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Chapter 278 The trend of domestic products

The number of customers coming for late-night snacks is gradually increasing. The changes in real life strongly prove that the entire society is changing, although there are still many poor people.

Teachers and students are the first group of people who are willing to use their spare money to improve their lives, while rural people are eager to deposit every penny in the bank.

Yao Yuan filled everyone's wine glasses and said, "Brother, second brother, let me tell you about Guochao's pride."

"Okay." Zhang Yuanchao put down his chopsticks.

Yao Yuan said, "Talking while eating, don't be so serious."

He put a piece of beef into the sauce plate and said, "We always say that domestic products should be self-reliant and domestic products should be self-reliant, but when we put it into action, there are very few people who really do it with heart."

"Our industrial products are not as good as those of foreign countries and have lagged behind for so many years. It can be said that we have just started and it takes time to accumulate, which is understandable."

"But what about clothing, shoes and hats? This doesn't require advanced technology, right? Yes, of course there are clothes that require very advanced technology to manufacture, but for us, good-looking clothes, good quality, and warmth can achieve these goals.

That’s enough.”

Yao Yuan stopped here.

Zhang Yuanchao and Qi Nan thought seriously.

"People pursue foreign brands and become obsessed with foreign brands. The root cause is that after integrating with the world throughout the 1980s, Chinese people were surprised to find that the moon in foreign countries was rounder. Under the attack of public opinion in some countries, they gradually lost confidence in themselves.

Confidence has created attachment and dependence on outsiders.”

"This is not caused by social development. It is a planned and targeted public opinion war carried out by Western imperialism against me. The purpose is to destroy the belief system of our people. It is best for Chinese people to always have low self-esteem."

Yao Yuan said in a deep voice.

He won't talk about this with other people because he can't talk about it together.

Zhang Yuanchao and Qi Nan were both admitted to NPU with genuine materials. They are the new generation of educated youth. They are representative. It just so happens that the public opinion in some countries is aimed at the new generation of educated youth in China. It makes people think of that.

In a sentence - the more knowledge you have, the more reactionary you will be.

The new generation of educated youth represents the country's future elite. They are planning to destroy your elite class purposefully. When your elite class becomes spiritual slaves, the entire country will be finished.

This kind of war kills people slowly.

Yao Yuan said seriously, "I have placed great hopes on the trend of domestic products. It can be said clearly that the ultimate goal of the enterprise is to reverse the Chinese people's impression of domestic products and let the Chinese people see that foreign brands are nothing more than that. The machinery industry needs accumulation, but

Light industry, especially the garment industry, can be done now."

"Lao San, I still say the same thing, I will do whatever you say." Zhang Yuanchao did not hesitate.

Qi Nan said, "The third child, the boss and I are just like you. We also have ideals. You tell us how to do it."

"Enterprise development can be divided into three steps. The first is to seize the national market!"

Yao Yuan said categorically that at this time, he was the all-powerful Mr. Yao.

He tapped his fingers lightly on the table and said, "The Chinese market is the largest market. It is not necessarily the future now. No matter what market it is, it must be the largest. Only by gaining the right to speak in the market can we take the next steps, otherwise

It’s all just talk.”

"It's not easy. Although we have already developed the market in the Nangang area, it is very difficult to occupy the national market, let alone 80%, even 50%...

...It’s basically impossible.” Qi Nan said thoughtfully.

Having been in this business for so long, he certainly knows a lot about the relevant situations.

Yao Yuan suddenly smiled, "Second brother, your heart is bigger than mine. As long as we occupy 30%, let alone 50%, the right to speak in the market will be ours. If you occupy 10%

In the 80% market, the relevant departments will say that you have a monopoly."

He tapped his finger lightly and said, "It's not difficult to say it's difficult. In fact, there is already a template."

Zhang Yuanchao suddenly said, "You mean you just went to the Yuanda Electrical Appliances chain store model?"

"Boss is awesome." Yao Yuan smiled and gave a thumbs up.

Qi Nan pondered and said, "First we will build publicity and momentum, and then we will open a flagship store. We will spend money in the early stage to build the brand, and after we have the sales end in our hands, we will have the final say on the source of goods."

"No, no, no." Yao Yuan shook his head and said, "To put it bluntly, Yuanda Electric is a home appliance store. It does not produce home appliances, it is just an intermediate place between home appliances and customers. But the trend of domestic products is to develop self-operated chain stores and produce their own products.

In terms of sales, we must grasp the entire channel. Moreover, the focus must be on building the brand and taking the approach of occupying big cities first.”

"The template is that of Yuanda Electric, but there is a difference in essence. What you sell is your own goods, while Yuanda Electric sells other people's goods, and you can't sell other people's goods. This is called a brand chain store."

After he explained it like this, both of them understood.

During this period of time, they were not just focusing on business. They also paid close attention to their studies. Instead of taking professional courses, they went to other schools to enroll in business-related courses for self-study.

Yao Yuan's rapid development has given everyone around him a strong sense of urgency. Everyone knows that if they don't keep up with Yao Yuan's pace, sooner or later they will be eliminated or stand still.

After Yao Yuan returned from abroad this time, everyone's feelings were actually very strong.

In just one month, more than one billion U.S. dollars was made. This is an incredible earning power. Even if you use an excavator to load it, you can't load it all in one month with more than one billion U.S. dollars in banknotes.

If they knew that the actual profits were close to 4 billion U.S. dollars, they would probably go crazy. Executives from Hong Kong such as Xiao Jiabing and Shirley He knew how powerful the securities market was. Even so, they could not imagine making money in the international securities market.

What is the concept of more than three billion US dollars?

The securities market is a voracious market, but when it comes to Yao Yuan, it has become a cash machine and a treasury.

There is no place to reason.

Yao Yuan said domineeringly, "The second step is exporting. Clothing exports have great potential. Instead of competing with them on quality, we compete on price. This is our biggest advantage. If they sell for ten dollars, we will sell for five dollars. We are fighting a price war.

Until they are afraid!"

"Lao San, we were just about to talk to you about this. Mr. Luo reported back that if prices are not reduced, domestic products will have no advantage," Zhang Yuanchao said.

"Reduce, boldly reduce, but I want to remind you that the cost must not be passed on to the workers, and the wages of the workers must be guaranteed." Yao Yuan waved his hand and said.

Qi Nan said, "Don't worry, the wages of the workers we recruit are higher than those of other factories. The factory in Shenzhen City has started production. I am responsible for the research and development and design, and I will try to come up with new products in the first half of the year."

"It's too late. The cucumbers and vegetables have gone cold in half a year. Market research and research and development must be completed within a month. Clothing is not an electrical appliance, and the frequency of replacement is calculated on a monthly basis." Yao Yuan said.

"One month..." Qi Nan gasped and nodded heavily, "Okay, just one month!"

They only stayed home for a week during the Spring Festival, and spent the rest of their time on business.


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