204. The most expensive concert ticket in the world! 10% brand share?
Chapter 206 204. The most expensive concert ticket in the world! 10% brand share?
At this time, almost all the viewers who bought tickets had surprised eyes after paying, and almost all had the same question in their minds - Is Rubik's Cube Entertainment crazy?
Or, some people directly asked Wang Cheng a soul question - is Wang Cheng crazy about money?
because.
This time, Rubik's Cube Entertainment has once again increased the price of concert tickets.
If it were concert tickets for other celebrity artists, with such a screenshot price, Li Jing might wonder if she had been scammed...
but……
Wang Cheng and Rubik's Cube Entertainment, she believes that Rubik's Cube Entertainment can really do it.
Looking at the price of a first row ticket as high as 20,000...
Li Jing murmured in a low voice: "I wonder how Wang Cheng will be harmed by Rubik's Cube Entertainment in the end. How much potential value will be left after the contract expires?"
She quickly paid the 20,000 yuan she paid for the ticket to her assistant and reimbursed the expense.
She opened the ticket sales platform and took a look, and sure enough she found that it was sold out, and the prices shocked her.
The tickets for the first row are 20,000, the first few rows are all over 15,000, the middle area is around 13,000, the back area is around 10,000, and the cheapest ticket in the last row is 8,000...
The average price is more than 10,000!
This price!
It definitely set a record for the most expensive concert in the world.
Even when superstars from developed countries such as Europe and the United States hold concerts, they dare not set the average price at US$1,700!
She felt that Rubik's Cube Entertainment was really crazy and had lost its mind.
Although.
For this concert, Rubik's Cube Entertainment will receive more than 600 million in ticket revenue, and with advertising sponsorship, it may reach a terrifying 700 million, once again setting a record for the highest revenue from a single concert. This is what Li Jing's company has done all year.
Money that cannot be earned.
However, she knew that such an income would definitely not be sustainable. This would severely overdraw Wang Cheng's popularity potential, the trust between Rubik's Cube Entertainment and Wang Cheng, and Rubik's Cube Entertainment's own reputation in the industry.
Of course, Li Jing was a little surprised.
Such expensive concert tickets can still be sold out so quickly, which proves that Wang Cheng's popularity potential is definitely beyond imagination.
Li Jing looked at Han Xiao and had a little fantasy in her heart - when Wang Cheng's contract expires, will Han Xiao be able to see Wang Cheng brought to his company?
Then their company definitely has the potential to become a giant in the entertainment industry!
pity……
She knew that this was just a fantasy.
It is impossible for Wang Cheng to listen to Han Xiao.
She will be thankful that Han Xiao doesn't get kidnapped by Wang Cheng.
Secondly.
She doesn't know, with such a struggle between Wang Cheng and Rubik's Cube Entertainment, how much popularity potential will Wang Cheng have left? Is it still worth spending a lot of money to sign a contract?
If this continues, she believes that Wang Cheng will be abandoned by many fans and fans before long!
Fans and fans are not taken advantage of...
She checked the social platforms.
Sure enough, I found that the major social platforms at this time were full of complaints and abuses about this concert.
The comment section of Wang Cheng's Weibo homepage was the hardest hit area, followed by the official Weibo of Rubik's Cube Entertainment.
Most fans will mainly go to the celebrity artist himself, while a small number of relatively sober people will go to the perpetrator's management company.
The top popular topics on Weibo are all related to Wang Cheng.
"Wang Cheng's latest concert ticket price has reached a new high, setting a world record!"
“You say you won’t cut leeks, but at the same time you cut leeks like crazy!”
"Are you afraid of a concert where the tickets in the last row cost more than 8,000 yuan and the average price is 11,000 yuan? The question is, the tickets were sold out in just one minute. Are you afraid?"
"People from the capital are rich enough to attend such an expensive concert..."
"I would like to ask, when can Wang Cheng's new songs be downloaded?"
"These tickets are much more expensive than the previous scalper tickets."
"I look down upon..."
…
Li Jing frowned slightly, looked at the sleeping Han Xiao again, put down her phone, and stopped paying attention.
Anyway, she is not qualified to influence Wang Cheng and Rubik's Cube Entertainment.
