Chapter 210: The Thoughts of the Wang Family and His Son
After ten days of preparation, the paper was in place and the store was ready to open.
Early that morning, Lin Xuan came to the shop and saw many scholars gathered around the door.
These people were attracted by Lin Xuan's advertisement and wanted to see if such cheap paper was really available.
A scholar saw Lin Xuan walking into the shop and asked aloud: "Is it true that ten pieces of paper for one penny are sold here?"
Lin Xuan nodded and said with a smile: "Don't worry, there must be some. It's just the first day of opening today and it's not the right time yet. Please wait a little longer."
Lin Xuan comforted the people waiting at the door, and then walked in.
He Xinmin was leading a group of people to make preparations for the opening. When he saw Lin Xuan coming in, he quickly said: "Young man, I have met Mr. Hou."
"How are you preparing?" Lin Xuan asked.
He Xinmin said: "Back to Mr. Hou, if you sell this paper at this price, you won't make much money. Moreover, it will be robbed madly, and it will be sold out in a short time."
There are only more than two million sheets of paper coming out of this batch.
According to the price set by Lin Xuan, it would only cost more than two hundred dollars if they were all sold out.
He Xinmin calculated carefully and found that after excluding the costs, he would not make much money at all.
According to the normal paper consumption in Chang'an, more than two million sheets can be sold for a long time.
But when those scholars see this price, they are worried that the price will rise in the future, so they will definitely buy more.
This amount of paper can't be sold for a few days, but their next batch of paper will take a month to go.
You can't just open for a few days and then close for a month.
Lin Xuan thought for a while and said: "The price of paper cannot be changed, but it can be limited. If you continue to inform, each person can only buy twenty sheets at most."
He had no intention of making much money with this piece of paper, it was purely used to disgust the Wang family.
However, it is true that the products cannot be sold too fast, so Lin Xuan can only come up with limited editions.
"Yes!" He Xinmin responded.
Anyway, when he was sent here, his superiors told him to listen to Lin Xuan, so he just had to do it.
"Master Hou, the auspicious time is coming soon, please invite Master Hou to unveil the plaque!" He Xinmin said.
Lin Xuan waved his hand and said, "Just expose it, I won't come forward."
He Xinmin took the order and went out to unveil the plaque, and the study named "Moxuanzhai" by Lin Xuan was officially opened.
Of course, Moxuanzhai not only sells paper, but also some pens and inks and books.
As soon as the official opening was announced, a large group of scholars crowded in.
When those scholars saw the piles of pure white paper in the shop, it was like seeing a peerless beauty.
"Everyone, please don't crowd and line up. If anyone doesn't obey the rules, our store will not accept them." Lin Xuan saw the chaos in the crowd and shouted quickly.
Paper is nothing to rich people, and they will not buy it themselves.
The scholars who can come now are all from ordinary families.
After hearing Lin Xuan's words, they quickly lined up in a queue.
"Well, I want to ask, is it true that ten pieces of paper cost one penny?" asked the first scholar in line.
Lin Xuan said with a smile: "Don't worry, everyone, ten sheets per coin is absolutely true, but the paper is limited, and no one is limited to buying twenty sheets."
"Why can I only buy twenty pieces? Could it be that the price will increase later?"
"Yes, twenty pieces are too few. Can you buy more?"
"Ten pieces for one penny is really too cheap, and it's normal for people to increase prices."
…
The people in line started talking when they heard that they could only buy twenty tickets.
Lin Xuan said loudly: "Everyone, each piece of paper is one foot square. If you buy it, you can use it for a while to practice calligraphy and copying books. You can buy it again when you use it up. Because the paper mill has just started manufacturing, and the current output is
It's still a little small, so it's limited in order to ensure that more people can buy it."
"But don't worry, we will expand production next, and our paper guarantees that the price will never increase, so don't worry."
It is certain to expand production. The current production is too small, let alone manufacturing toilet paper.
After being comforted by Lin Xuan, the crowd became much quieter.
They didn't believe what Lin Xuan said, but if they could buy it now, they would make a profit. As for the future, they would talk about it later.
"Let's get started." Lin Xuan said to the waiter in the store.
A waiter stepped forward and asked the scholar at the front of the queue: "How much do you want to buy?"
"I want twenty." The scholar took out two pennies and handed them to the waiter.
The waiter at the back quickly counted out the papers and handed them over.
The scholar took the paper and left happily.
"I want twenty too."
