I don't mind Su Ze's stealing from Kong Sheng. This kind of thing is normal. Any actor who has some ambition hopes to become a director. It is natural that those who are good at acting will direct.
But how many actually succeed?
Stephen Chow counts as one, Cheng Long counts as one, Wu Jing counts as one, Xu Zheng counts as one, who else is there?
There is no doubt about this kid's strength. He is one of the top five actors he has seen. Not to mention how old is he now?
But as a director, he is still far behind. His skills can be improved through learning. The main reason is that the director's thinking is not good. He is a master of details just like himself, but the more he is like this...
The harder it is for an actor to transform into a director!
Because the director captures a state rather than clearly telling the actors how to act, this is a fatal problem.
There are so many different lines of work. Su Ze is still too young to be a director. He won't be able to even think about it for at least ten years.
Recalling one day in 2011, Xu Zheng excitedly told the story of Tai Jie in the office of Guangguang CEO Wang Changtian. At that time, the script had not yet been written.
Xu Zheng was just an actor at the time and had never made a movie. Now, with his mouth and a performance, he reached out and asked Wang Changtian for 25 million?
I don’t know what Lao Wang was thinking, but he actually paid for it in the end?
In the end, the total investment for Thai囧 was 60 million, which is a medium investment. It’s a bit ugly, but it’s still a long way from the investment for a great movie, and it costs a lot more than a bad movie.
"Let him go through the trouble." Kong Sheng thought that this was just buying a horse bone for a thousand dollars, and he was just optimistic about Xu Zheng, but he didn't expect the result.
It became an instant hit, with a box office of 1.2 billion, which frightened Xu Zheng and stunned Lao Wang!
Xu Dabald is another myth on his way to becoming an actor-turned-director.
Then in 2013, Zhao Wei filmed "To Youth" with a box office of 726 million. In 2015, Dapeng filmed "Pancake Man" with a box office of 1.159 billion...
Not to mention Wu Jing Wolf Warrior 2 and Jia Ling Li Huanying.
In the past few years, hot money has poured into the film market. Domestic films are not very popular, and problems have arisen. Even Lao Mouzi lamented while eating and chatting that one of the lowest barriers to entry in the current film market is the director.
The implication beyond euphemism is that cats and dogs can be used for a little money!
Of course, it’s hard to say this. For example, Huang Lei, as a film school teacher and a solid first-line actor, should be fine in terms of theoretical knowledge and process practice, right?
Does he have the greatest chance of successfully transforming into a good director?
But what's the result?
It was a complete mess!
"You didn't catch up with the good times!" Kong Sheng patted Su Ze on the shoulder and said seriously: "The prosperity of 15 years and the tragedy of 2017 are like the sky and the earth."
"Acting with excellent directors may sound awesome, but for actors who want to transform, it means risks, possible failure and the collapse of their characters."
"Don't try it unless you have to!"
Seeing that Su Ze wanted to explain, he waved his hand and said, "This is human nature. Who doesn't want to be famous and stand at the top of their lives?"
"Who told us that our country has a director-centered system?"
"I can tell you one thing responsibly..."
"Being a director is addictive!"
Su Ze was a little speechless. Isn't it worth it to go online if he just has nothing to do?
But I must not admit that this sentence makes sense. Look at Xu Dabald, who was unwilling to just be an actor and switched to filming the "囧" series, making a lot of money.
Even though the reputation of "Embarrassed in Hong Kong" is not satisfactory, it does not seem to affect the steady progress of the box office. Others who also chose comedy themes include Dapeng, Deng Chao, Wang Baoqiang, Chen Sicheng, etc. Regardless of their artistic achievements, they have all achieved great commercial success.
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Then there are the youth literature and art films, and the first choice is Little Swallow, a film about youth that completely makes feelings become the meat and potatoes.
Xu Jinglei, Su Youpeng, Zhong Hanliang, and He Jiong successively chose to open the market with youth films, and they all made very careful calculations. The first is that the audience group happens to be a group with high consumption power, and the high degree of overlap makes the box office more secure.
Secondly, youth films can recruit new actors, which is also a success in reducing costs.
The operation is as fierce as a tiger, and domestic youth movies are labeled as "skipping school, cheating, and abortion", as if everyone's youth is incomplete without aborting a child?
The result is completely cool!
Then there are niche themes, such as Chen Jianbing’s A Spoon, which focuses on poor rural areas and uses black humor.
Although the box office is not great, it can win the Golden Horse Award.
When Kong Sheng saw that Su Ze was silent, he continued: "Have you noticed a pattern? Most of the actors who transform themselves into directors are famous first-line actors."
"Even non-professional actors like He Jiong are at the top of the hosting industry. These people have mature conditions if they want to transform."
“The most important thing is that there are fans and audiences willing to pay!”
Su Ze nodded. Judging from the examples of Zhao Wei, Xu Zheng, Deng Chao, etc., those who turned to directors were mostly Mesozoic artists in the entertainment industry. They had made great achievements in their original fields, but they were struggling to break through bottlenecks.
When actors reach an embarrassing age, they are impacted by the market's small talent and small meat. In addition, the audience's tastes shift towards fairy tales, fantasy and other genres. Despite the unlimited scenery, they may not even be able to find a suitable script behind them.
Rather than waiting for death, it is better to seek a breakthrough by becoming a director yourself. Not only can you upgrade your identity, but you can also expand your acting career.
Give it a try and turn your bicycle into a motorcycle.
Of course, there are also cases purely for the right to speak. For example, Wang Baoqiang said that the reason why he transformed into a director was because he felt that the actors on the set were like Monkey King, and no matter how big the name was, he could not escape the director's palm.
"You are still young now and have not reached the bottleneck period in your career." Kong Sheng said earnestly: "In ten years, you will understand the feeling of not being able to get up or down."
"What's more, from the perspective of investors and distributors, the risk of working with a star director is lower than supporting a new director. The topic and market appeal caused by the star's own popularity is far stronger than that of a young director.
.”
"A lot of times actors don't have to be directors themselves, but they are forced to be directors, don't you understand?"
Of course Su Ze understood that it was all the capital's fault.
The frequent box office miracles achieved by actors becoming directors have attracted all kinds of capital to pay attention to the influence of stars. More and more film companies no longer have the patience to train new directors, but instead invite stars to be directors in one step, regardless of quality and reputation.
In spite of it.
Like IP adaptation, the market is always taking shortcuts. Isn’t it good to make quick money, consume fans, and kill the goose to get the eggs?
after?
If your reputation as an actor is ruined, why does it matter to me?
I remember what Feng Xiaogang once said when he won the Best Actor Award with "Old Paoer":
Nowadays, too many actors are becoming directors, so I have no choice but to become an actor.
"Of course it's not impossible, especially for you." Kong Sheng patted Su Ze's shoulder again and encouraged: "You are capital yourself and have a very accurate investment vision. Now I think Kanazawa is going to go into issuance, right?"