Author: TrojanRW

Located on the west side of Pan Pacific Park, Grove Mall is one of the three luxury shopping distribution centers in Los Angeles, which are as famous as Rodeo Avenue and Century City West Park Mall.

Grove was built and put into use in 2002. It is another landmark industry in the Greater Los Angeles area of ​​commercial tycoon Rick Caruso, the old owner of Hanyi Property Manager Corey McIntosh. This 575,000 square feet shopping park uses retro buildings as the main gimmick, and the overall design strives to restore the graceful appearance of the central block in Los Angeles before World War II, mainly Art Deco.

The most impressive thing about the Grove Mall is undoubtedly its Central Park area. Surrounded by a large fountain, it is a full-size double-decker tram track, with dark green trams slowly driving down the shopping streets, giving visitors a unique and fun shopping experience.

On both sides of the track, there are a wide variety of consumption scenarios, including luxury brands Louis Vuitton, Tiffany and J.Crew, affordable retail stores Sephora, Topshop, Zara, AMC The Grove, which faithfully restores the style of the Golden Age cinema, and of course, Nordstrom, a mid-to-high-end department store chain that occupies the core of Grove.

At this time, Jordan Bromley was sitting on the terrace of the Wilder Bar on the second floor of Nordstrom. Today, Los Angeles is as bright as ever, with a clear blue sky hanging above the Grove Mall, which complementing the dense and turquoise woods of the Central Park.

Whether it is a weekday or a weekend, as long as it is in this weather, West Hollywood residents will always bring their families to the lawn of the Grove Mall for a picnic. A poetic picture of life on the West Coast slowly unfolds with the moving singing of folk singers.

But Jordan Bromley is obviously not the kind of person who comes to enjoy life. There is no main course or snack on the light green metal table in front of you. There is only a glass of Islei Dried Gin, Grey Goose Vodka and Lily White Liqueur. This is James Bond's favorite cocktail flavor, and it is also the kind of alcoholic beverage that highlights the ruthless business atmosphere from the shape to the taste.

The message passed is very clear: I am here to work.

Jordan's performance was indeed the case. He kept fiddling with his cell phone, never raising his eyelids. When the waiter brought the drink, he just nodded briefly, and even his attention was not paid.

In just twenty minutes, there were three customers who were consulted by phone, about seven celebrities responding to text messages, and even four commercial proposals in the email.

This is Jordan Bromley's daily life, and no matter where he goes, he plays the same role - the most trusted gold medal lawyer in the music industry.

Jordan Bromley, who graduated from the University of Southern California in 2001 and obtained a doctorate in law from Brooklyn Law School in 2005, is currently a managing partner of Manat Entertainment. This is a law firm specializing in entertainment law and is called "one of the most powerful entertainment and media litigation firms in the United States."

Time Magazine, Lionsgate Entertainment, Sony Film and Television Entertainment, Warner Music Group, CAA, WME-IMG, and UTA, which Han Yi just acquired, are all long-term customers of Manat Entertainment.

As the new leader of this old law firm, Jordan Bromley's main focus is music law. What's more exaggerated is that he is not just a well-known lawyer who is familiar with various bills, but also the founder of the new copyright law that shapes the modern music industry.

As a member of the board of directors of the American Music Artists Alliance, he not only participated in the drafting, lobbying and enacting the Music Modernization Act of the 115th Congress. He also led the negotiations on commercial immunity between the music industry and the California government on the AB5 employment law. Whether at the state or federal level, Jordan Bromley has a large number of fans and the subsequent influence that cannot be underestimated.

In his last life, in 2020 alone, Bromley helped clients such as Eagles, Migos and Diplo discuss copyright acquisitions with a total value of more than one billion US dollars. The unrivalled business negotiation ability is the main reason why Han Yi specifically circled his name from the long shortlist.

An entertainment lawyer of this level is extremely difficult for ordinary clients to meet him in the office of Manat Entertainment, let alone letting him put down his busy work and stay in the shopping mall for twenty minutes to take the initiative to wait.

But Han Yi is not an ordinary customer.

The first call was Douglas Le Pen of Bohui Capital. The other party told him kindly on the phone that Bohui Capital has a new close partner who wanted to meet Jordan Bromley and talk about cooperation. No matter how famous the gold medal lawyer is, it cannot defeat the dazzling halo of the West Coast capital giant Douglas Le Pen. Faced with Le Pen's invitation, Jordan Bromley naturally agreed.

Ten minutes later, Jeremy Zimmer, CEO of long-term client UTA, called again and told the young Chinese he was about to meet that the mysterious wealthy man who was wielding a checkbook to acquire 41% of the equity of United Artist Brokerage. Jeremy hopes that he can take the opportunity of meeting to discover the other party's attitude and reality.

Six or seven minutes later, Chase Private Bank Vice President Jesus Fretz sent an email asking his old friend to treat this "very valuable and important customer" with care.

In less than half an hour, three big guys who even he had to deal with were contacted by the same meeting.

What kind of person is this mysterious rich man with a mysterious background who is ready to enter the North American entertainment industry? How many exciting business opportunities can the olive branch he has given him?

