"I was just thinking about it on the plane. How about launching the market one month in advance? Compress the early stage and trial activities to start within one month. At the same time, the sales department must be prepared for promotion and sales to strive for a beautiful turnaround.
!" Chu Tianfeng said.
"Ah? One month in advance? Will it be officially launched on December 1st?" Tan Kai asked.
"Yes, time waits for no one! I know that this is very risky, but there is no way. Our game can only be released in advance, not postponed, because many game companies have postponed the release of their products to avoid "Xianmeng Xia Yuan"
We have postponed it, and we still have to collide with them. It is better to be bolder and go public in advance. How many times can we fight in life? I think we should give it a try. The current situation is one where challenges and opportunities coexist." Chutian Fengshen'
"Sex" said seriously.
"But...it's too hasty to make so many preliminary preparations in one month, especially the free trial event, which is to be carried out on the Internet in major cities across the country, and it also requires a certain amount of preparation time." Tan Kai faced difficulties.
Said in a "colorful" way.
"Overcome the difficulties! I know everything is difficult at the beginning, but our company has indeed been 'forced' to this point, and we must fight hard! Starting from tomorrow, I will personally participate in the formulation of all preparation plans, and I will compress what can be compressed.
, try to use the shortest time to achieve the best results." Chu Tianfeng said seriously.
"Well, fortunately, our company is very motivated right now. I think as long as everyone grits their teeth and gets through this, there will be no problem." Tan Kai said.
"By the way, there is also the matter of the Network Information Department. How is your inspection of Ding Maochen?" Chu Tianfeng asked with concern.
"After secretly investigating for a while, this person is quite solid. I feel he is much better than Xu Kuang and should be worthy of reuse." Tan Kai nodded and said.
"What about his family situation, do you know about it?" Chu Tianfeng asked again.
"Ding Maochen is the only son in the family. His father has been ill and bedridden for many years. His main source of income is Ding Maochen. Last time Aoxin Technology collapsed, he was really in trouble. It was our company that recruited him and gave him
He holds the position of director of the network department, so Ding Maochen has always been very grateful to you." Tan Kai replied truthfully.
"Okay, you send 100,000 yuan to the Ding family tomorrow, saying it is the company's consolation money. Don't let Ding Maochen know about it first, and send the money directly to his father." Chu Tianfeng said seriously.
"I understand..." Tan Kai hesitated. He knew what Chu Tianfeng meant and sent the money directly to his home. This made Ding Maochen feel that the company cared so much about his family, which was much more comfortable than giving the money directly to him.
If the money is paid directly to Ding Maochen, it will make him feel as if he is serving the company just for money, which will invisibly add an extra layer of pressure.
"Haha, you want to say that the company is running out of money? I know a lot of words. There are still more than 300,000 yuan, which will definitely last until next month." Chu Tianfeng smiled lightly. The recent expenses have indeed been too much.
When it gets bigger, especially when opening a customer service department and a sales department, all experienced people are recruited, and the salaries are very high, but it doesn’t work otherwise. The sales department is the lifeline of the company, and it must be done by talented people.
The next day, Chu Tianfeng and Tan Kai held a meeting of middle-level and above-level cadres of the company. In fact, there were not many people there. In addition to Xu Kuang and Ding Maochen, there was also the newly recruited sales department director Duan Feiran. The customer service department currently only has five people.
, a responsible manager has not yet been established.
"Everyone, please take a look at my plan to go on sale one month in advance and see if there are any difficulties." Chu Tianfeng distributed the plan he wrote overnight to everyone present.
"Haha, I don't have any objections here. The game has been produced. Even if there are some minor problems during the internal testing, it is not very difficult to make changes." Xu Kuang is relatively free now. After the game development is completed, he has the remaining work
I’m just waiting to get the commission and relevant plans for designing the online version….
All the pressure is basically concentrated on the sales department. The sales department is also responsible for the free trial event. As for the game after it is launched, it has to take the lead.
Sales manager Duan Feiran was recommended by Ding Maochen. He was also the sales manager of Aoxin Company. He has rich experience and has planned many large-scale commercial activities. This time he came to Chu Tianfeng's Tianfeng Company, of course, for money.
.Although this is a new company, the high salary offered makes him very excited, especially since the aftermath of the current financial crisis is still lingering and major companies are unable to lay off employees. It is not easy to find a satisfactory job.
"Mr. Chu, I have read your plan. What can I say? I think it is still a bit conservative. We can't just do it for the whole province. We should promote it to the whole country as planned." Duan Feiran said seriously.
"Isn't the time limited? Just finish the work in your province and slowly spread it out." Chu Tianfeng said with a smile.
"Mr. Chu, there is a situation I am about to report to you. The sales and promotion work in our hometown in Tianhai City has almost been completed." Duan Feiran said with a smile.
