Chapter 311: The two giants join forces.
A hint of anger flashed in Mahuateng's eyes when he heard this. For him, being forced to resign by Fang Li was definitely a great humiliation, but he had to admit that Alima was right. After losing the lead, the ultimate move on which Penguin relies on to survive, the traffic no longer had its previous advantage.
Especially in the past two years, advertising revenue has also begun to decline sharply, and this part of the revenue has also been acquired by Tianyuan Technology. If QQ had not started early enough and had enough user groups, Penguin would have fallen apart long ago, but the current situation is not optimistic. As Alibaba said, Penguin's life is much harder than Alibaba.
"How to distribute shares?" Mahuateng asked in a deep voice.
Alima was secretly happy when she heard this: "Eight two, I'm eight and you two."
“Five.”
"Seven three, up to seven three."
“Five.”
Alima almost vomited blood: "At least you give in! Is there anyone who bargained like this?"
Mahuateng saw Alima and said something, almost making the other party vomit blood.
"I don't believe you. You can drive away the founder team, let alone the partner, either 55 or 50 or stumble."
Alibaba opened its mouth, but couldn't say another word. It was so hurt that it almost caused internal injury. After a long time, it gritted its teeth and said, "It's okay to make a 50-5 sum account, but the voting right must be seven three. You don't have the experience of e-commerce, so we still have to do it in decision-making."
This time it was Mahuateng's turn to vomit blood. It has always been his nightmare for e-commerce. He has tried countless times, and he has devoted a lot of effort every time, but in the end he ended in failure.
Mahuateng finally gritted his teeth and agreed.
After talking about the matter, Alima turned around and left, without even the desire to say hello. If Fang Li hadn't put too much pressure on him, he would probably never have been sitting with Mahuateng for so long in his life.
Mahuateng was too lazy to pay attention to it, and he wanted this guy to leave quickly, otherwise he would have to invite this guy to a meal as usual. When he thought of having dinner with this guy, he felt uncomfortable all over.
Alibaba's reboot of Juhuasuan was very quick. It took only half a month for the app to complete the internal test and began to promote it through various channels. The most unexpected thing was that the QQ push messages actually had Juhuasuan advertisements. At this time, netizens suddenly realized that it turned out that Alibaba went to Penguin for this?
Juhuasuan's promotion went smoothly, and the entire app interface was almost carved according to the Pinduoduo model. If it weren't for the difference in the icon, users might think that these two were the same software.
In order to start Juhuasuan's first shot, Zhang Yong also personally planned a "three-day limited-time rush purchase" event. It is easy to find some cheap and high-quality sources of goods with Alibaba's strength. In these three days, new users will receive 20% off coupons when registering, and various full discount coupons.
The prices of products on Juhuasuan are also aligned with Pinduoduo, such as various low-priced products, such as 9.9 thermos cups, 19.9 fans... and the quality is indeed better than those on Pinduoduo.
The quality of the products is not bad, coupled with various money-burning promotions and QQ traffic diversion, Juhuasuan soon had the first batch of users, and the number of new users every day also soared. In just three days, the number of registered users exceeded 10 million.
Both Alibaba’s management and Penguin’s management were very happy. Even Mahuateng had great expectations for Juhuasuan, thinking that after so many years of e-commerce, it would finally improve a little.
After three days of limited-time purchases, Zhang Yong did not forget to use Pinduoduo's best "bargaining" to attract users for Juhuasuan. The "bargaining" items purchased by Zhang Yong this time are much more "high-end" than those on Pinduoduo. The latest models include mobile phones, TVs, various household appliances, small appliances, and daily necessities, which can be said to be available.
Of course, Zhang Yong is definitely not able to do a loss-making business. The higher the price, the more users you need to invite.
Facts have proved that plagiarism has been repeatedly banned. First, it is because it is cheap, but it is quick to take effect. Juhuasuan copied Pinduoduo's routines in a complete way, which has indeed attracted a large number of users who like to fry. With the vivid example of Pinduoduo, netizens also understood the routines. As long as they can attract enough people, they can indeed get good things for free. So, the wool parties cheered and began to pour into Juhuasuan.
In just one week, Juhuasuan's registered users exceeded 30 million. Even Alibaba did not expect that the potential of the sinking market would be so huge.
Huang Zheng was shocked after receiving the news. He never expected that Alibaba would join forces with Penguin, which would definitely be a huge threat to the just-starting Pinduoduo.
Compared to Huang Zheng's panic, Fang Li was surprised and couldn't help but feel a little funny. Who would have thought that the two Internet giants, Alibaba and Penguin, would unite because of him?
