typeface
large
in
Small
Turn off the lights
Previous bookshelf directory Bookmark Next

Section 192 Orders from Guangzhou

 Chapter 192 Order from Guangzhou

This year, the farm has expanded soybean planting, but now the soybeans themselves are out of stock, and Nick wants him to fight for them. Xun Suji decided not to fight with this crazy horse, and simply made a substitute - broad beans and tofu.

Broad beans are easy to grow and grow, and have high yields. In addition, the roots have the effect of fixing nitrogen, and the bean husks are excellent organic fertilizers. The farm planted a lot of them to improve the soil. The supply was sufficient. In the years when supply was difficult,

Broad bean tofu is also a common substitute. Its disadvantages are that it looks ugly when sold, is dark when made, and its texture and taste are far less delicate than real tofu.

Soybeans were not enough, and mung beans were an important dietary remedy for relieving summer heat. The tofu shop had no choice but to continue looking for bean sprouts from broad beans. Xun Suji used porcelain basins and pots to make sprouted beans.

After the production of substitutes for the tofu workshop became regular, Xun Suji gathered people from the immigrants to form a soy sauce garden team. This team was really unambiguous: a bankrupt soy sauce garden shopkeeper, an unemployed soy sauce master and a handyman, a group of people from

Practitioners of sauce gardens from all over the world gathered in Lingao and formed the first commercial entity under the Ministry of Light Industry - Tianchu Sauce Garden.

He did not put Tianchu Sauce Garden in a food factory, but found a remote place in Dongmen City. Xun Suji’s idea was simple. Since Chuanchuan Group has gradually abolished the supply system, there are more and more immigrants.

In addition, the consumption of pickles and the like will also increase day by day. It is much more convenient to place all production and business premises in Dongmen City than to place them on farms in the Green Zone.

He originally thought of naming this sauce garden "Liubiju", but he heard that Liubiju has existed in Beijing for many years - it is said that the plaque of "Liubiju" was inscribed by the famous Yan Song

.Using it again would be suspected of being an impostor. So I used the name of Tianchu MSG Factory of Wu Yunchu, the inventor of Chinese MSG who had made outstanding contributions to the Chinese food industry.

"Actually, the name Tianchu is very good, it's stylish! It has artistic conception!" Mo Xiao'an said when Tianchu opened, "In the future, when the food factory gets bigger, it can also be called Tianchu."

Tianchu Sauce Garden uses traditional techniques and equipment to brew bean paste, chili sauce and soy sauce, and also pickles various pickles and pickles. The products are not only supplied to various canteens, but are also sold externally. The chefs in the sauce garden come from all over the world and bring them with them.

The flavors of their respective hometowns. Xun Suji himself is a chef, he is knowledgeable about food, and he is good at mixing the best of different families. It didn’t take long for the reputation of Tianchu pickles to spread.

The Agricultural Committee greatly praised this move. Originally, part of the large amount of vegetables in the vegetable field of the farm could not be consumed in time and was forced to be converted into feed, especially cabbage and radish, which have a large yield. Now that there is a soy sauce garden, there is no surplus.

The vegetables are consumed by the soy sauce garden without any waste. Huang Dashan came to the soy sauce garden several times to provide technical guidance, and also sent several new fermentation bacteria.

Travelers are also sincerely happy to have such a pickle garden. It is always good to have more food that can be used to adjust the taste. Not long after the opening, many people came to Tianchu to offer ideas and contribute their hometown’s secrets of making pickles and dried vegetables.

Xun Suji saw that the demand for pickles was good and the supply of red peppers was sufficient, so he customized several large pickle jars from Xiao Bailang and taught the guys in the pickle garden the technique of making Sichuan pickles. Soon there were them in the cafeteria.

Sichuan kimchi was available. The refreshing and delicious kimchi was very popular in the hot summer. Even the gentry and officials in the county sent people to buy it to try it.

Then he started thinking about the shrimps in the seafood processing factory. Every day, Bopu’s catch contained a large number of low-grade shrimps. In addition to drying them to make shrimp skins, they also used them directly as phosphate fertilizer or feed. Xun Suji

I remembered that I had eaten "Jinzhou side dishes" in the Northeast, which were soaked in shrimp oil - delicious, extremely salty, and very delicious. The so-called shrimp oil is actually the upper clarified liquid extracted from the fermentation of small shrimps with salt.

