In Ding Ding's heart, he already regards Skade as a "partner" rather than a "business partner" like Doctor Shi. The first reason is that the business department has great power, especially its influence on various foreign stations, which is far beyond what other departments can do.
Comparatively; secondly, since Skade failed in the election, although he still holds the title of head of the colonial trade department, he has actually been reduced to a marginal figure. The two of them have a feeling of sympathy for each other. Naturally, they also have a strong desire to "create greater glory"
.
Ding Ding first ordered food and drinks, and then inquired about the doctor's experience when he just visited him. He boasted about how he received a warm welcome at the health department, so much so that he almost couldn't get out to find Skade due to the huge crowd, and hinted at it by the way.
For the sake of cooperation, Niao Ren immediately arranged for at least ten nurses to line up to welcome him.
Of course Si Kaide didn't believe his nonsense, but he understood the meaning of Ding Ding's words, and Shi Niaoren had already agreed to cooperate.
"That's half the battle if he's willing to cooperate with you." Skade smiled, "Now his barefoot doctor plan will always have your name in it."
"No, no, I'm not greedy for this false reputation." Ding Ding quickly confessed himself, "With the turmoil going north and south, we, as the publicity department, have to make some contributions, right..."
"Shit! Stop trying to flatter yourself." Skade pulled off a drumstick from a crock pot chicken and bit into it, "Let's be serious."
"What I'm talking about is serious." Ding Ding said, "Don't you want to make some new achievements?"
These words struck a chord in Skade's heart. Since the establishment of the Nanyang Company, the "colonization" aspect has actually nothing to do with him. As for trade, overseas trade is a segment of stable growth, but the growth rate is not as high as before.
Rapidly, mainland trade also declined due to the Northern Expedition.
Trade is an important growth point of the Senate's economy and a stabilizer of the economy. How to "maintain growth" has become Skade's biggest concern.
Originally, as the largest import and export trader in the Senate, he didn't care about the distribution process. Once things were sold, it was a matter of channels. But now that the increase in exports has decreased, how to make channels sell goods faster became a matter of concern.
The problem he is concerned about. Otherwise, he would not have thought of "advertising placement".
"Of course I have to improve my performance. Advertising placement is my test. If the response is good, I will consider new investments." Skade immediately said, "It depends on your performance."
"Don't worry about advertising. Although I am neither engaged in literature nor advertising, I still have a few talent reserves." Ding Ding immediately patted his chest, "But I also have a few requests."
His request was that Skade would provide what kind of advertisements to insert, but the specific method of inserting them would be decided by the publicity outlet.
"The Ministry of Colonial Trade can just be the coal boss and don't get involved in screenwriting and directing," Tintin said.
"Don't worry, I'm too lazy to get involved in your literary and artistic form." Skade blinked, "I will discuss specific cooperation projects after you have the management rights of Hollywood."
"I really have you." Ding Ding laughed, "Don't worry, I will definitely help you push people around when the time comes..."
Seeing that the atmosphere was harmonious, Ding Ding turned the topic to the main point: "The cooperation method negotiated between the army and the Ministry of Civil Affairs is like this. They chose Zhaoqing, Chaozhou, Nanning, Wuzhou and other key areas, all of which have military camps or quarantine.
At the camp, we will use the existing barracks to build classrooms and dormitories, and equip them with security guards and logistics management personnel. I will dispatch several naturalized civilian cadres to settle in as reporters of the Lingao Times News Agency and be responsible for specific daily operations. We will focus on the early stage.
The teachers and teaching materials for the Barefoot Doctor Training were all produced by Shi Niaoren. Later, the literary and artistic workers collected the training for literary and artistic products, and we produced the teachers and teaching materials ourselves. At the same time, we also did the task of reporting abroad for the Lingao Times, and reported on each station
How can the outer station faithfully perform the tasks of the Senate and save the people of Ming Dynasty from fire and water?"
Ding Ding toasted Skade again and said in a low voice: "Actually, this is not a lot of trouble, and it won't increase the cost much. Almost all overseas stations have quarantine camps. There are already teachers in literacy classes, and they can be fully utilized.
Of course, their level is too low, and it is difficult to become an "international middle school". Therefore, I position myself as a "preparatory course" for studying abroad, so that those who are willing to study at a higher level can first learn Mandarin, Pinyin, and get used to reading and using simplified Chinese characters.
These three items can be done by any naturalized citizen with junior primary school level. Doesn’t Hu Qingbai think there are too many junior primary teachers now? Doesn’t he have so many junior primary teachers to digest it? Let’s digest it for him.”
Si Kaide listened to Ding Ding's endless words and said with a smile: "You have a lot of ideas. You are indeed a cultural person! But I can understand you exporting literary and artistic works and so on, and do it with the barefoot doctor who was so enthusiastic about it when you were old.
