible spiritual communication between each other.
On the eighth day of invoicing, under Fan Ning's high-cost investment and deliberate rhythm control, suddenly all the media from all over the empire came out in force and began to broadcast the latest official news of Turner Art Hall on various channels.
This time the track list has finally been announced!
And it comes with a series of too many elements, which is very punchy!
Ten concertos will be premiered, covering four solo categories: piano, violin, flute, and cello, and will be recorded on live records by instrument classification;
In addition to the legendary pianist "Lee", Miss Sheeran will continue to appear on the stage, and the same two talented girls who participated in the premiere of "Symphony No. 1": principal flute and principal cello will also appear in front of the audience;
The former Turner Art Museum will reopen, and a bimonthly art exhibition will be held simultaneously with the opening season concerts. 40 of Vincent's representative paintings and another 200 outstanding works of his followers will be open to the public;
Conductor Fan Ning announced that the new artistic genre "Impressionism" has been born. In the second half of the three concerts of pianist "Li", he will invite the famous composer Mr. Virgil and the talented young composer Miss Lausanne to bring their works to everyone.
The latest works will be linked with the art exhibition, allowing music fans to appreciate the charm of light and shadow in a way called "combination of music and painting";
Conductor Fan Ning will also present a unique large-scale orchestral work at the final closing ceremony to convey to the art world his importance and appreciation for the emerging artistic trend of "Impressionism".
This series of blockbuster bombs made music fans who bought "early bird recommendation tickets" in the first seven days call them "good guys".
Look, look at the sincere explanation that comes with it:
"As you can see, this performance season has many performances, many new works, many soloists, and many composers. It also involves new artistic trends and coordination with the art world, so there is some time to finalize the final plan.
Due to the unexpected delay, thank you again for your understanding and support."
I made the right purchase before, but it’s still wrong to hesitate during the process!
From now on, for the concerts of the Old Symphony Orchestra, you can redeem your tickets as soon as they are opened!
And other people.
It hurts, it hurts too much.
The fare has been restored to its original price.
Some people's hearts are bleeding, and they are ready to bite the bullet and pay the full price, but more people are hesitant again, should they wait until next time? Next time, they will definitely start from the beginning.
Just as these people were holding the latest promotional materials and flipping through them with trembling hands, they discovered.
It seems like there is a chance to save something by "correcting when you recognize your mistakes"?
Although the "early bird recommended tickets" have been discontinued, Turner Art Hall will launch a "package ticket" mechanism!
——Limited to the first two price areas, you can choose any combination of ten concerts. Buy three tickets and get a 10% discount; buy five tickets and get the same 20% discount as for days 4-7; buy ten tickets and get the same 40% discount as at the beginning
discount!
What a fucking surprise!
There are only three things to do, if you wait any longer, you will be a real fool!
On November 8, 20 days before the first performance, at 11:30 am, all ten concerts of the opening season of the Old Times Symphony Orchestra were sold out.
Some people settled for the tickets at first, while others went through a complex mental journey. The degree of twists and turns is similar to that of some media who initially ridiculed and later changed their tune at the speed of light.
Everyone still can’t understand things that should be incomprehensible.
But I was shocked.
The title of this chapter was inspired by the third alliance leader of [Moved Smile].