…
On the Weibo platform, many people are also speaking for Wang Cheng.
Wen Yixiao once again grabbed three first-row tickets and said on Weibo: "The ticket prices are indeed a bit expensive, but this was not decided by Wang Cheng. If you have time to target Wang Cheng, why not go find the people behind the scenes?"
Messenger! Wang Cheng doesn’t care about any of this. He can only get less than 10% of the income from concert tickets, which is not as much as he earns from one song in a day!"
"If Wang Cheng really cared about money, he wouldn't have delayed releasing two songs."
Wen Yixiao had no scruples and directly pointed the finger at Wang Cheng's agency, Rubik's Cube Entertainment.
An Keru also said on Weibo: "In order to suppress and overextend their artists, some companies have resorted to any means without limit. He is only nineteen years old..."
Zhu Ziqi also posted on Weibo: "Wang Cheng's performance can be said to be very exciting, and I have not missed every performance. I will go there tomorrow, and I don't care about the ticket price. But everyone cares, and I hope Rubik's Cube Entertainment
You can also care about it, I believe this is not Wang Cheng’s decision!"
Ocean Girl sisters Li Canghai and Li Qiushui also spoke for Wang Cheng on Weibo: "Wang Cheng's performance is the most exciting live performance we have ever seen! We have contacted Wang Cheng and he is definitely not a person who cares about money!
"
New trainees such as Zhang Hanwen and Song Xue also spoke out for Wang Cheng, but their influence was much smaller.
However, many celebrities and artists of the older generation have no one to talk to. They all understand the principle of protecting themselves wisely and do not want to wade into this muddy water...
Anyway, the struggle between the two sides did not affect them.
At this time, many powerful celebrity artists are working hard to prepare their own works and want to release songs and albums in the near future, so many bands and creators have been very busy recently.
In addition, it is almost the end of the year and the New Year is approaching, so everyone is busier.
Therefore, people in the circle just watched the excitement and then went about their own business. No one participated or continued to pay attention!
This chapter is not over yet, please click on the next page to continue reading! Shen Shenghui was sitting in the office, looking at the data on the platform. In less than a minute, the tickets were sold out, and he collected 600 million in one minute!
This is a harvest worthy of excitement and celebration.
However, Shen Shenghui was not happy at all.
Because this is not what he wants.
Although……
More and more people are criticizing Wang Cheng on the Internet. There has been a large amount of abuse in the comment area of the Weibo homepage, and they are fighting with the die-hard fans who still stick to it.
However, Wang Cheng's expensive tickets can still be sold out quickly!
This left Shen Shenghui speechless.
He can no longer raise the ticket price. If he raises it any further, the price department will come to visit him.
The price at this time has already put Rubik's Cube Entertainment under some pressure from relevant departments.
As for the pressure from the audience and passers-by, Shen Shenghui never paid attention to it.
Even the company's valuation has soared again.
Because of these concerts, Rubik's Cube Entertainment has earned more than one billion!
Such revenue capability.
Of course the stock price soared.
You know, although Rubik's Cube Entertainment is a giant in the entertainment industry, its revenue in the previous year was only a few billion, and its net profit was only about a billion, so its previous overall market value was only more than 20 billion.
Wang Cheng's few concerts have allowed Rubik's Cube Entertainment to complete this year's profit task ahead of schedule. By the end of the year, this year's overall revenue will be at least two or three times that of last year.
This is definitely good news for the capital market, and it is not impossible for the valuation to exceed 100 billion by then...
However, for Shen Shenghui and Qin Yuhai, this is not what they want.
What they want is not short-term profits, but long-term profits and valuation increases. Qin Yuhai cannot sell all his shares at once to cash out. Capital is not a fool, and no one will take over.
Shen Shenghui looked at his phone, hesitated, and finally did not call Qin Yuhai to report the situation, but just continued to implement the plan.
The concert ends tomorrow.
I’ll sign an endorsement deal the day after tomorrow!
…
the next day.
Wang Cheng got up at a little after six o'clock as usual, then went out for a run and listened to Han Xiao chatting for a while.