Not to mention waiting for twenty minutes, even for twenty hours, Jordan Bromley was willing to do so.

"It's been a long time for you to wait, Dr. Bromley."

A vibrant greeting interrupted Jordan Bromley's meditation. The gold medal lawyer looked up and stood in front of him with an incredibly handsome Asian face.

Even though he had already learned about Han Yi's information from Douglas Le Pen, Jordan Bromley was still a little lost when he actually met himself.

The young man in front of him who has to be investigated for his ID when he enters a nightclub is the driver behind the acquisition of UTA for US$190 million?

"Mr. Han, I'm glad to see you." The thoughts in my mind ran rapidly, without affecting Jordan Bromley's neat movements. He stood up and held the other party's hand, "I admired the reputation for a long time."

"So too, Dr. Bromley." Hearing Bromley's warm opening greetings, the smile on Han Yi's face couldn't help but deepen a little.

If you want to talk face to face with a well-known industry figure like Jordan Bromley to seek cooperation, it is the stupidest way to pretend to be a pig and eat a tiger. Want to take the brainless and cool way of meeting someone else, and then slap the face after being despised? If there is no suitable referee, the other party will not even give you this opportunity to meet.

The correct way is to make full use of the connections accumulated in a short period of time to allow Bromley to have a deep understanding of his financial resources and power before meeting. This way, the path of equal dialogue and even strong dialogue can be laid out, and ensure that his plans and cooperation intentions can be conveyed quickly and effectively.

"Just call me Jordan."

"Okay, Jordan, you can also call me Yi. A very easy-to-remember name... a glass of ice coke, thank you." Han Yi placed an order with the waiter standing beside him, then turned his head and smiled at Jordan Bromley, "It seems that you have been here for a while, I'm sorry."

It is now 4:26, and the two agreed to meet at 4:30. In order to make an appointment in time, Han Yi even left the artist management classroom of Thornton Conservatory of Music ten minutes in advance. He has never been a person who likes to show his superiority by being late.

However, Han Yi keenly observed that the wine glass in front of Jordan had been empty, which means that the other party had been sitting here for at least half an hour.

Arriving in advance and waiting patiently also shows that Han Yi's strategy of cluster bombing was correct before the meeting.

"You're welcome, I've just arrived soon." Sitting down again, Jordan Bromley narrowed his eyes slightly and cast an inquiring look at Han Yi, "Yi, we've seen it, have you?"

"Ah... it shouldn't be." Han Yi thought for a moment, shook his head, "At least I don't remember that this is the case."

"You have been to No. 2049 Century Park before, right?" Jordan looked like he suddenly realized, "I remember seeing you there."

"Oh, I did go once, my private bank manager was there."

"It's so coincidental, no wonder." Jordan Bromley spread his hands and laughed in surprise. "Manat Entertainment's office is also there."

The office of Manat Entertainment is indeed at 2049 Century Park.

But has Jordan Bromley really met Han Yi?

Only ghosts know! Maybe they passed each other, maybe they had never met each other, with Jordan Bromley's attitude of bowing his head and using his mobile phone to handle official business every day, who can he see and who can he remember?

This is just to get in touch with Han Yi, and many customers have taken this "destined" fatalism.

The rhetoric after meeting began to be brewed after Jessus Fretz sent him an email.

"That's really a coincidence. We are still alumni." Han Yi is not a child who can deceive anyone. He didn't even notice when he walked in front of Jordan just now. How could this kind of surrounding perception that was even more dull than Lincoln in the Ford Theater remember a stranger's face?

"Fight on." Jordan Bromley compared a USC iconic cheering gesture to Han Yi, "Born a pair, aren't they?"

"Yes, fight on, Jordan." Han Yi nodded with a smile, "especially considering that I am about to enter the same industry as you."

"When it comes to this, Yi, I want to congratulate you on becoming a shareholder of UTA." Jordan Bromley raised his glass to greet him. "This is a great company. I promise you with my experience and personality in cooperation that you will fall in love with it and its team."

"It seems that the scope of the press release is very wide." Han Yi also raised the glass in his hand and pretended to be confused with his understanding. Jordan Bromley is the legal counsel of the UTA music section. Manat Entertainment has undoubtedly participated in the drafting and formulation of agreements for each link of the acquisition. If there are any trends, he is naturally the first to know.

"In fact, the final version of the equity acquisition agreement you signed was modified by me." Jordan Bromley made the statement clearly, showing his ubiquitous and accessible influence in the industry can help him better carry out the subsequent business negotiations.

"Technically speaking, I did not sign any agreement." Han Yi smacked his lips, as if he was savoring the sourness of the lemon in Coke. "You should also know that Jordan is the acquisition led by Baihui Capital, and I just provide funds."

"Why choose this operation method? Since most of the funds are provided by you, you can completely solve the structural problems of the partnership in a more appropriate way." Jordan Bromley asked with interest. The implicit meaning in his words was very obvious - I have the answers to all the questions raised in the conversation, so come and ask me to solve them.

"You see my face." Han Yi pointed to himself and smiled, "I need a proper disguise to complete the business plan."

