Liu San has always remembered the ancient sayings of his family elders: "No matter how the dynasty changes or who comes to power, our family's duty is to practice medicine. We will not mess with or have close friendship with the military, police, military, and special forces." He did not expect that this would happen.
Provoke a Ming Dynasty secret service chief.
Now that the line has been established, it may be a relationship that can be exploited in the future. This line must be reported to the intelligence department after returning, and it may also be an intelligence clue.
"Big brother is now willing to be our agent. This is all due to you." Yang Shixiang said excitedly, "Even if our medicine has established a firm foothold, we can sell thousands of boxes every year in Foshan alone!
"He was a little worried again, "But with the goods ordered by shopkeeper Li, there won't be enough medicine -"
Putting together the orders from Chuan Chuan Group, Li Luoyou's orders, and the supplies for Yang Run Kaitang, there was not only a shortage of precious medicinal materials, but also a shortage of ordinary medicinal materials - even if he took out all the stocks in his store to prepare the medicine, it would not be enough.
Liu San did not hesitate: "I still have money here." He took out two more bills, "You can talk to Yang Shiyi tomorrow and prepare all the necessary medicinal materials. Then prepare double the amount.
"
Yang Shixiang shook his head repeatedly: "As long as you have all the money, prepare extra money for free!"
Liu San shook his head: "Shixiang, you have to be more open-minded. What's the point of a few thousand boxes? We still have to sell tens of thousands of boxes. Hundreds of thousands of boxes. In this small Foshan, we are just selling medicine.
first step."
"Hundreds of thousands of boxes!" Yang Shixiang exclaimed, "How can there be so many people buying it?"
Liu San shook his head secretly, thinking that Yang Shixiang's business acumen was indeed not very good. He might have stayed in a remote place like Lingao for too long.
"Shixiang, do you think that Foshan, one of the four largest towns in the world, can sell thousands of boxes a year? According to me, Foshan alone can sell 40,000 to 50,000 boxes of anti-pandemic powder a year. Including Guangzhou, the number of boxes sold in a year
One hundred thousand boxes is no problem.”
Yang Shixiang shook his head repeatedly and said disapprovingly: "Doctor Liu, although Foshan and Guangzhou have prosperous populations, there are many poor people and few people can afford this safe medicine."
Liu San said: "Shixiang, you don't have to worry about business. The casting and kiln-burning industries in Foshan are both big users of medicine. The craftsmen are poor and cannot afford it, so we must try to make it affordable for them - no matter what,
Human life is always important."
"How can we make them afford it?" Yang Shixiang said in confusion, "Just this bottle of anti-plague powder. If you give me a five-cent gross profit, you have to sell it for 120 Wen Wanli. The craftsmen can only sell it for 20 to 30 Wen per month."
How to make an income of two?"
"The price, I think, is ten cents," Liu Sandao said.
"Ten articles?" Yang Shixiang almost jumped up, "There is no compensation for this!"
"There will be no compensation." Liu San picked up a medicine bottle, "This bottle of anti-fungal powder is fifty grams -" he remembered that shopkeeper Yang didn't understand the metric system, "it's almost one or two for a joint. Let's make the packaging smaller.
That’s it, each dose is just three grams, and the packaging is no longer in porcelain bottles, but in bamboo tubes.”
Reducing the specifications and replacing it with cheap packaging materials is a common trick in the modern business field. It is new in the drug store industry in this time and space. Although Yang Shixiang admitted that this method was good, he always felt that it was a bit sneaky.
"Everyone can afford ten cents per dose." Liu San continued, "We sell Biwensan not to make people take medicine when they are sick, but as a standing anti-summer medicine. People will feel comfortable after using it.
I will always use it. This is called cultivating consumption habits."
"Get used to it?"
"Exactly." Liu San pointed to the tea on the table, "Shixiang, you just said this tea is good: From the emperor to the poor people, as long as they don't have enough food to live in the house, it is indispensable for the seven things to open the door.
If there was no tea in the world, wouldn’t people be able to survive? This is consumption habit. Not to mention there are many workers in casting and kiln burning in Foshan. As long as it is cheap and easy to use, they will naturally buy it.”
Yang Shixiang had a sudden enlightenment: "It's just like supplements for rich people."
"Yes, rich people want to take supplements, but hard-working craftsmen and farmers can also use some safe medicine. Who doesn't want to be free from illness and disaster?"
"Exactly! Exactly!" Yang Shixiang was worried in his excitement, "But even if it's ten coins per box, we won't be able to sell it for a while. We have to slowly endure it for a year or two to get a good reputation.
Only then can it be sold well."
"Building credibility slowly is also a way, but we can't wait." Liu Sandao, "The brand has to be established on its own. So we have to give up medicine at the beginning."
"I know that." Yang Shixiang replied calmly, "Every drug store has some decoctions and medicines that are given away on weekdays. They are just doing good deeds and are of little use in selling medicines."
Liu San smiled and said: "I have said it before, to help the people of Foshan develop consumption habits, we have to wait until they are familiar with it. It is just like what you said: it has to take a year or two. We will send it directly now, and we will do it right away.