"Mr. Fang..." Huang Zhenggang was about to speak.
Fang Li waved his hand at him: "Don't worry too much. Although Alibaba and Penguin join forces are of great momentum, they are not the same mind. What we really face is Alibaba. Moreover, the stranger social networking that QQ focuses on, and Yi Chat takes two paths. QQ can import traffic to Juhuasuan for limited information, so we just need to be ourselves."
Although Huang Zhengyan thought Fang Li underestimated the energy of QQ too much, he also felt that there was some truth. The reason why Pinduoduo was able to rise rapidly was Yidao’s acquaintance social relationship network, and QQ seemed to have no such attributes.
"But Mr. Fang, Pinduoduo's daily active users have dropped by 15% recently. If this continues, he may lose these users forever." Huang Zheng couldn't help feeling a little distressed. These are users that Pinduoduo has worked hard to attract.
Fang Li smiled and said, "These price-sensitive users are also the easiest users to get. Their mobile phones often download multiple shopping apps, and they will buy wherever they are cheap. Do you think Juhuasuan's things will always be so good and cheap?"
Huang Zheng subconsciously shook his head. Judging from the quality of Juhuasuan's products, selling like this is definitely a loss. The merchants either made the new platform's interest in volume, or Alibaba gave these merchants additional subsidies, such as the platform direct train on Taobao or Tmall.
But no matter which case, Juhuasuan's low price will definitely not be maintained forever. Either Alibaba will continue to subsidize, or merchants will replace them with low-cost products to recharge.
In fact, this is true. There is never a good deal for buying. Some people do the beheaded transactions, no one does the lose money. What else can they do if the merchants have no profit?
Soon Juhuasuan received many complaints from customers, all complaining about the product quality issues, so the waiter immediately confirmed with the merchant, and the merchant was helpless: If you spend 9.9 and have free shipping, how will the quality of the goods you have done?
However, customers don’t think so. No matter how much money you spend, your products must be of good quality, otherwise it will be fraud.
The waiter helped to muddle at first, but soon found that there were more and more complaints, so he had to report them to the leader. The leader had no choice but to report them to Zhang Yong.
Zhang Yong usually has to deal with Taobao affairs. He has been squatting in Juhuasuan for the first few days. He thought everything was on the road, so he returned to his office. Suddenly he heard the news and felt it was very difficult. He couldn't help but have a question about it: Is there no complaints on Pinduoduo?
Of course, Pinduoduo has many complaints, but Pinduoduo is originally targeting the user group "outside the Fifth Ring Road". Their sensitivity to price is far greater than the quality requirements. Generally, as long as it can be used, it feels like it is profitable. After all, saving money is to make money for them.
However, Juhuasuan's users are different. Most of them are Taobao and Tmall users. Their requirements for quality and shopping experience are much higher than those of Pinduoduo users.
The problem facing Zhang Yong now is that if the merchant is punished for meeting the user's requirements, the merchant may run away. I will not play with you anymore, but if the user's requirements are not met, the user may run away, and it will also affect Alibaba's reputation.
Zhang Yong gritted his teeth and said, "Give users some compensation, and do not punish merchants for the time being, just warn them first."
Then the user encountered something very strange. He first apologized for their complaints and also gave them a refund and compensation, but did not mention the punishment to the store. After some users chose to settle the matter, they found that their negative reviews had been deleted soon.
The whole thing is a bit funny. Some users posted online to break up the story and said.
"I have never seen such a strange thing in my life. The platform refunds the store instead of the store, and then deletes the user's negative reviews. What is this? The platform gives users a ban fee? Let the store continue to cheat people."
The user who posted the post soon found that there were quite a few people like him, and they bought a variety of things. The only similarity was that they all complained to the customer service.
So someone discovered that since you can get a refund by just complaining, does it mean you can get a free job?
In the following half month, Juhuasuan's waiter found that more and more users were complaining. Although the things they bought were not expensive, they could not resist the large amount, so they immediately reported it.
Zhang Yong couldn't help but feel a headache when he looked at the long list of complaints: "There should be a lot of people here, right?"
"And there are quite a lot, but the complaints have indeed increased a lot recently." The subordinates stopped talking.
Seeing this, Zhang Yong frowned and said, "Just say anything if you have something to say, don't hesitate."
The subordinate hurriedly said: "Maybe it is related to our deletion of negative reviews from users. When the stores saw us doing this, they thought we would not dare to touch them. They all began to get worse and worse in the quality of the products."
Chapter completed!