Volume 10 Infinite Scenery in the Dangerous Peak Section 122 Innovation, Variety, Breakthrough
Bei Haiwei made an excuse to say she was not feeling well and left first. Lu Weimin didn't care. His face was torn, so there was no need to deal with each other with a smile. He was never what was on the plate.
Why forcefully knead them together and make everyone feel uncomfortable?
As soon as Bei Haiwei left, He Jing and Zhang Chunlin immediately became active, which shows that Bei Haiwei still has a great influence on these people here. Of course, Lu Weimin also knows very well that it can bring pressure and influence to He Jing and Zhang Chunlin.
It was not Bei Haiwei himself, but Xu Zhongzhi or even Huang Junqing behind Bei Haiwei. Of course he didn't care, but for He Jing and Zhang Chunlin, it would be best if they didn't offend them to death.
"Minister Lu, I have carefully studied the variety show you mentioned last time, and I think it is very creative, but I am afraid it will cost a lot to produce this show. You also said that there is no registration fee, so this will be a bit difficult for us.
"Zhang Chunlin rubbed his hands and took the initiative to walk side by side with Lu Weimin. There was a hint of excitement in his eyes behind the glasses.
The excitement came from two aspects. On the one hand, he saw that the relationship between Bei Haiwei and Lu Weimin was on bad terms and there was no possibility of reconciliation. On the other hand, it was because Lu Weimin had discussed with him the last time about having two variety shows to promote the city TV station.
Its popularity also enriches the cultural and entertainment life of people in Songzhou.
Lu Weimin's suggestion made Zhang Chunlin enlightened. He had always suffered from the fact that the programs of Songzhou TV were no different from those of other brother TV stations. These days, in addition to broadcasting CCTV's news network, Songzhou News would be broadcast next, and then
It just plays some outdated TV dramas. Before 7 pm and after 11 pm, there are some paid song-demand programs, and occasionally broadcasts some cultural and artistic activities in the city. Day after day, Zhang Chunlin also feels that this rhythm makes people feel uncomfortable.
I can't accept it, but I can't find a way to change it.
But Lu Weimin's reminder gave him an idea, and his thinking suddenly broadened. What he had to solve now was the funding problem. Seeing Lu Weimin and Bei Haiwei's tit-for-tat confrontation just now, Zhang Chunlin didn't expect to be able to get it from the city.
He also had a vague idea about the funding for variety shows, but he still had to report to Lu Weimin.
"Zhang Chunlin, if you have to ask me to solve everything for you, then I will be the director of the TV station instead of you in this position. Do you want me to collect your salary on your behalf?" Lu Weimin said angrily.
"Hey, Secretary Lu, we have some ideas. Don't we need to ask you for instructions?" Zhang Chunlin was still smiling. If the leader can scold you, it means that your relationship with the leader has reached a certain level. If you just give him a cold blow,
If you say a few words, then you are really in trouble.
"Tell me." Seeing He Jing also coming closer and pricking up his ears, Lu Weimin didn't shy away from anything. Variety shows were the way Lu Weimin pointed out to Zhang Chunlin. He could give Zhang Chunlin ideas, but how to operate them specifically was not something he could do.
It’s here. Even for someone like He Jing who knows little about it, someone like Zhang Chunlin who has long-term work experience can still be qualified for the role.
"Inspired by your advice, the station spent three weeks conducting market research, mainly conducting social surveys on audiences from all walks of life and groups as well as non-audiences. The main purpose is to understand what aspects they are most interested in. After all,
, Taiwan has also done special research, and initially came up with these two ideas.”
Zhang Chunlin seemed very confident. And He Jing also knew that the people at the TV station were mysterious and very busy during this period. Fortunately, Bei Haiwei didn't interfere much with the affairs of the TV station. So he was very concerned about the TV station.
He didn't know what these people were up to. When he heard Zhang Chunlin mention it, he couldn't help but prick up his ears, wanting to hear what medicine Zhang Chunlin was selling in his gourd.
"I think Minister Lu's reminder is very meaningful, that is, we should closely adhere to the advantages and characteristics of our Songzhou. The advantages and characteristics of our Songzhou are history and culture. Our Songzhou has built cities and erected monuments during the Spring and Autumn Period. This is well documented.
There is history to learn from. From the Qin and Han Dynasties to the Tang and Song Dynasties, our Songzhou has always been the convergence point of the Central Plains culture and the Jianghuai culture. Our ancestors traveling north and south have left deep historical marks in our Songzhou, which can be found in all counties and cities in our Songzhou.
There are countless cultural relics and historic sites and various cultural relics unearthed over the years, and the various antiques and cultural relics spread among the people are as numerous as the sands of the Ganges River. Are there any national treasures and cultural relics hidden among the people? And these cultural relics are similar to
What is the connection between our history in Songzhou?"
As soon as Zhang Chunlin's words came out, Lu Weimin's eyes lit up. This guy was really talented. He just mentioned to him casually that Songzhou had a long history and many cultural relics. There were also quite a lot of cultural relics unearthed from the late Qing Dynasty to the liberation.