Let them know the benefits of this medicine."
Yang Shixiang asked: "If we give it away openly, wouldn't it be a bottomless pit? As soon as this free thing goes on the street, people won't come to grab it like crazy?"
"I've thought about it too," Liu San said. "First, we can distribute the medicine at Yang Run's counter to those who come to buy it, and then send some samples to the merchants who sell medicine; second, we can organize our own people to bring the medicine to the store.
Various foundries, kiln entrances and other places directly distribute the work to craftsmen."
"This makes." Yang Shixiang nodded repeatedly.
"Once these places are spread, business will naturally increase." Liu San talked eloquently, "As for Zhuge's march, I am also going to give some away."
"Feed to where?"
"Of course it's the Academy." Liu San said, "Whether it's the Boy's Examination, the County Examination, or the Township Examination, people have to send people to give Zhuge Marching Powder to the scholars - have you been in the examination number?"
"No," Yang Shixiang shook his head, "I heard it's extremely narrow inside and can only accommodate you."
"In the dormitory in the examination hall, you can't stand up straight, and you can't straighten your legs when you lean down. You think most of the people who study are not strong enough, and most exams are at the turn of spring and summer. In a place like this, hundreds of thousands of
People who stay there for nine days at a time will inevitably be infected with the epidemic if the weather is bad. With the marching disperser, we can ensure everyone's safety."
Liu San went on to say: "The words of scholars are authoritative, and everyone believes them. Moreover, they come from all over, ranging from boy's exams in the county to rural exams across the province. The scholars who come here all know about our medicine. This is how much you spend."
Even if you hire people to post posters all over the world for you, this pretense will have no effect."
"Really," Yang Shixiang said with a smile, "Doctor Liu, I didn't expect that in addition to your superb medical skills, you are also very good at business! You can think of tricks that others can't think of. Let's just join forces! Let's open a branch in Foshan by the way! These
If everything is entrusted to my elder brother, I won’t be at ease."
Liu Sanxiang: I’ve been waiting for your words.
"We can discuss the joint venture issue slowly when we go back. I also have the same intention." Liu Sandao said, "But it is better not to open a branch in Foshan for the time being. After all, your eldest brother has just promised to help with sales. Only with his help can we distribute our medicine."
It's not appropriate to offend him anywhere - I think we can set up an office."
"office?"
"Yes, it's just like officials who want to set up a study room in the city where their boss is." Liu San explained that when giving gifts and publicizing these things, it is indeed necessary to prevent Yang Shiyi from borrowing flowers to offer Buddha statues. It is best to handle it yourself without worry. Select one or two capable and honest people.
The staff is stationed here to handle gift promotion, delivery, checkout, and purchasing matters—even the shop floor is not needed.
"This guy has a heavy responsibility, and it is not something that ordinary people can do." Yang Shixiang thought for a while, and realized that this person must not only be honest and loyal, but also be able to show off on the scene. After much deliberation, Liu Benshan was the most suitable person.
It's just that Liu Benshan is the big manager of the store. If he is transferred to Foshan, he will lose an important arm in the Lingao store.
"I think Liu Benshan is pretty good," Liu Sandao said.
"He is the only one who is most suitable," Yang Shixiang said helplessly, "but this way, I lose a capable manager."
"Haha," Liu San laughed loudly, "Shixiang, I have to say that your vision is narrow again. How much business can Runshitang still have in Lingao City? It's just dealing with the business of decoction pieces in the store and concocting some medicinal materials.
.Manager Liu is already a man of talent."
Yang Shixiang thought about it. Considering the business situation of Runshitang, there were actually a lot of people, and removing Liu Benshan would not have any impact. So he agreed.
The two discussed the partnership again. Runshitang originally had only one share owned by Yang Shiyi, but now it has been changed to ten shares. Liu San invested 400 taels of silver and several prescriptions for medicine, accounting for four shares and five cents; Yang Shixiang used Runshitang's signature
, store buildings, raw materials, inventory and other movable and real estate properties were invested in, occupying five shares. The "Xijia" in the store occupied a total of five percent.
The two parties immediately signed a contract, agreeing that neither party could transfer their shares to others privately. If they wanted to transfer, they must obtain the consent of the other party. The partner would have priority when transferring.
Yang Shixiang felt that now he had important help. Although Runshitang had sold half of its shares, there must be great development from now on, and Runshitang, which was not a very bright sign at first, could finally be wiped out.
It seems a little brighter. I feel quite proud when I think of my father who managed a bleak life in Lingao and ended up as a small drugstore with no success, and finally died in depression. I couldn't help but say to Liu San: "Doctor Liu! You are also a Runshi now.
Now that we are Tang’s boss, how about we become brothers of the opposite sex?”
Liu San readily agreed. The Executive Committee was in favor of this kind of kowtowing and building relationships with the local indigenous people—provided that the other party was a valuable person.
"Brother Liu Xian," he kowtowed, and Yang Shixiang changed his title, "The matters of Biwen San and Xingjun San are finally inseparable. However, the drug store cannot live by just "one trick". I don't know what Liu Xiandi has to say.