"Rubik's Cube Entertainment has simply lost its mind. It priced your concert tickets at an average price of more than 10,000 yuan. The first row was sold for more than 20,000 yuan, and the last row was sold for more than 8,000 yuan. The Internet went crazy."
"The problem is that such expensive tickets were sold out within a minute. Ticket scalpers on Xianyu are still very popular. Tickets in the first row are sold for 100,000. Tickets in the last row can be sold for 20,000. !These people really love you, and they scold you for being expensive while spending money to buy it."
"By the way, a lot of people are still waiting for your new song to be uploaded. I want to say goodbye and treat you as an old person. I really like treating you like an old person."
"The decoration company said to go check out the house on the weekend! The real estate company heard that you have to pay the full amount in advance, so I helped you get five years of free property fees."
"I asked the agent if Zheng Wenzhong's house was for sale. They said they asked Zheng Wenzhong, and Zheng Wenzhong's answer was that he would never sell it..."
Han Xiao kept talking about whatever came to mind.
Wang Cheng listened quietly. After having breakfast together, Han Xiao left quietly. Wang Cheng went back to the dormitory to rest for a while.
At nine o'clock, Shen Shenghui came over in a nanny car to pick up Wang Cheng on time.
Wang Cheng also went downstairs and took the car to work at nine o'clock on time.
Inside the car, it was still quiet.
Wang Cheng brought a book over and read it quietly.
Shen Shenghui was silent for a while and then said: "In the afternoon, the brand will come over to sign a contract with you."
Wang Cheng didn't say anything, but looked at Shen Shenghui to express his understanding.
In this way, I have to go to work in the afternoon...
After getting down to business, Shen Shenghui stopped talking and took out his cell phone to read.
All the way to the concert site.
There is still a huge crowd outside as far as the eye can see. The number of people is no less than yesterday. Maybe 100,000 people are still present...
Seeing this, Shen Shenghui was a little speechless.
Tickets are so expensive, yet so many people support Wang Cheng?
He was thinking in his mind about how to increase the intensity.
The concert started successfully!
The atmosphere at the venue was still lively, with 60,000 people in the venue and tens of thousands of people outside the venue singing in unison, resounding throughout almost half of the Magic City.
this time!
Wang Cheng was more casual on stage, dressed in casual clothes, and brought a thermos cup with him, so he could take a sip when he was thirsty!
This approach made the audience feel more intimate...
When the singing ends.
Many people stayed at the scene and refused to leave.
However, Wang Cheng will not stay at the scene any longer and will leave work directly after the work is over.
this time.
Shen Shenghui was prepared in advance. Hundreds of security personnel were outside to maintain order and ensure that the road was smooth, allowing Wang Cheng's nanny car to leave smoothly without being blocked for more than an hour like yesterday!
The show is over.
Shen Shenghui also breathed a sigh of relief. Looking at Wang Cheng who was obviously more relaxed than the previous two days, he said softly: "The concert will be suspended. I signed an endorsement contract this afternoon and will shoot an advertisement tomorrow and the day after tomorrow. The advertiser requested that, You compose a song for their product and it will be used as an advertising song."
"Of course, you will be paid for creating the song, and the copyright of the song belongs to you personally. They only have the right to use it in advertisements."
Composing songs for commercials?
Wang Cheng frowned slightly and asked, "Has the contract been negotiated?"
Shen Shenghui nodded: "It's settled! We'll sign the contract this afternoon!"
Wang Cheng hummed, stopped talking, and continued to read the book in his hand.
It’s just work, so do it!
Shen Shenghui also remained silent and sent Wang Cheng to the apartment dormitory all the way, then returned to the company and came to Qin Yuhai's office.
Qin Yuhai sat there with a complicated look on his face. He had made more than a billion in a few days. Logically speaking, it should be a great event!
However, this is inconsistent with his original intention!
Shen Shenghui whispered: "Yesterday, Ma Ning's advertising and public relations manager contacted me and offered to sign Wang Cheng for 80 million a year for two years, but I refused! This morning, Tayun contacted me and offered to sign for 100 million a year. Wang Cheng, one-year contract! I also rejected it, and there were more than a dozen other big brands with a total contract value of more than 2 billion, but I have temporarily rejected them!"
