"Mr. Yao, no matter how much Kroger purchases, we...our Wal-Mart will definitely purchase 100,000 more sets than them. No, 100,000 sets of six-piece sets, and 10,000 sets of 12-piece sets. But I want the best price.
, it must be the best price.”
George interrupted Yao Yuan and said firmly.
Wal-Mart's annual purchasing expenses are as high as billions of dollars, and those with less than ten million dollars are small businesses.
The scene of the on-site negotiation between Yao Yuan and George was witnessed by Yang Sheng, deputy director of the Municipal Foreign Trade Bureau.
It turned out that Yang Sheng was waiting around in the Sanqi Company's exhibition area but did not see any merchants coming. He couldn't sit still and walked away angrily. Just then, the translator he contacted arrived, and it was Lin Shuting, an English teacher from the Northwestern Polytechnical University, so he strolled over.
By the way, I happened to see the negotiation between Yao Yuan and George from beginning to end.
Lin Shuting was astonished. While she was translating the conversation between Yao Yuan and George, she was shocked in her heart. If they didn't look exactly the same, she would even suspect that they were another person.
"Xiao Lin, what kind of company is this Wal-Mart? What is a supermarket?" Yang Sheng asked Lin Shuting in a low voice.
Lin Shuting calmed down and said, "Wal-Mart is the largest supermarket chain in the United States and the largest supermarket chain in the world. Supermarket means supermarket. It is also called a self-selected market. In the United States, it is also called a warehouse shopping center. Our city's
Dachang Supermarket is this type of sales market.”
It has been ten years since supermarkets entered China. As the deputy director of the Foreign Trade Bureau, she didn't even know what they were. Lin Shuting couldn't help but lament the narrow scope of knowledge of some leaders.
Yang Sheng frowned and said, "Did that foreign businessman just agree to the young man's price and say that he wanted to purchase 100,000 units?"
"No, Director Yang, what Mr. George means is that Walmart will add 100,000 sets to Kroger's purchase, and are now negotiating the final purchase price with Mr. Yao... Yao. Kroger
It is the second largest supermarket chain in the United States." Lin Shuting explained.
It took Yang Sheng a while to react, and he said dumbfounded, "Isn't that an order of at least two million US dollars?"
His idea is correct. If Kroger's purchase quantity is 0, then Wal-Mart's purchase quantity is at least 100,000 units.
"A few wrenches and screwdrivers can earn two million US dollars in foreign exchange." Yang Sheng couldn't imagine it at all. He turned to Luo Hui and said, "Mr. Luo, it shouldn't be difficult for your Sanqi company to manufacture these maintenance tools, right?"
Luo Hui was equally shocked. He knew some English, and with Lin Shuting's translation, he had a deeper understanding of the conversation between Yao Yuan and George.
Six car repair tools are placed in a wooden box, worth 20 US dollars. If you collect six same tools in the domestic market, you can still find 20 yuan in Chinese coins.
Is it really that simple?
Luo Hui is not only the general manager, but also the chief engineer, chief designer, and chief accountant. This person has the experience of studying in Europe and is a serious business leader who came from a famous university student.
Luo Hui listened to what Yao Yuan said about this set of portable car repair kits. He was also shocked by the high-level theoretical concepts Yao Yuan said, and he was also blown away by the so-called market research Yao Yuan boasted.
I was shocked by all the analysis.
If this is the case, the cost is not in the product itself, but in other additional aspects.
After Luo Hui figured it out, he said steadily, "The product itself is not difficult. It is just a set of six different tools that were changed in size and placed in a wooden box."
"Mr. Luo, I suggest you start production immediately, seize the tail end of the exhibition, and try to win an order!" Yang Sheng said in a deep voice.
Luo Hui's brows twitched, his eyes were a little bright, and he lowered his voice and said, "Director Yang, do you mean imitation?"
"You should develop it yourself. Buy a few sets and learn how others design them, and then design it yourself. Since it is a simple product, one day is enough. Now call the factory and try to bring the product over tomorrow for promotion." Yang
Sheng said with a smile.
Luo Hui knew that this was blatant plagiarism.
Moreover, Yao Yuan made a good start here, convincing the largest supermarket company in the United States with his ideas and positioning his products accurately and meaningfully. The entry of Sanqi Company was equivalent to picking up a ready-made product.
