After the branch president left Karuizawa Group, he immediately returned to the Fuji Bank branch located in Karuizawa. While he mobilized people to hold a meeting, he also reported this important matter to the Fuji Bank head office.

This involves at least a few billion yen loans, and the Fuji Bank head office will definitely send someone to conduct a secret investigation.

The reason why Masao Ishihara vented the other party in advance was that when Fuji Bank approved the entire loan and the filling factory could produce it.

His strategic focus is on the development of the entire Japanese domestic market by the No. 1-year-old yellow wine, rather than the Karuizawa cider, which is already in short supply. He has his own considerations.

The Zhuangyuanlang Yellow Wine Factory has a large amount of unsold inventory and cellar raw wine. These things cannot be cashed out if they are not sold.

Masao Ishihara spent many years in a large state-owned enterprise in his previous life, and it was not unclear about the problems in this or that.

Most people have a bias or misunderstanding about state-owned enterprises in mainland China. The products of state-owned enterprises are not good. In fact, this is a generalization based on the partiality.

Although there are many problems within state-owned enterprises, which damage the public and private, are inefficient, have serious nepotism, and are serious bureaucratic, etc., the goods produced by state-owned enterprises generally have a relatively prominent advantage, and there will be no intentional cuts of corners to make money.

After all, the inertial thinking model developed in the era of planned economy will only consider the completion of the planning indicators, but the cost will not be considered.

The large amount of stocks and cellar raw wine in the Zhuangyuanlang Yellow Wine Factory are all good things brewed. Moreover, it was in 1998.

People at this time are relatively more practical than those in later generations. State-owned enterprises are often more kind than private enterprises.

There have never been many private enterprises in later generations, including Wenzhou, Zhejiang, Wenzhou, Zhejiang, the largest leather factory, and Jiangnan leather factory went bankrupt!

The bastard boss Huang He owed 350 million yuan and ran away with his sister-in-law. We had no choice but to pay the salary with our wallet.

The original price is more than 300, more than 200, more than 100 wallets, all twenty yuan, all twenty yuan! Huanghe bastard, you are not a human being. We have worked hard for you for more than half a year. If you don’t pay your salary, you will pay my hard-earned money and my hard-earned money!

Masao Ishihara can just transport the rice wine from the Zhuangyuan Lang rice winery to Karuizawa, Japan one after another, and then mix and fill it up to be sold.

Among the instructions I sent Hashimoto Akigo there, in addition to resuming production as soon as possible, the first priority is to transport the stock rice wine and cellar raw wine to Karuizawa, Japan in batches.

In terms of quality, these rice wines are completely guaranteed. As for quantity, supplying them throughout Japan is also guaranteed.

The cider winery is different. Its production capacity is far from enough to cover the entire Japanese domestic market. Even if it is newly built, it will take a lot of time. After all, it cannot quench near-thirst.

Masao Ishihara picked up the landline phone number on the desk, called an internal short account to the sales director Taro Watanabe and said, "Come to my office."

Before Taro Watanabe answered the call, the call he saw was the president's landline's short number, so he replied without hesitation: "I understand. Come soon."

Masao Ishihara put down the phone number, waited for a while, and then saw Taro Watanabe who came in. He called the other party over for the sale of rice wine.

Masao Ishihara said slowly, "You release the wind that will use our newly photographed land as a new rice wine filling factory first."

"I understand. But, President, are you really planning to use the newly photographed good land as a rice wine filling factory?" Watanabe Taro said in disbelief.

"Of course. Otherwise, what would I do if I spent nearly 600 million yen to buy it? Could it be that you are as many people have guessed?"

It was not that Masao Ishihara didn't hear it, saying that the piece of land he took would be used as the headquarters road for the construction of Karuizawa Group.

Even though Taro Watanabe thought so in his heart, he quickly denied in front of him: "It's not. I just think it's too wasteful to use such a good piece of land to make a rice wine filling factory."

"If we set up the sign, can we also play a good positive publicity role?" Masao Ishihara looked at him and said very seriously.

Taro Watanabe suddenly realized that a sign was erected on such a good location, which would allow anyone passing by to see.

Everyone knows that this is the location of the filling factory of Zhuangyuanlang Yellow Wine. This is better than erecting large-scale publicity posters at intersections or important locations with large traffic.

"President, you are so awesome." Watanabe Taro once again saw Masao Ishihara's business and marketing strategy that was uncommon.

"The wine is also afraid of the deep alley. Since it is a good wine, you have to let people who don't know it first! I plan to let Ryoko Hiromo, who won the Best Newcomer Award at the 21st Japan Film Academy Awards for "The Nostalgia of the 20th Century", endorse our No. 1 Winner Huangjiu.

You are fully responsible for contacting her firm, negotiation of endorsement fees, shooting advertisements, and contacting the TV station to broadcast advertisements."

Masao Ishihara chose to adopt such a high-profile marketing strategy because the Japanese knew nothing about the top scholar Huangjiu.

One thing he had to do in the early stage was to let the brand of Zhuangyuanlang Huangjiu be deeply rooted in the hearts of the people. He handed over important things to the other party to do, and to calm down his dissatisfaction with the failure to be selected as the director of Zhuangyuan Lang Huangjiu.

Taro Watanabe immediately exclaimed: "Are you really leaving these things to me?"

"You are the matter within your business as the sales director of the group." Masao Ishihara replied calmly.

"This is a big project, it's me, not just me, but also our Karuizawa Group's first big project ever." Taro Watanabe said excitedly.

"It's true. I hope you don't disappoint me. The funds that this big project will invest in are unprecedented. We are targeting the entire rice wine market in Japan.

Whether it is mid-to-high-end or mid-to-low-end, you have to win it. When you walk into an ordinary izakaya, you can always see Suntory's horn brand whiskey on the wine list. When you walk into a mid-to-high-end bar, you can also see Suntory's roar, Shirasu, and Yamazaki whiskey on the wine list."
Chapter completed!