…
"Master Hou, there are many businessmen who want to discuss cooperation with Master Hou." He Xinmin said.
"Cooperation is not impossible. You tell them that they will only sell it in Chang'an now. We will discuss cooperation when the production volume expands," Lin Xuan said.
Those merchants have a really keen sense of smell, but now they can't even sell enough, so how can they wholesale paper to them.
"Master Hou, how much should the paper mill be expanded?" He Xinmin asked.
Lin Xuan thought for a while and said: "Let's expand it ten times according to the current scale."
"Ten...ten times is too much." He Xinmin was a little surprised.
He said before that if more than two million pieces of paper were sold openly, they would be sold out quickly. This does not mean that Chang'an can digest so much paper so quickly.
Just because paper is so cheap, many people will choose to buy more and hoard it. Some people even buy it in large quantities and ship it to other places for sale.
Normally, more than two million pieces of paper are enough for the scholars in Chang'an City to use for a month or two.
The registered population at the beginning of Zhenguan was only over 10 million. How many people could read and write?
Of course, there must have been some black households in the early Tang Dynasty, but those people didn't even have household registration. Do you still expect them to be able to read and write?
According to what Lin Xuan said, if it were expanded tenfold, it would be able to produce more than 20 million pieces of paper in one month. The entire Tang Dynasty could not use so much.
"Do as I say, and when it's done, I'll have something else to tell you." Lin Xuan said.
Of course he knows that he can't use it all up, but with the rise of imperial examinations, more and more scholars will come.
Moreover, he did not plan to use all of it to produce paper, but also left part of it to produce toilet paper.
Toilet paper is what he uses to make money.
"Yes!" He Xinmin responded.
…
"Dad, I bought the paper." Wang Qingyun took the paper and came to Wang Ze's study.
Wang Ze took the paper, looked at it, frowned, and asked, "Why is there only one kind?"
"Dad, Mo Xuanzhai only sells this kind of paper, nothing else." Wang Qingyun said.
"What did you say? There is only one kind? Do you mean this is the paper that sells ten sheets for one penny?" Wang Ze asked in shock.
He originally thought that if Lin Xuan could make paper so quickly and sell it so cheaply, the paper must be very poor.
However, it was not what he thought. Although the paper made by Lin Xuan was not as good as the best paper from the Wang family, it was better than the paper that the Wang family sold for two cents a piece.
"Dad, I know what you are worried about, but your worries are unnecessary." Wang Qingyun said with a smile.
Wang Ze looked at Wang Qingyun in surprise and asked, "Why do you say that?"
Wang Qingyun said: "Dad, although I don't know how Lin Xuan made the paper in only one month, Lin Xuan's cost will definitely not be low."
"How did you know?" Wang Ze asked.
"Dad, Mo Xuanzhai has a limited limit, and each person can only buy twenty pieces of paper. There are only two reasons for him to do this. Either the output is too low, or the loss is too much, and he can't bear it." Wang Qingyun said confidently.
said.
Wang Ze thought for a while, nodded, and said: "Yes, my son's analysis makes sense. Our Wang family has been making paper for many years. We can only make about three sheets of paper like this at the cost of one penny. He will definitely sell it like this."
It’s a lot to lose.”
"Dad, I specifically found someone to discuss cooperation with Lin Xuan, but I was told that the output was too low and that it is only sold in Chang'an at the moment. We will discuss cooperation later," Wang Qingyun said.
When Wang Ze heard this, he laughed and said, "In this way, Lin Xuan Papermaking does not pose much of a threat to my Wang family."
Lin Xuan can only buy twenty pieces per person, but those wealthy families buy more paper every time, and they are not short of money, so they don't care about this little money, so they finally buy it from Wang's house.
The most Lin Xuan can do is snatch away some poor scholars, but those poor scholars usually can't buy much paper, so the impact on them is not big.
What's more, Lin Xuan is only sold in Chang'an, so the impact on their Wang family is minimal.
Wang Ze felt that Lin Xuan was deliberately disgusting them because they impeached him.
After waiting for a while, Lin Xuan saw that it had no effect, so he naturally stopped trying.
"Haha, Lin Xuan isn't that good either. The Cui family is also known as the No. 1 family, but they were frightened by Lin Xuan." Wang Ze said with a smile.
"I think the Cui family is in trouble. Once our Wang family masters the method of making colored glaze, it will be just around the corner to surpass the Cui family." Wang Qingyun said with a smile.
"Haha~"
The father and son looked at each other and laughed.