There are many, and even more are lost among the people. There are also many appraisal experts among the people. In addition, there are several big-name researchers in the Songzhou Museum who are proficient in the appraisal of cultural relics and antiques. If we can combine the introduction of the history of Songzhou to create a
Commenting on the cultural relics, this guy immediately extended it to organizing a cultural relic treasure hunt and appraisal program throughout Songzhou.
Didn't CCTV also run similar programs in the previous life? Treasure hunting and treasure appraisal can not only solve puzzles and teach students, increase people's knowledge, but also serve as a guide for collection and investment. Songzhou itself is a cultural relics city, and the folk have always been
With the trend of collecting, such a program will undoubtedly consolidate Songzhou's historical and cultural status in the province. This program is of great value and significance.
"Well, Chunlin, it's a bit interesting. We have nine counties and three districts in Songzhou. Each county has its own unique history and culture. The literati and poets of the past dynasties, as well as the wealthy businessmen, have all worked hard for our area.
The land has left a large number of cultural relics, and many of the cultural relics left among the people lack identification conditions. Many people keep the treasures themselves without knowing it, or even damage or lose them without knowing it. If we can provide them with an appreciation platform, it will undoubtedly
It will strengthen the dissemination and protection of this aspect, and also mobilize the enthusiasm of the people to protect and study cultural relics and historic sites. I think this program can be developed, but how can it be interesting, informative and interactive, and mobilize the enthusiasm of the masses?
When mobilized, your TV station should plan and conceive, make a plan, and report it to me when the time comes."
Seeing that Lu Weimin was very interested, Zhang Chunlin was overjoyed, "Minister Lu, we have made a rough plan, which is to organize a folk treasure hunt and appraisal activity in the twelve counties and districts in the city. Each issue will go to a county and district and publicize it in advance.
, encourage private collectors to take out their most proud treasures, the most valuable antiques, and the most precious cultural relics, and ask experts to evaluate and identify them. The evaluation location can be selected in each county or district, or it can be placed in the studio of our city's TV station
Live broadcasts can be held in the hall, and people from all walks of life can also be invited to participate in the interaction. For example, you can guess the historical dynasty of this thing, guess the current value of the treasure, and you can also use these cultural relics and antiques to tell stories and interesting stories.
Talking about the history of Songzhou, I think this may be more interesting and meaningful."
Lu Weimin was very satisfied. Zhang Chunlin did have some spiritual understanding in this regard. He just mentioned it, and this guy had already used some of the gimmicks and tricks used in the treasure hunting and appraisal column of CCTV in his previous life. Although this program was controlled by Song Dynasty
The state TV station covers a small area, but after all, it has created a new world. It is estimated that as soon as it comes out, it will immediately attract imitations from brother TV stations and even provincial-level TV stations.
But it doesn't matter. Songzhou TV Station has made a good start, and now Songzhou and Changzhou as well as neighboring Yishan, Xiliang, Qingxi and other prefecture-level city TV stations can receive each other. If this program can be an instant hit,
It will undoubtedly be of great help to Songzhou TV station in expanding its influence.
"Chunlin, if you want to do a live broadcast, the host must be chosen well. The style is especially important. He must be able to mobilize the interactive atmosphere on the field. This issue is very important. It can even be said to determine the success or failure of a program. Do you understand?
"Lu Weimin warned.
"Minister Lu, I understand that our Songzhou TV station still has a few main anchors. You have been in Songzhou for so long, and you only visited the bureau. When you came to our TV station, you just took a look. Many comrades in our TV station are still here.
I don’t know you, but you still need to come to our TV station more often.” Zhang Chunlin continued happily: “In addition to this idea, our station has also considered another program idea after research and following your prompts.
.”
"Oh, it's a variety show? An audition?" Lu Weimin also roughly guessed a few things. He only proposed two ideas with Zhang Chunlin. Now a treasure hunting and treasure appraisal idea has come out, and the remaining one is ready to come out, but this one
The program is not as simple as the previous treasure hunt. It is more capable of comprehensive operation. To be precise, if a municipal TV station wants to produce such a program, it is somewhat lacking in resources. But if it is a pilot project first,
It can be regarded as a way to explore the future. With some experience, I can cooperate with other TV stations such as provincial stations in the future.
"Minister Lu, the requirements for hosts of large-scale variety shows are too high, and in terms of resources, our Songzhou TV station is not as powerful as Hunan Satellite TV. Hunan Satellite TV has launched "Happy Camp" in July. I
I am deeply inspired, but we have limited resources and cannot imitate it. If we were Changjiang Provincial Station, we could imitate and compete, so I still favor your idea and create a talent show to entertain the public."
Zhang Chunlin's words were full of regrets. It was obvious that Hunan TV's "Happy Camp" gave him a great stimulation. However, Songzhou TV's strength was not at the same level as Hunan Satellite TV's. Now he could only drool with envy.
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