"Oh? So fast?" Chu Tianfeng asked in surprise.
"Mr. Chu, although our company is a small company in Tianhai City, it is very well-known! It's because Secretary Fan of the Municipal Party Committee came to the company for an inspection last time, and it was on TV and newspapers. It was a free service for our company.
After I came to the company to do sales, I found that the sales work in Tianhai City was indeed very smooth. Almost all the shopping malls selling electronic products in our city asked to become sales agents when they heard that it was a game that Tianfeng Company was about to launch.
Now, more than 10,000 units of our game have been pre-ordered." Duan Feiran said excitedly.
"Haha, this is really good news. What about the promotion of the free trial event?" Chu Tianfeng asked again.
"That's even more optimistic. Sixty to seventy percent of the networks with more than 100 machines in the city will host this event. I'm worried that too many trial activities will affect players' enthusiasm for purchasing, so I'm picky.
Only five major networks were selected to carry out this activity." Duan Feiran said with a smile.
"Very good." Chu Tianfeng nodded, feeling happy. It seems that the last time Municipal Party Committee Secretary Fan Xueyi came to inspect, it really had a good positive publicity effect. Therefore, Secretary Fan's personality charm must not be underestimated. He has visited several times since he took office.
After taking action to crack down on the evil forces in Tianhai City, social security has become more than twice as good as in the past. It has a high prestige among the people, and the "Eight Major Projects" proposed by Fan Xueyi have won the hearts of the people.
"Mr. Chu, now we should take Tianhai City as the center and carry out promotion activities to the surrounding areas." Duan Feiran said.
"Okay, in the final analysis, we must go public on December 1st to avoid the Xingyu Game schedule. That month is the most critical time, so be prepared!" Chu Tianfeng said seriously.
The month after a single-player game is launched is a critical period. Sales in this month are often a blowout. As time goes by, due to piracy and other problems, sales in the second and third months will decline rapidly.
So to see whether a game has a future, just look at its sales in the first month.
After the meeting, Chu Tianfeng left Ding Maochen alone and formally proposed to him his plan to establish a network information department.
"Network Information Department? To be specific, it collects intelligence information on competitors, right? It's a lot of words." Ding Maochen understood, but he still wanted to make final confirmation.
"Yes, do I need to say more about the importance of information? The reason why I decided to launch the game ahead of schedule this time is that I heard the exact information - Xingyu Company's "Xianmengxiaoyuan" will be released next year.
It will be launched on January 1st. Although they have previously advertised that it will be launched early next year, in order to whet the appetite of players and to undermine the confidence of competitors, they have not announced the exact launch time. I think they will have to wait until at least next month.
The information I got was announced a full month in advance." Chu Tianfeng said...
"I understand, should I choose this department alone?" Ding Maochen asked in a deep voice.
"You can choose two capable assistants in your network department. They are confidential to the outside world, which means that apart from the three of you and me and Tan Kai, no sixth person can know that our company has this network information.
Everyone, including Xu Kuang, cannot let him know." Chu Tianfeng said seriously.
"Okay, I'll start organizing it right now." Ding Maochen nodded and said.
"Well, my recent task is to collect game information from other game companies across the country that will be launched at the end of this year and early next year. The more detailed the better, they are all our company's competitors!"
Chu Tianfeng stayed in Tianhai City for three days. After arranging the company's recent work, he returned to Yanjing University.
That night, Chen Xuewei called.
"Sister Xuewei, how are you doing recently? Has Fan Xuan harassed you again?" Chu Tianfeng answered the phone and asked with concern before Chen Xuewei could speak.
"Hey, Xiaofeng, I'm just here to say goodbye to you. I don't want to work in Yanjing anymore and am going back to the United States." Chen Xuewei said with a tone of helplessness and unwillingness.
"Ah? Sister Xuewei, why do you want to go back to the United States again?" Chu Tianfeng asked in surprise.
"I don't want to stay in Yanjing anymore." Chen Xuewei sighed.
"What happened?" Chu Tianfeng asked hurriedly.
"The gap between my ideal and my ideal is too big. I originally wanted to do a career in Yanjing, but I didn't expect it to be so difficult!" Chen Xuewei said with a wry smile.
"Sister Xuewei, is this not your style? I feel that you have always faced difficulties and can solve all problems." Chu Tianfeng advised.
"Haha, I was young and energetic at that time." Chen Xuewei said.
"Sister Xuewei, you must have encountered difficulties. Don't hold things in your heart, otherwise you will get sick." Chu Tianfeng advised.
"Are you free tonight? I'll treat you to dinner, thank you for saving me that day, and also say goodbye to you. I'll leave for the United States in two days," Chen Xuewei said.