Although I despise this kind of behavior in my heart, when I think about being able to earn millions of dollars in foreign exchange, nothing else matters.
"It should be in time. After the exhibition, many foreign businessmen did not leave immediately. The Swan Hotel where we stayed is a gathering place for foreign businessmen." Luo Hui said.
He immediately ordered his men to take action.
Lin Shuting was worried and clenched her fists.
On the other side, the negotiations between Yao Yuan and George entered the final substantive stage.
After careful consideration (pretending), Yao Yuan held George's hand with both hands and said with determination, "Since Wal-Mart is so sincere in purchasing 300,000 sets of six-piece sets and 60,000 sets of 12-piece sets, then our BMW Machinery will also
I can't be pretentious anymore. The friendship between the two peoples has a long history. For this reason, I will also give Wal-Mart the largest discount. Besides, I am personally very happy to meet Mr. George. Mr. George, you are a great person.
A person with a very keen sense of the market..."
He sent all kinds of good words to him for free, which made Lin Shuting and He Shirley grin and forget to translate. People who know Yao Yuan will know that once this guy talks like this, it means he is ready to trick people.
Sure enough, Yao Yuan went on to say, "BMW Machinery has decided to lower the shipping price by one dollar! A six-piece set only costs $21, and a twelve-piece set only costs $44! Moreover, the free discounts are not affected!"
George was in a daze and frowned, "Kroger purchased 200,000 units?"
Yao Yuan nodded affirmatively, "Yes, for Wal-Mart, if the distribution speed is faster, it can occupy the market first."
George regretted it. He had thought that Kroger would purchase tens of thousands of units at most, so it would be no problem for Wal-Mart to purchase hundreds of thousands of units, and it would be completely affordable.
But three hundred thousand sets... is a bit too much.
Not counting the twelve-piece set, this is an order worth US$6.3 million.
Just when he was hesitating, Yao Yuan added, "As long as Wal-Mart pays the full price in advance, BMW Machinery will give priority to supplying goods to Wal-Mart."
George had no regrets anymore and said, "It must be stated in the contract."
"Of course, the contract has been brought." Yao Yuan reached out and took the contract from He Xueli's hand and nodded to her. He Shirley quietly turned around and walked towards Walker at Kroger with the other contracts in hand.
Yao Yuan filled in the quantity and price in the blank spaces and gave them to George for review.
Danny called the legal officer to come over and help him read the contract. After reading it, the legal officer looked at Yao Yuan in surprise and said to George, "The contract is very strict and there are no problems."
Of course there is no problem. Yao Yuan formulated it in accordance with the most standard foreign trade contract in the world, and took into account all the laws and regulations that can be considered.
These are for the Americans to see. For Yao Yuan, as long as the money is available, that's enough.
In this era, it would be uncomfortable to litigate in China.
Of course, Yao Yuan does not intend to engage in any contract traps, and he will not rely on such means to make money.
The so-called tricking George means that he hastily increased Wal-Mart's purchase volume and negotiated the settlement method to pay all the goods in advance and deliver the goods in batches.
Therefore, Yao Yuan said "empathetically", "Mr. George, our company fully understands and sympathizes with Wal-Mart's situation and will do its best to drive out the first batch of 10,000 six-piece sets and send them to the United States as quickly as possible.
This will facilitate your quick distribution of goods. Subsequent deliveries will be strictly carried out in accordance with the contract."
"This is the best. I hope Mr. Yao can build on this and speed up the process. We at Wal-Mart must complete the distribution of goods in front of Kroger." George said.
This time, Yao Yuan spoke in Chinese because George's translator came.
Therefore, Lin Wei heard this clearly and twitched his lips - Ayuan, you are so bragging again, you don't even have a factory, how can you deliver goods to others!
Three hundred and sixty thousand sets!
Now they only have a dozen sets of samples in hand...
When Lin Wei thought that this was an order of US$8.94 million, he sweated profusely, his eyes turned black, his body felt light, and he felt like a huge stone was pressing on his heart.
I have no idea how many Chinese coins the nearly 9 million U.S. dollars are converted into. Lin Wei, the most powerful settler, can't even calculate at this time...
After learning the total price of the order, Yang Sheng and Luo Hui couldn't sit still. They wanted to rush forward, kick Yao Yuan away, and change the other party to the transaction.