"Age is not a problem," Jordan shook his head and spread his hands out, "Hollywood is never stranger to young and rich rich rich."

"Not age, Jordan, it's my skin color."

Han Yi looked at the other party with a smile. This was his tricky statement. In the United States, talking about such issues at the first meeting was a very uncomfortable thing and a real test for social experts. Whether Jordan Bromley can catch the conversation without revealing a trace, and more importantly, what kind of values ​​this gold medal lawyer will show from similar topics is one of the important tests of this meeting.

"In this world where most people are much paler than me, I must act cautiously. I don't want to make enemies on all sides because of some factors that I cannot change."

"This is an inclusive city, easy, and we are also in a multicultural industry."

Jordan Bromley's pupils shrank slightly, but they soon returned to normal.

"The Kardashian family comes from Armenia. Bruno Mars, with Philippine descent. Not to mention the boom in China's capital acquisition of Hollywood. Didn't Wanda just buy Legend Pictures in the first two months? I still remember the $3.5 billion."

"In fact, three months ago, we also helped Perfect World Pictures reach a film investment agreement with Universal Pictures, 5 years, $50 million, 50 movies, 25% of the share." Jordan Bromley rubbed his carefully trimmed short beards and showed his powerful wrist in the circle in front of potential customers.

"I know you've heard a lot of rumors about Hollywood, Yi, but we've now entered a new era. Any practitioner who wants to continue to survive must admit the fact that we live in an era of rapid rise in Asian power."

"Hollywood only cares about capital. As for the so-called political narrative, it is the additional product that comes with it. Each capital has its own unique attributes, so we have to adjust the narrative for these attributes. We praise everyone and discredit everyone, as long as the price is right."

It turns out that he is a famous barrister, and in just a few words he outlines the essence of the American entertainment industry.

"But at the end of the day, Hollywood exists for capital, not for more, nor for less. We spit out all kinds of assembly line entertainment to the world and swallow the cash they handed over."

“As long as you have the capital, this is a Disneyland that welcomes you with open arms.”

"And you are the guide in the paradise." Han Yi carefully observed Jordan Bromley's appearance. His meticulous short hair and beard were silver-gray representing wisdom, and he was accompanied by a pair of black-framed glasses that had almost no degree and were only used for decoration. What Jordan wanted to show to everyone was the image of a guide in Hollywood, who had the ability to see the way forward and point out the direction.

"Yes, I like this title, guide." Jordan Bromley laughed a few times. "I believe that Chinese capital will become one of the dominant forces in Hollywood in the next few years, just as the Japanese did in the 1980s. Easy, this is your era."

2016 was indeed the peak year when China's capital went abroad. Not only Legend Pictures, but also Inter Milan and Supercell, these were the trophy hunted by Far East capitalists. In just one year, China's ODI reached US$161.19 billion, while the direct investment entering the Chinese market that year was only 70.7% of this figure.

What Jordan Bromley didn't know is that soon, the madness of all this will soon usher in a tragic ending. At that time, the emerging Asian capital active in Hollywood, in addition to the strongly rising Korean entertainment consortium, will only be left with Han Yi.

"I don't know if this era will belong to me, Jordan, but I do have the capital." Han Yi paused and said slowly, "a large number of them."

“And your goal is the music industry.”

“Main objectives, but not all.”

"So, in this industry, in Hollywood, what kind of person do you want to be, Yi? Mergers, Innovators, Rulers..." Jordan Bromley took off his black-framed glasses and cast a sharp and sharp look at Han Yi, "The most important thing is, how can I help you become that person?"

“Owner.”

"Owner..." Jordan chewed the dormant ambition in Han Yi's words carefully.

"I'm not here to defeat Universal and become the next Sony. I have no malice to the three major music groups, and I have no objection to the existence of the four major performing arts brokerage companies. The music playback platform is my partner that I appreciate, and film and television streaming is the acquisition target I want to hold in the future."

In seven years, it is undoubtedly a dream to fundamentally shake the towering tree that has absorbed decades of wealth and time as nutrients, such as Sony Music or Disney Entertainment, which has grown into by absorbing decades of wealth and time as nutrients. The most important thing is that many people have not understood from beginning to end is that wanting to enter an industry and own an industry does not mean that you have to destroy important players in this industry in order to gain space for survival.

In fact, capital is the best friend of capital. Only when two forces that pursue common interests can they establish truly unbreakable alliances.

Change your ideas and anyone can become your helper.

This is the kingly way of money.

"I'm here to cooperate, not competition. I'll sit across their table and have a half of the assets they can't have. And if we can reach a promise, Jordan, I hope that you will be sitting by my side and handing them the offer."

"I'm looking forward to hearing your plan, Easy." Jordan Bromley said seriously with a slight leaning forward.

"Before starting my story, I'll ask you a question, Jordan. Do you know which two parts of the distribution rights are made up?"

"Of course. Creators account for 50%, and distribution companies account for 50%.

As soon as he said that, Jordan changed his face and his eyes widened one dimension.

"You mean..."

"Buy the creator out?"
Chapter completed!