Chapter 452 The market broke out, and logistics became the biggest shackle
As the popularity on the Internet increased, Daqingshan products began to explode online and offline at the same time the next day.
The first outbreak occurred in the eight provinces. The inventory of Daqingshan herbal tea stored in major street stores was almost sold out early in the morning. The influx of customers almost moved away box by box.
At the same time, urban warehouses in major cities rushed to deliver urgent goods to stores.
Soon the city warehouses also ran low on inventory.
At this time, the role of Qingshan Warehouse No. 1 and Warehouse No. 2 emerged. Heavy trucks drove quickly to the eight major provinces to urgently transfer goods.
Fortunately, as of last night, plans have been made for the production of Daqingshan herbal tea and production has begun to increase. There are thousands of huge tanks standing in the two warehouses, and a steady stream of raw materials is being transported from the direction of Qingshan Town.
.
It is washed, crushed, blended, put into tanks for hydraulic brewing on the same day, and filled twelve hours later.
The two warehouses have been equipped with thousands of production lines and new equipment for multi-bottle filling. Compared with the original production of 60,000 bottles per day in a single production line, it has increased several times, reaching a point where a single production line can produce 200,000 bottles in a day.
Thousands of bottles.
Thousands of production lines, with full horsepower and non-stop production throughout the day, can reach a shipment volume of 200 million bottles in a day.
Some of these thousands of production lines were originally prepared for new beverage products, but now they have to be temporarily allocated for the production of Daqingshan herbal tea.
At the moment, Qingshan Warehouse No. 2 is busy, but everything is in an orderly manner, without the rush or panic as imagined.
Cheng Wan'er took the social media and the reporters who came yesterday, about forty or fifty people, for an on-site visit, and gave a detailed introduction and viewing of the production process of Daqingshan herbal tea.
Because the atmosphere among netizens discussing Daqingshan was high last night, the media coming this time have started live broadcast simultaneously in order to respond to netizens' comments in a more timely manner.
"Chengzong, does the production capacity of 200 million bottles a day need to be on such a large scale? After all, not everyone can drink Daqingshan herbal tea." A reporter smiled and asked a question from a netizen.
"In fact, our loyal customers almost buy them box by box, with twelve bottles per box. In total, 200 million bottles are just the purchase volume of nearly 20 million people. Today is also a special situation, both online and offline
Purchases suddenly surged. In order not to keep customers waiting, we opened thousands of production lines and tried our best to ensure production." Cheng Wan'er was dressed in decent business attire, wrapped in a white coat, because this is a must when entering the production workshop.
Dress.
She has a slender figure and outstanding temperament. When she talks about work, her eyes glow with confidence. That moment is undoubtedly the most charming.
“He is truly the most beautiful boss.”
"The men in Daqingshan are all heroes, but the women are also so outstanding."
"With this figure, she is truly the most beautiful female boss in the country."
Netizens’ comments are full of praise.
"Mr. Cheng, do you have an estimate of how big the purchase volume will be in the past few days?" a reporter said with a smile.
“I don’t know, it depends on the needs of customers, but I personally suggest that everyone buy it in a healthy way. After all, Daqingshan’s herbal tea does not add any preservatives, so the best drinking period is only one week. If you buy too much, you will not be able to finish it.
If you store it for too long, the taste will be affected later." Cheng Wan'er smiled and reminded her kindly.
"Mr. Cheng is really a kind-hearted person to me. I have heard many praises about the quality of his products. I hope customers will support them. This is the first time I have heard of someone actively persuading customers to buy less." The reporter couldn't help but praise him in public.
"Customers are our family members. It would be great if they like Daqingshan's products and can think of us when they need it." Cheng Wan'er said with a smile.
"It warms my heart." The reporter secretly thought, good products, good reputation on the Internet, and now such a beautiful female boss said these words without being arrogant, even he wanted to leave.
Sometimes I buy a few boxes of Daqingshan herbal tea, even if I don’t drink it, I might as well give it to someone, just to express my feelings.
At this time, the comments online were even louder.
"It warms my heart. This is the first cup of herbal tea in autumn. Drinking it hot makes it more delicious."
"Treat customers as family members, every company shouts this. Only Daqingshan can truly do this. It does not contain any preservatives, and its cooperative factories also provide the highest sampling inspection standards. This is true treatment of family members."
The heart is not just words."
“When giving gifts this year, I will give you products from Daqingshan.”
"Brothers, go ahead, buy it, buy it."
"It is recommended that all major companies give away Daqingshan products as part of their welfare this year."
“Daqingshan’s products are truly safe and worry-free.”
While watching the live broadcast, netizens commented one after another, placed orders continuously, and sales continued to rise.
At this time, Cheng Wan'er answered a phone call and suddenly her face changed.
"Everyone, I want the interview to end here, otherwise netizens will be too enthusiastic." Cheng Wan'er said with a bitter smile.
"Mr. Cheng, this is also the sentiment of netizens."
"Yes, Mr. Cheng, I think the interview can continue."
"Yes, yes, there are still many places that I have not visited. I think the majority of netizens also hope to have a deeper understanding of the entire process of Daqingshan herbal tea processing."
A number of reporters and social media parties have tried to persuade them. They also hope that Daqingshan can sell more products and make more money. They sincerely hope that such a company can make more money.