"Mr. Luo, whether this year's foreign exchange quota can be achieved depends on the next few days and this toolbox." Yang Sheng said solemnly, and then said to himself, "Which province is this Yuanda Trading company from?
The young man is really smart."
Yao Yuan used Yuanda Trading to sign the contract with Wal-Mart, not only because BMW Machinery has become a joint venture on paper, but also because of the nature of the trade.
He plans to use this huge foreign exchange order to obtain import and export trade rights for Yuanda Trading. At that time, Yuanda Trading's industries will be separated and integrated into Yuanda Electrical Appliances and Yuanda Trading.
Lin Shuting wanted to say that Mr. Yao was a student of NPU, and his company was naturally from Nangang, but in the end she didn't say it. She felt disgusted by Yang Sheng and Luo Hui's actions, and she was worried about Yao Yuan at the same time.
Yuanda Trading and Wal-Mart completed the contract on the spot. The organizers of the exhibition were moved upon hearing the news. When they learned that it was an order of up to 9 million U.S. dollars, the entire exhibition venue was in a sensation. The relevant departments in Guangdong City were also in a sensation, and they acted quickly.
Get up and vigorously publicize it immediately.
This is the largest foreign trade order in this year’s exhibition!
Yao Yuan left the rest of the work to He Shirley, and he hid quietly. He was not willing to do anything in public.
Just now, He Shirley came to Kroger's Walker with another contract and said with a smile, "Mr. Walker, you also saw that Wal-Mart has signed a contract on the spot, and their purchase volume is 360,000 sets. Gram
Is Rogge still hesitating?”
It turns out that Kroger has not signed a contract yet!
Yao Yuan took advantage of the competitive relationship between Kroger and Wal-Mart, first dealt with Wal-Mart, and then turned around and transferred the pressure to Kroger.
"Our production capacity is limited. If Kroger does not make up its mind, other companies will eat up the remaining production capacity. By then, there will not be a hot-selling product on the shelves of Kroger supermarkets, which may affect Kroger supermarkets in the United States.
The reputation of the second largest supermarket chain." Shirley He said with a smile, "In fact, our boss has lost interest in whether Kroger will purchase it. After all, we have already reached a purchase order of US$9 million with Wal-Mart."
Walker's face looked uncertain, and his hesitation became more and more intense.
Shirley He said, "But Kroger is the first company to show interest in our products. I convinced the boss to leave some production capacity for Kroger. So you have to make a decision as soon as possible."
Walker did not hesitate any longer. The moment Wal-Mart signed the purchase order, he had no choice. The company's upper management would not tolerate such a situation: a new product appeared on the shelves of Wal-Mart, but on the shelves of Kroger
No.
"We purchased 80,000 sets of six-piece sets and 20,000 sets of 12-piece sets. But the prices can only reach US$20 and US$38," Walker said.
He Shirley smiled and shook her head slightly, "Wal-Mart's purchase price is US$21 and US$44. Your purchase volume is only 100,000 sets, so you cannot enjoy this price."
She handed over the contract, "Our boss has filled in the purchase quantity and price for Kroger. If you think it's suitable, we can sign the contract now."
It was the first time I heard that the seller fills in the purchase quantity for the buyer. He Shirley was confused by Yao Yuan's magical operations that appeared from time to time.
When he said this, Shirley He was very nervous, worried that Walker would get angry and throw away his hands, although Shirley He had a relaxed smile on his face at this time.
However, something puzzling happened.
After Walker read the contract, he just sighed, then took the pen from the secretary, signed directly on the signature place, and then used the seal, in seven copies. Yao Yuan had already signed it and used the seal of Yuanda Trading.
You know, what Yao Yuan filled in on this contract was 120,000 six-piece sets and 30,000 twelve-piece sets. The unit price of the former was US$21, while the unit price of the latter was US$44, which was the same as Wal-Mart's, but there was no gift.
contract value
These contracts need to be taken to the relevant departments for confirmation and sealing, and a set of procedures will be completed before they are completed. An order of US$9 million has just appeared, and another order of US$3.84 million has appeared, marking the first climax of the exhibition.
Pushed up again!
The staff of the relevant departments ran like crazy, and all procedures were expedited and handled by special teams. The leaders demanded that the transaction be implemented as soon as possible!
In a very short period of time, the name Yuanda Trading spread throughout the entire exhibition venue and to the relevant departments in Guangdong...