Ye An was not a rich man in later generations, but he was not poor either. He was able to support himself at that time and lived a pretty good life.
Although his understanding of economics is not as good as those of famous economists, he is at least much better than people of this era. He knows how to make money and how to make money more efficiently.
In fact, the wisdom of the ancients has discovered what is the most profitable, catering!
Food is one of the most primitive enjoyments of human beings. There are only two kinds of most primitive enjoyments for human beings, one is food and the other is physiological...
These two primitive desires and enjoyments are important in promoting human development.
Take a look at the various shops of different sizes in Tokyo. The most common ones are various food shops.
Small foot shops are often crowded with people because of their unique delicacies, and shop owners in this era know how to use emotions to maintain their business.
They often mingle with the customers in the shop, often offering a side dish, or adding more conspicuous portions to win the favor of the customers.
Don't underestimate this kind of business model. Although it seems to use small favors and emotional exchanges, it is often a simple means to change the minds of customers.
Ye An once went to a small shop. The boss was not very good at his craftsmanship, but it was packed with customers every day. The reason was that some people went there specifically for the boss's stories and hearty laughter.
Many years later, Ye An also became a member of that small shop. He found that going there had become a habit, and it became difficult to give up. He even felt uncomfortable without going there for a few days.
This method is undoubtedly clever. Some people say that the smartest businessmen do business based on emotions.
If someone said this to him, Ye An would definitely beat him.
Doing business is just doing business, it's just exchange of interests, why bother with those useless things?
The more advanced the business, the more it reflects the essence of the exchange of interests. What you say is completely unreliable. It is just that while exchanging interests, you use the "tool" of emotion to obtain more benefits for yourself.
Within two hours after Ye An installed the condensing tower, the strong aroma of wine began to float in the Shangqing Palace, and Xuan Chengzi almost "wafted" along with the aroma of wine.
A group of Taoist priests gathered around Dongchu, and the strong aroma of wine made the "gluttons" in their hearts eager to try it. People in the Song Dynasty loved drinking, and the higher the alcohol content, the more they drank.
The volatilization of liquor is quite amazing. This is a "diffusion phenomenon". The molecules are moving irregularly, so the strong aroma of liquor can float far away with the wind.
In later generations, people have become accustomed to smelling the strong aroma of wine, and even smelling it is always novel. But in this era, the smell of wine immediately attracts the sense of smell and makes people look for it unconsciously.
Of course, Xuan Chengzi knew Ye An's ability to make wine. When he saw the Wang gang returning to Shangqing Palace with a cart of wine, he knew what Ye An was going to do...
Tieniu was pouring a jar of wine into a huge wooden barrel, drooling greedily as he poured it. The slightly turbid wine foamed in the barrel. He had to keep stirring, and the aroma continued to spread.
tumbling.
Under the barrel was a huge iron pot and boiling water. The barrel was constantly emitting heat and stirring. Ye An and Tieniu placed the wooden condensation tower on it.
Not necessarily, the sparkling wine slowly flows out of the special pipe like a clear spring. Several layers of fine gauze cover the pipe to filter out possible impurities.
The small wine jar only takes half an hour to be filled.
Being able to turn bad wine into strong wine is a good use for Ye An, but for Xuan Chengzi, it is turning decay into magic.
From the beginning, he planned to make a fortune in the catering industry and use the catering industry as a basis to derive more industries. As the saying goes, "Money is not everything, but no money is absolutely impossible!"
Ye An has set a goal for himself from the first day he arrived in Songshi, to live a free and happy life and live comfortably!
Walking quietly to Ye An, Xuan Chengzi coughed dryly and said: "Disciple, this drink... Ahem, we Taoist priests in Shangqing Palace haven't had good wine for a long time..."
Ye An smiled and said: "These drinks are naturally a tribute to you from my disciple, and they are also a greeting gift for our senior brothers in the Shangqing Palace, but I am worried that you will get tired of drinking them..."
Seeing Ye An's "signature" smile, Xuan Chengzi was a little frightened, but still waved her hands and said: "No, absolutely not!"
After handing Xuanchengzi a glass and a piece of paper, Ye An smiled and said, "That's good. You can drink my wine, but you have to taste it carefully and answer my questions."
Seeing that Xuan Chengzi was about to get angry, Ye An immediately said: "The question is on the paper. As long as you drink, you must write down your own opinions behind the question! Whoever has more insights and whose insights are unique, remember that they are unique.
Then you can drink more drinks.”
Xuan Chengzi looked at the densely packed questions on the paper and said with an unkind expression: "What kind of question is this?! Do you think this is a competition between the imperial court?! Although most of the Taoist priests in the Shangqing Palace are literate, they are not scholars after all. You
Aren’t you making things difficult for them?!”
Ye An shook his head and said: "How can this be an embarrassment? The drinks are free, and the answers are simple. You just need to find the problems with the drink and make improvements! Don't you want to drink the texture and taste you like?"
Xuan Chengzi looked Ye An up and down and asked suspiciously: "You kid can change the texture and taste of wine?"
Ye An smiled and said: "This will require constant experimentation, but there must be a way. Besides, I can also make the wine taste like osmanthus, apricot blossom, or even peach and other fruity flavors! Do you want to try it?
Give it a try?”
Xuan Chengzi sneered and said, "I have already tasted the Taoist priest you are talking about. Plum wine has the taste of plums, so it's not worth mentioning."
Ye An scratched his head, thinking that he had thought of the fruity drink first, and that the ancients had already discovered the secret.
But this does not prevent his bartending skills from "shineing" in the city of Tokyo, and "bars", a place dedicated to drinking, will definitely become a place that people in the Song Dynasty flock to.
There are many forms of catering. Who says you have to open a small shop or a full-scale restaurant to do catering?
The biggest trump card in Ye An's hand is none other than this altar of fine wine. Not only that, he can also brew low-alcohol wine, beer, and wine, which will definitely be popular in this era, right?
Coupled with bartending based on liquor, as well as various snacks and delicacies, plus some special song and dance performances, hehehe...
When Xuan Chengzi saw Ye An's silly smile, he knew that his apprentice had discovered some way to make money. As the boy said, it was not difficult for him to become rich in a blink of an eye.
Xiaodao Tong Miaozhen hurried to the east kitchen. After seeing Xuanchengzi, he said: "Uncle Master, a senior official in the palace..."
It's a pity that before the child finished speaking, he heard the hearty laughter of a man who was more manly than a man: "Haha... I've heard for a long time that Nephew Ye's brewing method is quite magical. Today..."
Seeing Lan Jizong, Ye An immediately shouted: "Tieniu, Wang Gang, close the door quickly! Someone is coming to take away my "money tree" from the young master!"
Bang, bang, bang, bang... The door to the east kitchen was quickly closed, and even Miaozhen helped seal the door while Xuanchengzi stared blankly.
He has received a lot of benefits from Ye An recently. How can he, who has already been bribed by delicious food, watch Ye An's "money tree" be taken away?
Lan Jizong stood there with the corner of his mouth twitching, his originally good mood seemed to have been splashed with cold water, and the coolness was removed.
Looking at Ye An, who was facing a formidable enemy, he smiled helplessly: "What is nephew Ye Xian doing?!"