"Okay, I hope you will guide me in good faith and emphasize rational consumption. The ingredients for Daqingshan herbal tea are all from Qingshan Town and are grown hard by the people of Daqingshan. It is not good to cause waste." Cheng Wan'er persuaded tactfully.
During the subsequent interview, Cheng Wan'er didn't say anything more. She sped up and took the reporters through all the procedures. It ended around eleven o'clock in the morning.
Then we arranged for someone to take the reporter friends to have a meal.
Cheng Wan'er went to Li Yang's office.
"Mr. Cheng, why don't you introduce me more? I think the sales are pretty good." Song Yue asked curiously.
"I also want to sell more points, but if this continues, people will mistakenly think that Daqingshan has kidnapped consumers morally. After all, it is industry practice for herbal tea drinks to have a decline in sales after autumn. It is not good for customers to make impulse purchases and hoard too much.
." Cheng Wan'er said with a bitter smile.
"Well, you did the right thing. The products cooperated by Daqingshan will be launched one after another. It's good that this pressure is slowly released." Li Yang nodded and smiled, and took a look at the data in the background. No wonder Cheng Wan'er accepted it.
After receiving a phone call, I didn’t dare to continue the interview.
In just one morning, a total of 120 million bottles were sold, and this was without any promotion.
If we were competing with Debao Herbal Tea in the past, even if we bought one and got one free in one morning, we would not be able to reach this sales volume.
And sales continue to rise rapidly.
The pressure of warehousing is almost unbearable.
Even if Shengji herbal tea is sold in the national market, it will definitely not reach this figure in the morning.
"There is another trouble. The eight provinces are easy to transport, but places outside the eight provinces need to be transported through third-party express delivery, which is slow." Cheng Wan'er said slightly worriedly. With so many goods in Daqingshan, it would be difficult to hand them over to any company.
Offline express delivery is easy to liquidate.
"Have you contacted me yet?" Li Yang knew that Cheng Wan'er came here in such a hurry because she was probably mainly worried about logistics and transportation.
"Early in the morning, a courier company came over and said that it wanted to increase the freight price of a single product, and also signed a disclaimer that did not limit the delivery time." Cheng Wan'er said with a helpless smile: "The more goods are sold, the more I feel.
Worried."
"Have you contacted their headquarters?" Li Yang also knew about this matter and was afraid it would not be easy to solve.
"I contacted you, but it was of little use. Except for Dafeng Logistics, almost all express logistics companies on the market are franchise models, and the headquarters has limited restrictions on offline operations." Cheng Wan'er said.
"Then you can choose Dafeng? This is the express delivery company I use in Shanghai, and it's very fast." Song Yue said at the side.
"It's not that we don't use it, but Dafeng and our Daqingshan Logistics are in a direct competitive relationship. They are both self-operated logistics. Another point is that their freight is much more expensive than ordinary express delivery." Cheng Wan'er said.
"That's right, I heard that Dafeng's original market value exceeded 100 billion. Because Daqingshan Logistics occupies eight provinces, many investors have suddenly reduced their confidence in Dafeng. Many people have quietly reduced their positions. The current market value is close to
It's cut in half." Song Yue suddenly thought of the conflict between the two families and smiled awkwardly. This was not as simple as saying "competition", it was simply a deadly feud.
Li Yang shook his head and smiled. He didn't pay attention to the other party, but he didn't expect that a mortal enemy would appear out of thin air.
"Let's do this. Contact the express delivery outlets outside the eight provinces. We will deliver the goods to the junction, and they will come to unload the goods and deliver them. The express delivery fee will be paid in one lump sum based on the packaging method. If you calculate it this way, they will only make a profit and not lose any money." Li
Yang pondered and said, since the third-party express logistics near the Eight Provinces wants to take advantage of the situation, then bypass them.
"In this case, they will indeed make more money, after all, they are only a few provinces away." Cheng Wan'er nodded.
"The logistics speed cannot be reduced. At this time, customers cannot feel that the speed of Daqingshan's delivery is inferior to ordinary logistics." Li Yang said, and then said: "Let Mr. Hou screen the orders from each province, complete the packaging as soon as possible, and deliver them
Let’s take a car, and arrange for someone to quickly cross provinces to discuss logistics and distribution.”
Cheng Wan'er nodded and started to do it.
Song Yue had a wry smile on her face, selling too much would be troublesome.
"You see, logistics is controlled by others, so it's such a troublesome thing." Li Yang said with a chuckle.
"Are you planning to expand beyond the eight provinces and start nationwide logistics planning?" Song Yue whispered.
"I have a plan, but I can't rush it." Li Yang said. He never thought about it, but logistics is a heavy asset. Land and vehicles are not the most difficult. The most difficult thing is the delivery personnel.
Now Daqingshan is entangled with various things. The reclamation of more than three million acres of land, the construction of affordable housing for demolition in three cities, and the sudden explosion of sales have also restrained some people in Daqingshan and among the eight provinces.
front-line logistics personnel.
Almost all of the 300,000 Daqingshan people are working hard at full capacity.
More than an hour later, Li Yang stood in front of the window and looked down. He saw a vehicle starting to load and heading towards other provinces. The farthest one needed to reach the three northeastern provinces.
While the car was leaving first, there must have been many Daqingshan people who had already gone across the province to discuss logistics matters.