Yao Yuanfeng said calmly, "In a market economy, competition is definitely there. Only with competition can progress be achieved. If there are no Three Flags companies, there will be Four Flags companies and Five Flags companies. In short, competition will definitely appear."
After hearing this, Jitaro Sanmu was obviously stunned for a moment, and thought to himself, could it be that Yao Yuan had known about the cooperation between Sanqi Company and Toyota Motor for a long time, otherwise the reaction would not have been so dull.
After thinking for a while, Jitaro Mitsume said, "Mr. Yao, don't forget that in addition to the Pajero model produced by BMW Machinery CKD, you also have a five-year contract to sell 120,000 units."
"When I was willing to help you with the underwriting, I was of course fully mentally prepared. Sanmu, all in all, anything could happen. Sanqi is free to decide who to cooperate with and what models to produce."
Yao Yuan said.
Jitaro Mitsume understood clearly that he had made it clear that he would not stand in front of the stage.
This is difficult to do.
Jitaro Sanme had to smile bitterly and said, "Mr. Yao, to be honest with you, the head office attaches great importance to this matter. We have been in the Chinese market for more than ten years, and it has only started to improve in the past few years. Toyota suddenly entered the market with a high profile.
We had a lot of influence.”
"Yes, so you have to think carefully about how to deal with it." Yao Yuan looked as if the matter had nothing to do with him.
Jitaro Mitsume didn't even bother to show off, and said, "Mr. Yao, we are strategic partners. You can't just sit back and watch. Besides, this also involves your vital interests."
"It's okay for me. If I can't complete the underwriting agreement, the worst I can do is compensate you. You know, I can afford it." Yao Yuan said with a smile.
I couldn't afford to pay compensation before, but now I can do whatever I want. Of course, Jitaro Sanmu knows how much money Yao Yuan has.
Once the funds reach a certain scale, the speed at which you can make money is astonishing.
Jitaro Sanme's tone completely changed, and he said with a hint of pleading, "Mr. Yao, you can't say that. The two of us signed the strategic cooperation agreement with 100% sincerity, and we are an enterprise alliance that should help each other.
"
"Mr. Yao, if Sanqi Company can pass this test, you and I must pass it, otherwise the consequences will be serious."
Yao Yuan smiled and said, "It depends on what you do. It is not news that Toyota products will enter the Chinese market. To put it bluntly, it is good for them to cooperate with Sanqi. After all, Sanqi is just
Car factories in the Nangang area. If Toyota cooperates with large state-owned car manufacturers such as FAW, you will be even more sad."
"Yes, yes, so we must come up with a response plan in the shortest possible time. After much thought, the only way at present is to launch the Pajero model produced by BMW Machinery in advance and seize the market as soon as possible."
Jitaro Mitsume held a long conference call with the head office and had a clear plan. There was nothing new and it was similar to the plan mentioned by Yang Sheng.
He said, "It's too late for the mass-produced cars produced by BMW Machinery. Do you think it can be sold under OEM brands first? In our opinion, the imported Pajero can be branded as BMW Machinery, but the price should be the same as the original Mitsubishi model."
"
Yao Yuan chuckled, "This is something we can consider, but we have the final say as to what brand to put on it."
"As long as the price remains the same and the brand of your company is affixed, everything else is fine," said Jitaro Mitsume.
Yao Yuan shook his head and said, "It is impossible for the prices to be equal. Not to mention other things, the difference in patent royalties alone is at least eight thousand US dollars."
"Chunfeng Academy of Sciences will provide the overall chassis improvement technology to BMW machinery for free?" Jitaro Mitsume was stunned.
Yao Yuan lowered the window, lit a cigarette, and signaled Jiang Yong to slow down. He lit a cigarette and said, "They are all my company, do you think there is any difference?"
Without waiting for Jitaro Sanme to speak, he continued, "Let me tell you the truth, I know about the cooperation between Sanqi and Toyota, and I also know that Sanqi plans to import and sell complete vehicles as OEM.
, so they are very likely to have the car on the market within a month, and maybe the sales work is already being done.”
"One month?" Mitaro Mitsume was shocked.
Obviously, the information he received was not comprehensive enough.
Yao Yuan said, "In this case, do you think it is enough to seize the market by launching it in advance? As far as I know, the overall performance of the off-road vehicle provided by Toyota to Sanqi is no worse than that of Pajero, and the price is higher.
Low."
In this era, the price of the Batao (which does not have an official name at this time) is cheaper than that of the Pajero. With some configurations, the price difference between the two models can be nearly 100,000 Chinese coins.
In the off-road vehicle category in the Chinese automobile market, the 1990s was the era of the Pajero.
Mitaro Mitaro remained silent.
Yao Yuan felt that the heat was almost there. He said slowly, "First, lower the price. Second, increase investment in technology research and development. Third, establish a joint venture factory in mainland China. You must take a multi-pronged approach."
"We also withdrew from the only joint venture factory." Jitaro Mitsume said with a wry smile.
Mitsubishi Motors has transferred its shares in BMW Machinery to Southern Industrial, and now BMW Machinery is a company 100% controlled by Southern Industrial.
