"Listen to my words." Kong Xue saw Su Ze's thoughts and said seriously: "You don't have to think too much, it all depends on whether you like the script and the character!"
Su Ze was stunned for a moment, then realized, yes, he is an actor, it is so easy to meet people who like the script and characters, why are you thinking so much?
If you have to worry about everything yourself, what's the use of keeping this studio!
"I like the novel very much, but the script needs more research." Su Ze said with a smile, "It's best to talk to the director."
"No problem." Kong Xue also smiled. It was finally his turn to do his job, wasn't he just a fledgling director?
Want to invest?
Sister, let you know what is the difference of the world!
Now our Su Ze is not an ordinary person. We have two legitimate second male leads in movies. Are Chen Jianbing and Zhang Zifeng fake?
Although it has not been released, it has been performed since it was performed, and anyone in the industry will know about it if they ask around. This cannot deceive anyone.
A Chinese opera student participated in two movies, one as a best actor and a best actress, and the other as a popular star. Except for a few top second-generation stars, let me ask:
Who else!
I went back to school and started studying scripts. I don’t have any discrimination against online dramas. It’s not like ten years ago.
Half of the most popular movies every year are online dramas, and the proportion is increasing. Satellite TV used to be so superior?
snort!
This is also the reason why it has been criticized in the traffic era. After all, it is difficult to increase the ratings, but now it is very easy to increase the popularity of clicks and comments. As long as you are willing to spend money, you can get anything.
This is not something that I can worry about. Kong Xue is right, an actor’s duty is to act. It is not easy to find a good script. You must take the initiative to fight for it, let alone if it is delivered to your door.
In the Kanze studio, Kong Xue came to the general manager's office. Qin Jinfeng looked at it and said with a smile: "He nodded?"
"Yes, Aze is very interested in the script and has read the original novel before." Kong Xue said with a smile: "It's exactly as expected by Mr. Qin."
"What? This is called a wise child." Mr. Qin motioned for Kong Xue to sit down and said helplessly: "It will be the same when you have a child."
Kong Xue smiled, took out the prepared investment plan, and analyzed: "Make an appointment to meet and talk with the director tomorrow, try out the other person's skills, and then let Aze go and talk."
"The script is tentatively scheduled for 20 episodes. It is a standard online drama with an urban suspense theme. There is no post-production, no special effects, no special scenery, and no well-known actors..."
"Each episode costs up to three hundred thousand!"
Qin Jinfeng listened to Kong Xue's analysis while reading the plan, and said casually: "If you fully expect it, all six or seven million will be done?"
"More or less, how much you can save depends on the director's ability." Kong Xue said seriously: "We can't take all the investment. It is best to follow the investment of 500. My expectation is 150 to 2 million."
"It would be best if there is a platform to invest in shares, but of course there is little hope. As for other capital..."
"If you can save, save!" Qin Jinfeng waved his hand and said: "Money is not the problem, the main thing is people!"
"Isn't it just a web drama produced by a new director?"
"What do you need so many people talking about?"
Kong Xue nodded, thinking the same thing. The studio invested five million as the main investment, and the director invested one or two million. This would not only guarantee funds, but also stimulate the director's motivation. After all, everyone is in the same boat.
people.
"As for the broadcast platform." Kong Xue took a sip of coffee and continued: "iQiyi is the first choice."
"There are two reasons. First, I'm familiar with the people there, and it's easy to negotiate a split payment. Penguin has just changed its operations director, and I heard that his character is not very authentic."
"Youku can actually do it, but the traffic is not as big as iQiyi. What's more important is that I heard that iQiyi is planning to launch a five-year project next year."
“It’s called the Mist Theater!”
Qin Jinfeng's eyes lit up, five-year plan?
"The specific situation is not yet clear, but the theme is definitely focused on suspense and reasoning themes. It claims to launch at least three or even five excellent domestic suspense web dramas every year to create a golden brand."
Kong Xuekan said: "Of course no one can predict the future, but there is no smoke without smoke, which at least shows that the suspense mystery genre has been taken seriously by the market."
"I can see that Aze usually likes reading novels of the same type, otherwise he wouldn't have read the Central Crime script at a glance. Mr. Qin, what do you think?"
"Well, it's interesting." Of course Qin Jinfeng knew his precious son's preferences, otherwise he wouldn't have chosen this script. It's hard to find a three-legged toad, and so-called scripts are flying all over the sky.
"Take a good look at the director, don't worry he is an experienced veteran." Qin Jinfeng ordered: "Investment is a trivial matter, and I don't want Ozawa to be scolded for his first leading role."
"In fact, online dramas are quite profitable, especially when produced with Xiaoboda's low cost." Kong Xuedao said: "On the one hand, online dramas are entering a big era, with big stars, big directors, and huge investment in sky-high price dramas emerging one after another."
"Another part of the low-cost, no-traffic celebrities, non-big IP split-account online dramas have a fixed audience, allowing the film producers to obtain considerable income through the paid-account model."
"Take iQiyi as an example. Last year, out of the 74 paid online dramas, 12 easily exceeded 100 million clicks, and three of them exceeded 20 million."
This time it involves studio investment, although five million is not much, but it is the first time to test the waters, and it is also the first shot as an agent. Kong Xue is ready to get off to a good start.
The rules of the game are not complicated. The platform conducts voting and grading based on production level, script quality, content themes, etc., and divides the dramas into four levels abcd. The corresponding split pricing is 10 yuan, 8 yuan, 6 yuan and 4 yuan per season, among which ab
Two levels require exclusive agency, while CD two levels are not exclusive.
Based on the standard calculation of 12 episodes per season, if each episode of an A-level online drama is clicked for more than 6 minutes, you can get a share of 0.41 yuan. By analogy, if a single episode of a D-level online drama is clicked for more than 6 minutes, you can get a share of 0.15 yuan.
In other words, if the effective clicks on a single episode exceed 24 million, then this series may be able to achieve revenue sharing of tens of millions.
This is just a click. If you are lucky, plus advertising and other copyright membership rebates, you will get miscellaneous...
Multiple profits are not impossible!
"For example, last year's "The Demon Leaps from Chang'an" cost only 4.5 million RMB to produce. IQIYI received more than 50 million clicks within five days of its release. In the end, more than 2 million ads were distributed, and 160,000 clicks were distributed. The return on investment exceeded 340%."
Kong Xue said with a smile: "There are many examples like this. Every year there is no shortage of lucky people. The themes are new, the directors are new, and the actors are new, but the audience just likes it."
Qin Jinfeng nodded. Investment is also a matter of doing your best and listening to fate. In fact, the requirements are not high. Let alone making money, it doesn't matter even if you lose money.
As long as my son's performance is enjoyable and the work's reputation is good when it is broadcast, everything else is not the focus.
Of course, you can't say this to your subordinates. The first investment in Kanazawa Studio must be decent. If you invest five million, you must buy some successful experience back.
"The reason why online dramas with split accounts can make money is because the market is transparent enough, and the conversion rate is an important data to measure the effect of the split account model of online dramas."
"As long as the conversion rate of AB-level online dramas reaches about 20%, the film studio will basically achieve breakeven."