As for the mixed sediment in the lower layer, it is "shrimp paste", which is also a seasoning sauce.

After he discussed his idea with the seafood processing factory, he quickly got this "shrimp oil". The characteristic of "Jinzhou side dishes" is that they are mostly pickled with "small vegetables", with cucumbers, eggplants and the like being the most popular.

, and these cost nothing in the first place - they are sifted from the vegetable garden.

Neither Xun Suji nor Mo Xiaoan expected that Tianchu Sauce Garden would become one of the most important export enterprises of the Ministry of Light Industry.

A few days after Mo Xiao'an handed over the affairs of the food factory, Zhang Xin returned to Lingao. That night, he ordered someone to invite Zhang Xin to his office - he wanted to hear about the export products of this person.

At the forefront are the opinions of professionals with a sales background.

"But I don't know how you plan to sell MSG." Zhang Xin said after hearing his preliminary idea, "I would say that if there are no food control problems, the idea of ​​dried rice noodles is good, because everyone needs to eat. But.

MSG is just the icing on the cake. Rich people don’t need it, but poor people don’t need it.”

Rich people are very particular about their food. They use stock made from whole chicken and ham slow-cooked. They look down on artificial flavors like yours. Poor people have trouble getting enough to eat, so they wouldn't think of using this stuff - besides, MSG is just a seasoning after all.

The material is not canned soup, and adding some MSG will not turn water into chicken soup, which makes its sales a big problem.

"Isn't it hopeless?"

"No, there are still sales." Zhang Xin said, "In addition to the rich and poor, there is also a middle class, but you can't expect it to export in large quantities. Also, small businessmen who come to high trade will not like it.

This - the customers they face don't need it. They may use it from the catering industry."

"It doesn't matter if it's in the catering industry, it's good if it can be sold."

"We can try this." Zhang Xin thought that he could first use it in the kitchens of Qiwei's inns, mule and horse shops, and the like. If the response is good, people will naturally come to inquire.

"If you are a small businessman from Guangdong or Fujian, and you have sold out your goods in Lingao, what kind of goods do you think will be more popular back home?" Mo Xiao'an listed, "Salt and the others probably don't dare, after all, it is against the law.

.Sugar is a bulk commodity, it’s pointless for them to carry dozens of kilograms, and there is sugar in Leizhou and quite a lot in Fujian..."

"First, it must be cheap, second, it must be novel and unprecedented, and third, it must be easy to use." Zhang Xin said, "Australian products now have a reputation for being exquisite and easy to use. Mirrors and glass are generally affordable for ordinary citizens, but they envy Australia.

The mentality of wanting to use Australian products already exists. Just like some people may not be able to afford a Mercedes-Benz, but they insist on getting a Mercedes-Benz logo as a keychain.”

Zhang Xin’s opinion is to develop some cheap and high-quality kits and tricks to cater to this mentality in the market.

"Actually, the sewing needle is good, the steel mouth is good, and the appearance is the best in the market. It reflects the impression that Australian products have left on everyone." Zhang Xin commented.

"But sewing needles need to be made of steel, which is a first-level controlled material..."

"How much steel can be used?" Zhang Xin disagreed. "How much iron is a 12-pound shell fired from a cannon? One shell can make many, many needles."

Mo Xiao'an hesitated and said: "There is also a problem of production capacity. Sewing needles are produced by machinery factories. They are not urgently needed materials and are often ranked last."

In fact, sewing needles were discontinued after a total of less than 10,000 were produced. Not only did the machinery factory have too many things to do, but there was also a lack of interest in manufacturing such small hardware and daily necessities.

"This equipment cannot be placed in the machinery factory. Although you all belong to the Works and Energy Commission - but these people in the machinery factory are playing with machinery. It is not interesting to build steam engines and boilers one by one. You want them to make it for you.

Sewing needles? Talk to the Du Gong and ask the machinery factory to manufacture more complete sets of needle-making equipment and add them to the establishment of the Ministry of Light Industry. Workers, you ask the machinery factory to help you train, and the raw materials are allocated by the Planning Commission, so you can sew clothes like this

Only the needle factory can guarantee that it will be open every day."