What? Although this is part of the overseas student plan, in general, the benefits of the health clinic are greater."
"Of course the benefits are greater for them, but I don't get nothing. What I want is actually a name. Just like what you just said. Originally, their 'simple general practitioner training program' had something to do with me? I
After doing this, I will be on the list for this plan. Don't underestimate this 'name'. What we do in publicity, to put it bluntly, is 'influence'. It can't be seen or even touched, but it can be of great use in reality.
very."
"That's it. Hahaha." Skade smiled and poured him brandy, "Drink another glass!"
Due to the influence of his wife, Ding Ding always drinks a glass of hard liquor with ice cubes or soda water no matter what. Naturally, he has a certain amount of alcohol. Now he filled the wine glass with natural soda mineral spring and added a slice of lemon.
He took a long sip leisurely.
With the help of wine, he became interested and began to talk:
"Old Si, do you think you can transform the people of the Ming Dynasty just by performing a few puppet shows and telling two paragraphs of storytelling? It's not that easy. If you want to instill a certain idea into a person, no matter what the idea is, it takes three steps.
Go. The first step is to gain trust and let him trust you, or at least eliminate his wariness. In the old days, rent and interest reductions were implemented, and we set up Tiandihui demonstration households, all for this purpose. The second step is to integrate into life, you have to let him leave.
I won’t let you go. Those American movies and TV series were all given to the country for free at the beginning. All you have to do is broadcast them. They make you want to watch and love to watch them and become a part of your life. The third step is to instill concepts and subtly teach them to you over and over again.
Talk about something and repeat it from different angles for several years, and it will become your philosophy. Convincing people with force will not last long, but convincing people with culture will last forever."
These things are not new knowledge to Skade. He has a background in foreign trade, and this is very clear. A country's cultural output is strong, and its products will become very popular in the international market.
Gao. These are all complementary to each other.
But Ding Ding was talking happily now, so he couldn't interrupt him. He just filled up the wine for him and the two of them clinked glasses.
Ding Ding drank and became more and more talkative: "If the army pushes us over, we can do whatever we want. But can't we swallow it in one bite? How can we gain trust in the Ming Dynasty? Send doctors and medicines, with this
First, our medicines will be able to enter the Ming Dynasty market, then various other products, including cultural products, and finally the concept we want to instill, 'Australia and Song Dynasty are good, Ming Dynasty is bad', and the rest of the conclusion, let the Ming Dynasty
The people can just come up with it themselves based on this concept."
By the way, he talked endlessly for more than an hour about the concepts of "conquering the country through literature and art" and "governing the country through culture."
Skade made a look of admiration: "Mr. Ding, Old Ding... I think you should be the next Secretary of State."
The two of them were drinking and talking to each other about business. Seeing that the atmosphere was getting better, Skade said:
"Editor Ding! I also have a small favor for you." He took out a few pieces of paper from his pocket and said, "As for the current issues of commercial enterprise management, I...the Ministry of Colonial Trade also did some research. This is also
This is our job, after all, we are in charge of business, please give us some guidance."
"Easy to say, easy to say." Ding Ding took it and unfolded it. It turned out to be several articles. He glanced at the title again.
"Dabo Shipping, sailing towards the future"
"The Dilemma of Leizhou Sugar Industry"
"Looking at the role of private capital from the perspective of trade with Japan at Hangzhou Station"
"Can the model of Guangzhou Big World be replicated?"
"Research on Runshi Tangyun's Business Model"
Without reading the content, Ding Ding already had a vague feeling. If the protagonists of these articles have something in common, it is that most of them are companies established by foreign stations, rather than directly controlled by the Planning Institute. If you want to make an analogy,
It's probably similar to local state-owned enterprises. I randomly picked up an article and flipped through it. The content was nothing more than the reasons for the rigidity of the system in the old time and space, coupled with some bad signs in this time and space, demonstrating the big business diseases that are or will appear in some state-owned enterprises.
"Old Si, are you doing a purely theoretical analysis? Or do you have something to point out?" Ding Ding asked cautiously.
He had vaguely guessed Skade's idea. He wanted to use these articles to expand the power of foreign stations. He wanted to allow foreign stations to use local funds to establish joint ventures. The Nanyang Company had acquired such a large territory, and the Ministry of Colonial Trade
Can you not be jealous? Naturally, you have to take it back in some areas. It is not convenient for him to openly intervene in Southeast Asia, but it is another matter on the mainland.
Si Dekai smiled and said nothing, with a bit of awkwardness in his smile. After a moment, he said: "Let's just treat it as a theoretical discussion in our department and sum up experience."
"Old Si, I will take the things back and revise them. I will publish them in "Morning Star" in installments, and pick one or two articles to be published in "Lingao Times". The time interval will be slightly wider to avoid having a bad impact." Ding Ding smiled and put all the documents.