After setting the time for the premiere, that evening, the official blog of "Mermaid" released the first movie trailer.
As the first film collaboration between Xingye and Lin Yuan, "Mermaid" has naturally attracted the attention of many netizens. In less than half an hour, the number of views of the trailer has exceeded 4 million. Below the trailer
There are hundreds of thousands of comments and retweets.
Netizens clicked on the trailer one after another and watched it carefully.
As soon as the trailer started, the starring Lin Yuan appeared in the screen, looking flustered and said matter-of-factly: "I was kidnapped by a mermaid just now..."
After the words fell, the screen switched to another scene.
A man in pajamas reached out and opened a wooden door, making a creaking sound.
As the wooden door opened, two lines of subtitles suddenly appeared on the computer screen.
"A work directed by Zhou Xingchi, starring Lin Yuan!"
If it were to be compared to previous Xingye movies, in the trailer promotion, it would be enough to simply say "Director Zhou Xingchi's work", and there would be no need to introduce who the starring actor is.
Star Master's box office appeal alone is enough to support the entire movie.
However, this time the movie promotion of "Mermaid" specifically included the name of the leading actor Lin Yuan in the promotional trailer, which is enough to prove how exaggerated Lin Yuan's current popularity is.
The next second, the screen still showed the museum. The tourist played by Bai Ke slowly walked into the house, and the camera also focused on the bubbling bath. The narration in the trailer still stayed on Lin Yuan and the policeman.
Member's side.
"Who is the mermaid?"
"No one, but a mermaid who is half human and half fish."
The scene in the trailer once again switches to the police station, where the police officer played by Li Shangzheng sketches out the mermaid Lin Yuan talks about on paper.
An image of a mermaid at the level of a primary school student appeared on the A4 paper in Li Shangzheng's hand.
After a moment of silence.
"It's not left and right, it's up and down."
Li Shangzheng once again used his pen to sketch on the paper, and with two "swish" strokes, there was an image of a mermaid on the paper with an upper body like a fish tail and a lower body with human legs.
"There is a human on top of her and a fish on the bottom."
Li Shangzheng changed the direction of the sketch paper with an expressionless expression.
"Where's the head?"
A sketch of a large head with a fish head appears in the screen.
Lin Yuan knocked the sketch paper out of Li Shangzheng's hand and said helplessly: "Mermaid! Have you seen the movie? It's the kind of half-human, half-fish mermaid with long hair and a good figure. Do you understand?"
In the trailer, the two scenes seem to be happening at the same time.
Lin Yuan described the image of the mermaid passionately at the police station. On the other side, in the museum visited by Bai Ke and his party, the mermaid pretended by the museum owner emerged from the bath, and stood out in front of everyone's surprised eyes.
An enchanting POSS came out.
At the end of the trailer, a beautiful fish tail slapped into the water, causing huge waves, and the subtitles appeared.
"On January 1, mermaids are invincible!"
All netizens who have watched the trailer were all made to laugh out loud by the performances of Lin Yuan and Li Shangzheng.
The most important thing is that this is only a clip of less than one minute in the trailer. It is full of jokes in just one plot. If you watch a two-hour movie, won't you have to laugh until you are walking on the wall?
"That's it. Sure enough, you still have to watch Mr. Xing in comedy movies!"
"When I saw the final New Year's Day release, I felt like there was a mermaid crawling on my body."
"Open Maoyan, reserve movie tickets, and the purchase is successful!"
"Holy crap, is it such an exaggeration? The tickets for the first movie in our community have already been booked?"
"It's broken. It's the same here. Isn't it the scalpers who took action?"
No one would have thought that the first-show tickets for a movie to be released on Christmas Day have not been sold out yet. Instead, the first-show tickets for "Mermaid", which will not be released until New Year's Day, have been sold out in the early morning.
...
It's soon Christmas time.
The crew of "Mermaid" held the movie premiere as scheduled and released a second hilarious trailer.
At the same time, there are also four movies selected to be released on that day, among which the more popular ones are "Hot Pot Hero" and "Dangerous City". Both movies have a relatively luxurious cast, and they are also strong competitors at the box office during the Spring Festival.
Since it was the weekend, plus Christmas, with the support of double BUFF, the box office results of the two movies on the first day were relatively good. The former had a box office of 54 million on the first day, and the latter had a box office of 57 million. In normal times, these two movies would have had a box office of 54 million.
As soon as the movie's first-day box office results came out, talk about these two movies spread like wildfire.
However, what shocked netizens was that it was not the impressive first-day results of the two films that ranked on Weibo's hot search list. Instead, it was a less than two-minute trailer of "Mermaid" that topped the hot search list.
.
There is no harm without comparison.
The movie "Dangerous City" is not bad and does not conflict with the theme of "Mermaid".
But "Hot Pot Hero" did not have such good luck. It is also a comedy. After watching the whole movie of "Hot Pot Hero", there are not as many laughs as the two trailers of "Mermaid". How do netizens evaluate this?
Under such circumstances, the subsequent box office of "Hot Pot Hero" continued to decline, but "Mermaid", a movie that has not yet been released, has become more and more anticipated by netizens.
In the anticipation of netizens, the night of December 31st arrived in the blink of an eye.
Lin Yuan took the flight that day and arrived at BJ in the afternoon to prepare for the first movie road show tonight.
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There are quite a few movies that choose to be released on New Year's Day, such as "The Great Wall" directed by Zhang Yi, "Journey to the West - Part 3", and "Kung Fu Panda 3", which had a relatively good box office.
etc.
Movies that dare to be released during the Spring Festival either have a luxurious cast, are sequels to the movie IP, or are directed by famous directors. Before it is released, no one knows which movie the audience will like to watch. After all, the movie is a huge hit.
It's not like car rollovers have never happened before.
The only thing that can be certain is that if the movie is fully publicized, the box office results on the first day will definitely not be too low.
Therefore, Master Xing directly called Lin Yuan and asked him to come over and help with the road show to promote the movie. For this kind of thing, Lin Yuan naturally agreed directly.
At half past eleven, the theater started checking tickets.
A flood of spectators passed through the narrow ticket gate and entered their respective theaters according to the signs on the movie tickets.
Relying on the two golden names of Star Master and Lin Yuan, the film "Mermaid" didn't have to worry much about the schedule.
The movie being played in the only giant-screen hall of the theater is the upcoming "Mermaid".
After a while, the entire giant screen hall was overcrowded.
After the lights in the theater dimmed, Xing Ye, Lin Yuan and other talents quietly walked out from the side hall. All the "Mermaid" crew and creative staff sat in the front row. This is better said as not disturbing the movie fans while watching the movie.
, in fact everyone knows it, but they just don’t want to be recognized by movie fans before the movie is screened.
It takes less than a moment.
As the advertisement on the big screen came to an abrupt end, a dragon logo appeared in the middle of the screen amid a familiar melody.
The audience at the scene all fell silent at this moment.
