In the office of the president of Karuizawa Group, Masao Ishihara and the branch president of the Karuizawa Branch of Fuji Bank were sitting face to face. Although the two companies maintained contact, they had never had a real business deal.

Masao Ishihara called the other party, not for anything else, but for mortgage loans. This time he did not look for Karuizawa Commercial Bank, but specifically looked for Fuji Bank.

Masao Ishihara took out the piece of land he sold at the land auction that day and said, "How much loan can you give me?"

The branch president attached great importance to this transaction. Although the amount was not large, he understood that this was the beginning of establishing a trust relationship between the two parties.

In the future, there will be business transactions of just a few hundred million yen, billions of yen, or even tens of billions of yen.

What's more, before this, he sent many people to conquer the business of Karuizawa Group. This time, the branch president who took action in person had only one goal, that is, to take over Karuizawa Group.

The branch president would not suspect that the piece of land that Masao Ishihara was fake at all, after all, it was already an open secret.

Of course he understood that the loan could not be lowered. Otherwise, it would not only be a problem that could not be discussed, but others would also look for other banks.

What I lost is not this mortgage loan business, but the possibility of losing the entire future business of Karuizawa Group.

The branch president knew that the other party sold the land price for nearly 600 million yen, so he took the risk to give a price that other banks would not offer under normal circumstances and said: "550 million yen."

When Masao Ishihara heard the other party’s offer, he immediately understood that Fuji Bank showed great sincerity and said: “Your price really makes me unable to refuse.”

"We, Fuji Bank, have always been very optimistic about the development of Karuizawa Group and are also very eager to deepen our business relationships." The branch president opened the skylight and said in a bright voice.

"What about the term? How much is the annual interest?" Masao Ishihara asked calmly.

"What do you want the term and the annual interest? As long as we don't lose money on the bank, even if we lose money, we will lose a little, we will not be unacceptable."

The branch president is not fighting. He looks at the long term and doesn't care whether the two parties can make money in their first business.

Masao Ishihara naturally understood that the bank is not Shantang, so what should I do if I don’t make money? Even if the other party doesn’t make money in this business, he will get greater profits from his other business, so as to achieve the overall money he should make.

In addition, no matter what business you do, the cost of acquiring customers is certainly a lot. Banks are no exception. As a company, a big-hand company, a big-hand company with huge potential and rapid development, and a big customer.

Masao Ishihara pondered for a moment, and turned the topic backwards: "The business of hundreds of millions of yen is nothing to Fuji Bank. Since that's the case, how about we talk about a bigger business?"

The branch president suddenly felt a "knock" in his heart. He didn't fail to think whether the other party was tempting him.

The branch president immediately smiled three times, but did not take it seriously, "Is it not that President Ishihara is joking with me, right?"

"No, no. I am extremely willing to establish a deeper friendship with Fuji Bank. In addition to the current land, Karuizawa Whiskey Distilleries, plus Karuizawa Cider Factory as collateral, how much can you lend me?" Masao Ishihara said seriously.

The branch president did not expect that the other party would make such a big deal, which was exactly the same as squeezing all the assets of Karuizawa Group in Karuizawa.

"Can I ask you a question?" The branch president wants to know the most at the moment, what the other party wants so much cash to do.

Masao Ishihara stretched out his right palm and signaled: "Ask casually. I will definitely tell everything and say everything."

"Do you have any major business plans?" the branch president asked directly.

Masao Ishihara fully understood his idea. It was like a lice on the bald man's head, which was obvious at a glance.

If he said that there was no big business plan, others would not believe it. Besides, it would easily make the other party worried that the purpose of the funds was not for business, but for cashing out.

Masao Ishihara smiled and said, "There is indeed a big business plan that requires a lot of money to promote. It won't work if it is less, and it won't work.

How to build a rice wine brand that is unknown and has never been heard of in Japan into a rice wine brand that is familiar to all the people?

One of the important links is the need to invite popular female celebrities to endorse relevant words, and the repeated broadcast of advertisements in prime time of major TV stations, etc.

I believe you, Fuji Bank, have known for a long time that our Karuizawa Group has acquired a large state-owned winery in Shaoxing, Zhejiang, China.

What I have to do next is to promote and promote these rice wines in the domestic Japanese market with 360 degrees without blind spots."

After hearing what he said, the branch president naturally understood. Ishihara Masao was not making a small fuss this time, but planned to directly promote its rice wine in Japan as soon as it came.

This fastest way to achieve results is to spend a lot of money to invite celebrities to endorse, not only TV stations, but also all kinds of advertising.

This allows Japanese people to see the promotional advertisement of the Karuizawa Group, which is a rice wine under the Karuizawa Group, no matter where they are.

Over time, everyone knows it and can fully remember the name. With these as the main premise, it will prompt the Japanese people to want to buy a bottle to drink.

He also knew that this overwhelming advertising was also a double-edged sword. If the expected results were not achieved, a large amount of money would be invested in publicity, but in fact, no much rice wine was sold.

The branch president did not immediately agree and said, "Let me go back and organize people to conduct an asset mortgage assessment of what you said."

"Okay! However, can you transfer the first loan of 550 million yen in three working days?" Masao Ishihara said seriously.
Chapter completed!