Chapter 213 The mystery has been revealed, but it doesn't seem to have been revealed
Zhang Jing walked around outside and came back. He planned to enter the store through the back door, but saw a queue in the inner courtyard. Store manager Sun Qin led his employees to register and collect money in an orderly manner, but there was no product or delivery person.
.
In the past, this place would be filled with home appliances ready for delivery. Delivery workers would line up to load the home appliances that needed to be delivered, and then go out through the gate of the inner courtyard.
Miss Dong, Li Mei, Rong Hao, and Jiang Baoguo all stood at the edge of the workbench, each observing thoughtfully. Some moved their fingers slightly with their mouths, obviously calculating how much their products had been sold.
, and some silently calculate Yuanda Electric’s current approximate sales.
Zhang Jing came over and asked in a low voice, "How does Yuanda Electric solve the distribution problem? Is it really trading profits for the market?"
Miss Dong said softly, "Wait a moment, the answer will come out soon."
"These are customers from remote counties and cities. If it is really profit-for-market, the price is a bit high," Rong Hao said calmly.
Zhang Jing was shocked, and after a rough estimate, there were at least two hundred people, and asked, "Are they all from remote counties and cities?"
"Yes, both." Rong Hao nodded affirmatively.
It was only around nine o'clock in the morning, and more than 200 customers from remote counties and cities had appeared, which meant that Yuanda Electric's advertising effect had completely exploded, and it meant that Yuanda Electric already had a loyal customer base in the Nangang area!
Zhang Jing noticed that Sun Qin and the others gave out 5 yuan to each customer who queued up to register, and did not understand what this operation was.
Li Mei said with a smile, "Each order is given five yuan for travel expenses, only for customers in remote counties and cities."
"This... Yuanda Electric is doing this kind of business?" Zhang Jing was dumbfounded. It was the first time he saw someone giving money to customers.
Li Mei added, "Someone is smart enough to ask for an invoice for each appliance, so that you can receive money based on the number of appliances."
"This is a loophole." Zhang Jing said subconsciously.
"Yanda Electric did it on purpose. Mr. Zhang, look at those customers who bought several pieces of home appliances and made several orders and received extra tolls. They are laughing so hard that they can't even see their eyes." Miss Dong sighed, "After the New Year's Day event, I guess Nangang
People in the area only recognize Yuanda Electric."
Jiang Baoguo suddenly interjected, "This is the caring policy that Mr. Yao said, caring for customers. The cost is not high, but it plays a role in uniting people's hearts."
"Yes, meticulous care makes people feel more happy than visiting relatives. Maybe this is what Mr. Yao said about making customers happy with their purchases." Li Mei was also filled with emotion.
Jiang Baoguo smiled lightly and said, "It is a foregone conclusion that Yuanda Electric will dominate the Nangang home appliance market. I am looking forward to the opening of the Guangdong flagship store."
After calming down, everyone fell into deep thought.
The chain-linked sales policies and the customer-centered service concept are all methods that have never been seen or heard before. What else is going on in that young man’s head?
What impact will such methods and concepts have on the retail industry?
Zhang Jing has seen the world and has visited Hong Kong many times for inspections. He has a vague feeling that the methods implemented and the business philosophy implemented by Yuanda Electric will have a huge impact in the future.
Not long after, Sun Qin wiped the sweat from his forehead, raised his voice and said loudly, "Comrade customers! All the information of the products you purchased has been registered, everyone has confirmed it, and everyone's money has been paid.
Next, we will arrange a special car to take you home."
"Of course, if you want to return on your own, there's no problem. I just told you that those who choose to return on their own will be given five yuan for travel expenses, and they have all been distributed just now."
"Next, I will tell you how to get the home appliances you purchased. It is actually very simple. You just need to go home and wait, or go shopping in the city. The home appliances you purchased will be delivered to you before dark.
at the doorstep!"
Customers didn't respond much because they just wanted to enjoy the same delivery policy as in urban areas - same-day delivery if purchased in the morning.
However, to Zhang Jing and other suppliers, such a promise was too crazy.
That's not a few addresses or dozens of addresses, but hundreds of addresses, and this is just the beginning, which means that without a large number of manpower and transportation, Yuanda Electric cannot do it at all!
This is the fact. Twenty years later, only Dongdong could deliver the order on the same day when the order was placed in the morning, let alone 1992!
"Yuda Electric is crazy, this is a lot of money." Rong Hao couldn't help but say.
Jiang Baoguo sat firmly on a Diaoyutai and said with a smile, "That's Yuanda Electric's expense. It has nothing to do with the supplier. The profits we should give up have already been given away."
Zhang Jing was also puzzled.
Then I heard Sun Qin continue to say, "Of course, considering that some people want to get their beloved home appliances as soon as possible, we also provide the option of picking up the goods by ourselves. The invoices and delivery orders in your hands are the proof of picking up the goods, so everyone must keep them.
good!"
"We pick up the goods ourselves? Isn't that a waste of effort? Didn't we agree that you will deliver the goods to your door for free? If we pick up the goods ourselves, we have to hire a car to take them back. It will cost dozens of dollars more for each trip!" An impatient customer said
Call out.
Anhai's customer said, "You get a few dozen yuan, but I get hundreds of yuan, one hundred and sixty kilometers!"
Sun Qin hurriedly pressed his hands, "Don't worry, everyone, I haven't finished speaking yet. The pick-up point is not far from your home. With two people and a bicycle, you can carry home appliances back and forth. For example, the comrades who live in Anhai County,
Our pick-up point is right next to the grain station, with an eye-catching sign. If you look at the pick-up list, it is clearly written at which point to pick up the goods. If the distance is still too far, just wait for us to deliver the goods to your door. Again, the same sentence
, no matter how you want to pick up the goods, I guarantee that everyone will get it before dark!"
After hearing these words, everyone felt relieved and quickly looked at the delivery list carefully. Sure enough, there was a delivery address. Some customers who lived near the delivery point smiled and didn't care whether the delivery could be delivered to their door. So
I want to handle all valuable things myself.
Zhang Jing and others were completely opened their eyes. They arranged pick-up points in various counties and cities in advance. It turned out that the solution was so simple, but when I thought about it carefully, I found it was not simple. First of all, the stocking volume was a problem. Some people bought but did not stock up, or
The stocking is not enough, and the second is the problem of the pick-up point itself. Is it temporary or long-term? The key is the cost involved.
They seem to understand it, but they don't seem to understand it.
Ms. Dong has seen more. Yuanda Electric has prepared everything imaginable. No matter how customers choose, they can happily get the goods.
But she also couldn't figure out the issue of pick-up points, especially when she saw that Yuanda Electric had arranged more than twenty pick-up points in all the counties and cities below, she became even more confused.
Just setting up these pickup points costs a fortune!
The profit of Yuanda Electrical Appliances is not very high. Counting the pick-up points and profit sharing, you can hardly make much money from this activity.
Could it be that Yao Yuan really did something good this time to give back to the people of Nangang?