Mo Xiao'an wondered why she hadn't thought of it earlier! The machines and personnel were in the hands of others, so naturally things would not go smoothly.

"A sudden enlightenment!"

"We also hope that the light industry sector will engage in more sales of new products. If we always sell mirrors and glassware, we will get tired of aesthetics sooner or later."

"How are the sales of flat glass?"

"Like glass mirrors, how big a market can this kind of thing have?" Zhang Xin's views on luxury goods are very clear - although luxury goods have huge profits, they are not the main development direction of commodities. But nowadays, the high altitude is too cold.

, Mr. Wen’s initiative to make small mirrors cheaper has not been implemented so far, because the current profits are considerable and stable.

The Works Energy Commission itself is not willing to make mirrors cheaper now. The production capacity of glass factories is limited. Once sales are made cheaper, sales will skyrocket, which will be even more difficult for glass factories whose own tasks are tight.

"You can also pay attention to the food, it is not MSG - are there any cheap popular snacks, you can buy several for one penny...for example - sugar"

"sugar?"

"Sugar!" Zhang Xin said, "Yes, children eat sugar. When I was a child, I lived in a small county in Hunan. A relative went to Guangzhou on a business trip and brought me a pack of fruit candies. At that time, I thought it was

The most delicious food in the world..." Zhang Xin was immersed in the memories of the past.

"Will there be a market for it?"

"At least it's impossible in Guangzhou. Don't forget how Wenzhou people made their fortune back then."

"I know this - chicken feathers for sugar."

"The sugar made from chicken feathers is just maltose made by farmers during their spare time. In China, where material conditions were extremely scarce at that time, Wenzhou people could save their first capital, and it might also be possible in the Ming Dynasty."

"I understand, start the candy industry." Mo Xiao'an nodded. This is indeed an idea. First of all, sugar is a bulk product of the Chuan Chuan Group, and there is a lack of raw materials. Moreover, this is deep processing to increase the added value of the product.

Although the price of sugar is not low now, it is sold in terms of "stones". No matter how cheap the candy is, it still costs one or two pennies. After all, the profit of the candy is much higher.

Zhang Xin mentioned a few more materials that may be exported in bulk, starting with writing paper. Now that the chemical industry department has been able to produce sulfuric acid and caustic soda, large-scale batch papermaking is no longer a problem. Whether it is Leizhou's bagasse papermaking or straw papermaking, crossing

The paper produced by the group is definitely the cheapest. After mixed with kaolin, it can also produce the whitest paper.

"Writing paper is very expensive." Zhang Xin said that although the raw materials for papermaking are cheap, in the past era without chemicals, it took a long time and a lot of labor to mash the papermaking raw materials into pulp. The only chemicals that can help

It's just lime.

Mo Xiao'an's Ministry of Light Industry has an indigenous papermaking workshop, which is produced by papermaking workers recruited from immigrants from the mainland. The entire process is indigenous. Mo Xiao'an is well aware of the low efficiency of indigenous papermaking.

In addition to good quality paper for writing, most of the paper produced is used as toilet paper.

The papermaking industry in the Ming Dynasty was already quite developed, but its value was still not low. In addition to the special tribute paper that each paper-producing area required to pay tribute to "pieces" of paper, the government also instituted a "paper collection" system: those who were interrogated for the crime

Prisoners had to pay a certain amount of paper, and later even litigants involved in the case had to "pay paper."

The paper used for account books in the past was already very thick and poor quality. Even Zhang Xin saw someone writing on the back of this paper. Writing paper was not cheap at the time.

"After talking about paper, we have to talk about books. Books are not cheap either. We have a chance." Zhang Xin said.

What is the price of books in Guangdong? Zhang Xin said that the price is very high, higher than any country in the 21st century. A set of well-collated and engraved market printed books costs at least one or two taels of silver.

"The technology of engraving books should have been very mature in the Ming Dynasty. Engraving is a labor-intensive process, but after it is finished, can't it be used again and again?"

"The cost of engraving is very high, and it is not easy to preserve. It is infested by insects and mildew, and some need to be repaired or replaced every year. This kind of long-term maintenance cost is not low."