Qin Yuhai also had a flash of shock in his eyes and asked: "What is Hongxing's contract price?"
The company can take 90% of Wang Cheng's endorsement fee, which means Rubik's Cube Entertainment has lost nearly 2 billion.
Shen Shenghui immediately replied: "60 million a year, and a 10% sales share, the contract lasts for one and a half years, until the end of Wang Cheng's agency contract! They can only come up with 60 million in cash, and I force it I received a 10% sales share, and I request no time limit for this 10% share..."
Sales share?
It is absolutely extremely rare for a brand to give its endorsers a share of sales. In the history of advertising endorsements in the entire world, there are less than two hands that can be counted. Each of them is an epoch-making superstar, either from a sports festival or from a sports festival. In the film and television industry, and they are only given to brands before they rise. Later, when they become giants, they will find ways to get that part of the sales back...
But now, Hongxing actually gives a 10% sales share, and it does not end with the endorsement, but is permanent, and it is definitely the first share.
It seems that Hongxing really made a desperate move. If it doesn't work out, it will be a benevolence. In order to ask Wang Cheng to speak for him, he really spent all his money.
but……
A sarcastic smile flashed across Qin Yuhai's lips.
Hongxing has been losing money for three consecutive years. Last year, it lost hundreds of millions. Its popularity has dropped to the limit. Almost no one among young people knows about it. The company can almost be said to be insolvent and will go bankrupt at any time.
The 60 million endorsement fee for signing Wang Cheng this time was all scrapped together, but the price was still lower than the price offered by other big names, so he agreed to give a 10% permanent share.
After all, the company is about to collapse, and sales share doesn't matter. If Wang Cheng can really survive and turn losses into profits, a 10% share won't be considered a loss.
However, Qin Yuhai was not optimistic about Hongxing and said calmly: "Give Wang Cheng the 10% sales share! Let him see our sincerity."
Shen Shenghui smiled, but did not pay attention to the so-called brand sharing, and said in an indifferent tone: "Okay, when the time comes, I will mention it in the contract, and I will also specifically explain to him that this is Mr. Qin The sincerity you gave him, we want to grow with him."
Qin Yuhai nodded: "Yes, that's it."
Shen Shenghui knew what Qin Yuhai was worried about and quickly said: "After the advertising endorsement is over, we will give him a few more concerts to continue to increase his popularity. Then, we will arrange a small TV variety show that no one knows about. I have already After getting in touch, although it is a small program team, the advertising fee that should be paid cannot be too much less..."
"I want to choose a variety show that is not well-known and is not a type of variety show that young people like to watch. The ratings will definitely not be high. This will break Wang Cheng's golden streak of creating super high ratings!"
First, they used concerts to overdraw Wang Cheng's popularity, then used advertising endorsements that were about to go out of business to damage Wang Cheng's commercial image, and then used the low ratings of a small program to damage Wang Cheng's appeal in TV variety shows...
Step by step, we are all aiming at the shining point of Wang Cheng's value, in order to knock Wang Cheng down from the mortal world.
Qin Yuhai: "Well, I hope it can be done as soon as possible. I have been under too much pressure. In recent days, Shanghai TV has made two calls a day, Jiangsu and Zhejiang TV has made one call a day, Xiangnan TV has made one call a day, and Beijing TV has also made one call a day. The phone calls...were all old friends who we worked with before, and they all wanted Wang Cheng to appear on their show. I couldn't refuse, so I could only delay..."
Of course Shen Shenghui knows this. He also receives dozens of calls from major TV stations and entertainment companies every day. They all want to cooperate with Wang Cheng, and he is also holding back.
If Wang Cheng's contract is not resolved, they will continue to suspend Wang Cheng's normal business, otherwise he will be making wedding dresses for others.
The two discussed some more details and ended the conversation.
Shen Shenghui returned to the office and contacted Hongxing, and made an appointment for the details of the signing in the afternoon. He also modified the contract and gave 10% of the sales share to Wang Cheng personally!
It's about four o'clock in the afternoon.
Shen Shenghui once again took the car in person to pick up Wang Cheng and come to the company.