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Chapter 274: The Way to Make Money

It gets dark late in the summer... Although the sun has just set, it is still very bright in the courtyard. Because Zhu Houzhao said he would return to the palace late, Liu Jin rushed back to arrange the keys to the palace gate and other matters, so Shen Yue followed Xu Xun When they came out, only Zhu Houzhao and Gu Dayong were left outside.

At this moment, the cane chairs that were originally placed under the grape trellis have now been placed in the center of the yard. On an Eight Immortals table in the middle, there is spread out a map of the line south of Chongwen Gate of Zhengyang Gate of Xuanwu Gate, but it is the valley. Dayong ordered people from the Xitou West Factory to inspect and draw it on the spot. Even though the proportions are not extremely accurate, anyone can clearly see the large blank space in the middle.

"Ever since Emperor Taizong moved the capital to the capital and moved tens of thousands of rich households, soldiers and civilians to Nanjing, over the past hundred years or so, the capital has undergone earth-shaking changes from being originally a wasteland to a place where a house is now hard to come by. I also asked Wang Shouren today, and he said that his friends were looking for a place for him to give lectures in the city, but because the courtyard was small, many people could not sit down. And those prominent officials in the capital wanted to buy a house in the capital to live in. It's also a no-brainer. The capital is huge and it's not easy to live there. The land of the same area is worth thousands of gold inside the city, but worthless outside the city. The biggest reason is that there are no city walls in the south, so buying property here always makes people feel uneasy. So apart from those wealthy businessmen who spend a lot of money, as well as ordinary people who can't care about these things, many people still have hesitations."

Having said this, Xu Xun paused for a moment and then said: "The security outside the city is not as good as that inside the city. In addition to the city wall, there are no soldiers and horses to patrol at night. Therefore, the city wall is a waste of money." It's huge, and I can't do it for a while, but I have a way to deal with troops and horses. The vanguard of the government army is currently training, but it can't be stationed in Xiyuan all the time. In such a situation, stationing in Nancheng is the best way. 1. You can enter the city in an instant from Xuanwu Gate, Zhengyang Gate, and Chongwen Gate. Secondly, you can train troops at night, and thirdly, you can practice military discipline. As long as public security can be guaranteed, the next thing to do will be much easier."

His words would have been talked about by many people in later generations, but they were extremely new in the Ming Dynasty. Not to mention Zhu Houzhao's brilliant eyes and high spirits, even Gu Dayong listened attentively. As for Shen Yue, she suddenly realized why Xu Xun wanted to hoard land by himself.

"The Xisi Archway in the city and the Dongsi Archway near Dengshikou are the two largest business districts in the capital, but they have been prosperous for many years. Many shops even have signboards that are more than a hundred years old. They are said to be time-honored, but they have been around for so many years. Watching it every day makes you inevitably a little tired, and the prices vary. Outside the city, if the goods are unloaded here, there is no need to pay the city gate tax for the time being, and those who have to go to the capital every month or regularly People who come to buy things can buy what they want without having to pay taxes and go to the city. In addition, the rent of the shop is cheap and the expenses on both sides are reduced. The price can be lower and the profit can be higher... …, Xu Xun went from the brand street that only deals with the business of the rich, to the low-price market that only deals with the lower class people, to the wholesale market that only serves businessmen from the north to the south, etc. He talked about it for half an hour. Finally, he drank. Taking a sip of water, he suddenly heard the word "good" and almost choked out the water in his mouth. When he turned his head and saw Zhu Houzhao standing up, with excitement on his face, he smiled and said: "Your Highness, this is just talk. But to implement it, we have to take it slow. We can't use the name of the inner court, otherwise the bosses will say that we are competing with the people for profit. Therefore, I asked Yue'er to hoard a large piece of land. In addition, Lao Gu once said that Xi The factory owns the land deed to no less than **100 acres of land to the west of Zhengyangmen Street, so they are connected. The emperor allocated a sum of money from the inner treasury to build a house, and the west factory was used for maintenance during the day, plus the mansion at night. As a military vanguard, this area can be slowly built up.

But to attract popularity in the early stage, you have to rely on those scholars. The places where the princes from various provinces live in the outer city are mostly the residences of big businessmen, known as guild halls. They are mostly on both sides of Zhengyangmen Street, so this neighborhood is the most suitable

A place for lectures. I plan to invite Wang Shouren, Zhan Ruoshui and other famous celebrities to give lectures. When there are many people who come and want to eat and rest, then restaurants, restaurants and teahouses will be added. Among those scholars, in order to make it easier for them to travel within the city.

Instead of emptying your pockets and living in the city, it is better to live outside the city, so that the nearby food, accommodation and transportation can be promoted..."

In the Ming Dynasty, there were many academies in the south of the Yangtze River, but there were very few in the capital. In order to avoid suspicion, Xu Xun did not plan to build any academies, but wanted to create a forum where celebrities could gather. Through the forum, scholars could gather, and

Using scholars to boost popularity, using popularity to attract businessmen, and using businessmen to gather wealth, plus the original Zhushi Meishi Food Store near Zhengyangmen Street, etc., it is necessary to create a business district in the outer city.