Moreover, engraving is labor-intensive and material-intensive, and it takes up a lot of space after completion. If the long-term sales of unpopular books or new works cannot be guaranteed, booksellers are reluctant to engrave them. Therefore, it was difficult to publish new books in ancient times, and authors often had to engrave them at their own expense, which was hard to come by.

The author could only rely on finding sponsors to publish the book. Li Shizhen wrote "Compendium of Materia Medica" and got the help of Hu Chenglong, a calligrapher and bibliophile in Nanjing, and Wang Shizhen, a literary giant at the time, so that he could see his work begin to be engraving in his lifetime.

As for the official publication, it will not be officially published until the sixth year after his death. The publication time span of the book is so long and the cost is huge, it is difficult for modern people to imagine.

"You can ask Zhou Dongtian about this. He specializes in this. We might as well set up a movable type printing factory."

After talking with Zhang Xin, Mo Xiaoan felt that she was greatly inspired. She wrote several pages full of paper. However, Zhang Xin had another business promotion matter to discuss with him.

"This matter is directly related to the Ministry of Light Industry, and it also involves whether we can still occupy the commanding heights of fashion consumption in Guangzhou in the future!"

Fashion and fashion also existed in ancient society. In Guangzhou in the late Ming Dynasty, a place with a strong commercial atmosphere and the supremacy of consumerism, occupying the commanding heights of fashion could change the consumption habits of the wealthier citizens to a large extent, thus making all kinds of temporary products more popular.

High-yielding "Australian goods" have successfully entered the market.

"What exactly is it?"

"Ziming Building has been renovated." Zhang Xin said.

"It's not like Pepi is causing trouble again," Mo Xiao'an said, feeling instinctively disgusted and suspicious of this person.

"Her idea is included, but this is a collective discussion at Guangzhou Station." Zhang Xin first emphasized this "group discussion", "We want Ziming Building to be a fashion consumption place in Guangzhou..."

"Don't be the Ming Dynasty version of Tianjian. This way it will be easier to gather information and build relationships. It's high, it's really high!"

"Where," Zhang Xin smiled, "it's more complicated."

The guiding ideology of this renovation is to transform Ziming Building into a model of "Australian lifestyle". It will install various modern living facilities and sell various luxury goods, including food, clothing, etc. to the rich and wealthy who can afford a lot of money.

Accommodation, transportation and other aspects.

"Note that these are daily necessities, not luxuries."

"What's the difference? Ordinary people can't afford it."

"Generally, there are many kinds of common people. There are still many people in Guangzhou who live a prosperous life." Zhang Xin has been in Guangzhou for a long time and has a deeper understanding of the social life of the Ming Dynasty. The life of the people in Guangdong, especially in the Pearl River Delta area, is still good.

It is considered stable and well-off. Especially in a city like Guangzhou, although dead people can often be seen on the road and there are many beggars, the living conditions of ordinary citizens are still passable.

Although this kind of citizen class that can barely be called the "Ming Dynasty middle class" may not go to Ziming Tower to spend a lot of money, but just like the modern middle class is particularly obsessed with "high-end", "elegance", "luxury" and "the best",

With words like "noble", you always have to endure hunger to buy an LV bag, and sometimes you have to pretend to be cool and go to places where you will feel distressed for a while just to have a cup of coffee. The life enjoyment of the rich is

If they can't enjoy the whole thing, at least they can enjoy a small part of the person they imitate.

"I generally understand what you mean. Ziminglou is similar to a high-end club or nightclub."

The sample of Ziminglou is a high-end nightclub in modern time and space, with nothing more than entertainment, food, drink and fun. However, all of this will be packaged with technologies, concepts and products from modern time and space.

"Then Pepi is a famous prostitute or a madam." Mo Xiaoan said without hesitation.

"Damn, Pepi is going to fight for you. She is Guo Yi's concubine in name..."

"Xiao Guo has a really good appetite."

"Didn't I say it was in name only?" Zhang Xin said dissatisfiedly, "Don't make jokes, this is an exploratory commercial promotion activity by Guangzhou on the mainland. If it succeeds, your Ministry of Light Industry will be flooded with orders!

"

"Okay, okay, I'm all ears."

"The first thing now is to develop a complete set of sanitary ware." Zhang Xin gave him a list, "The sanitary ware must be taken out within two months, and the rest can be delayed."


This chapter has been completed!
Previous Bookshelf directory Bookmark Next