Yao Yuan said, "I know that you have little interest in establishing a joint venture factory, so the only option is to transfer the production line and technology to BMW Machinery, and let BMW Machinery localize Pajero. By then, the selling price can be significantly reduced, and so can you.
Completing the technological upgrading will achieve multiple goals with one stone."
"However, this is not something that can be completed in a few months. The current situation does not allow us to spend a lot of time doing these things." Mitaro Mitaro said helplessly.
Mitsubishi Motors is very strange. It has little interest in establishing joint venture factories, but it is more liberal in technology export, although the exports are all old technologies.
Not to mention other things, it is just a 4g6 series engine. For a period of time, it was almost the only engine used in domestic mass-produced cars. Even if it is not from this series, it more or less contains the technology of the 4g6 series.
For a long time in the early days, mass-produced vehicles of domestic brands such as Haval, BYD, Geely, etc. used the 4g6 series engines produced by Aerospace Mitsubishi.
The key to building a car is the engine.
Yao Yuan didn't want others to choke him.
Jitaro Mitsume asked without giving up, "Isn't it possible to do OEM sales? Mr. Yao, doing this will be good for BMW machinery or steering machinery. I know that the steering machinery is what you value most. You paste the steering wheel."
The brand of machinery is equivalent to brand advertising in advance.”
"In principle, there is no problem with OEM sales, but if you put the brand on the car, it will be a domestically produced car. Do you understand? I can't sell it for more than 400,000 yuan." Yao Yuan's attitude is very firm.
Jitaro Mitsume said, "If your price is very low, it will definitely affect our original car sales."
"So you have to weigh it carefully. Having said that, I have underwritten your 120,000 cars, and you will definitely make a profit on this transaction. It is reasonable and reasonable for you to give me a little profit."
Yao Yuan smiled.
After another silence for a while, Jitaro Mitsume said, "How much will the price be reduced?"
"The price range is 200,000 to 300,000, and the highest will not exceed 330,000." Yao Yuan said.
"No! If we do this, we will have no profit!" Jitaro Mitsume refused and said, "Besides, with such a price, you will make almost no profit!"
Yao Yuan said slowly, "Sanmu, don't worry. I made it very clear just now. If I want to make Pajero in China, the price will definitely come down. And the prerequisite is that Mitsubishi Motors will transfer engine technology, production lines and related technologies to us.
Slowly transition from the ckd model to 100% localization."
"Don't you want to buy the patented technology of Chunfeng Academy of Science? It just so happens that we can use this opportunity to have a good talk. I only focus on the Chinese market, but you are different. The North American market is more important. If we lose the North American market, Mitsubishi Motors will be gone.
Not far away, there are also Southeast Asian markets, Australian markets, and Middle Eastern markets, these are your focus."
Mitaro Mitsume was shocked. This guy's guess was so accurate, it was as if he was reading the minutes of the head office's high-level meeting.
The misjudgment of the Chinese market was the biggest strategic mistake that led to the decline of Mitsubishi Motors. When they realized this problem, they got up early and worked late, and finally built a GAC Mitsubishi. However, by that time,
The Chinese automobile market has passed the era of brutal growth and entered a stage of orderly and stable development. Mitsubishi Motors missed the best opportunity...
On the other hand, Audi was half-dead in the country, but as a result, they seized the Chinese market and suddenly became one of the top five car brands in the world. The Volkswagen Group has the ability to compete for the first place in the world...
"Mr. Yao, let's do this for now. I have to report to the head office." Mitaro Sanme sighed and hung up the phone.
Lin Wei hurriedly asked, "Ayuan, do we want to domestically produce Pajero?"
"It's a matter of time. If there was no cooperation between Sanqi and Toyota Motor, Mitsubishi Motors would probably have to wait a few days before transferring relevant technology to China and selling the production line. Now it seems that Sanqi's actions are for the
We created opportunities." Yao Yuan said calmly without any smile.
Lin Wei nodded repeatedly, "This is an opportunity in a crisis. But why are you unhappy?"
"I'm not happy." Yao Yuan rubbed his temples and said, "The threat from Sanqi Company is real. The biggest problem is..."
He stopped.
Lin Wei hurriedly asked, "What is it?"
"Birth certificate." Yao Yuan sighed.
Lin Wei didn't react, "What birth certificate? What does this have to do with giving birth to a child?"
"Isn't building a car just like giving birth to a child? Without a birth certificate issued by the state, giving birth to a child violates the family planning policy." Yao Yuan said.
Luo Jinhong came to his senses, patted his forehead and said, "Yes, yes, automobile production qualification. I heard that this qualification is very, very difficult to apply for."
Yao Yuan shook his head and smiled bitterly, "Judging from the current policies, it can be said that it is almost impossible."
He suddenly looked at Lin Wei and said, "Fei Wei, in the next period of time you have to run around the country with me."
"Why?" Lin Wei was puzzled.
Yao Yuan said, “If you can’t apply, you can only buy it from a qualified factory.”
"Okay, you take me with you, and I'll take the money." Lin Wei said.