It's no longer just talk on paper. As for the future... it's about selling land or renting a house. At this moment, the leader had already heard from Xu Xun that a crazy Gu Da slapped Da Tui hard,

Then he gave a thumbs up.

"Master Xu, I really belong to you! It is the duty of the West Factory to do this. If anyone dares to cause trouble, I will not spare them.

"Well, let's take a long-term view and catch big fish. Some of these shops are big enough for us to hire people to open ourselves, but more still have to share the profits with various merchants. After all, we have limited mental resources and cannot eat a fat man in one bite.

.And this matter cannot be rushed, let alone kill the donkey after it is completed. If you want to know how to make money, those businessmen are better than us. The most important thing to note is that the emperor's inner treasury is rich, and there are many things

There is no need to look at the faces of the ministers."

He went around in such a long circle just for the finishing touch. When Zhu Houzhao thought that in order to rebuild the avant-garde of the imperial army, his father actually took out the money from his own treasury, he was filled with hatred.

Teeth itching, he immediately nodded heavily and said: "Yes, as long as I have money, it will be their turn to point fingers! Once we have done this, even if we don't succeed and lose money this time, there will be another time! Sister Shen,

I bought your land for whatever price it cost!"

When the little emperor spoke this way, Xu Xun quickly said: "Your Majesty, although there is still some money left in the inner treasury, there are so many things waiting for money, so you can't drain all the money at once.

Besides, for such a great good thing, you have to let us all share in the benefits, right?"

Xu Xunming said the four words "fenrunzhanguang", Gu Dayong couldn't help being stunned. Seeing Zhu Houzhao's expression was weird for a while, and then he smiled and punched Xu Xun on the shoulder, he couldn't help but feel relieved and sighed secretly.

Xu Xun is so bold that he dares to say anything.

"Lian forgot, you can't leave your idea outside. Well, how do you want to share the profit and take advantage of it?"

Seeing that Zhu Houzhao readily agreed, Xu Xun secretly sighed that the little emperor had not seen the signs, and said with a smile: "Your Majesty, my wife is responsible for the land, and I will be responsible for the avant-garde of the government army to maintain order at night; you are responsible for the construction of the building."

Money; as for Eunuch Gu, he is responsible for letting Xichang place spies everywhere to collect information and maintain law and order. Therefore, when there is profit, 40% will go to you, and Eunuch Gu and I will share 50% and 50%, and the remaining

10% of the lower price will be given to your father-in-law...

Before he finished speaking, Zhu Houzhao interrupted: "You and Gu Dayong each receive one thing. Isn't it better for you to get 30% each? Why give it to them? They haven't done anything."

"Your Majesty, you must know that there is no merit, but hard work. When you do such a big thing, you must give some benefits in every aspect."

When Gu Dayong heard what Xu Xun said, Zhu Houzhao frowned slightly, and he immediately said cheerfully: "Your Majesty, this servant has not done much, so I feel guilty for holding 25%. Let Mr. Xu give 30%. The two slaves have done well. As for the remaining 10%, to share some benefits with Eunuch Liu and the others, it is only a benefit, not to mention the 15%. Even this matter is hidden for the time being. After all, people talk a lot, and those When the ministers find out, they will continue to make noises for a long time. Everyone will feel relieved if they drop the money for no reason, and Master Xu and the slaves can work with peace of mind."

"Okay, let's do it. I and you three know about this." At this point, Zhu Houzhao suddenly looked at Shen Yue and said with a smile, "Sister Shen, since you paid for the land, you can take 30% of it." With 20% of the money, Xu Xun will have to think twice if he dares to bully you in the future!"

"Thank you, Your Majesty, for making the decision for me!" Shen Yue smiled sweetly, but she had already recovered from the shock of Xu Xunze's idea, and smiled again, "It's just that after he said so much, I There are a few more things I want to say. First, people like the King of the Ministry of War and the others have errands in the yamen on weekdays. Even if they are willing to give lectures, it is impossible for someone to be there every day, so on weekdays, you might as well come here Think of some other tricks to attract literati. In a precious place like the capital, there are many people who want to become famous in one day. Therefore, such as fighting poetry, fighting essays, fighting paintings... Jiangnan has the most activities, and most of them have big names. Initiated by merchants, they often cause a stir in the streets. But literati alone cannot create a trend..."

Speaking of this, Shen Yue paused for a moment, then seeing Xu Xun knowingly brought a glass of water over to her, she took it and said: "The wives of each family either stay at home, or they only do housework and teach the younger ones. , but women are also human beings, and not everyone likes to stay at home all day long. If you can build a beautiful garden, you can only receive your wives for gatherings, outings, etc., and their entourage, plus others, will be a lot of people. , isn’t it another beautiful thing?”

Isn't this a salon for rich ladies?

"Okay, Sister Shen's idea is better! It's OK, it's OK, I'll allocate money to you later, and you can build the best garden right away. No, no, no, let's go outside the city first and see if there is any ready-made one to buy. So, I’ll come and play when I get back!”

Seeing Zhu Houzhao nodding his head repeatedly with a look of interest on his face, Xu Xun suddenly had a strange idea in his mind. Could this little emperor want to take this opportunity to see if there is a girl he likes? !.


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